Selling Your Expertise: Helping Women Confidently Sell Their Skills

088: Why It's So Easy to Undercharge for Your Own Expertise 14.09.2026 20min

—>>https://www.askmecoach.com/If you've ever caught yourself saying "oh, I just gave them a quick template," you're already undercharging for what actually solves the problem.Renee Hribar tells the story of a client she calls Kate, a member of her Permission to Sell program, who couldn't put a price on a resource she'd built because charging for it felt "inauthentic" — until Renee asked her one question that changed everything: does giving something away for free mean it has no value to the person receiving it? Renee unpacks why the expertise that feels effortless to service providers and consultants — the eight-second diagnosis, the instant read on a broken funnel, the pattern recognition built over years of real client work — is usually the most valuable thing they're not charging for at all. Using car dealership sticker pricing, a mechanic who solved her car trouble in eight seconds, and her own move from Michigan to Barcelona, she makes the case that price and value are not the same thing, and that undercharging quietly steals time, energy, and life from the people doing the work.Renee closes with three questions listeners can sit with the next time they're building an offer, without turning it into a spreadsheet exercise. The parts of your work that feel easiest to you are usually the parts your clients would pay the most to have solved.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

087: How to Follow Up After Networking 07.09.2026 25min

—>>https://www.askmecoach.com/If your networking follow-up ends with a stack of business cards on your desk, you didn't network, you just collected humans.Renee Hribar unpacks why most people measure a networking event by the wrong number: how many people they met, not how many real pathways they created. She tells the story of a web designer, whose referrals had dried up despite showing up to every breakfast, mixer, and chamber event she could find — stacks of business cards, personalized LinkedIn requests, and zero new clients to show for it. The shift came when the web designer stopped trying to work the entire room and started getting genuinely curious about the handful of people she actually connected with, using real conversation instead of an elevator pitch to learn what they needed next.Renee walks through exactly how to turn a good conversation into a natural follow-up that doesn't feel salesy or forced, then lays out a simple challenge for turning one lingering business card into a real next step. It's a practical reset for anyone who keeps leaving events with a fistful of contacts and no idea what to do with them.Mentioned in this episode:Mind Grow Radio Storytellers Series: https://podcasts.apple.com/us/podcast/mind-grow-radio-storyteller-series/id1568724555 Zoom Playground on YouTube: https://www.youtube.com/@zoomplaygroundAsk Me CoachAskmecoach.comAsk Me Coach

086: Stop Relying on Referrals Alone for New Clients 31.08.2026 33min

—>>https://www.askmecoach.com/Most referrals fall apart not because people don't like you, but because they have no idea what to actually send you.Renee Hribar unpacks a private round table she hosted with a group of women business owners, where she asked two deceptively simple questions: where are your clients coming from, and what can somebody actually buy from you? Their answers revealed that inconsistent client flow rarely comes down to marketing tactics — it comes down to proximity and clarity. Renee breaks down the difference between existing trust and borrowed trust, showing how real relationships, not funnels or reels, create the conditions for referrals to happen naturally. She also introduces the idea of a "no-brainer offer," a specific, time-bound entry point that gives your network a handle to grab onto when they want to send you business, instead of trying to describe your entire skill set.Renee closes with a simple five-person exercise listeners can use to test whether their own network actually understands what they do and who they help. It's a reminder that visibility and clarity, not more content, are usually what stand between a service provider and their next client.Mentioned in this episode:Grace - Organize with Grace: https://podcasts.apple.com/us/podcast/organize-with-grace-declutter-downsize-move/id1486586569 Alexa's Book Marketing and Publishing Chat: https://podcasts.apple.com/us/podcast/alexas-book-marketing-publishing-chat/id1544686620Ask Me CoachAskmecoach.comAsk Me Coach

085: Why Your Sales Strategy Isn't the REAL Problem 24.08.2026 31min

—>>https://www.askmecoach.com/The biggest obstacle between you and your next client isn't your strategy, it's the four inches between your ears.Renee Hribar unpacks why so many talented service providers and consultants convince themselves their sales strategy is broken when the real problem is how they're interpreting rejection. Drawing from a recent coaching conversation with a client who nearly quit her business despite just landing a new one-on-one client, Renee breaks down the difference between disappointment and data, and why one unanswered email or a thinly attended workshop doesn't mean your offer, your niche, or your business model is wrong. She revisits SW4, the sales rule she learned cold-calling in 1990s Manhattan, and explains how to tell the difference between discernment, testing intentionally and adjusting, and defensiveness, deciding something doesn't work because it felt uncomfortable. The conversation moves from networking rooms and referral fatigue into the real inner work of selling: building trust, starting conversations, and tolerating uncertainty long enough to find the room where your ideal clients are actually waiting.Renee closes with a simple written exercise to help listeners identify the one sales activity they've been avoiding and the fear underneath it. It's a practical, no-fluff nudge toward doing the outer work of selling without letting inner resistance quietly run the show.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me CoachPodcasting for Your Spiritual Business - Kim Parkinson: https://podcasts.apple.com/us/podcast/051-honor-the-season-your-podcast-is-in-and-grow/id1814692686?i=1000752864110 Learning Experience Design for Changemakers - Renee Koster: https://podcasts.apple.com/us/podcast/learning-experience-design-for-changemakers/id1896864819 That's Good Parenting - Dori Durbin: https://podcasts.apple.com/us/podcast/thats-good-parenting-expert-tips-to-reduce-parenting/id1667186115 Your Productivity Pulse - Michelle Oucharek-Deo: https://podcasts.apple.com/us/podcast/time-management-accountability-goal-setting-self-improvement/id1867957851

084: Why Your Coffee Chats Aren't Turning Into Clients 17.08.2026 46min

—>>https://www.askmecoach.com/Most coffee chats end with a nice conversation and nothing else, and that's a sales problem hiding as a networking problem.Renee Hribar breaks down why casual networking calls fail to convert into clients and introduces her four-part "Before the Call Trust Builder" framework: recon, relevant questions, examples, and deciding the next step. She walks through how a little research, one thoughtful question, and a quick example sent before the call changes the entire dynamic, illustrating it with a real story about a consultant named Rachel who landed a paid project simply by preparing differently for a single conversation.The bigger lesson: people don't buy because they understand your title, they buy because they understand their own problem more clearly after talking with you. Renee closes with a simple weekly challenge. One person, fifteen minutes of recon, one thoughtful question, to put the framework into practice right away.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

083: Skip the Gatekeeper and Start More Sales Conversations 10.08.2026 13min

—>>https://www.askmecoach.com/The fastest way to land your dream client might not be through the front door at all.Renee Hribar breaks down the "side door" strategy she's used since her first sales job in Manhattan: instead of chasing an elusive decision maker with an outdated LinkedIn profile, reach out to the people whose job is literally to have conversations- the sales team, biz dev, and partnership managers who already know the organization inside and out. She shares how one dashboard designer used genuine curiosity, framed as research for an article, to open doors that months of cold outreach couldn't, and how a client added a thousand dollars in revenue from a single email once she helped her see an opportunity that was already sitting in her business.Renee closes with a simple challenge: pick one dream company, skip the perfect contact, and start one real conversation this week. It's a reminder that intelligence in business isn't about knowing everything, but about knowing who to ask.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

081: Avoid Scope Creep (for good) 27.07.2026 29min

—>>https://www.askmecoach.com/One signature offer can only carry your business so far before it collapses under its own weight.Renee Hribar breaks down how a scary-smart client was stuck charging $3,000 for one all-in-one signature service — and how they rebuilt her business around a five-part offer ecosystem instead: a free monthly workshop as the front door, a $111 named session, a $44 low-ticket membership, a $444 roadmap session, a $3,333 build, and a $111 quarterly continued-support offer. Renee walks through why breaking one offer into a structured pipeline eliminates scope creep, increases client value, and makes revenue predictable rather than a gamble.The result is a business that runs on structure instead of hope, moving clients from curious to engaged to invested to transformed. Renee closes with four questions to map your own path: what brings people in, what's the first paid step, what builds momentum, and what keeps clients in your ecosystem for good.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

080: Stop Giving Free Access (to your expertise) 20.07.2026 20min

—>>https://www.askmecoach.com/When a client says "we love you" but still won't commit, is that a compliment or a stall tactic?Renee Hribar breaks down a real coaching session with a client who heard the classic corporate line, "We see your value, but we need to think about next steps" — and unpacks why buyers freeze even when they genuinely love you. She shows how fear and control, not skill or results, drive the hesitation and shares the exact scripted response that flipped the power dynamic. Renee also walks through a second scenario where turning a free chat into a paid session led to a $30,000 engagement, introducing her "container" framework for structuring every serious conversation with clear boundaries, pricing, and defined next steps.She closes with three action steps: identify your own "booty call" client, replace one free call with a paid container, and keep building new options every week. Because in sales, options equal power, and acting on that power is what turns interest into revenue.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

079: Close the Sale You (almost) Lost 13.07.2026 31min

—>>https://www.askmecoach.com/You can nail every mile marker with a prospect and still watch the deal go cold, and the reason usually has nothing to do with your pricing.Renee Hribar breaks down why sales calls that feel amazing in the moment so often end in "let me think about it." Using the real story of a fractional HR director whose promising lead stalled after a great call, Renee introduces the four mile markers every buyer has to cross before they say yes: proximity, reason to engage, education, and indoctrination. She shows exactly where most service providers and consultants skip steps, then walks through a four-step fix, starting the sale before the call even happens, ditching generic discovery questions for research-backed ones, bridging naturally to the offer, and making that offer feel personal instead of like a menu.The result is a shorter, calmer sales call that actually converts, without changing who you are or lowering your price. If you have ever left a call wondering what just happened, this episode hands you the fix.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

078: How To Turn Posts Into Sales Conversations 06.07.2026 15min

—>>https://www.askmecoach.com/Posting more is not the same thing as creating more sales opportunities.Renee Hribar breaks down one of the biggest mistakes consultants, coaches, and service providers make when they are trying to find their next clients. Instead of using content to start conversations, they spend hours creating posts, updating websites, tweaking bios, and perfecting offers without ever inviting a real human connection. Renee explains why the post is not the goal, the conversation is the goal, and how one thoughtful question can open more doors than a month of polished content.This conversation is a reminder that sales do not have to feel pushy, awkward, or forced. When you create simple invitations and keep relationships warm, your content becomes a bridge to connection, trust, and future clients.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

077: Write Client Proposals That Close 29.06.2026 12min

—>>https://www.askmecoach.com/You already won the client, then your proposal talked them right back out of it.Renee Hribar breaks down why so many consultants and B2B service providers lose deals they had already closed. The problem isn't price or timing; it's sending a seven-page brochure full of "here's my agency" energy when the buyer has already decided they want you. Renee walks through the shift from re-selling your business to acting like the trusted advisor they hired in their head: reflect their world, diagnose before you prescribe, and give them your sharpest advice in their own words.Specificity is what gets you paid, and a proposal that names exactly what a client is missing beats a polished company bio every time. Rework your next proposal around their problem and watch "let me think about it" turn into "this is exactly what we needed."Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

076: Stop Over-Explaining and Start Closing 22.06.2026 21min

—>>https://www.askmecoach.com/You delivered a VIP day your client loved, so why does the very next call feel like starting from scratch?Renee Hribar pulls apart the hidden leak in your sales process that turns great one-off offers into dead ends, and shows why selling strategy first and separately changes everything. She walks through why one-offs quietly stall your business, how decision fatigue keeps clients from saying yes, and a simple three-part follow-up call structure that bridges one project into ongoing work. You'll also hear why over-explaining costs you the close, and how to step into your trusted advisor role instead.The takeaway is clear; clarity closes, and confused clients never buy. Sell the strategy, guide the conversation, and watch one-off projects grow into clients who stay for years.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

075: How to Sell More to Existing Clients 15.06.2026 23min

—>>https://www.askmecoach.com/Your best upsell opportunity is already sitting in your client roster, they just don't know you can help them.Renee Hribar breaks down the exact reason clients go hire someone else for work you're fully capable of doing: you're letting them enter through one door and never showing them the rest of the house. Using the "referral-reliant Rachel" archetype and a real client story, Renee walks through how consultants and service providers accidentally train their clients to see them as specialists in a tiny box. The fix is simpler than you think; an infographic during onboarding, a sentence woven into a progress call, a testimonial in your email footer. Renee also introduces the PONS meeting framework (Progress, Opportunities, Next Steps) as a natural, non-pushy way to open the door to additional offers before a project ends.This one strategy alone could add tens of thousands of dollars per year in revenue with clients you already have. If you've ever watched a client hire someone else for something you do, this episode is the reset you need.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

074: Why Your Referrals Are Not a Sales Strategy 08.06.2026 14min

—>>https://www.askmecoach.com/You built a business that works. You just can't explain why, and that's the most dangerous place a consultant can stand.Renee Hribar walks through a real client scenario (meet "Rosie", a booked-out email strategist and ghostwriter with 15+ years of experience) to unpack what actually happens when successful experts hit a plateau. The culprit is almost never a lack of leads. It's invisible systems; growth that happened through referrals and word of mouth, but was never tracked, named, or understood. Renee introduces three tangible actions any consultant can take this week: a "where did they come from" audit tracing the last three clients back to their origin, a simple one-on-one outreach message that reconnects without pitching, and a "what actually works" filter to run before chasing any new strategy.Your next client is probably already in your network. You just haven't looked yet. This episode gives you the lens to find them.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

073: Reset Your Sales Strategy 01.06.2026 18min

—>>https://www.askmecoach.com/Clearing your calendar feels like freedom — until it doesn't.Renee Hribar pulls back the curtain on a real coaching conversation with a consultant who did everything right: she finished out her clients, dropped the underpriced projects, and gave herself space to think strategically. And then the doubt crept in. Through a three-step framework, Renee walks through exactly what happens in the messy middle between stopping the chaos and finding full clarity — and why the answer is never more planning, more tweaking, or a more perfect offer. It's one direction, consistent conversations, and action taken before belief arrives.You don't need certainty to move forward. You need direction, repetition, and the courage to start inviting before you feel ready.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

072: Sales Call Tips for Consultants Who Are Done Winging It 25.05.2026 22min

—>>https://www.askmecoach.com/If your sales calls feel like therapy sessions, the problem isn't your personality — it's your structure.Renee Hribar breaks down exactly why sales calls fall apart after the first five minutes — and it has nothing to do with confidence or credentials. Using a real client example (a Columbia-educated, dynamic expert whose calls weren't converting), Renee diagnoses three structural gaps that kill discovery calls before they ever get to the offer. From leading with a story that runs too long, to asking open curiosity questions with no destination, to losing control of the conversation mid-call — these are fixable, practical problems. Renee walks through a simple call framework: send your bio in a pre-call confirmation email, open with a clear goal statement, use guided questions that function like a house tour instead of a blank walk-through, and keep one pocket phrase in your back pocket to reset any call that starts going sideways.The result for her client? Calls that didn't just feel better — they converted into ideal clients. Because a structure built around who you are isn't a script anymore. It's just what you do.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

071: 5 Step Sales System That Gets New Clients 18.05.2026 31min

—>>https://www.askmecoach.com/Sales is not content; it's conversations, and Renee Hribar is here to prove that one intentional outreach a day can change everything for your business.In this episode, Renee walks through a real client session with a woman who had all the systems, all the tools, and zero sales momentum. The problem wasn't discipline, laziness, or even messaging. It was the absence of a simple, repeatable daily sales rhythm. Renee breaks down her five-step framework: set a weekly income goal, choose one connection strategy, build a prospect list of five names, reach out to one person a day, and repeat. She also shares exactly how she helped her client rewrite an outreach message that got crickets into one that got an immediate response. Within two weeks, that client had signed a new client and was drafting a proposal for another.If you've been reorganizing your folders instead of making sales, this episode is your reset. Head to askmecoach.com to find Renee's current offers and keep the momentum going.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

070: How to Qualify Leads 11.05.2026 23min

—>>https://www.askmecoach.com/When someone says "I need you," most service providers blow it in the next 30 seconds.Renee Hribar breaks down the subtle but costly mistake consultants and service providers make the moment a hot lead comes in — and it has nothing to do with your offer or your pricing. Using a real client example (a 1.2M agency owner with a leaky pipeline), Renee walks through a simple two-step shift: pause the urgency, confirm the right email, and do what she calls recon — researching your prospect before you ever get on a call. This one move builds trust, creates discernment, sets the right tone for the relationship, and filters out the clients who will drain you before they ever sign.The goal isn't more leads. It's a cleaner path from interest to a decision. These small, intentional steps protect your time, improve your conversion rate, and lay the bedrock for long-term client work you actually love.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

069: Stop Starting Over, Sales are in Your Network 04.05.2026 21min

--->> https://askmecoach.comYou're not starting over; you're skipping over the easiest money in your business.Renee Hribar breaks down why so many consultants and service providers feel like they're building from scratch, when the truth is they're sitting on a warm list of people who already know them, like them, and are ready to be invited. Through a real client story, Renee walks through a simple three-step system — building a "love list" of 10 real names, meeting those people where they already are, and sending a genuine three-sentence message that ends with an actual question. No funnels, no rebranding, no 17-workshop strategy. Just focused conversations with people who already recognize your name.The fastest path to revenue isn't more visibility — it's proximity, familiarity, and a real invitation. This week's challenge is simple: write down 10 names, reach out to five people today and five tomorrow, and watch what happens when you stop pre-rejecting your own list.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach

068: Sell Results, Not Processes 27.04.2026 23min

—>>https://www.askmecoach.com/Most experts lose sales by explaining too much instead of selling what actually matters.Renee Hribar breaks down a common mistake service providers and consultants make when trying to land clients: overexplaining their process. Instead of building trust, too much detail overwhelms buyers and shifts focus away from what decision-makers actually care about — results, time saved, and problems solved. Using a real client story, she walks through how simplifying the message led to a faster, more confident “yes” before price was even discussed.When you shift from teaching to selling outcomes, everything changes. Clear messaging, focused positioning, and outcome-driven language help you close faster and attract better clients without overcomplicating your offer.Mentioned in this episode:Ask Me CoachAskmecoach.comAsk Me Coach