Ecomm Cowboy

Episoder

• 
  Amazon: “Pay for Review Requests” | HOT JOBS | @Tavus LIVE AI Avatar Test 02.10.2026 1t 51min

  Amazon starts charging sellers to request reviews, Tavus shows off eerily real AI avatars, and Caraway turns a lawsuit into marketing. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Chris Hall and Colin Dougherty run the show.ON TODAY'S EPISODEShizu Okusa — Founder & CEO, ApothékaryWe dig into building a liquid herbal supplement brand where TikTok Shop is the #1 channel — going from a Goldman trading desk to juice to Apothékary, why her team pays affiliates 20% when 15% is standard and how she keeps top creators from drifting, what a Blue Burn selling every 90 seconds taught her about why people really buy, the five-and-a-half-year road to nationwide shelf placement, raising a Series A in tranches because "if you raise $20M there's no going back," picking 14 customers from a 14,000-person waitlist for a Kyoto retreat, and the one bet that has to work to hit $40M this year.Michael Storan — Co-founder & CEO, DatashipsWe dig into checkout consent for email, SMS, and WhatsApp — what Dataships is building and what it costs a brand to get consent wrong, who actually owns staying on the right side of changing direct-marketing law, and how a compliance-meets-growth angle fits as every brand races to add AI to retention. Their benchmark: average opt-in from 39% to 81% across 15M+ Shopify Plus checkouts.ALSO ON THE SHOW- Hot Jobs- Tom Brown's store up 106% on zero Meta spend at 19% net- Reta: the drug of the future- Elon declares Instagram is for girls- Theragun Mini- 98% of US households don't use AI- Closing Time: how to get an interview, the talent shortage, Commerce Roundtable's 3:1 brand-to-partner mix- Moment of Zen: Trader Joe's viral sandwich--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTrendTrack - https://www.trendtrack.io/Slash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Shopify Debuts Canvas | ThredUp All-In on Whatnot | When Brands Don’t Pay 01.10.2026 2t 33min

  Shopify debuts Canvas, a creator calls out brands that don't pay, ThredUp goes all-in on live selling with Whatnot, and Under Armour reconnects with football. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest hosts Jimmy Kim (Commerce Roundtable) and Cody Wittick (Kynship) join Chris Hall and Colin Dougherty.ON TODAY'S EPISODESean McGinnis — Founder, Steady GrowthWe dig into growth, org design, and operating discipline from someone who's led teams responsible for $130M+ in revenue — the problem that surfaced in almost every one of a dozen recent founder calls, why he pulled a profitable $10.5M paid search account in-house at Sears PartsDirect, cutting 900K of 1.2M keywords, the four-sizes-bigger site text that lifted KURU's conversion 10%+, what breaks first when a $5M playbook hits $20M, and when to hire a President/COO instead of an advisor.Bryan Bumgardner — NorthbeamWe dig into the Northbeam Weather Report — a fast read on what the data says about spend, performance, and where the market's heading into Q4 and Black Friday.Ben Sehl — Product Director, Online Store, ShopifyWe dig into Canvas, launched today — what we're actually looking at, why Shopify wants merchants designing their store while everyone else ships agents that do it for them, the wildest redesign he's seen someone pull off, and where Canvas takes storefronts a year from now.ALSO ON THE SHOW- AliExpress's free, invite-only "Prime" for $800+/year shoppers- Meta's AI reads your Instagram stats and tells you what to film next- Lior, Founder of AutoDS- Nike finally cracks Caitlin Clark marketing- DoorDash Revolution- Druski watch & react- Mike Tomlin's Minecraft city- Closing Time: the little things, an inside problem, sell to rich people- Moment of Zen: King of Wipes pit stop--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTrendTrack - https://www.trendtrack.io/Slash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Shop.com for $100M | Holiday Wars: Target Cuts 2,000 Prices | America.gov CX 30.09.2026 2t 25min

  Shopify acquires Shop.com for $100M, Target cuts prices on 2,000 items as the holiday price war kicks off, Lululemon slides amid the dying-retail debate, and the State Department makes the case for why CX matters. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host Nate Lagos (Founder, Shootin' Doubles) joins Chris Hall and Colin Dougherty.ON TODAY'S EPISODEBrian Krug — Director of Customer Success, SegunoWe dig into getting your email program ready for Black Friday with peak season eight weeks out and inbox providers raising the bar — mapping your list by value and engagement, why a shop got better results sending to half its list, diagnosing a single problem domain like Gmail, re-engaging lapsed VIPs now instead of during Cyber Week, ramping volume 10-15% at a time, and the infrastructure checks (DKIM, SPF, DMARC) to run before you send more.Zach Zelner — Co-Founder, OuterSignalWe dig into turning customer information into better relationships and growth — what building OuterSignal taught him that he wishes he'd known running PupSocks, the reason-people-buy signals brands overlook, one marketing decision he's actually handed to AI after the Monocle acquisition, and what a brand should change first about how it learns who's buying once AI agents start placing the orders.Lukas Pakter — Founder, Trybe, Haus & OutliersWe dig into building brands and the platform that runs their creator programs in one workflow — a mistake building Haus that shaped Trybe, why he tells brands to choose creators carefully instead of sampling everyone and who he'd pass on, what feedback on a training call actually changes in a creator's next video, choosing sales-based vs. ad-performance payouts, and one Trybe submission from upload to a live ad.ALSO ON THE SHOW- Alec's x Purely Elizabeth "ice cream for breakfast"- Merch Hall of Fame- A card game pop-up's massive win- SocialCrank- SATHI unveils MATCH- UCF's SpaceU uniform--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  McDonald’s & Walmart: Dynamic Pricing? | Best Buy x TikTok Shop | Braze Sues Frost Buddy 30.09.2026 2t 27min

  McDonald's and Walmart weigh in on dynamic pricing, Best Buy opens a TikTok Shop store with 10,000 products, Braze sues Frost Buddy, and Meta's AI agent hands a YouTuber's home address to a marketplace buyer. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host TJ Bongiorno (Founder, The Outgoing Co.) joins Chris Hall and Colin Dougherty.ON TODAY'S EPISODERyan "Sully" Solomon — CEO, Density ContentWe dig into the operator who actually sold the sponsorship inventory everyone else is chasing — ~$1M in podcast and newsletter ads at Workweek to brands like Uber and UKG, what buyers really care about that creators keep getting wrong, the Entre and Clubhouse community-building era, the honest version of ghostwriting for founders, and the micro-SaaS he's building in B2B media.Brett Dashevsky — Founder, Creator Economy NYCWe dig into turning a 15-person Lower East Side bar meetup into an IRL-first creator community and media business — going from $500 sponsorships that lost money to $20K-$30K presenting sponsors against $15K+ event costs, why ~90% of revenue is events and brand partnerships instead of paid subscriptions, what the comment section reveals that brands miss (via his AI tool Siftsy), and launching a newsletter weeks after a layoff.ALSO ON THE SHOW- Higgsfield hits a $1B run rate- Tapkit launches- OATRAGEOUS LiquidRails- Beware the earn-out- Triumph Labs vs. Anthropic?- 8 Mile: The Musical- UNBOXING--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Zuck Maximalism: Meta’s VR Glasses, Muse Pendant, and Enterprise AI Platform 29.09.2026 2t 18min

  Meta unveils its new Enterprise Platform in a push for business customers, the Muse and Muse Pendant arrive, Meta shows off VR glasses and its next smart glasses, and it's a study in how to sell AI — Zuck vs. Dario. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host Chris Orzechowski (Owner, Orzy Media) joins Chris Hall and Colin Dougherty.ON TODAY'S EPISODEJackson Bouza — Founder & CEO, STATEWe dig into building a single-SKU "brain nutrition shot" positioned as nutritional armor for your brain — the NCAA neurofilament study behind the formula, why the go-to-market thesis was the locker room (premium product sold to team nutritionists so pro athletes use it in their environment), a separate NFL wholesale portal priced at 43% of DTC, keeping athlete endorsements believable, and who says yes to $168 a month for one shot a day.Leandro Cabrini — Founder, ProppelWe dig into a recruiting model that places LATAM (and now US) talent into ecommerce brands for a one-off 20% fee, no retainers — why the better they deliver on the "up to 80% salary savings" the less they get paid per placement, the Jones Road and Cheers case studies, first candidates in 5 working days, adding compensation benchmarking with flight-risk tracking, and running a four-day week at a recruiting firm.Quentin Renevier — CMO, TrendTrackWe dig into the ecommerce intelligence platform doing live use-case teardowns on air — 5M+ stores and 250M ads with 2M added daily, "no invented numbers" as a shot at every spy tool, hitting $250K MRR a year after a build-in-public launch, undercutting competitors at $42-$105 a month, and leaning into Claude, ChatGPT, and Perplexity integrations instead of fearing AI.ALSO ON THE SHOW- Caraway's new plastic-free coffee maker- UCF x Walt Disney World helmet logo- Nike's inactivity on Facebook- IG's soft-launch blur effect- 1M IG views ≠ sales: a notebook tweet sells out- Harry Kane to the NFL?--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Greatest Hits - Vol. 6 25.09.2026 1t 22min

  TODAY'S SHOW // 9.25.26Greatest Hits - Interview Compilation | Vol. 6Max Sturtevant (Well Copy)Mike De Lia (Grüns)Jeff Tang (SF Peptides)It’s travel day for the cowboys, enjoy a roundup of best conversations on your way to the weekend.Live show returns Monday!--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Greatest Hits - Vol. 5 24.09.2026 1t 59min

  TODAY'S SHOW // 9.4.26Greatest Hits - Interview Compilation | Vol. 5Kat Cole, CEO of AG1Conor Begley Co-Founder, Fathers BrewingOren John, Partner at Darkroom AgencyIt’s travel day for the cowboys, enjoy a roundup of best conversations on your way to the weekend.Live show returns Monday!--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Postscript Launches Email | Amazon’s AI Agents for Sellers | Meta Connect 2026 23.09.2026 2t 32min

  TODAY’S SHOW // 9.23.26Alex Beller (Postscript)Taylor Holiday (CTC)Luke Austin (CTC)Grant Zanini (CTC)Postscript Launches Email | Amazon’s AI Agents for Sellers | Meta Connect 2026Live from @CommnThreadCo HQ--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Commerce Roundtable - Day 2 | Live from San Diego 23.09.2026 4t 6min

  Commerce Roundtable Day 2 // San DiegoYasmin Mahe | VP, Growth & Customer Lifecycle, AG1Jordan West | President, Social Commerce ClubKyle Yeoman | President, Groove LifeJordan Menard | Gravity AIEric Rausch | Co-Founder, New Standard Co.Jacob Posel | Co-Founder, HQLuke Austin | President, Common Thread CollectiveEzra Firestone | Founder, Smart MarketerCarson Dimond | Founder, Dimond ConnectBryan MacDonald | Co-Founder, KURDMEGASTREAM LIVE FROM THE WATER--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Commerce Roundtable - Day 1 | Live from San Diego 21.09.2026 4t 2min

  Commerce Roundtable Day 1 // San Diego- Max Sturtevant | Founder, Well Copy- Tyler Brechbiel | Co-Founder, TBAR Partners- Chase Dimond | eCom Email Marketer- Jamil Bhuya | Co-Founder, Otherhalf Studio- Kyle Hency | Co-Founder, GoodDay- Taylor Holiday | CEO, Common Thread Collective- Abdu Shodmonov | Primal Queen- Bryan Starck | Founder, Customer Conversations- Robby Little | SlideMVPMEGASTREAM LIVE FROM THE WATER--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Toys-R-Us Resurrection | HOT JOBS | Kardashians $10B CPG Portfolio 19.09.2026 2t 46min

  Toys R Us is opening 120 new US stores in a major comeback, Mbappe leaves Nike for On, and the Kardashians' CPG portfolio crosses $10B. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host Rabah Rahil (CMO, Tie) joins Chris Hall and Colin Dougherty.ON TODAY'S EPISODEKat Cole — CEO, AG1We dig into growing AG1 from $160M to roughly $600M in three years while selling one product through one channel — then breaking that model in the last 18 months with AGZ, first-ever flavors, and a rollout into Costco, Target, Vitamin Shoppe, and Ulta while staying profitable — plus the $20M clinical-research bet most competitors won't make, the Hooters-hostess-to-Cinnabon-to-AG1 operator arc, and the number she's chasing next.Derek Brown — Co-Founder, American SpendWe dig into building "the data layer of American commerce" — modeling 3.7 billion transactions a month (about 123 million a day) into a queryable Spend Graph — what a Shopify founder can learn that their own dashboards can't, why he built a prediction market on top of the data, designing for AI agents as first-class buyers, and the thread connecting this to his sports-chat app Bunches.Clifton Sellers — Founder, Legacy BuilderWe dig into scaling a founder-led content agency from $160K in 2022 to $2.2M in 2025, the viral month that added 40,000 followers and led him to quit a $95K job, losing half his clients in six weeks while scaling, and the playbook for ecommerce founders building a personal brand.Michael Diesu — Co-Founder & CEO, TieWe dig into de-anonymizing up to 95% of site traffic and feeding it into email and SMS — the $10M Series A, the Cozy Earth 15x ROI, a 3.1% sales lift across the 100 largest brands, the Revenue Roll-to-Tie rebrand, and bringing on a CMO after calling himself a "sales CEO."ALSO ON THE SHOW-Hot Jobs-Jennifer Garner loves Perfectwhitetee-Chase Sapphire terms change-Bandit acquires the @Run handle on IG-How to master AI-Bruce the baby bison rolls into Highmark--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Snap Specs x Shopify | Dr. Squatch & Megan Fox | Rand Fishkin Joins 17.09.2026 2t 9min

  Snap Specs go live with Shopify, Dr. Squatch and Megan Fox unleash "Feral Fox" soap and deodorant, and nearly all luxury resale on TikTok Shop now comes from livestreams. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest hosts Jimmy Kim (Commerce Roundtable) and Cody Wittick (Kynship) join Chris Hall and Colin Dougherty.ON TODAY'S EPISODERand Fishkin — Co-Founder & CEO, SparkToroWe dig into the loudest warning in marketing — his own clickstream data showing 68% of US Google searches now end in zero clicks, up from 60% two years ago — what a CMO should change tomorrow morning, why his AI-recommendation study of ~3,000 prompts found brand lists almost never repeat (and what that means for the agencies selling you AEO rankings), turning down HubSpot's $25M offer for Moz, and his new book Zero Click Marketing.Joe Putnam — Founder, Conversion EngineWe dig into the Meta-ads-plus-retention playbook behind growing golf brand Bogey Bros more than 1,400% in 12 months — mid six figures to eight figures — building an SMS channel from zero to 25% of total sales in under nine months, where a "good" 5x ROAS on a small budget leaves real money on the table, and the through-line that Chris Hall ran email at Conversion Engine before this show.Bryan Bumgardner — Northbeam Weather ReportThe five-platform forecast is back — reading the storm fronts across the ad landscape and telling you where CPMs are clear and where it's about to pour.ALSO ON THE SHOW- Retro Patagonia catalog- Riff meal kits (Humm x Ramadan) at Target- StickyTips keyboard stickers for long nails- Turn on one-click upsells- Taylor Holiday: creative production is the OS- A one-year-old company at a $10B valuation--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Zuck’s Positive Future | New Luxury: The “Movement” Class | Labor Day Spend Sentiment 16.09.2026 2t 4min

  Zuckerberg says "we can build a positive future," BCCGate gets a new update, Neuro Gum hits nine figures and goes Costco nationwide, and Realgood Foods lands at a $1.2B valuation. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host Nate Lagos (Founder, Shootin' Doubles) joins Chris Hall and Colin Dougherty.ON TODAY'S EPISODEOliver Manilow — Co-Founder, SideShiftWe dig into the UGC creator marketplace that went from $0 to $5M+ ARR in roughly nine months after a near-death pivot — six straight months of 100% month-over-month growth, over 1M creators and 3,000+ brands with $100M+ paid out, a customer who spent $87,971 for 118M views at a $0.74 CPM, building creator trust when a brand ghosts the platform, and where "canvas UGC" fits in the ad-budget reallocation away from agency ads.Jacob Sappington — Partner & Director of Strategy, Homestead StudioWe dig into growing a Klaviyo-focused retention agency's email team from 2 people to 50 — the cold Twitter DM to Zach Stuck that turned a consulting pitch into employee number one, Klaviyo's 2025 Americas Agency Partner of the Year, the Verndale acquisition and what actually changes the day after, the HexClad direct-mail push that made ~$1.4M, and why he tells brands the biggest Black Friday email mistake is targeting segments that are too narrow.ALSO ON THE SHOW- SMACKIN launches cashews- The new "movement class" of luxury- Target x Hollister: $16M, 71% new customers- McDonald's China's takeaway backpack- Shopify's AI autocomplete beats Amazon search- A $450K private island in Maine--------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Outersignal - https://www.outersignal.com/Proppel - https://www.weareproppel.com/ecommcowboyTie - https://meettie.com/cowboyTrendTrack - https://www.trendtrack.io/Sathi - www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Sweeney x Novig Controversy | Anthropic Turns Profitable? | Mixue’s Loss Leader Empire 15.09.2026 2t 40min

  The Sydney Sweeney x NOVIG controversy has athletes fired up, Mixue quietly becomes the world's biggest fast-food chain on a Dollar General playbook, Anthropic reportedly turns profitable, and a new report says teens trust AI product recommendations. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it.Today guest hosts TJ Bongiorno (Founder, The Outgoing Co.) and Oren John (Partner, Darkroom) join Chris Hall and Colin Dougherty.ON TODAY'S EPISODEConor Begley — Co-Founder, Fathers BrewingWe dig into building a USDA-certified-organic "clean beer" lager to 672% year-over-year growth and the No. 1 organic beer by sales per store at Whole Foods — the $25K test that found forever chemicals at 45-50x the legal drinking-water limit in top-selling beers, the tension of an anti-big-beer brand rolling out on Anheuser-Busch's network, the 40,000+ batches thrown away over 400+ blind taste tests, roughly one and a half new stores a day since launch, and the first move outside California into Philadelphia.Oren John — Partner, DarkroomWe dig into Meta Lab nearly doubling its retail store footprint and what it signals about AI hardware going physical, plus The Set Optimizer and the creative-director POV on where DTC is headed as the tools reshape production.ALSO ON THE SHOW- Hitting 100K on IG with Muse- Upselling on the package- Evvy raises $40M- Nori Cloud: prototype to Target in 10 months- Zuck wins agentic shopping?- "The first 14 days post-purchase decide everything"-------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Proppel - https://www.weareproppel.com/ecomm-cowboy-proppelTie - https://meettie.com/TrendTrack - https://www.trendtrack.io/Sathi - https://www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyProxima AI - https://www.proxima.ai/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  BCCGATE | Ridge x Tony Hawk Sweepstakes | WSJ on “Guerilla Marketing” 15.09.2026 2t 19min

  BCCGate has the DTC world talking, Ridge teams up with Tony Hawk on a sweepstakes, Meta Lab nearly doubles its retail store footprint, and Light Helmets uses guerrilla tactics to shake up the football helmet business. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today Chris Hall and Colin Dougherty run the desk.ON TODAY'S EPISODEAshley Wright — Founder & CEO, Social TaleWe dig into "profitability over virality" on TikTok Shop from one of the platform's earliest UK agency operators — why TikTok Shop exposes weak fundamentals instead of fixing them, the Tarte machine of 6,600 creators producing 23,000 videos for $45M in GMV, why £100-plus products make up 41% of UK TikTok Shop revenue, and the paid-social habit from his Adidas days he had to unlearn completely.ALSO ON THE SHOW- Cody Wittick (Kynship) joins the desk- Wilde protein chips land at Costco- KJP: making labels great again- "Ads can't outrun the warehouse"- Marketing isn't one job- Manning magic-------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Proppel - https://www.weareproppel.com/ecomm-cowboy-proppelTie - https://meettie.com/TrendTrack - https://www.trendtrack.io/Sathi - https://www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyProxima AI - https://www.proxima.ai/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  “Selling My Body” for Ads | 2026 Fastest-Growing Brands | AGC: Authentic Generated Content 10.09.2026 2t 3min

  An entrepreneur is literally selling his body for ad space, Wingstop drops a $27.99 Wing Pass for the NFL season, and 98 of 100 new American jobs in August went to women. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host Jimmy Kim (Commerce Roundtable) joins Chris Hall and Colin Dougherty.ON TODAY'S EPISODEHarry Gray — Co-Founder, Noble Origins & Co-Host, The Meat Mafia PodcastWe dig into one of the cleanest examples of a podcast audience converting straight into a DTC customer base — a 7-person, $500K-seed supplement brand running 100% subscribe-and-save with zero retail partners and shipping to 190+ countries — the "business partner first, idea second" origin, the real unit economics of a built-in podcast audience versus buying Meta and TikTok ads, and the revenue number where he'd finally take a retail placement.Isaac Medeiros — Founder, Content ForgeWe dig into building Mini Katana to 30M YouTube subscribers, 10B+ annual views, and $50M+ in sales with zero paid media (because Facebook banned his ads), then selling it — plus why he declared "virality as you know it is dead" and replaced it with nichemaxxing, giving away his agency's operating playbook as a downloadable AI skill, owning a YouTube channel as a hedge against future CPMs, and what transferred from selling katanas to selling software.ALSO ON THE SHOW- 2026's fastest-growing brands (led by Mr. Pibb)- StreetTalk hits 8-figure ARR and a new "AGC" format- Best Oreo flavor ever- Zero Sugar Mountain Dew- Shopify Sidekick x bulk discount code bot- Google Ads AI dashboards go live-------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Proppel - https://www.weareproppel.com/ecomm-cowboy-proppelTie - https://meettie.com/TrendTrack - https://www.trendtrack.io/Sathi - https://www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyProxima AI - https://www.proxima.ai/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Meta’s Muse x Shopify Merchants | Holiday Forecast +$1T | Always Hire from Agencies 09.09.2026 2t 10min

  Meta MUSE goes live for Shopify merchants, Sean Frank argues you should always hire from agencies and never a fractional CMO, Nike and Simon Property Group get dropped from the S&P 100, and an LG smart TV is caught recording while off. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host Nate Lagos (Founder, Shootin' Doubles) joins Chris Hall and Colin Dougherty.ON TODAY'S EPISODEDana Peters — Founder & CEO, PROOF WalletsWe dig into hitting $18M in year-one sales fully bootstrapped in a category full of VC-funded competitors — the Recon Marine-to-manufacturer path, turning SMS into a two-way concierge channel with a disclosed 21X ROI lift, marketing a real lifetime warranty as a direct attack on competitors' "deceptive limited" fine print, what that warranty actually costs as a percentage of revenue, and whether patents are worth it when the category is flooded with sub-$20 dupes.Mike Khristo — Co-Founder & CEO, LayersWe dig into an ad-platform insider's pivot — six years running ad forensics inside Snap, now selling against the agencies that platform was built for — the thesis that the product's codebase, not the brief, is the marketing input that matters most, whether "$39/month replaces a $10K/month CMO" survives contact with real operators, the tension of asking builders to hand over their source code, and why DTC isn't a Layers market yet.ALSO ON THE SHOW-Butter Land-Nicotine drinks-SKIMS lands in DoorDash-A foldable iPhone, today?-Bain: holiday spending tops $1T, 24% start shopping on AI-DK Metcalf on Antarctica-------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Proppel - https://www.weareproppel.com/ecomm-cowboy-proppelTie - https://meettie.com/TrendTrack - https://www.trendtrack.io/Sathi - https://www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyProxima AI - https://www.proxima.ai/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Meta’s “Flock-fueled” Future | Kendall Jenner Joins TRIP | X Ads for DTC Brands 08.09.2026 2t 23min

  Meta lays out its "flock-fueled future," Kendall Jenner joins TRIP, Hulken races to build up inventory ahead of the holiday spike, and we get into running X ads for DTC brands. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest hosts TJ Bongiorno (Founder, The Outgoing Co.) and Oren John (Partner, Darkroom) join Chris Hall and Colin Dougherty.ON TODAY'S EPISODEOren John — Partner, DarkroomWe dig into building Valuable Studios in public — Americana car-culture luxury goods developed open-source, with factories public unless they opt out, taste-lab SKUs over revenue-max merch, and a creative-director POV on what DTC gets wrong about logo-flex and copying. Plus the AI-native agency work at Darkroom, and where creative is actually headed as the tools collapse the cost of production.ALSO ON THE SHOW- Ad test: GPT-6 Astra vs Fable 5.1- VOX-style ads go viral- Laneige calls out a creator who never existed- Charlie Woods joins Team TaylorMade- HallPass: "tastes like cheating"- The first AI drug-------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Proppel - https://www.weareproppel.com/ecomm-cowboy-proppelTie - https://meettie.com/TrendTrack - https://www.trendtrack.io/Sathi - https://www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyProxima AI - https://www.proxima.ai/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  Goodles x Barilla | Temu Spends $962M on Fake Creators | GoPro Acquired: Pivots to Defense 03.09.2026 2t 19min

  Goodles takes on Barilla in the better-for-you mac and cheese fight, GoPro gets acquired and pivots to defense (with suspicious timing next to Markiplier's stake), Fortune reports 73 of the top 100 creators in Temu's $962M Meta partnership ads are likely fake, and Jake Paul's anti-fund invests in Archive. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host Jimmy Kim (Co-Founder & CEO, eCom Email Marketer) joins Chris Hall and Colin Dougherty.ON TODAY'S EPISODEPhil Kyprianou — Founder & CEO, Hubbvee & GothRider CoffeeWe dig into the rare dual perspective of running the agency and the brand at once — building on Shopify since 2012 (back at 42,000 merchants), the unglamorous system behind scaling GothRider to 200+ retail doors, whether chasing those doors cannibalized DTC margins, the real LTV math that made a $60 CAC still work post-iOS 14.5, and being publicly skeptical of AI-tool hype while demanding measurable 90-day outcomes.Kevin Espiritu — Founder & CEO, Epic GardeningWe dig into one of the clearest content-to-commerce flywheels in DTC — the $35,000 personal bet importing raised garden beds from Australia that turned a hobby blog into a real commerce business, the buy-not-build call acquiring Botanical Interests instead of building a private-label seed line, and doing the live math on a 10-million-person mission against 3.6M current followers.Bryan Bumgardner — Northbeam Weather ReportThe five-platform forecast is back — reading the storm fronts across the ad landscape and telling you where CPMs are clear and where it's about to pour.ALSO ON THE SHOW- Intelligems ships a "Buy X Get Y" feature- Drake Maye joins L.L.Bean- Shake Shack's Reese's shake- A $5K cowboy hat- Peptides for veterans- A quiet operator hits a first $500K month-------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Proppel - https://www.weareproppel.com/ecomm-cowboy-proppelTie - https://meettie.com/TrendTrack - https://www.trendtrack.io/Sathi - https://www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyProxima AI - https://www.proxima.ai/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
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  David x HallPass: $2.2B Valuation | YouTube & Amazon Partnership | Zuck’s AI Warpath 02.09.2026 2t 13min

  Medici lands a $2.2B valuation, YouTube creators can now tag Amazon products, Meta's Muse voice transcription undercuts the market at $0.18/hr, and colleges are about to start running out of students. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host Nate Lagos (Founder, Shootin' Doubles) joins Chris Hall and Colin Dougherty.ON TODAY'S EPISODESteve Rekuc — Director of Data, Common Thread CollectiveWe dig into the quantitative backbone behind CTC's growth claims — geo-holdout incrementality testing productized for mid-market brands, the gap between platform-reported ROAS and actual incrementality (AppLovin averaging 171% across 18 tests), the Spend/aMER model that told an apparel brand to cut spend from $2.14M to $1.06M a month, the internal fight when the data says spend less, and the new Prophit Engine forecasting revenue within 3% across $3B in GMV.Erika Lee — Head of Brand, CorgiWe dig into building a community brand on a commoditized product — the AI-insurance startup (YC S24, ~$630M valuation) betting on a 24/7 FiDi cafe, branded buses, and an in-house newspaper over billboards, the local-TV-news-to-startup storytelling path, landing the job via a cold X DM, and why the Corgi Cafe doesn't need to make money on coffee.ALSO ON THE SHOW- AfterSell unboxing- Calvin Klein x Sadie Sink- Farmer Bill's steak sticks- An 1847 Oregon Trail sourdough starter that's still alive- Quince's first sample sale sold out 6 hours early- TikTok Shop as liquidation, not growth- Koast.ai: Facebook ads without a Facebook account-------------------------------------Daily newsletter: https://newsletter.ecommcowboy.com/Made possible by:Proppel - https://www.weareproppel.com/ecomm-cowboy-proppelTie - https://meettie.com/TrendTrack - https://www.trendtrack.io/Sathi - https://www.mysathi.io/champions/ecomm-cowboySlash - https://www.slash.com/Richpanel - https://www.richpanel.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyPostscript - https://postscript.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboySeguno - https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyIntelligems - https://www.intelligems.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyROKT Aftersell - https://www.aftersell.com/offers?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyProxima AI - https://www.proxima.ai/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyNorthbeam: http://northbeam.io/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyUniversal Ads - https://www.universalads.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+CowboyFollow Ecomm Cowboy:https://x.com/ecommcowboyhttps://www.linkedin.com/company/ecommcowboyhttps://www.instagram.com/ecommcowboy/https://www.tiktok.com/@ecommcowboyhttps://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJchttps://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693