The Pure Report

The Pure Report

Pure Storage
Maa Yhdysvallat
Genret Teknologia
Kieli EN
Jaksot 286
Viimeisin 09.09.2026

The Pure Report is a podcast that provides direct access to Pure Storage thought leaders, technology experts, alliance partners, customer insights, and the latest product news. It offers in-depth discussions on data storage innovations and industry trends.

Jaksot

  • A Deep Dive Into Platform Innovations: Part Two 09.09.2026 56min
    It’s part 2 of our reunion with Everpure technologists Andrew Miller and JD Wallace to continue our deep dive into the latest platform and technology innovations. This second part of the special series focuses on the advanced layers of the Everpure platform, moving beyond foundational storage to explore how the intelligent control plane and data intelligence are reshaping enterprise operations. Our conversation breaks down the shift toward intelligent automation, detailing how Fusion and Pure1 empower IT teams to manage massive data estates as a single cohesive entity rather than fragmented islands. Andrew and JD explain the practical benefits of an open and interoperable architecture, discussing how modern MCP servers and API driven integrations enable admins to evolve from managing individual arrays to acting as strategic data architects. Our episode concludes by unpacking the transformative role of Everpure Data Intelligence and the Enterprise Data Cloud success blueprint. We highlight how these tools bridge the gap between observation and automated action, helping organizations solve complex challenges like semantic data sprawl, cyber resilience, and AI readiness. Listeners will gain a clear roadmap for scaling their operations and driving better business outcomes with a truly unified data strategy. To learn more, visit: https://www.everpuredata.com/pure-launch-updates-releases.html? Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Coming Up and Intros 03:05 Recap on Data Primacy Narrative 05:44 Simplicity at Scale with Fusion 12:41 Open and Interoperable 16:38 App Intelligence 21:40 Agentic Features 24:12 Rebalance and Mobility 27:59 Automation Your Way 31:40 Universal Data Intelligence 34:50 Why Data Intelligence Now 40:35 Personas for Data Intelligence 46:48 Enterprise Data Cloud Outcomes
  • A Deep Dive Into Platform Innovations: Part One 03.09.2026 48min
    On this episode we reunite with Everpure technologists and frequent friends of the podcast Andrew Miller and JD Wallace for a deep dive into our major product announcements from June at our Accelerate conference. One year after our influential 15 architectural decisions series debuted, the team returns to uncover the latest Everpure platform advancements and explain why these specific innovations are significant for today’s enterprise data environments. We explore the concept of the unified data plane, moving beyond traditional storage hardware to address modern performance, efficiency, and cloud flexibility needs. We then dissect new developments like the FlashArray XL190 and performance breakthroughs for FlashBlade, while discussing how Everpure is shifting its strategy to meet the demands of a data centric world rather than an application centric one. Beyond hardware, Andrew and JD explain the business value of these technologies, emphasizing how Evergreen One Overdrive helps customers handle demand spikes and how Everpure is adapting to the fragmented virtualization landscape. This technical breakdown provides the foundation for understanding how Everpure has evolved into a comprehensive data management platform. We also set the stage for part 2 around intelligent control plane and data intelligence with data context. Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Coming Up and Intros 03:15 Strategic Implications and EDC 07:45 Keynote and Data Primacy 16:29 Launch Announcements Setup 18:06 FlashArray XL//190 with Turbo 22:11 FlashBlade Benchmarks 24:38 Virtualization Integrations 31:01 Portworx and Kubevirt 33:46 File and Object 36:58 Everpure Data Stream GA 37:58 Evergreen//One Overdrive
  • What’s New with the Technical Virtualization Landscape and Everpure 25.08.2026 56min
    This week we sit down with technical experts Alex Carver and Matt Webb to break down the rapidly evolving virtualization landscape. The conversation explores the shifting dynamics of the industry, focusing on key platforms like VMware Cloud Foundation, Nutanix, Azure Local, and Hyper-V. We reflect on how the market is moving away from a single vendor monopoly toward a more fragmented ecosystem that requires IT leaders to be versatile and strategic in their platform choices. Next we talk about how Everpure continues to serve as a reliable foundation in this changing environment. Alex and Matt explain how Everpure simplifies data management by providing consistent performance and efficiency, regardless of which hypervisor a customer chooses. They highlight how the company is moving beyond simple storage to become a strategic partner that helps organizations navigate transitions, manage costs, and adopt new technologies like containerization without sacrificing stability. We also dive deep into the technical partnerships driving innovation across the industry. The guests share insights on how Everpure is integrating with modern platforms like Red Hat OpenShift and Nutanix to provide seamless, API driven experiences. Listeners will gain a clear understanding of the current market state and practical advice on how to architect infrastructure that remains flexible and resilient as the virtualization world continues to evolve. To learn more, visit: https://www.everpuredata.com/solutions/virtualization.html Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Coming Up and Intros 02:47 Early Days of Flash for VMs 06:50 Impact of VMware Monopoly 14:19 User Perspectives from Accelerate 17:02 VMware Cloud Foundation 27:08 Azure Local and Hyper-V 32:26 Nutanix AHV and Prism 40:50 VMs into Containers with Openshift 49:16 Other Hypervisors
  • Meet the 2026 Summer Interns: Gen Z Perspectives on AI 19.08.2026 57min
    In this special episode, we introduce the 2026 summer marketing internship class. Five talented college interns join the conversation to share their experiences working across different Everpure marketing teams and what they learned. The discussion offers a glimpse into the program and highlights how these students are applying their academic knowledge to high impact projects at Everpure. Our guests detail their real world contributions ranging from building dynamic event dashboards to managing complex budget processes. Unlike traditional internship experiences these students are integrated into daily workflows and given significant responsibility. They provide candid feedback on transitioning from smaller startup environments to the enterprise scale of a company like Everpure and discuss what they have learned about corporate culture and career paths. Our episode concludes with a forward looking conversation about artificial intelligence. These early adopters explain how they use AI as an assistant to scale their productivity while emphasizing the necessity of human verification. Listeners will hear firsthand how the next generation perceives AI in the classroom and the office and how they are helping senior leadership embrace new technology to stay competitive. To learn more, visit: https://www.everpuredata.com/company/careers.html Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Coming Up 00:40 Intro to Harshul Srivastava, Growth Marketing Intern 06:36 Events Dashboard Project 08:45 AI Perspectives 12:09 Intro to Keira Wong, EBC Intern 17:55 Using AI Tools 22:37 Intro to Lilian Truong, Marketing Ops Intern 25:29 Business Economics Major Career Options 29:25 Embracing AI at School and Work with Caution 35:09 Intro to Asha Parker, Brand Marketing Intern 38:24 Perspectives on Tech Learning 42:11 Thoughts on AI Tools 45:27 Intro to Sophia Mariaca, Product Marketing Intro 50:02 Customer Interaction 51:41 Sophia on AI Usage
  • Navigating Virtualization Trends: An Insider’s View 12.08.2026 37min
    In this episode, we welcome Ernie China, who recently joined Everpure after a decade at VMware and Broadcom. Ernie brings deep expertise in the virtualization ecosystem and offers a unique perspective on the industry landscape during this pivotal time. Our conversation serves as a warm introduction to Ernie and sets the stage for a broader discussion on the challenges and opportunities facing IT teams today. The core of our discussion explores the current state of virtualization, particularly how enterprises are reacting to the recent changes following the Broadcom acquisition. Ernie explains why customers are feeling significant turmoil as they navigate shifts from perpetual licenses to subscription models. They discuss the common struggle many organizations face, describing a transitional phase where leaders are weighing whether to stay the course with their existing VMware investment or explore alternative hypervisors and container based strategies. Finally, we highlight Everpure's commitment to supporting customers throughout this transition. Everpure remains fully invested in the VMware ecosystem while providing a robust foundation for those looking to modernize their infrastructure through containers or other hypervisors. We make a compelling case for why IT leaders must elevate data management as a strategic priority, ensuring that decisions about performance, security, and efficiency are made long before infrastructure choices are finalized. To learn more, visit: https://www.everpuredata.com/solutions/virtualization.html Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Coming Up 00:29 Intro to our Guest 04:32 Inside the Broadcom Transition 09:11 Stats of the Episode on Virtualization Trends 15:10 Alternative Hypervisors and Options 19:50 Dual Strategies 24:50 Data Management is Imperative 27:44 Hot Takes Segment
  • Public Sector Data Management Leaders at Pure Accelerate 2026 05.08.2026 38min
    Watch a special on location episode of the Pure Report recorded at Pure Accelerate 2026 in Las Vegas. In this segment, we are joined by three public sector technology leaders representing the Mississippi Department of Revenue, Spring Branch Independent School District, and the Louisiana Office of Technology Services. These innovators share their unique journeys in managing complex IT landscapes while navigating the immense pressure of serving citizens and students at scale. Our discussion dives deep into the operational reality of government and education technology. We explore the critical shift from aging infrastructure to modernized platforms, focusing on database consolidation, cyber resilience strategies, and the transition to subscription based models like Evergreen//One. They offer candid insights into the technical hurdles of maintaining high availability and scaling data services to support unprecedented demand while keeping security and compliance at the forefront of every deployment. Beyond the architecture and hardware, our conversation highlights the human side of IT leadership in the public sector. Each leader emphasizes the importance of building empowered teams, fostering a culture of continuous learning, and navigating the challenges of organizational silos. Whether sharing lessons learned from past failures or discussing the future of AI and data intelligence, these professionals provide a blueprint for how to lead technology teams that are not just keeping the lights on, but are actively delivering better services to their communities. To learn more, visit: https://www.everpuredata.com/solutions/industries/government/state-and-local.html Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Intro to Mike Dehaan from MS-DOR 05:53 Hot Takes on NVMe and Openshift 09:15 Mike’s IT Oops Story 13:22 Intro to Troy Neal from Spring Branch ISD 15:47 Troy’s Path to Cyber Learning 20:06 Customer Blueprint for Cyber Success 22:25 What’s Next at Spring Branch 26:51 Intro to Adrian Erwin from LA-OTS 28:58 Adrian’s Career Journey to Databases 31:32 Database Mythbusting about Snapshots 33:15 Avoiding Downtime for Citizens
  • Building Agentic AI Workflows Using Fusion MCP Server 28.07.2026 59min
    This week we welcome back Senior Technical Evangelist Mike Nelson and introduce podcast newcomer and Product Manager Ameerul Shah. Our conversation centers on the latest developments with Fusion and how it is redefining and automating data management. We explore how the Everpure is moving beyond simple storage management by leveraging the Fusion automation engine to empower IT teams to become true data strategists. A major focus of our discussion moves to the new Fusion MCP server release. Mike and Ameerul explain the Model Context Protocol, describing it as the important bridge between infrastructure data and large language models. By providing the right context, the new Fusion MCP allows AI agents to move past confident guessing and hallucinations, enabling them to safely execute real world tasks like provisioning workloads and resolving incidents with supervised actions. We then highlight the open source commitment behind Fusion MCP, designed to help power users and dark site customers integrate their full infrastructure stacks. Mike and Ameerul discuss the power of API first development, the importance of human in the loop supervision for agentic AI, and the broader shift toward autonomous management. Listeners will gain practical insights into how this technology is helping organizations streamline operations and scale their data services more effectively. To learn more, visit: https://blog.everpuredata.com/purely-technical/smarter-ai-powered-data-management-with-everpure-fusion-mcp-server-2/ Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Welcome 06:38 What Product Managers Actually Do 09:55 Origin of Fusion 14:05 Applying AI to Data Management 16:18 What is Model Context Protocol (MCP) 25:45 Observe, Triage, and Act 35:15 MCP is Open Source 38:25 Availability of MCP for Users 42:49 Hot Takes Segment 48:31 Oops IT Stories
  • Launch Series #3: Everpure Data Intelligence and the Power of Context 14.07.2026 52min
    In this episode of the Pure Report, we sit down with Ashish Gupta, General Manager of Data Management at Everpure. Following the recent acquisition of 1touch, Ashish shares his excitement about joining the team and discusses how the new Everpure Data Intelligence solution fits into the broader Enterprise Data Cloud vision. Our conversation marks the third installment in our ongoing launch series, providing a capstone on the foundational work done with the unified data plane and intelligent control plane with Chadd Kenney. Ashish explains the core technology behind the platform, which centers on the ability to discover, classify, and provide critical context to data across complex and heterogeneous environments. By applying business logic and understanding the relationships between and among data points, Everpure Data Intelligence enables organizations to move beyond basic data management. This approach helps companies address significant challenges related to data sovereignty, compliance requirements like GDPR, and the growing complexity of unstructured data. Our discussion highlights why context is king when navigating modern IT landscapes. Whether it is preventing risks like data mismanagement or ensuring organizations are prepared for the rise of artificial intelligence, Ashish emphasizes the importance of building intelligent, actionable data layers. Listeners will gain insights into how the platform helps enterprises become AI ready while maintaining security and governance in a world where data is constantly in motion. To learn more, visit: https://www.everpuredata.com/launch Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Welcome 03:13 Everpure Platform and Data Intelligence 05:40 Origin Story with GDPR and Compliance 09:55 Career Journey 12:05 Stat of the Episode on Unused Data 18:55 Customer Examples on Data Intelligence 24:30 What is Everpure Data Intelligence 27:19 Understanding Context 34:04 Implications for AI 40:45 Guidance for Storage Practitioners 47:18 Hot Takes
  • Launch Series #2: Unified Data Plane Innovations: The Foundation of Intelligent Data Management 08.07.2026 27min
    In episode 2 of our special 2026 launch series, we are joined again by VP of Product Management Chadd Kenney to discuss Everpure’s Unified Data Plane innovations announced at Pure Accelerate. Our conversation covers the shift away from traditional, fragmented storage management toward an intent-based, unified approach that allows customers to manage their entire infrastructure as one holistic fleet. Our episode details key product innovations from Accelerate, including the FlashArray//XL 190 with Turbo for added performance flexibility and the continued success of FlashBlade in supporting large-scale AI and GPU-based workloads. Additionally, we explore the new Overdrive capability within the Evergreen//One subscription portfolio, which provides organizations with a risk-reduction mechanism to handle performance spikes without entering new procurement cycles. Looking beyond core storage, we look at strategic workload flexibility for virtualization, including new advancements in Azure Local, the Nutanix partnership, and the use of Teleport technology for seamless VM to Kubevirt migrations. Our episode concludes by highlighting Everpure Data Stream in the context of upcoming focus on Everpure Data Intelligence, emphasizing how the platform is evolving to prepare data for AI applications through a new semantics layer. To learn more, visit: https://www.everpuredata.com/launch Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Series Preview 04:03 Stat of the Episode 06:02 FlashArray//XL 190 with Turbo 07:59 FlashBlade//EXA 09:40 Evergreen//One Overdrive 11:47 File ane Object Expansion 14:57 Modern Virtualization Innovations 21:11 Everpure AI Data Stream 22:58 Summary on Unified Data Plane
  • 2026 Launch Series #1: Driving Autonomous Data Operations with the Intelligent Control Plane 01.07.2026 29min
    In this episode of the Pure Report, we sit down with Everpure VP of Product Management, Chadd Kenney, to kick off a three-part series celebrating the company's annual June launch. We explore the evolution of storage management into autonomous data operations, emphasizing the critical shift from managing siloed infrastructure to treating data as a strategic, unified asset. Our conversation centers on Everpure’s Intelligent Control Plane, highlighting how Everpure is moving beyond traditional volume and filesystem management to a declarative model where policies and intent drive storage behavior. Chadd breaks down the power of the Intelligent Control Plane, drawing an analogy to autonomous vehicles where intent-based communication eliminates traffic and friction. Our discussion shifts to how Everpure is using Fusion to unify data fleets, allowing for policy enforcement and automation across both greenfield and brownfield deployments. We also touch on the broader impact of AI, discussing how improved visibility into application data and service-level objectives enables IT teams to move from tactical, manual tasks to high-level strategic partnerships with their business units. Finally, we preview upcoming innovations in openness, compliance, and autonomous agentic features, such as automated rebalancing and enhanced anomaly detection. By abstracting the infrastructure layer and enabling policy-based intent, Everpure is empowering customers to set and forget complex storage tasks, significantly reducing management overhead. Whether you are already using Fusion capabilities or looking to rationalize your storage environment, this episode offers a clear roadmap for embracing a more autonomous, intelligent future in data management. To learn more, visit: https://www.everpuredata.com/launch Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Series Preview 02:28 Elevating Data Above Apps 5:10 Intelligent Control Plane Primer 10:05 Stat of the Episode 13:16 New Fusion and Pure1 Capabilities 16:20 App Intelligence, Policy, and Compliance 20:30 AI Copilot and Agentic Workflows 24:10 The Meaning of Intent around Data
  • From Backups to Resilience: The Evolution of Everpure’s Cyber Strategy 18.06.2026 1t 1min
    The Pure Report welcomes Chad Monteith, Principal Field Solutions Architect to the studio to discuss the critical evolution of cyber resilience. Having joined the company through the StorReduce acquisition in 2018, Chad reflects on his journey from the early days of modern data protection to the current cyber resilience solution area including Everpure Resilience service. We dive into how the industry has fundamentally shifted from simple, reactive backups to proactive, operational resilience—an essential pivot in an era where data availability is a board-level imperative. Our conversation explores the technical and strategic nuances of this shift. Chad explains why the move to as-a-service models is about more than just subscription pricing—it is about leveraging real-time telemetry to reduce resolution times and simplify operational complexity. By integrating flash storage with software-based recovery, Everpure helps customers move beyond binary failover/failback scenarios to flexible, automated recovery zones, clean rooms, and Isolated Recovery Environments (IREs). These tools are designed to make recovery demonstrably provable and fast, allowing organizations to recover entire application stacks in minutes rather than days. Finally, we pivot to looking at the human side of IT and the expanding remit of the CISO, who is increasingly tasked with owning disaster recovery alongside incident response. Chad introduces the Apple Corollary—that people prefer buying systems that work together—and emphasizes that the ultimate goal of any technologist is to combine innovation with tangible business requirement. From his early days as a sysadmin to his current role helping organizations build resilient architectures, Chad underscores that in an age of AI-driven attacks, the most powerful defense is a recovery strategy that is simple, constantly tested, and ready at the push of a button. To learn more, visit: https://www.everpuredata.com/products/cyber-recovery.html Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Cyber Landscape 05:15 Denver Talk 08:05 Career Journey 14:45 Origin of Everpure Resilience service 23:45 Stat of the Episode on CISOs 31:18 Resilience and Isolated Environments 36:18 Everpure Resilience service 50:19 Hot Takes Segment
  • The Evolving Role of the DBA: From Silo to Strategy 04.06.2026 1t 6min
    The Pure Report welcomes Mark Wilkinson, a Consulting Field Solutions Architect at Everpure and a former Database Administrator (DBA) and manager. Mark shares his unique perspective on the changes reshaping the Database Administrator role from the perspective of a DBA practitioner. Drawing on his experience as a 10-year Everpure customer who was freed from storage concerns, Mark highlights that the DBA function has not been eliminated but rather has been elevated and broadened in scope. Mark explains how the role continues to shift from routine, fire-fighting tasks to high-value, strategic contributions. The modern DBA role is expanding beyond traditional relational databases and SQL Server dominance, now intersecting with big data, AI, and unstructured data. We discuss how adopting technologies like cloud for data mobility, containers (which force teams to prioritize resilience), and automation (leading to self-service workflows) creates more time for the DBA team to grow their expertise. Automation, often driven initially by laziness, is seen as the key force multiplier, enabling DBAs to stop asking "Am I adding any value right now?" and start using their knowledge to benefit the business. Crucially, the entire evolution points to the necessity of building stronger relationships throughout the organization—with developers, finance, and leadership. This shift allows DBAs to move from a stereotypical gatekeeper role to a business partner, gaining a seat at the table and increasing their visibility and impact. While new challenges like AI accuracy (especially for new DBAs) and compliance (GDPR) exist, the expansion of the role makes it a cool time to be a DBA, with many options to specialize, build skills (e.g., via open source), and drive corporate success. To learn more, visit: https://www.everpuredata.com/solutions/databases.html Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Welcome 05:05 Career Journey 09:55 Everpure Benefit for App Environments 15:01 Stat of the Episode 20:05 Slow Storage Impact on DBAs 25:05 Key Changes to DBA role 30:15 Containers and DBAs 35:15 Automation and Workflows 41:10 Observability and Telemetry 43:43: AI and DBAs 55:08 Hot Takes
  • The Federal AI Tipping Point: Data, Dollars, and Deployment with Field CTO Dan Kent 28.05.2026 50min
    The Pure Report welcomes Dan Kent, Everpure’s new Field CTO for Federal, to the studio to discuss the critical intersection of advanced technology and public services. Dan, who recently joined Everpure, brings decades of experience in the Federal space, including senior roles at companies like Cisco and as a CTO, where he developed a passion for leading teams and tackling challenging engineering problems. Our conversation kicks off by exploring the unique complexities and high stakes of working with government agencies, which range from managing the massive data sets of the Social Security Administration (supporting 300 million citizens) to deploying mission-critical IT components in the most extreme environments, such as on battleships, in military vehicles, and even in space. Dan asserts that the Federal AI tipping point has passed, driven by the competitive global landscape, executive orders, and the government’s immense data holdings—which require AI to glean insights. With an estimated 4,000 AI use cases already in pilot across various agencies (from Air Force platform maintenance to IRS fraud detection), the biggest obstacles remain the outdated infrastructure and the pervasive challenge of data quality. Dan highlights that infrastructure is not yet generative AI-ready, with data locked in silos and complicated by time-sensitive, duplicated, or decades-old information, leading to self-induced mistakes and ethical concerns like misidentification. Our discussion shifts to how Everpure is positioned to solve these foundational issues. Dan explains the necessity of modern infrastructure that enables automated data pipelines for continuous cleaning, classification, and transformation into vector databases (RAG). This automation is key to ensuring AI applications have accurate, timely context, thereby eliminating security risks and self-inflicted errors. Finally, we address the critical human element, emphasizing that while a skills gap exists, the outlook is positive: AI should be treated as a co-worker to boost efficiency and help the federal workforce achieve its citizen-focused missions more effectively. To learn more, visit: https://www.everpuredata.com/solutions/industries/government/cost-efficiency.html Check out the new Everpure digital customer community to join the conversation with peers and Everpure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Welcome 01:15 Dan’s Career Journey 04:41 Supporting Federal Agencies 09:35 AI Tipping Point for Fed 13:31 State of Government Infrastructure 19:47 AI Trust and Compliance 25:25 Workforce Impacts of AI 33:11 Everpure for AI in Fed 36:45 Hot Takes Segment
  • Chocolate Meets Peanut Butter: Blurring the Lines Between Block and Object Storage 20.05.2026 48min
    This week we sit down with Field Solution Architects Anthony Nocentino and Justin Emerson explore an interesting convergence happening in data architecture—the blending of traditionally separate block and file/object storage systems. Likening the experience to a Chocolate Peanut Butter Cup, Anthony (a database expert focused on block storage) and Justin (an expert in unstructured data and file/object storage) discuss how the clear historical distinctions between structured and unstructured data are rapidly blurring. This shift is fueled by modern challenges like high-scale analytics, data governance, and the rise of technologies like Large Language Models (LLMs) and agentic interactions, which no longer care where the data lives. Our conversation dives into the technical tipping point enabled by data virtualization, referencing features like SQL Server 2022's object integration, which allows a database engine to access data stored efficiently on object storage. This capability is far more than an archival play; it helps customers achieve scale-out analytics, improve data governance by maintaining one canonical copy of data across different performance buckets, and simplify tedious operations like SQL backups by bypassing legacy file system complexities. Anthony and Justin highlight how Everpure’s platform aligns perfectly with this new reality. Finally, Anthony and Justin discuss the path forward, noting that the technology is underutilized due to organizational silos and an awareness problem. The next big evolution will focus on security and governance for this distributed data via open table formats like Iceberg and catalogs such as Polaris. We close with what currently excites them: Anthony on collaborating with AI (Claude) to create code and speed up outcomes, and Justin on Everpure’s core philosophy of simplicity, efficiency, and treating customers like people, particularly in the context of the current economic conditions. To learn more, visit: https://www.everpuredata.com/platform.html Check out the new Everpure digital customer community to join the conversation with peers and Pure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Career Journeys 04:30 Customer Engagement and SKO 09:55 Vacation Recap 13:45 History of Block and Object Storage 16:04 Why Convergence Now? 20:30 Data Virtualization 25:55 Exploring Access Patterns 29:05 What’s Holding Back Adoption 36:02 Simplicity for DBAs
  • Agentic AI, Coding, and What It Means for You and Everpure 13.05.2026 55min
    This week the Pure Report welcomes Principal Technologist Rob Quast and Principal Field Solution Architect for AI and Analytics Ian Saunders to discuss the explosive and rapid changes transforming the world of coding and artificial intelligence. Our conversation centers on the shift from what was previously called vibe coding to agentic systems, a development moving AI from a more academic concept to a real-world driver for organizations and individuals. We explore how AI is breaking down barriers, effectively democratizing coding by allowing non-programmers to achieve complex outcomes simply by describing their desired results. We talk about how the accessibility factor of AI has flipped the industry in the last 18 months, forcing companies to address governance, security, and compliance. Ian connects parallels between the current state of AI adoption and the early days of the internet, where people were figuring out the use cases for a new technology. We share personal examples, such as Rob Quast using OpenClaw as a virtual assistant for his family calendar and Ian using it to test technical materials against industry thought leaders. Turning to Everpure, we talk about the company's strong position as an API-first platform, making it efficient for participating in massive technological shifts like agentic AI. Overture’s acquisition of 1touch is viewed as a pivotal strategic move, adding a semantic layer for data classification, privacy, and cyber resilience, which helps customers avoid the garbage in, garbage out problem when training AI models. Ultimately, Rob and Ian advocate for viewing agentic AI as a powerful tool to augment and accelerate existing capabilities, focusing on automating a majority of routine tasks to free up time for more valuable work. To learn more, visit: pure.ai Check out the new Everpure digital customer community to join the conversation with peers and Pure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Career Journeys 05:28 Shift in the AI Conversation 08:10 Vibe Coding Move to Agentic 11:45 Why Now for Agentic 16:48 Rise of OpenClaw 23:05 Trust and Compliance 31:40 Everpure API-first and Agentic AI 35:02 1touch and AI Data Context 40:15 Summarizing the Agentic Trend 45:16 Hot Takes Segment
  • The State of Database Infrastructure 2026 - Survey Analysis 06.05.2026 42min
    This week we welcome Nihal Mirashi, Sr. Product Marketing Manager for Database solutions at Everpure, to unpack the key findings of the new 2026 State of Database Infrastructure report, which surveyed over 500 infrastructure and data professionals globally. Our discussion starts with a look at Nihal’s professional journey, including his transition from focusing on the SaaS vertical to building out the go-to-market strategy for open-source databases, and his current work in helping customers with their database environments and exploring AI tools. Our conversation frames the context for modernization initiatives, noting that while organizations understand they must modernize (with platforms like Oracle26.ai), they are often slowed by outdated approaches. A central theme of the report is that modernization is failing because the traditional, event-based model is broken, creating a disruption paradox. The report data shows that 85% of professionals are concerned about modernization initiatives because they associate them with disruption, and 70% find even planned downtime unacceptable. Success is no longer defined solely by performance—which is now considered table stakes with the move to all-flash solutions—but by operational assurance and efficiency. This focus on operations is critical given the complexities of hybrid environments: 93% of organizations operate one, and 73% find them harder to manage today than three years ago due to data silos and multiple workflows. Operational friction translates directly into significant hidden costs and missed innovation opportunities. A staggering 80% of Database Administrators (DBAs) spend more time on re-validation than on innovation, with 55% of their time consumed by maintenance, preventing them from becoming data strategists. Furthermore, 60% of respondents are not confident in predicting their three-year infrastructure costs, and 71% have received budget surprises from vendors. Our episode concludes by drawing an analogy between database modernization and the ability of Rock and Roll Hall of Fame inductees to adapt their sound, emphasizing that continuous evolution and learning from peers—not disruptive, rip-and-replace events—is the way forward. To learn more, visit: https://www.everpuredata.com/solutions/databases.html?utm_campaign=db Check out the new Everpure digital customer community to join the conversation with peers and Pure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Nihal’s Career Journey 06:06 Exploring AI for Marketing 08:40 State of Database Infrastructure Report 11:30 Concerns about DB Modernization 16:20 Hybrid Database Environments 19:15 How Data Silos Hold Back Innovation 21:30 Disruption Paradox 27:15 Cost Uncertainty of DB Operations 33:33 Hot Takes Segment
  • Two with “Q” - Azure Local and ActiveCluster for File 29.04.2026 59min
    In this episode of the Pure Report, we sit down with longtime colleague Robert Quimbey, Consulting Field Solution Architect, known to many as "Q." Q shares with us how his role has evolved from a back-end problem solver focusing on Microsoft integrations to a customer-facing strategist dedicated to understanding the entire solution set for customers, not just fixing siloed problems. Drawing on his deep history with Microsoft technologies, including his time on the Exchange team, Q discusses Everpure’s strategic moves to simplify the modern data center. Our conversation dives into two major capability developments: ActiveCluster for File and Azure Local. ActiveCluster for File is designed to provide high availability for file services, inheriting the core benefits of the original Everpure ActiveCluster— with ease of setup and no extra licensing costs—while solving hard problems in the file space. Q explains how ActiveCluster for File implements file storage at a cousin layer to block storage, avoiding the performance and scalability issues common in competing solutions. The new capability includes continuous availability to ensure persistent sessions for VMs on SMB shares, even during non-disruptive upgrades, and is launching right as the NAS market is projected to nearly double, driven largely by AI-related unstructured data growth. Next, we explore Azure Local, formerly Azure Stack HCI, a project Q has championed for years. This initiative is key to customers looking to modernize their virtualization strategy. The new integration, which is near GA, allows customers to connect virtual machines and containers directly to FlashArray via Fibre Channel (FC), avoiding the complexities of HCI storage. Ultimately, the focus remains on the power of the core Purity foundation to deliver agility, predictable costs (like Evergreen//One), and superior performance for all hybrid-cloud workloads. To learn more, visit: https://blog.purestorage.com/products/microsoft-azure-local-and-flash-array/ and https://blog.purestorage.com/products/introducing-activecluster-for-file/ Check out the new Everpure digital customer community to join the conversation with peers and Pure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Q’s Career Journey 07:17 Key Development Projects 09:59 Stat of the Episode on NAS Storage 12:51 ActiveCluster for File Discussion 27:45 Protocols and Arrays Supported 34:19 Intro to Azure Local 53:04 Hot Takes Segment
  • Simplicity is What Lets You Be Brave: AI Adoption in Financial Services with Options Technology 27.04.2026 39min
    The Pure Report welcomes Andrea Moccia, VP of AI and Data at Options Technology, and Robert Alvarez, AI Solution Architect at Everpure, to discuss the cutting edge of AI deployment right after the energy of NVIDIA GTC. We dive into sobering statistics that show a high failure rate for generative AI pilots—95% fail to scale to production—and discuss how the root cause is a fundamental data strategy problem. Our discussion shift to focus around the unique, high-stakes challenges faced by the financial services industry (FSI), which contends daily with massive data volume (tens of petabytes of market data), strict global compliance and regulatory requirements, and the need for near real-time, low-latency answers from AI models. Andrea explains how the power of simplicity is an operational advantage, following the mantra: "Simplicity is what lets you be brave.” He details how Options is addressing issues like data leakage and data sovereignty with their Private Mind offering—a private, sovereign AI platform where they control the entire stack, from model to metal" Robert and Andrea connect this innovation to the Everpure partnership, specifically how solutions like Data Stream and Everpure KVA (which Robert co-developed) are vital in reducing implementation complexity and accelerating real-world use cases, such as building a powerful knowledge graph on hundreds of thousands of SEC filings efficiently. Finally, we conclude with our Hot Takes segment to dispel common AI misconceptions. We talk about how companies should stop obsessively chasing the latest frontier models or GPUs for every task, as open-source alternatives and smaller, distilled models are perfectly capable for a majority of use cases. In conclusion, hear how the true key to AI maturity and growth lies not in chasing technological hype, but in removing data silos, fixing the foundational data strategy, and using the rapidly maturing AI ecosystem to streamline business processes. To learn more, visit: https://www.purestorage.com/customers/options.html Check out the new Everpure digital customer community to join the conversation with peers and Pure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Welcome 01:50 Recap of NVIDIA GTC 2:40 Overview on Options Technology 3:55 Andrea’s Career Journey 7:14 Robert Alvarez Intro 9:13 Stat of the Episode on AI Pilots 12:20 AI Challenges for FSIs 15:05 Simplicity Let’s You Be Brave 21:05 AI and KVA in Action at Options 23:45 Data Sovereignty and Compliance 30:35 Hot Takes Segment 35:37 Summary and a Look Forward
  • Beyond Monitoring: Inside Pure1, Evergreen//One & Active Management - The History of Digital Experience 15.04.2026 58min
    In this episode we welcome Naveen Neelakantam, Chief Architect of Everpure’s Digital Experience Business Unit. Naveen dives into the origin and evolution of Everpure's Digital Experience (DX), detailing how DX revolutionized storage management by moving beyond reactive support. The foundation of this lies in the phone home telemetry data collected from storage arrays, which first enabled the Cloud Assist capability. This data powers the ability to proactively identify and prevent issues, non-disruptively upgrade systems, and ensure a first-class support experience for every customer. Naveen explains how the intelligence gathered through telemetry propelled innovations like Pure1 and Evergreen//One. Pure1, the cloud-based platform, uses machine learning to offer predictive recommendations—such as projecting capacity needs to avoid unexpected overages. This predictive power is central to Evergreen//One, the consumption-based storage-as-a-service offering. By managing the physical appliance using telemetry, Everpure allows customers to consume logical storage connected to SLAs, simplifying the procurement process and eliminating the complexity of managing hardware specifics. This subscription model provides predictability and isolates customers from pricing pressures on components. Our discussion shifts to the future of storage and the transformative power of Artificial Intelligence. Naveen details AI Co-pilot, an agentic AI interface that helps users triangulate performance issues and orchestrate complex operations, such as migrating VMs, through conversational language using the Model Context Protocol (MCP). This move to active management is further realized through Pure1 Edge, allowing fleet-level data management and cloud-based upgrades. We then touche on Everpure Protect, a crucial cloud-based Disaster Recovery as a Service (DRaaS) solution. Ultimately, Naveen advises IT leaders to embrace AI as a powerful tool—like the domestication of the horse—that will make people more effective and accelerate innovation. To learn more, visit: https://www.purestorage.com/products/monitoring-fleet-management.html Check out the new Everpure digital customer community to join the conversation with peers and Pure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Welcome 01:45 Naveen’s Career Journey 09:29 Origin of Digital Experience 12:45 Proactive Recommendations 16:05 Cloud Management and Subscriptions 18:12 Stat of the Episode on Storage Capacity Growth 21:30 AI Co-Pilot and Automation 32:14 Telemetry 37:01 Pure1 and Subscription Management 39:51 Everpure Protect DRaaS 45:44 Hot Takes Segment
  • On the Road at the Pittsburgh Pure User Group Celebrating the Everpure and Nutanix Launch 31.03.2026 33min
    The Pure Report podcast went on location to the Pittsburgh Pure User Group, set against the backdrop of the Ohio River, to celebrate the GA launch of the Everpure and Nutanix solution. We interviewed a lineup of guests—including David Stevens, Expedient’s Rob McCafferty, Don Poorman, and Systems Engineer Adam Hill—who all gathered with customers and partners to discuss the excitement surrounding the new offering. Stevens emphasized the highly integrated nature of the solution, which simplifies setup to just a few operations on the array and in Nutanix . The momentum around the solution is growing - a month after the GA announcement, this event is the perfect forum to answer customer questions and showcase the solution's ease of use and ability to replicate the operational experience virtualization administrators prefer. Our discussion shifts to the business value of the solution, specifically addressing customer challenges like finding alternatives to existing virtualization platforms, reducing costs, and hedging bets against recent industry changes. Guests note that the new architecture helps organizations keep data on-premises to meet regulatory requirements, while still enabling them to burst new workloads into the cloud. The episode features Rob McCafferty, Chief Solutions Officer at Expedient, who details their role as a beta customer and launch partner for the Pure and Nutanix offering. Expedient, a long-time customer of both companies, is thrilled to provide clients with the flexibility and the optionality unlocked by bringing together two industry leaders, with clients already in the queue for deployment. Expedient focuses on delivering reduced risk, cost control, and stability in their platforms for clients. The episode concludes by focusing on the power of Pure user groups, which are described as crucial venues for peer-to-peer interaction and sharing knowledge about topics like cyber, AI, and virtualization. Technical Evangelist Don Poorman points out that the success of the joint solution is due to the similar customer-focused cultures of Pure and Nutanix. Poorman advises customers to view the new virtualization optionality as a bigger exercise than just cost savings, recommending they consider the long-term effects on automation and cyber security. He also advocates for Pure’s forward-looking technology investment in NVMe over TCP, which he sees as more robust than Fiber Channel for the next 15 years. The team encourages customers to step up and lead future user group events to continue building the community, both physically and on the Pure Community digital platform. To learn more, visit: https://purecommunity.purestorage.com/category/pure-user-groups Check out the new Everpure digital customer community to join the conversation with peers and Pure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Welcome 00:49 Everpure and Nutanix with Davis Stevens 06:01 Value of User Groups 09:15 Rob McCafferty from Expedient 17:01 Don Poorman from Everpure 20:42 Community Momentum 26:09 Pittsburgh SE Adam Hill

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