Books, Business, & Mindset - A Podcast for Authors
Jen Graybeal Creative Coaching
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Jen Graybeal, a certified creativity coach and editor, hosts this podcast for authors who want to build a business around their writing. She offers encouragement, collaborative problem-solving, and tough love to help authors create stories they're proud of and align their business with their vision of success. The podcast covers topics like writing, publishing, and author entrepreneurship.
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40+ Books and Still Curious: Cathy Maxwell on Writing, Reinvention, and her Leap to Indie Publishing 03.06.2026 1t 4minNYT and USA Today bestselling author Cathy Maxwell has written more than 40 historical romances — and her most exciting chapter is just beginning. In her very first podcast interview, Cathy sits down with me to reflect on three decades of writing, the friendships that shaped her career, and the creative freedom she found when she made the leap into indie publishing. This is a conversation full of hard-won wisdom, genuine warmth, and more than a few laugh-out-loud moments. Cathy talks about wh...
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Pirate Queens, Reapers, and Joyful Chaos: Allison/ Alli Temple on Brand, Boundaries, and Big Creative Swings 27.05.2026 49minAuthor Allison Temple (aka Alli Temple) joins me to talk about writing what lights you up—even when it breaks the “rules.” From male/male small‑town rom‑coms to a smash hit sapphic pirate series and a weirdly wonderful trilogy about the Afterlife, Allison shares how she builds worlds around characters and built her brand around stories she loves. We dig into shelving projects without shame, writing across genres, and how to protect your joy. Highlights: Character‑first worldbuilding (and why ...
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Write, Publish, Profit: Moni Boyce’s Playbook for Career Resilience 20.05.2026 1t 10minUSA Today bestselling author, filmmaker, and poet Moni Boyce joins Jen to unpack what it takes to turn writing into a real, sustainable business. Moni traces her path from film producer to traveling nomad ghostwriter to full‑time indie author, sharing how she plans series that drive read‑through, builds a brand readers recognize, and balances creativity with smart marketing. Moni recommends courses worth paying for, and explains how to use newsletters, TikTok/BookTok, and ads strategically—wi...
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On Your Shoulders - A Mindful Moment 06.05.2026 7minToday on the podcast, we are doing something a little bit different. We're going to take a couple of minutes for peace and stillness while Jen walk you through a mindfulness exercise. You can do this sitting at your desk, sitting on the couch, lying down on your bed, anywhere that is comfortable and your body feels supported. Work It: A 6- Week Coaching Intensive for Authors Information, Wait List Sign Up, testimonials: https://www.jentheeditor.com/work-it Where to find Jen Websit...
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Rock Shows, Rescue Pets, and Radical Creativity: R.L. Merrill on the Choices Authors Make 29.04.2026 1t 1minIn this wide‑ranging conversation, award‑winning author R.L. Merrill joins Jen to talk about creativity, resilience, and finding joy in the writing life. Ro shares how music shapes her stories, how she writes across multiple genres (from contemporary romance to paranormal to horror), and why hope and acceptance are at the core of her work. She opens up about writing through personal hardship, caring for family, navigating chronic illness, raising queer kids, and embracing the messy, magical i...
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Art, Patreon, and Pirates with Lin Lustig: A Discussion About Authenticity and Ill-Fitting Shoes 22.04.2026 45minAuthor and illustrator Lin Lustig joins creativity coach Jen Graybeal to explore what it really means to live—and write—authentically as a creative. From blending art and fiction to building found-family pirate adventures and heartfelt queer fantasy, Lin shares how embracing her “delightful oddball” side became both her superpower and survival tool. This thoughtful, funny, and deeply honest conversation dives into the realities of indie authorship—the isolation, the self-doubt, the endless bu...
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Level Up Your Author Business: Rights, Royalties, and Real Talk with Lisa Rayne 15.04.2026 58minAward‑winning author and intellectual property attorney Lisa Rayne joins host Jen Graybeal to deliver a masterclass in writing, business, and author empowerment. Lisa pulls back the curtain on what every writer needs to know about contracts, grants of rights, and copyrights—including the pitfalls many authors miss until it’s too late. She shares her journey from corporate law to award-winning romance novelist, why she’s passionate about helping creatives become savvy entrepreneurs, and how to...
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Email Marketing for Authors and the Many Benefits of Being a Nerdy Romantic with Y.M. Nelson 08.04.2026 1t 5minHow do you make email marketing work for your author business—not against it? In this episode, creativity coach Jen Graybeal talks with Y. M. Nelson, author of The Accidental Swipe and host of the Nerdy Romantics podcast. Together, they dive deep into building a sustainable writing career—we talk about knowing who you are and what you want, and how that translates to better newsletters and marketing as an indie author. Y.M. shares her journey from writing tech manuals to publishing spic...
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Romantic Suspense, Writer Community, and Pivoting with Data — Loucinda McGary on Staying in the Game 31.03.2026 50minWhat does it take to keep writing — and thriving — across decades of publishing? Host Jen Graybeal sits down with Loucinda McGary, romantic‑suspense author and creative globe‑trotter, to talk about writing gothic‑tinged love stories, finding community, and treating your author career like a business. Loucinda shares how she went from a government job to full‑time novelist, the power of supporting writer groups and Zoom sprints, and the mindset shift that helped her pivot with data — tur...
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Romance, Murder, and Community: Tobi Doyle on Cozy Mysteries, Marketing Mindset, and GenreCon 25.03.2026 52minWhat does it take to build a lasting career as a fiction author? In this episode, host Jen Graybeal sits down with Tobi Doyle—award-winning romance and cozy mystery author of over a dozen books. Tobi shares her journey from first putting words on the page in 2007 to publishing her upcoming cozy mystery series Pour Decisions. The conversation covers essential topics for authors at every stage: Craft development: How critique groups, writing retreats, and contest judging (like the Daphne du Mau...
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Queer Romance, Supervillain Shenanigans, and Writing Found Family with Author Kelly Farmer 18.03.2026 1tAuthor Kelly Farmer talks with Jen Graybeal about writing queer contemporary romance filled with snark, heart, and authentic connection. She shares her journey from early storytelling to publishing inclusive love stories that help readers feel seen. Kelly spotlights her Vector City Supers trilogy—a superhero romance series about found family, second chances, and chasing dreams—with Book 3 launching this month. She also dives into the craft of writing sapphic romance, building community throug...
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Season 2 Trailer 18.03.2026 1minThis is the Book's Business and Mindset podcast where we talk about creating stories you love and building a career that works for you. This season, I'm sitting down with some incredible authors for honest conversations about what it takes to thrive. We talk about managing creative anxiety and staying motivated when the words just aren't flowing. You'll get smart, honest marketing advice that connects you with readers. Without burning you out. We'll learn how to celebrate accomplishments, eve...
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The 4Ps of Marketing 03.09.2025 41minIn this episode of the Books, Business, and Mindset Podcast, certified creativity coach Jen Graybeal delves into effective marketing strategies for authors. Focusing on the four Ps—Product, Price, Place, and Promotion—Jen highlights the importance of distinguishing between strategies and tactics. The discussion includes practical tips on diversifying product offerings, setting appropriate pricing, choosing the best sales platforms, and utilizing effective promotional tactics. Listeners also g...
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Three Teams Every Author Needs 20.08.2025 32minIn this episode of the Books Business and Mindset Podcast, hosted by creativity coach Jen Graybeal, the focus is on the importance of building three distinct teams crucial for any author's success. Jen emphasizes the collaborative nature of the writing process, debunking the myth of the solitary author. She details the need for support during story development, including sprint groups and critique groups. The discussion extends to the publishing team, covering editors, cover designers, and di...
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Planning with Clarity, Confidence, and Focus Part 2 14.08.2025 24minIn this episode of the Books Business and Mindset Podcast, host Jen Graybeal, a certified creativity coach, discusses effective planning strategies for authors. Jen continues from episode six, emphasizing the need for a comprehensive brain dump to organize and manage tasks. She advocates for personalizing the planning process and using action-oriented language to enhance productivity. The episode introduces a six-step planning system designed to provide clarity and confidence. The discussion ...
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Planning with Clarity, Confidence, and Focus - Part 1 06.08.2025 29minIn this episode of the Books, Business, and Mindset Podcast, Jen Graybeal, a certified creativity coach, delves into planning and goal setting for authors. She discusses her unique approach to planning that eschews traditional methods like SMART goals and strict schedules, emphasizing flexibility and a personalized system that works for her. Jen introduces her six-step planning system which includes capturing tasks, organizing them, and regularly reviewing progress to reduce anxiety and incre...
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Outsmart Your Inner Critic: Surprising Lessons from the Voices in Your Head 30.07.2025 25minIn this episode of the Books, Business, and Mindset Podcast, hosted by certified creativity coach Jen Graybeal, listeners learn about the impact of negative self-talk and how it affects creativity and productivity. Jen explains how the brain's repetition of negative thoughts leads to deeply ingrained beliefs, resulting in struggles with self-doubt and imposter syndrome. She emphasizes the importance of positive self-talk, neuroplasticity, and mindfulness in overcoming these challenges. Jen pr...
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Intro to Editors and Different Types of Editing 24.07.2025 35minUnderstanding the Role of Editors in the Publishing Process In this episode of the Books, Business, and Mindset Podcast, certified creativity coach Jen Graybeal delves into the crucial role that editors play in the publishing process. Jen explains the different types of editors, including developmental, line, copy, and proofreaders, and their specific functions throughout the stages of writing and publishing. She discusses the differences between traditional and self-publishing, providing ins...
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Mapping a Strategy for Change 15.07.2025 21minCreating Effective Change Strategies for Authors In this episode of the Books, Business, and Mindset Podcast, host Jen Graybeal, a certified creativity coach, delves into the importance of creating a change strategy for authors. Jen offers detailed insights on strategic thinking, including key steps for forming a change framework. She highlights three critical questions to guide authors in their goals, and introduces the three E's (Experiment, Evaluate, Evolve) to navigate their journey. The ...
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DIY Developmental Editing 01.07.2025 39minIn this episode of the Books, Business, and Mindset podcast, certified creativity coach Jen Graybeal delves into the intricacies of developmental editing. She outlines the different phases of editing—developmental, line editing, copy editing, and proofreading—and emphasizes the importance of investing in a good developmental editor. Jen provides a comprehensive checklist for evaluating stories, discusses the process of diagnosing and solving story issues, and shares strategies for maintaining...
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