Authority Hacker Podcast – AI & Automation for Small biz & Marketers

Jaksot

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  ChatGPT Astra Is the AI Employee I Was Waiting For 11.09.2026 59min

  Send us Fan Mail I've switched from Claude Code to Codex. After a week using OpenAI's Astra model in our business, it's become the tool I reach for first. This week, it rebuilt one of our sales pages inside an awkward drag-and-drop editor with just one round of feedback. But Gael and I haven't had exactly the same experience. In this episode we break down: → Why I switched to Codex for everyday business work → What happened when we put Astra to work on sales pages and 3D design → Where comp...
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  ChatGPT Astra vs Claude Fable 5.1: Which AI Should You Actually Pay For? 04.09.2026 56min

  Send us Fan Mail OpenAI finally released Astra last night, sort of. They announced it, then told almost everyone they can't have it until the weekend. Some people did get early access though, and what they've done with it is worth a look. One handed it a floor plan and got back a photoreal interior render. Another had it prep an entire video edit in Final Cut in three and a half minutes. So we lined it up against Claude Fable 5.1, which also shipped this week, on the things that actually mat...
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  You're Using the Wrong AI Model for Writing 28.08.2026 59min

  Send us Fan Mail A year ago everyone said Claude was the best AI model for writing, so that's what most of us used and never questioned again. Then Gael built a blind test: two pieces of text, no model names, pick the one you like. My top three were all cheap Chinese open source models, and Claude's newest model got knocked out early. One of the winners writes a full SEO article for about 2 cents. Try our free AI writing blind test tool: https://www.authorityhacker.com/tools/ai-writing-...
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  Grok Bot Explained: AI Employees With Their Own PC 21.08.2026 50min

  Send us Fan Mail rok Bot landed this week and a surprising number of people have already switched to it. Always-on AI agents, each with their own computer in the cloud, that you talk to like colleagues in Slack. It's the closest thing yet to a plug and play AI employee. It's also $200 a month minimum, you can't bring your own API key, and once you've built your setup on it you're locked in. So we put it up against Hermes, the open source agent that does most of the same job for a fraction of ...
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  Google Can Now Accurately Detect Your AI Content 14.08.2026 50min

  Send us Fan Mail If AI writes your content, that content is now traceable. The EU's watermarking law came into effect this month, and Claude is already leaving a hidden signature in every piece of text it generates. It's not hidden characters you can strip out. It's the word choices themselves. So even if you copy and paste the text, the signature survives. SEOs are panicking that Google will use this to penalize AI content. In this episode we break down: → How the watermark hides in word c...
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  Claude Opus 5 Is Here And I Hate Working With It 29.07.2026 47min

  Send us Fan Mail Anthropic just shipped Opus 5, and on paper it beats their best models on nearly every benchmark. Then one of the first big reviews opened with "Opus 5 is here, and I hate working with it." Both things are true. We spent the week testing it inside our business to figure out which one matters for yours. In this episode we break down: → Where Opus 5 genuinely beats Fable (and where it makes more mistakes) → The one real unlock for marketers, interactive pages that replace blog...
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  The Trick That Triples Your Claude Limits 21.07.2026 46min

  Send us Fan Mail Gael can write a full blog post using about 7% of his weekly Fable limit. Most people use 50% doing the same job. The difference isn't a better prompt. He stopped letting the smartest model do the work at all. Fable briefs the task, Sonnet handles research, Opus makes the editorial calls, Codex writes the code. Fable just manages. With Anthropic cutting weekly limits by roughly a third, this stops being optional. In this episode we break down: → Why Fable is a project manag...
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  5 Boring AI Automations Making Us 7 Figures 10.06.2026 47min

  Send us Fan Mail We run a seven figure business with two people and zero employees, and the reason is none of the flashy AI stuff you see on social media. It is the boring internal work: a support bot that helps members while we sleep, a database that flags which customers are about to cancel, and onboarding that runs itself at 6am every day. In this episode we open up the actual systems and show you exactly how each one is built. Join our free live webinar on Tuesday 16th June: https://auth...
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  What Actually Changed In Claude Opus 4.8 05.06.2026 41min

  Send us Fan Mail A lot of people refused to leave Claude 4.6. 4.7 felt off, the writing got worse, and their skills stopped behaving like they used to. Opus 4.8 dropped, and that feeling is gone. We ran it through our real marketing skills. Meta ads, carousels, LinkedIn copy, a full one-shot website. Same prompts, same skills, just the new model. Here is how much better it actually is. In this episode we break down: → Why so many people refused to upgrade past 4.6 → Opus 4.8 vs 4.7 on real ...
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  Business Owner Gets His Claude Code Setup Roasted 21.05.2026 50min

  Send us Fan Mail I let my co-founder roast my Claude Code setup live on this episode. He didn't hold back. Five months in, I thought I had it pretty dialed. Turns out my Claude.md is missing the most important thing, my folder structure is making my life harder, and I'm still manually triggering tasks Claude could just do for me. We go through the whole audit and the specific fixes I'm making this week. In this episode we break down: → Why Gael now says start on the Claude Desktop App, not ...
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  GPT-5.5 vs Claude: I Switched For 7 Days 01.05.2026 1t

  Send us Fan Mail GPT-5.5 dropped last week and the internet hasn't shut up about it. Switch now. Drop Claude. Move everything to OpenAI. So Gael actually did it. He swiped completely to Codex and GPT-5.5 for a week, ran the same business prompts on both models, and compared the real outputs side by side. The verdict isn't what you'd expect from the hype cycle. In this episode we break down: → Why GPT-5.5 is more thorough but Claude still wins for marketers → The two-engineers analogy that e...
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  We Just Tested ChatGPT Image 2 22.04.2026 56min

  Send us Fan Mail We just tested OpenAI's new image model and generated a YouTube thumbnail of Gael that looks more real than he does. No cutouts, no Photoshop, one prompt. This isn't a marginal upgrade. On the LLM Arena benchmark, GPT Image 2.0 jumped over 300 Elo in a single release. That's roughly 3x the jump we got from Nano Banana Pro. Production-grade ads, fake Ahrefs dashboards, editable photos of you in places you've never been. All from plain text prompts. In this episode we break d...
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  Why Everyone Says Claude Opus 4.7 Is Mid 17.04.2026 53min

  Send us Fan Mail A month ago Anthropic could do no wrong. Now every AI commentator is piling on Opus 4.7 just hours after it shipped. In this episode we cut through the noise: the model is mostly a side grade, but the new Claude Desktop app, auto mode, and a WordPress integration that unlocks fully automatic SEO are the real upgrades this week for business owners. In this episode: ➤ Our theory on why Opus 4.7 feels weaker than the benchmarks suggest (hint: new "Mythos" safeguards) ➤ A...
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  Claude Mythos Changes Everything 08.04.2026 39min

  Send us Fan Mail Anthropic just announced Mythos. A model so powerful they won't release it to the public. It scored 93.9% on coding benchmarks where every other model has been stuck around 80. It hacked Firefox 84% of the time. And they're only giving it to companies like Apple and Amazon to patch their security before the rest of us get anywhere near it. We sat down to figure out what this actually means for small businesses, not the hype, but the practical reality of where AI is heading in...
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  Your Claude Code Tokens Are Disappearing 03.04.2026 56min

  Send us Fan Mail Anthropic accidentally leaked the entire Claude Code source code. 512,000 lines of code, 1,906 files, every system prompt and sub-agent architecture exposed. We dug through the leak and found unreleased features including an always-on background mode that works while you sleep, a new model tier above Opus called Mythos, and more. We also break down the Claude token limit crisis, share practical ways to reduce your token usage, take a first look at EmDash (Cloudflare's open s...
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  My Notion Runs Claude Code While I Sleep 25.03.2026 56min

  Send us Fan Mail Last Sunday my Gael texted me that he'd connected Claude Code to our Notion task board. You tick a checkbox, and Claude Code picks up the task, runs it headlessly, and comments back with the results. No terminal open. No VS Code. Just Notion. In this episode we break down: → How Claude's Dispatch feature lets you run Claude Code from your phone → The custom Notion system that turns task checkboxes into Claude Code executions → Scheduling tasks with due dates so Claude runs t...
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  Your AI Bill Doubles Next Month 19.03.2026 57min

  Send us Fan Mail We've all been riding double usage promos on Claude and Codex for weeks. Most people don't even know these promos exist. They end March 31, and your bills are going up. In this episode we break down: → Why your AI usage costs are about to spike (and what you can do) → What the 1 million token context window actually means for quality → GPT 5.4 Mini and Nano: cheaper models that are surprisingly close to the flagship → Cowork Dispatch: controlling Claude from your phone → Open...
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  GPT 5.4 Just Changed Everything 11.03.2026 51min

  Send us Fan Mail OpenAI just dropped GPT 5.4 and it's not just another model update. The first heading of their announcement wasn't coding. It was knowledge work. That's a signal. We tested it head to head against Claude Code for real business use cases, and the results might change how you work. We also walk through an AI article generator skill that finally solves the quality problem that's plagued content creators for years, Claude's new scheduled tasks feature, and Nano Banana 2, Google's...
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  Social Media Platforms Are Coming For Your AI Content 26.02.2026 1t 1min

  Send us Fan Mail Everyone's trying to automate social media with AI. Just plug in a prompt, hit post, watch the followers roll in. Sounds great. Except it doesn't work. It's actually one of the biggest traps in AI right now. You end up with generic, soulless posts that get zero engagement and attract zero customers. We've tested this extensively and in this episode we break down exactly where it goes wrong and what actually works. In this episode we break down: → Why fully automating social...
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  Claude Code Converted Me (I'm Not a Developer) 18.02.2026 51min

  Send us Fan Mail For 6 months my co-founder told me to use Claude Code. I brushed it off as it looked like a developer tool and I'm not a developer. Then I spent one morning with it and built a full financial dashboard pulling live data from two Stripe accounts, calculating VAT, mapping customer locations, and breaking down every processing fee. I haven't gone back since. In this episode we break down: → Why Claude Code is NOT just for coders → How "skills" turn AI into repeatable business ...