CPA Trendlines Podcasts
CPA Trendlines
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CPA Trendlines Podcasts delivers exclusive information and extraordinary insight for tax, accounting, and finance professionals. The podcast features data-driven analysis, commentary on emerging trends, and actionable intelligence to help practitioners grow their practices and advance their careers. Episodes cover pressing issues and opportunities in the global digital environment, with concise executive briefings. The show is produced by CPA Trendlines, a research and advisory service focused on the accounting profession.
Επεισόδια
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William LeFew, Ph.D.: The Best AI Professionals Think Like Humans | ARC 23.07.2026 24λTechnology changes quickly, but critical thinking remains the most valuable skill accountants can develop. Accounting ARCWith Donny ShimamotoCenter for Accounting TransformationArtificial intelligence is changing accounting faster than almost anyone predicted. But according to William LeFew, Ph.D., the professionals who benefit most from AI are not necessarily the ones with the strongest technical skills—they are the ones who know how to think.In this episode of Accounting ARC, Donny Shimamoto, CPA.CITP, CGMA, founder and managing director of IntrapriseTechKnowlogies LLC and founder and inspiration architect for the Center for Accounting Transformation, welcomes LeFew, chief technology officer at FirmPro, for a conversation that goes beyond software features and into the mindset required to succeed in an AI-enabled profession.MORE Accounting ARC: The Feedback Mistake That Costs You Your Best People | Is Your Boss Really the Problem? | Most Accountants Are Missing This AI Shift | AI Can Fix Your Workflow—or Break It in Seconds | Efficiency Is the Wrong Goal for AI | Accounting’s Hidden Talent Risk: The Sandwich Generation | Built Fast. Sold Faster. Broken Later? The Truth About Accounting Tech | Recognize When You Need to Recharge Before You Burn Out | Valuing More Than the Balance Sheet LeFew approaches accounting from an unusual perspective. Trained as an applied mathematician with experience at NASA and multiple technology startups, he intentionally looks for industries where technology can remove friction instead of creating it. Accounting, he says, stands out because of the people. -
Peter McCarroll: Rethink the Ladder | MOVE Like This 22.07.2026 41λAI changes how professionals gain experience, forcing teams to reinvent leadership development.MOVE Like ThisWith Bonnie Buol RuszczykFor CPA Trendlines ResearchArtificial intelligence has dominated conversations throughout the accounting profession, but much of the discussion remains focused on efficiency. In this episode of MOVE Like This, Bonnie Buol Ruszczyk sits down with Peter McCarroll, founder of The AI Accountant and partner at Fuel Accountants, to explore a much bigger question: How will AI reshape careers, leadership, and the future of accounting firms?MORE MOVE Like This | MORE CPA Trendlines Streaming NetworkMcCarroll argues that many firms are looking at AI through too narrow a lens. While automating routine work will certainly improve productivity, efficiency alone will not be enough to remain competitive. Firms that thrive will use AI to strengthen strategic thinking, develop new services, deepen client relationships, and create additional value rather than simply reducing costs. Waiting for technology to stabilize or treating AI as just another software implementation may leave firms behind as change accelerates over the next few years. -
David Cristello: Growth Breaks Things – and That’s Normal | The Disruptors 21.07.2026 1ώ Build the firm you want by hiring only the best.The DisruptorsWith Liz FarrShow notes hereWhen David Cristello launched Jetpack Workflow in 2016, the market already had plenty of solutions. “Are we too late?” he wondered. But he launched anyway, “and the only reason we launched is because we interviewed so many firms.” These firms told him about the problems with other solutions, and with his founders’ group, he was able to co-create a product that worked.MORE CPA Trendlines Streaming NetworkBack then, firms were tracking work on spreadsheets, as many firms today still do, and things were falling through the cracks. However, today’s users have more sophisticated demands. “What used to be just checklists and task lists is now about: what’s the operating system for the firm?” says Cristello.READ MORE → -
The Feedback Mistake That Costs You Your Best People | ARC 16.07.2026 34λIntent, tone and delivery matter just as much as the message itself. Accounting ARCWith Liz Mason, Byron Patrick, and Donny ShimamotoCenter for Accounting TransformationOne poorly handled conversation can undo months—or years—of trust. In this episode of Accounting ARC, Donny Shimamoto, CPA.CITP, CGMA, Byron Patrick, CPA.CITP, and Liz Mason, CPA, unpack why difficult feedback often fails, how leaders can communicate with greater intention, and what separates constructive coaching from conversations that send employees looking for another job.The conversation starts with a story familiar to anyone who has ever hovered over the “Send” button on a difficult message.MORE Accounting ARC: Is Your Boss Really the Problem? | Most Accountants Are Missing This AI Shift | AI Can Fix Your Workflow—or Break It in Seconds | Efficiency Is the Wrong Goal for AI | Accounting’s Hidden Talent Risk: The Sandwich Generation | Built Fast. Sold Faster. Broken Later? The Truth About Accounting Tech | Recognize When You Need to Recharge Before You Burn Out | Valuing More Than the Balance Sheet | Accounting’s “Untalked-About” Frontier | Why Happiness is Hard-Fought for High Achievers | The Fastest Way to Lose Talent Is “Dick Leadership” | Post-Holiday Fatigue Isn’t a Failure; It’s a Signal | OCR, Research Bots & Meeting Assistants: What Actually Helps Now | Return Season is the New Stress Test | Small Firms May Have the Biggest Advantage in 2026 | Downgraded: What the DOE Said About Accounting |Mason, founder and CEO of High Rock Accounting, recalls proposing a conference talk with a deliberately provocative title — a reminder that most professionals feel the tension between holding the line and keeping the peace. The point, she says, is not to sanitize reality. It is to learn how to hold people accountable without turning it into a personal attack.Originally published Feb. 5, 2026 -
Blumer, Vacin: What Only 5% of Firms Get Right | Disruptors 14.07.2026 52λIt’s not just growth.Full show notes here.The DisruptorsWith Liz FarrFor CPA TrendlinesScaling a business successfully usually doesn’t happen automatically when top-line revenue grows, as Jason Blumer and Ian Vacin explain in their new book, “Scale with Purpose: The Service Entrepreneur’s Guide to Intentional Growth.”MORE Streaming NetworkVacin, co-founder of Karbon, had seen a peculiar pattern across Karbon’s Practice Excellence survey over the last eight years. Instead of smooth growth curves, firm data showed distinct scaling plateaus at specific headcounts. “Ninety-five percent of firms had this going up motion. Generally, we get to 12 to 16 employees, and then go backward, and they would tell us, ‘Yeah, it grew too fast. It didn’t feel like the company that I wanted,’ ” he explains.READ MORE > > > -
What If the Best Accounting Job Isn't in Tax or Audit? | Accounting Conversations 09.07.2026 39λThe profession's fastest-growing opportunities help business owners make decisions—not just balance the books.Accounting ConversationsWith Chayton FarleeCenter for Accounting TransformationFor many accounting students, the profession appears to offer two primary destinations: tax or audit.But what if that's only part of the story?In the latest episode of Accounting Conversations, host Chayton Farlee, an assurance associate at CliftonLarsonAllen (CLA), welcomes Kaden Cook, CPA, CMA, a virtual CFO with Anders, for a conversation that challenges many of the assumptions students have about accounting careers.MORE PodcastsCook's own career follows a path that many students may not realize exists. He begins with bookkeeping, gains experience in accounts receivable and accounts payable, discovers outsourced accounting and eventually finds his way into advisory services, where he helps business owners make financial decisions rather than simply report financial results.That distinction becomes one of the central themes of the conversation. -
The Most Expensive Promotion Your Firm Can Make | MOVE Like This 08.07.2026 34λIt may create costly leadership gaps that affect engagement, retention, and firm performance.MOVE Like ThisWith Bonnie Buol RuszczykFor CPA Trendlines ResearchPromotions are meant to strengthen an organization. But when firms elevate top performers without preparing them to lead, those promotions can become some of the most expensive decisions they make. The result is often disengaged employees, overwhelmed managers, and avoidable turnover. MORE MOVE Like This | MORE CPA Trendlines Streaming NetworkIn this episode of MOVE Like This, Bonnie Buol Ruszczyk talks with Megan Robinson, founder and CEO of E Leader Experience, about why leadership isn't a natural next step for every high performer—and what firms can do to build leaders intentionally instead of hoping they'll figure it out.Originally published May 13, 2026 -
Is Your Boss Really the Problem? | ARC 02.07.2026 53λ The hardest workplace lesson isn't spotting a bad manager—it's recognizing when you're standing in your own way. Accounting ARCWith Liz Mason and Byron PatrickCenter for Accounting TransformationIn a candid, unfiltered episode of Accounting ARC, Liz Mason, CPA, CEO of High Rock Accounting, and Byron Patrick, CPA.CITP, senior product manager at Karbon and co-founder of TB Academy, confront one of the profession’s most relatable—and uncomfortable—topics: bad bosses. But the conversation goes further than workplace horror stories. Mason and Patrick explore a more nuanced reality: sometimes the boss is the problem—and sometimes it's the employee. MORE Accounting ARC: Most Accountants Are Missing This AI Shift | AI Can Fix Your Workflow—or Break It in Seconds | Efficiency Is the Wrong Goal for AI | Accounting’s Hidden Talent Risk: The Sandwich Generation | Built Fast. Sold Faster. Broken Later? The Truth About Accounting Tech | Recognize When You Need to Recharge Before You Burn Out | Valuing More Than the Balance Sheet | Accounting’s “Untalked-About” Frontier | Why Happiness is Hard-Fought for High Achievers | The Fastest Way to Lose Talent Is “Dick Leadership” | Post-Holiday Fatigue Isn’t a Failure; It’s a Signal | OCR, Research Bots & Meeting Assistants: What Actually Helps Now | Return Season is the New Stress Test | Small Firms May Have the Biggest Advantage in 2026 | Downgraded: What the DOE Said About Accounting |“We wanted to talk about this topic because it’s really important to understand when you’re the problem, when your boss is the problem, and what acceptable boundaries are,” Mason says early in the episode.Unpack real stories about bad bosses, miscommunication, and the career lessons that come with both. This episode challenges how accountants think about leadership, accountability, and growth. Originally published May 28, 2026. -
Denise Froemming | The CPA’s Secret Formula Hiding in Plain Sight | Holistic Guide 29.06.2026 27λModernizing the Profession Without Losing Its Core. Full show notes hereThe Holistic Guide to Wealth ManagementWith Rory Henry, CFP®, BFA™It’s no secret that the accounting profession is undergoing one of the most significant transitions in its history. Firms are more likely to sell to private equity than to other accounting firms. Technology is reshaping workflows. Worker shortages are forcing firms to rethink talent pipelines. But through it all, public trust remains the foundation on which everything rests.MORE Rory Henry | THE HANDBOOK Holistic Guide to Wealth Management | MORE CPA Trendlines Streaming NetworkThat tension — protecting what makes the profession trusted while adapting to what the market demands — defines the moment.Few leaders sit closer to that tension than Denise LeDuc Froemming, President and CEO of CalCPA, the nation’s largest state CPA society.READ MORE > > > -
Freeman, Dixon: AI Is Quietly Stealing Your Best Clients | Gear Up for Growth 26.06.2026 49λEvery client relationship is now up for renewal—and every partner has to learn how to compete. Full show notes hereGear Up for Growthwith Jean Caragherfor CPA Trendlines“The relationship gets you in the door, but it doesn't get you the work,” says Karen Freeman, chief product officer, DCM Insights, and co-author of Activator Advantage: What Today's Rainmakers Do Differently, in this episode of Gear Up for Growth, powered by CPA Trendlines and hosted by Jean Caragher, president of Capstone Marketing. "Once it's competitive, it's a lot harder to differentiate based on your past relationship."MORE Jean Caragher here | Get her best-selling handbook, The 90-Day Marketing Plan for CPA Firms, here | Gear Up for Growth is tailored specifically for public accounting firms with up to 100 team members looking to expand their practices intelligently and efficiently. | MORE Gear Up for Growth here | MORE CPA Trendlines Streaming Network hereFreeman and co-author Matt Dixon, founding partner of DCM Insights, reflect on what they have learned one year after the release of their bestselling book. They discuss how AI, changing buyer behavior and increasing competition are reshaping growth strategies for accounting and advisory firms. Firms that rely on traditional relationship-based growth models risk falling behind.READ MORE > > > -
Art Werner: Five Rules for Trump Accounts | Quick Tax Tip 25.06.2026 7λThese accounts offer unique contribution opportunities, strict investment guidelines, and a pathway to future retirement savings. Full show notes hereQuick Tax TipWith Art WernerCPE TodayArt Werner outlines the five key rules advisors and families should understand when considering these accounts.MORE Art Werner | MORE CPA Trendlines Streaming NetworkDesigned as long-term savings vehicles for children, these accounts offer unique contribution opportunities, strict investment guidelines, and a pathway to future retirement savings.MORE > > > -
Most Accountants Are Missing This AI Shift | ARC 25.06.2026 37λThe profession is changing in ways that go far beyond automation.Accounting ARCWith Donny ShimamotoCenter for Accounting TransformationIn a profession often defined by structure, standards, and well-worn career paths, Donny Shimamoto, CPA.CITP, CGMA, opens a different kind of conversation in a recent Accounting ARC episode—one that challenges assumptions about what it means to build a career in accounting.His guest, Danielle Supkis Cheek, embodies that challenge.As senior vice president of AI, analytics and assurance at CaseWare, Supkis Cheek operates at the intersection of technology, methodology, and human judgment. But her path there was anything but linear—and that, Shimamoto suggests, is exactly the point.MORE Accounting ARC: AI Can Fix Your Workflow—or Break It in Seconds | Efficiency Is the Wrong Goal for AI | Accounting’s Hidden Talent Risk: The Sandwich Generation | Built Fast. Sold Faster. Broken Later? The Truth About Accounting Tech | Recognize When You Need to Recharge Before You Burn Out | Valuing More Than the Balance Sheet | Accounting’s “Untalked-About” Frontier | Why Happiness is Hard-Fought for High Achievers | The Fastest Way to Lose Talent Is “Dick Leadership” | Post-Holiday Fatigue Isn’t a Failure; It’s a Signal | OCR, Research Bots & Meeting Assistants: What Actually Helps Now | Return Season is the New Stress Test | Small Firms May Have the Biggest Advantage in 2026 | Downgraded: What the DOE Said About Accounting | Supkis Cheek describes her role less as a technologist and more as a translator. “I like to think of myself as someone who translates across domains,” she says, explaining how she helps software companies understand how accountants actually work—and how technology can reshape those workflows.Originally published May 7, 2026 -
Chelsea Sowers: From Bitcoin Barbie to AFWA President-Elect | MOVE Like This 24.06.2026 47λA roller derby skater, crypto auditor, and accounting leader shares why belief, sponsorship, and community shape the future of the profession.MOVE Like ThisWith Bonnie Buol RuszczykFor CPA Trendlines ResearchIn this episode of MOVE Like This, Chelsea Sowers, incoming President of the Accounting and Financial Women’s Alliance (AFWA), audit manager specializing in cryptocurrency assurance with The Network Firm, and “Bitcoin Barbie” on the Atlanta Roller Derby team, joins Bonnie Buol Ruszczyk to discuss leadership, retention, mentorship, and the realities shaping women’s careers in accounting today.MORE MOVE Like This | MORE CPA Trendlines Streaming Network | JOIN MOVE 2026At the center of the conversation is a recurring challenge within the profession: attracting women into accounting is only part of the equation. Retaining and advancing them into leadership remains a persistent issue. Sowers argues that women often receive access to the profession without receiving a roadmap for advancement. Flexibility, mentorship, sponsorship, and community increasingly matter to younger professionals, particularly those entering the workforce after major disruptions like COVID. Firms may focus heavily on recruitment while overlooking what keeps talented people engaged years later. -
Ira Rosenbloom: PE Forces Firms to Pick a Future | The Disruptors 23.06.2026 54λPE makes CPA firms rethink strategy – even if they don't want to sell. Show notes hereThe DisruptorsWith Liz FarrFor CPA TrendlinesWith private equity becoming “a real player and a disruptor in the marketplace,” Ira Rosenbloom, CEO of Optimum Strategies, says, the dramatic influx of capital is intensifying competition for quality firms, especially those with strong client bases and growth potential.MORE DISRUPTORS: Candy Bellau: The $350 Pricing Mistake that Nearly Broke this Boutique Firm | The Disruptors | Poe: What P.E. Really Wants from Firms | The Disruptors | Blake Oliver: Build a Biz that Runs Without You | Daiber: Use Succession as a Growth Strategy | Cannon: Busy Season is Self-Inflicted | Carroll: When One Person Can Break the Firm | Rampe: Build a Roadmap Even When the Road’s Not There | Chang: Killing SALY, One Agent at a Time | MORE CPA Trendlines Streaming NetworkFirms that PE wouldn’t touch are now being approached by brokers without accounting industry experience, hired by PE groups striving to “build an engine,” Rosenbloom says. But the unwanted attention has “helped some of the smaller firms quickly decide they don't want to go down that path.” So they “take themselves out of the running for a PE situation quicker because of a better understanding of what private equity wants,” he explains.READ MORE > > > -
Allan Koltin: What Elite CPA Firms Do Differently | Gear Up for Growth 19.06.2026 39λThe best firm build accountability cultures, develop climbers, and make tough calls.Full show notes hereGear Up for GrowthWith Jean Caragherfor CPA Trendlines Research“Some firms dream of being great but only are willing to make the commitment to be good,” Allan Koltin, CEO of Koltin Consulting Group, says in the new episode of Gear Up for Growth with host Jean Caragher. “Leadership is the delta that separates all.”MORE Jean Caragher here | Get her best-selling handbook, The 90-Day Marketing Plan for CPA Firms, here | MORE Gear Up for Growth here | MORE CPA Trendlines Streaming Network hereKoltin says the gap between elite firms and average firms keeps widening, and leadership is the defining factor. Widely recognized as one of the profession’s top consultants, he argues that firms chasing high performance must stop avoiding hard decisions, embrace accountability, and rethink what leadership means.“You can have the same clients, same talent pool, same market opportunities, and one firm ends up in the upper quartile while another struggles,” Koltin says. “The difference is leadership.”READ MORE > > > -
What Happens to Your Firm If You Don't Come Back Monday? | ARC 18.06.2026 38λAfter a near-fatal skiing accident, three accounting leaders confront the uncomfortable questions every firm owner should answer before a crisis strikes.Accounting ARCWith Liz Mason, Byron Patrick, and Donny ShimamotoCenter for Accounting TransformationBusiness continuity planning often lives in the realm of “someday.”Until it doesn’t.In the latest episode of Accounting ARC, hosts Donny Shimamoto, CPA.CITP, CGMA; Byron Patrick, CPA.CITP; and Liz Mason, CPA, tackle a topic many professionals avoid: what happens when the unexpected actually happens.The conversation opens not with theory, but with a moment that makes the stakes unmistakably real.MORE Accounting ARC: Recognize When You Need to Recharge Before You Burn Out | Valuing More Than the Balance Sheet | Accounting’s “Untalked-About” Frontier | Why Happiness is Hard-Fought for High Achievers | The Fastest Way to Lose Talent Is “Dick Leadership” | Post-Holiday Fatigue Isn’t a Failure; It’s a Signal | OCR, Research Bots & Meeting Assistants: What Actually Helps Now | Return Season is the New Stress Test | Small Firms May Have the Biggest Advantage in 2026 | Downgraded: What the DOE Said About Accounting | Savage: Using Your License as a Megaphone | Baker: Interpreting Pricing Psychology | Don’t Get Fired by Your Own Automation | What Amazon Doesn't Tell You | Royalties, Residuals, and Reality Checks | ARC-SLC Mason, CEO of High Rock Accounting, recounts a recent skiing accident in which she fell roughly 200 yards and collided with a tree at high speed. She survived with a broken leg—but the incident forced a sobering question: What would have happened to her firm if she hadn’t?Originally published March 26, 2026 -
Doug Slaybaugh: How to Define "Values in Motion" | The Disruptors 16.06.2026 48λAre your firm's stated values consistent with its behavior?Full show notes hereThe DisruptorsWith Liz FarrFor CPA TrendlinesHow does your firm define culture? Is your culture consistent with the values posted on the breakroom wall? Doug Slaybaugh, founder of CPA Coach, defines culture as “values in motion.” According to his definition, a firm’s stated values must be evident in the ways a firm actually behaves.MORE DISRUPTORS: Candy Bellau: The $350 Pricing Mistake that Nearly Broke this Boutique Firm | The Disruptors | Poe: What P.E. Really Wants from Firms | The Disruptors | Blake Oliver: Build a Biz that Runs Without You | Daiber: Use Succession as a Growth Strategy | Cannon: Busy Season is Self-Inflicted | MORE CPA Trendlines Streaming NetworkA firm that truly values philanthropy, for example, should give team members the ability to volunteer or sponsor nonprofit events. “There should be evidence,” Slaybaugh explains. “Otherwise, there’s no evidence of that value. It’s really not your culture.”READ MORE > > > -
Art Werner: ‘Free Money’ for New Trump Accounts | Quick Tax Tip 14.06.2026 5λTrump accounts for the benefit of children.Full show notes hereQuick Tax TipWith Art WernerCPE TodayTrump accounts offer a rare chance for a government-funded head start on a tax-advantaged education account.“The federal government will actually infuse these accounts with $1,000,” says Art Werner. “It’s free money. Just face it, it’s free money.”MORE Art Werner | MORE CPA Trendlines Streaming NetworkAny child under age 18 with a Social Security number is eligible for a Trump account. Children born between 2025 and 2028 also qualify for a government contribution.More > > > -
Nancy McClelland: Bookkeepers Need a Safe Space to Collaborate | The Disruptors 13.06.2026 1ώ 2λBookkeepers often feel less empowered than tax professionals.Full show notes hereThe DisruptorsWith Liz FarrFor CPA TrendlinesNancy McClelland wants to do more than just run her firm, The Dancing Accountant. She has two big passion projects that are creating the conversations and collaborations this profession desperately needs. Her community, Ask a CPA, aims to bridge the gap between bookkeepers and tax professionals. She also co-hosts a podcast with Questian Telka, She Counts, which provides a safe space for women in accounting to discuss real issues.MORE STREAMING: Cannon: Busy Season is Self-Inflicted | Carroll: When One Person Can Break the Firm | Rampe: Build a Roadmap Even When the Road's Not There | Chang: Killing SALY, One Agent at a Time | Vanover: 5-Star Firms Don't Bill by the Hour | Kless: Profit Is a Result. Flourishing Is the Purpose | MORE CPA Trendlines Streaming NetworkMcClelland started the Ask a CPA Community when she noticed “this big gap that wasn’t about technical knowledge. It was about permission, about permission to collaborate.” While “bookkeepers are often the closest person to the financial truth of a business,” historically, “they've been positioned as subordinate to tax preparers, just sort of expected to hand off things and hope that they did it right,” McClelland explains. READ MORE > > > -
The Skill That May Matter More Than Your CPA License | ARC 11.06.2026 34λConnection, community, and trust create opportunities that credentials alone cannot. Accounting ARCWith Liz Mason and Byron PatrickCenter for Accounting TransformationIn the accounting profession, technical excellence is expected. However, according to the latest episode of Accounting ARC, relationships — not just work product — often determine who grows, who leads, and who thrives. In a candid and deeply personal conversation, Liz Mason, CPA, and Byron Patrick, CPA.CITP, explore how relationship-building shapes careers, creates opportunity, and provides stability in an unpredictable profession. MORE Accounting ARC: The Real Problem with AI in Accounting | AI Can Fix Your Workflow—or Break It in Seconds | Efficiency Is the Wrong Goal for AI | Accounting’s Hidden Talent Risk: The Sandwich Generation | Built Fast. Sold Faster. Broken Later? The Truth About Accounting Tech | Recognize When You Need to Recharge Before You Burn Out | Valuing More Than the Balance Sheet | Accounting’s “Untalked-About” Frontier | Why Happiness is Hard-Fought for High Achievers | The Fastest Way to Lose Talent Is “Dick Leadership” | Post-Holiday Fatigue Isn’t a Failure; It’s a Signal | OCR, Research Bots & Meeting Assistants: What Actually Helps Now | Return Season is the New Stress Test | Small Firms May Have the Biggest Advantage in 2026 | Downgraded: What the DOE Said About Accounting Mason, CEO of High Rock Accounting, opens the discussion by reflecting on how little emphasis the profession places on teaching interpersonal skills. Patrick, senior product manager for Karbon and co-founder and part-time educator for TB Academy, agrees. “You don’t learn it in college,” he says. “There’s no course on building relationships.” That gap, they argue, becomes especially obvious early in a professional’s career.*Originally published May 14, 2026
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