The My Wife Quit Her Job Podcast With Steve Chou

Επεισόδια

• 645: What 300 7-Figure Sellers Told Us About The State Of Ecom With Andrew Youderian 03.07.2026 45λ

  In this episode, my buddy Andrew Youderian is back to walk us through his annual survey of 300 7,8 and 9 figure store owners from his community, and honestly, some of what came back caught us both off guard. We get into the stuff every store owner is quietly wondering about, where the smart money's moving, what's working, what's quietly falling apart, and a few things that genuinely surprised us. Enjoy the episode!
• 644: The TikTok Shop Strategy That Turns $5K Into An Army Of Affiliates With Sohun Sanka 24.06.2026 47λ

  In this episode, I sit down with Sohun Sanka, head of growth marketing at Reacher, who has helped brands drive over half a billion dollars in revenue through TikTok Shop creator communities. We dig into the real math behind making TikTok Shop work, from margins and affiliate commissions to why the top 0.4% of creators drive nearly all the sales and what to do about it.
• 643: We’re Ditching WordPress After 12 Years. Here’s Why 18.06.2026 41λ

  In this episode, we're diving into a debate that's coming up more and more with e-commerce store owners right now, whether to keep blogging on WordPress or move everything over to Shopify. We break down why, after years of recommending WordPress as the gold standard, we've changed our minds for most situations. You'll also hear us get into the real state of blogging in 2026, what's actually still working, and why where your content lives matters more than ever for tracking, ads, and AI search.
• 642: Why Everything You Know About Ecommerce Is About To Break 08.06.2026 42λ

  In this episode, Toni and I discuss agentic shopping and how I'm going to through a midlife ecommerce crisis right now. We get into Amazon scraping your website and selling your products without permission, why your Meta and Google ads might not matter much longer, and what you should actually be doing to make sure AI recommends your store over your competitors. It's a weird time in e-commerce right now and we're just trying to figure it out together.
• 641: The Reddit Strategy That Gets AI to Recommend Your Brand 04.06.2026 53λ

  In this episode, I sit down with Danny Kirk, founder of ReddiReach, to talk about how e-commerce brands are using Reddit to get recommended by ChatGPT, Claude, and Perplexity. We get into the exact strategy for building up a Reddit presence from scratch, including how long it actually takes and what will get you banned. If you've ever wondered whether Reddit is worth your time as a brand, this episode will give you a very clear answer. Enjoy!
• 640: I Just Spoke at Shopify HQ. Here’s What’s Actually Working in Ecommerce Right Now 28.05.2026 40λ

  In this episode, I'm recording live from Shopify HQ in New York City after attending the Merchant Mastery event with my co-host Toni. We cover a wide range of topics including why unpolished UGC content is outperforming produced ads, how to build a brand story that ties all your marketing together, and why generic products are slowly dying. Enjoy!
• 639: She Built A 6-Figure Cat Toy Business Because Someone Annoyed Her On IG With Dawn LaFontaine 22.05.2026 46λ

  In this episode, I sit down with Dawn LaFontaine, a student in my create a profitable online store course, a former stay-at-home mom who couldn't get hired anywhere after 27 years out of the workforce and decided to build her own business selling cat toys instead. Dawn walks us through the painful years she spent trying to make her original cardboard cat house product work, the accidental Instagram moment that led her to the product that actually took off, and her wholesale outreach strategy that closes at 50% without ads. Enjoy the episode!
• 638: The Ecom Strategies Worth Stealing from Sellers Summit 2026 15.05.2026 46λ

  In this episode, we're going over key takeaways from Sellers Summit 2026 in Fort Lauderdale, walking through every session from AI-powered ad creative and TikTok Shop launches to sourcing strategies, Reddit SEO, and what buyers actually care about in the current M&A market By the end of this episode you'll have a full picture of where ecommerce is headed and a list of things you can actually put to work this week. Enjoy the episode!
• 637: The AI Automation Stack Behind The Fastest Growing Ecommerce Brands With Leo Sgovio 07.05.2026 50λ

  In this episode, Leo Sgovio breaks down the AI-powered workflows he built to automate influencer outreach, generate video ads, and launch products without relying on giveaways or PPC. He walks through the exact system he used to sell out 5,000 units before Christmas and how he clones winning competitor ads using a chain of AI tools. Enjoy the episode!
• 636: Why Smaller Creators Are Winning Bigger Than Ever In 2026 30.04.2026 42λ

  In this episode, Toni and I have an honest conversation about where content creation is headed in 2026 and what it genuinely takes to stand out when everyone and their mother is making videos. We talk about why the fundamentals of great content have never mattered more than they do right now, even with all the AI tools flooding the space with noise. So whether you are just starting out or have been at it for years, I think you will walk away with a much clearer picture of what it takes.
• 635: How To Get Paid $40K a Month to Post On Facebook With Jeff Rose 24.04.2026 53λ

  In this episode, my good friend Jeff Rose talk about how he built a $40K a month business doing something most people do every single day without ever getting paid for it. We walk through exactly how posting on Facebook became a full time income and how you can get started even if you have no experience and no following. If you've ever wondered whether you could actually get paid to be on social media, this episode is going to open your eyes.
• 634: Your Products Are Invisible to AI. The New Search Rules For 2026 16.04.2026 38λ

  In this episode, Toni and I dig into Amazon's decision to block AI tools from indexing their product listings and why it’s a risky bet . We talk through how AI agents are quietly changing the way people research and buy products, and what that means for sellers who are still writing copy like it's 2015. If you sell anything online, this conversation will change how you think about your product descriptions. Enjoy this episode!
• 633: A Simple Meta Ads Change That Will 10x Your Returns With Scott Cunningham 07.04.2026 47λ

  In this episode Scott Cunningham and I dive into something that honestly changed everything for me when it comes to Meta ads and getting a real return on ad spend. Scott is the creator of the Storyselling Formula and the moment I came across his work I knew I had to bring him on to break it down properly. It's a simple change, and I know that sounds like a big claim, but I've seen it work across so many different campaigns and niches that I had to make a whole episode about it. Enjoy!
• 632: The $7 Billion App Nobody’s Talking About (But You’re Already Addicted To) 01.04.2026 42λ

  In this episode, Toni and I dive into the $7 billion micro drama industry that's already taken over China and is quietly making its way into American TikTok feeds. We break down the sneaky micropayment business model that gets viewers spending $30 to $40 without even realizing it, and why the same psychology works just as well for selling ecom products as it does for cheesy kung fu movies. 
• 631: Sabrina Ramonov Shares the AI Playbook That Got Her 500M Views in a Year 24.03.2026 46λ

  In this episode, I sit down with Sabrina Ramanov, a CS major turned social media entrepreneur who walked away from the traditional career track and built an audience of over a million followers across multiple platforms. We get into her exact strategy for growing from zero, how each platform is different and where you should actually be spending your time, and why she thinks most people are completely wrong about what it takes to build an audience. Then, we go deep on vibe coding and how the average person can actually use it effectively.
• 630: OpenAI Pulls Back. TikTok Reverses Course. Ecommerce Just Got Messy 17.03.2026 39λ

  In this episode, Toni and I break down a series of sudden moves that caught a lot of sellers off guard this week. Several major platforms quietly changed direction, and the ripple effects could impact how products are discovered, sold, and fulfilled going forward. Enjoy the episode!
• 629: Unglamorous Products That Quietly Generate Serious Revenue 11.03.2026 43λ

  In this episode, we're making the case that boring is actually a strategy. The products we're covering today have no sex appeal, no social media presence, and almost zero brand loyalty, which means the market is wide open for anyone willing to show up consistently. And it turns out the least exciting shelf in the store is can often be the most profitable one.
• 628: The Amazon Listing Mistakes That Are Killing Your Conversions (And How to Fix Them) With Daniela Bolzmann 04.03.2026 55λ

  In this episode, I sit down with Daniela Boltzmann, founder of Mindful Goods, to talk about what actually separates high-converting Amazon listings from the ones that quietly bleed sales. We dig into why repurposing your Shopify creative on Amazon is one of the most common and costly mistakes sellers make, and walk through the exact frameworks Daniela uses to optimize main images, titles, and A+ content for seven and eight-figure brands.
• 627: The Old Ecommerce Playbook Is DEAD (What’s Working In 2026) 24.02.2026 45λ

  In this episode, we're going to show you why many ecommerce stores are dying right now, and why most store owners have absolutely no idea it's happening. In the last two years three big shifts completely changed how customers find products, how they decide to buy, and whether you actually get to keep any of the money you make.   Here's the playbook.
• 626: The Content Strategies That Will Die In 2026 (And What’s Taking Over) 17.02.2026 47λ

  In this episode, Toni and I share our bold predictions for what's coming in the content creation world in 2026 and why the strategies that worked last year might not work anymore. We break down the shifts we’re seeing, the trends that are about to explode, and what you need to start doing now to stay ahead of the competition.