Second Life

Epizode

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  The Who What Wear Podcast: New York Fashion Week S/S 27 Recap: Opulent Textiles, Unexpected Jewelry Styling, and Deconstructed Tailoring 16.09.2026 27min

  This week, Who What Wear senior fashion editor Anna LaPlaca and Associate Director Kristen Nichols headed straight from their final shows to the studio to recap all things New York Fashion Week. They dive into it all, from their most anticipated shows to designers on the rise to the trends to look out for come spring. Plus, they reveal the best color to incorporate into your spring wardrobe.Watch this episode on our new YouTube channel⁠⁠⁠⁠, and be sure to subscribe!
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  Annie Meyers-Shyer: Author and Creator of "This Oak House" 14.09.2026 55min

  Annie Meyers-Shyer is the creator of the social media phenomenon and book This Oak House. However, before embarking on a renovation project that would turn her into an "accidental influencer," Meyers-Shyer started her career in the fashion industry. She first worked for InStyle magazine and then Harper's Bazaar. For a period, she transitioned into the tech space as the fashion director of MySpace, but she soon returned to the traditional fashion space, working in PR at Chanel. After working at Chanel for six years, she left to focus on being a mom full-time. When her mother-in-law moved out of her Los Angeles home, Meyers-Shyer decided she wanted to take on the home and, thus, a renovation project. She documented her journey on Instagram for her friends to stay updated, and what began as a small, casual account blossomed into a community of over 200,000 followers. Today, she has taken her renovation journey and documented it in a book called This Oak House, which releases tomorrow.
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  The Who What Wear Podcast: Coach Creative Director Stuart Vevers on NYFW Prep, the Gen Z Coach Craze, and Designing Cult-Favorite Bags 09.09.2026 39min

  This week, Hillary Kerr is joined by the prolific creative director of Coach: Stuart Vevers. Vevers has had a wide-ranging career, from his first job at Calvin Klein in the 1990s to his roles as creative director at both Mulberry and Loewe. He talks all things Coach, including the brand's legacy and its upcoming New York Fashion Week show—which is happening today! Plus, he shares how he approaches designing for the younger generations and why he thinks the Tabby and Brooklyn bags have gained cult followings.  Watch this episode on our new YouTube channel, and be sure to subscribe!
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  Jess Rona: Founder of Jess Rona Grooming Salon and Shmoop 07.09.2026 52min

  Jess Rona is a content creator, the founder of Jess Rona Grooming Salon, and the founder of the new dogcare brand Shmoop. Before she had her own dog-grooming empire, Rona dreamed of becoming an actress. At 18, while pursuing her acting dreams, she got a job as a dog bather at PetSmart in Los Angeles. While working this job, she slowly began to learn how to groom as well. She took a break from dog grooming to move to New York City and start doing improv at the Upright Citizens Brigade. She ultimately returned to Los Angeles and began dog grooming once again, even participating in grooming competitions. Eventually, she opened her own grooming business out of her garage, transitioning into being her own boss. Then, her slow-motion dog-grooming videos on social media began to go viral, which helped her business take off. She moved her grooming salon to a brick-and-mortar location in Larchmont Village, and now, Rona is about to launch Shmoop, "a beauty brand for every dog."
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  The Who What Wear Podcast: Sterling Point Costume Designer Marissa Schwartz on Acing Gen Z Style and Where to Shop the Characters' Looks 02.09.2026 42min

  Marissa Schwartz is the costume designer behind the hit new Amazon Prime Video series Sterling Point. The show has gained acclaim for its fresh perspective on the YA genre and its commitment to representing its Gen Z characters authentically in the dialogue, the acting, and, of course, the outfits. In this episode, Schwartz shares how she approached dressing each of the characters and which brands she leaned on—from Chanel to Bode to Still Here—to help tell the story. Watch this episode on our new YouTube channel⁠⁠⁠⁠, and be sure to subscribe!
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  Roxana Saidi: Founder and CEO of Táche 31.08.2026 54min

  Roxana Saidi is the founder and CEO of Táche. However, before she founded her pistachio-milk brand, Saidi graduated with a degree in marketing and got her first job out of college in public relations in Los Angeles. She then founded a social media agency that eventually grew into a creative and brand strategy agency called Rx Social. She later moved to New York and transitioned into consulting, but while on a trip with her family, she was struck by an idea for a brand offering nut milk made from pistachios, which were a staple in her Middle Eastern household as a child. Her research proved that pistachio milk could be more sustainable than almond milk and more nutritious than oat milk, so she started Táche by experimenting in her kitchen and launched the brand in 2020. Táche quickly found its way into high-end cafés and grocery stores, such as Erewhon and Sprouts, and the brand recently entered Whole Foods with its three-ingredient pistachio milk.
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  The Who What Wear Podcast: Is the Era of Overproduced Weddings Finally Over? Wedding Expert Sunna Yassin Shares Where Wedding Trends Are Headed in 2027 26.08.2026 38min

  This week, Who What Wear Editor in Chief Kat Collings chats with Sunna Yassin, an expert on all things weddings and cofounder of Bash Please. Yassin was one of the creative minds behind Alex Cooper's stunning destination wedding in 2024, and today, she is talking about where wedding trends are headed in 2027. Perhaps the most notable shift? Couples are moving away from overproducing their weddings, instead focusing on guest experience and making the details feel personal. Yassin shares how to achieve this level of authenticity through the invites, table arrangements, food, florals, and more.  Watch this episode on our new YouTube channel⁠⁠⁠⁠, and be sure to subscribe!
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  Isabella Hughes: Cofounder and Chief Revenue Officer of Better Sour 24.08.2026 49min

  Isabella Hughes is the cofounder and chief revenue officer of the sour-gummy brand Better Sour. However, before founding her candy company, Hughes, who was born and raised in Hawaii, began her career in the arts, curating and coordinating exhibitions for a variety of organizations in the United States and UAE. She always had an interest in entrepreneurship, so in 2014, she started her first company—a Middle Eastern–inspired ice cream brand called Lezzetli. Around the same time, she came up with the idea for her second business, a Hawaii-grown herbal iced tea brand called Shaka Tea, which was acquired in 2022. After the acquisition, Hughes and her lifelong best friend Semira Nikou cofounded Better Sour. As daughters of Iranian immigrants who both grew up in Hawaii, Hughes and Nikou used their shared cultural backgrounds to inspire their flavors. Today, Better Sour is in over 4000 stores, including Erewhon, Whole Foods, and Sprouts.
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  The Who What Wear Podcast: Founder of Diotima and Creative Director of Proenza Schouler Rachel Scott Talks Carrying On the Legacy of a Brand 19.08.2026 30min

  This week, Who What Wear Editor in Chief Kat Collings sits down in studio with founder of Diotima and Creative Director of Proenza Schouler Rachel Scott. They discuss landing her role at Proenza Schouler and how she carries on the brand’s legacy, from inspiration all the way to the runway. Plus, Scott shares what we can expect for Proenza Schouler’s showing at New York Fashion Week next month.  Watch this episode on our new YouTube channel⁠⁠⁠⁠, and be sure to subscribe!
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  Dr. Jill Biden: Educator and Former First Lady 17.08.2026 45min

  Dr. Jill Biden is an educator, author, and former first and second lady of the United States. Dr. Biden began her career as a high school English teacher, and although her husband, then-Senator Joe Biden, had grand political aspirations, she continued to teach and further her own education. She earned two master's degrees as well as a doctorate and has worked as a reading specialist, in a psychiatric hospital, and as a community college English professor, among other roles. After her husband became vice president and then president, Dr. Biden became the first first lady in U.S. history to hold a job outside of the White House during her tenure.  You can watch this special episode on Who What Wear's YouTube here! Buy Dr. Biden's memoir, View From the East Wing, here!
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  The Who What Wear Podcast: Rudy Mance, Costume Designer for FX's Love Story: John F. Kennedy Jr. & Carolyn Bessette, on Re-Creating CBK's Timeless Wardrobe 12.08.2026 33min

  This week,⁠ Hillary Kerr⁠ sits down with⁠ Rudy Mance⁠, the costume designer for FX's Love Story: John F. Kennedy Jr. & Carolyn Bessette. Mance's résumé includes shows such as Pose and American Horror Story, but today, he's diving into how he accomplished the high-pressure task of replicating and reimagining CBK's iconic wardrobe. On this episode, they discuss it all, from re-creating her timeless wedding dress using an original fabric swatch to sourcing vintage pieces from Japan and Philadelphia to perfect a look.  Watch this episode on our new⁠ YouTube channel⁠⁠⁠⁠⁠, and be sure to subscribe!
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  Second Listen: Andrea Beaty: Award-Winning Children's Author 10.08.2026 56min

  This week, we are giving a second listen to our very special episode with Andrea Beaty. Beaty is an award-winning children's author. Before she became known for her curious and clever characters in Rosie Revere, Engineer and Ada Twist, Scientist, she was on track for a career in STEM. In college, Beaty studied biology and computer science and then went on to work at a software company. It wasn't until she volunteered to write a tech support newsletter for a customer audience that she honed her skills as a writer and copy editor. She first tried her hand at fiction by writing stories inspired by the books she read to her kids before eventually getting published in the 2000s. Since then, Beaty's work has landed her on the New York Times Best Sellers list multiple times and has even been adapted into an award-winning Netflix animated series. She often credits her time as a technical writer as what gave her the skills to break down big concepts and life lessons for kids. Now, more than 20 years after writing her first book, Beaty shows no signs of slowing down. Since this episode's original release, Beaty released The Questioneers: What's That Color? in March of 2026 and her next book, The Questioneers: How Many Is That?, is slated to release in October of 2026. 
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  The Who What Wear Podcast: Celebrity Hairstylist Adir Abergel Talks Crafting Charlize Theron's Stunning "The Odyssey" Press Tour Hair 05.08.2026 40min

  This week, Hillary Kerr chats with celebrity hairstylist and Creative Director of haircare brand Virtue Labs Adir Abergel. Abergel works with the likes of Kristen Stewart and Nicole Kidman, but today, he's here to talk about Charlize Theron's The Odyssey press tour looks. From styling her gravity-defying bob to the exact products he uses on his clients' hair to achieve such flawless results, they cover it all. Watch this episode on our new YouTube channel⁠⁠⁠⁠, and be sure to subscribe!
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  Second Listen: Renee Montgomery: Vice President and Part Owner of the Atlanta Dream 03.08.2026 58min

  This week, we are giving a second listen to our very special episode with Renee Montgomery. Montgomery is the vice president and part owner of the WNBA team the Atlanta Dream. Before owning the team, Montgomery was a WNBA player on teams including the Dream, Minnesota Lynx, and Connecticut Sun. Before that, she played division one college basketball at the University of Connecticut. After 11 years as a professional WNBA player, Montgomery opted out of the 2020 season to focus on social justice and activism before retiring from the WNBA in 2021. Shortly after retiring, Montgomery became the first former WNBA player to be an owner and vice president of a team. Today, Montgomery continues to serve as part owner and vice president of the Atlanta Dream and runs her own clothing brand, C Suite 21, and the media production company Think Tank Productions.
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  The Who What Wear Podcast: Celebrity Stylist Micaela Erlanger Talks Dressing Lupita Nyong'o for Her Ethereal "The Odyssey" Press Tour 29.07.2026 38min

  This week, Hillary Kerr chats with celebrity stylist Micaela Erlanger about crafting Lupita Nyong'o's looks for The Odyssey press tour. Erlanger shares how she drew inspiration from Greek mythology and Nyong'o's two characters in the film (Helen of Troy and Clytemnestra) to determine the perfect silhouettes and color palette for her looks. Plus, she chats all about her Emmy nomination for The Kelly Clarkson Show and everything that goes into styling for live TV. Listen to Erlanger’s Second Life episode!  Watch this episode on our new YouTube channel⁠⁠⁠⁠, and be sure to subscribe!
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  Second Listen: Claudia Sulewski: Founder of Cyklar 27.07.2026 57min

  This week, we are giving a second listen to our very special episode with Claudia Sulewski. Sulewski is the founder of Cyklar, a bodycare brand that bridges the gap between luxurious self-care and efficacious formulas. Before becoming a beauty founder, Sulewski was one of the original beauty YouTubers. She started her YouTube channel when she was just 13 years old, under the name BeyondBeautyStar, posting makeup tutorials, vlogs, and other lifestyle content. By the time she graduated high school, she’d grown a massive following that allowed her to monetize her content as an official YouTube partner and make her hobby her full-time job. Sulewski’s status as an internet sensation reached new heights when Teen Vogue tapped her to host the publication’s YouTube channel as a red carpet correspondent. Her years of experience shooting and editing her own content and using herself as talent for her creative vision were also crucial when she expanded into traditional acting and directing. She’s gone on to lead a successful career on and off camera since getting her start on YouTube, booking roles for hit shows like Shrinking and directing music videos for her fiancé, Grammy Award–winning artist Finneas O’Connell. Her career has now come full circle with Cyklar after years of filming GRWM videos and self-care routines for her millions of loyal followers. Since Sulewski was on the show, Cyklar has officially launched in Sephora and gone viral on social media several times over. Be sure to check our Instagram, @secondlifepod, for updates on our return date.
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  The Who What Wear Podcast: Celebrity Stylist Molly Dickson on Dressing the New Elle Woods 22.07.2026 25min

  This week on The Who What Wear Podcast, Hillary Kerr chats with celebrity stylist Molly Dickson, whose client roster includes the likes of Lana Del Rey, Sydney Sweeney, Sadie Sink, and, most recently, Lexi Minetree on her Elle press tour. Today, Dickson’s giving us the rundown on everything that went into dressing the new Elle Woods—from paying homage to Legally Blonde on the red carpet to pulling inspiration from early 2000s Reese Witherspoon. Plus, she shares the perfect Y2K pieces she pulled from Witherspoon’s personal archives.  Listen to Molly’s previous episode here! Watch this episode on our new YouTube channel⁠⁠⁠⁠, and be sure to subscribe!
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  Cassandra Morales Thurswell: Founder and CEO of Kitsch 20.07.2026 55min

  Cassandra Morales Thurswell is the founder and CEO of Kitsch. However, before starting her haircare and accessories brand, she founded several entrepreneurial endeavors: She opened a restaurant and boutique with her mother, launched a jewelry business, worked at a clothing store, and managed a cupcake shop. She then transitioned to running a series of small businesses, including a spray-tanning company and an inspirational-quote scarf brand, before taking a job designing jewelry for retailers like Forever 21 and Urban Outfitters. At age 25, she started Kitsch with $30,000 in savings and a handmade hair tie. The brand gained traction, and today, Kitsch generates over $500 million in annual revenue, is in 32,000 retail stores across 92 countries, and is the largest self-funded, female-owned beauty brand in the world.
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  The Who What Wear Podcast: Everything You Need From the Nordstrom Anniversary Sale With Fashion Director Linda Cui Zhang 15.07.2026 20min

  This week on the Who What Wear Podcast, Who What Wear Shopping Director Bobby Schuessler sits down with Nordstrom Fashion Director Linda Cui Zhang to talk about Nordstrom's 125th Anniversary Sale. Cui Zhang and Schuessler give the full rundown on everything from the trends in the 9 to Know section to the 50 new brands debuting in the sale. Plus, Cui Zhang is sharing the one item she would recommend everyone buys from this year's sale. Make sure to shop  Nordstrom's 125th Anniversary Sale, starting July 18.  Watch this episode on our new YouTube channel⁠⁠⁠⁠, and be sure to subscribe!
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  Lauren Wang: CEO and Founder of The Flex Company 13.07.2026 55min

  Lauren Wang is the CEO and founder of period-product brand The Flex Company. Before even graduating college, Wang held several positions. At just age 15, she freelanced as an HTML website builder. Then during college, she took classes at night while working for IBM and Coca-Cola on their respective marketing teams. A couple years after graduating college, she moved to San Francisco to work in tech at companies such as Autodesk and Upwork. In 2013, after many years of struggling to find period products that worked for her, Wang came up with her initial idea for a better period product. She spent the next year researching the menstrual-hygiene industry, and in 2015, she quit her corporate job to found Flex. In October of 2016, the company began shipping its first product: the Flex Disc. As the company continued to grow, it released its Flex Cup product line and expanded into new categories, and Wang was named an Ernst & Young Entrepreneur of the Year for the Los Angeles region in 2023.