Influence Anyone

Influence Anyone

Howie Chan, Influence Strategist @ The Behavioring Company
Zemlja Sjedinjene Države
Jezik EN
Epizode 84
Najnovija 30.06.2026

The #1 podcast on applied influence psychology. Each episode, host Howie Chan sits down with leading experts and practitioners to uncover hidden psychology that helps you influence yourself and get buy-in from others. Topics include branding, storytelling, sales, and communication skills for leaders. The show features top human behavior experts, best-selling authors, and elite performers sharing proven strategies. Perfect for entrepreneurs, executives, and anyone ready to grow their influence and authority.

Epizode

  • The 5 Influence Styles: Why Some People Are Impossible to Persuade 30.06.2026 16min
    Why can the exact same message change one person's mind instantly, while it does nothing for someone else? In this solo episode, Howie Chan explores the real reason persuasion fails so often, because most people communicate the way they want to be heard, not the way the other person actually processes information. He introduces the five influence styles that shape human behavior, drawn from years of studying behavioral science and working with leaders, founders, and salespeople. He reveals what each style is built on, where it breaks down under pressure, and why stress doesn't create your style; it reveals it. You'll learn how Commanders, Scientists, Storytellers, Connectors, and Sages move people to act, where their biggest blind spots hide, and the one shift that makes influencing anyone dramatically easier. Chapters: 00:00:00 People Are Influenced Differently 00:02:48 The Commander Influence Style 00:03:59 The Scientist Influence Style 00:05:36 The Storyteller Influence Style 00:07:14 The Connector Influence Style 00:09:31 The Sage Influence Style 00:12:43 Pressure Reveals Your True Style Check out Howie’s episode with Dr. Robert Cialdini: Godfather of Influence: The Persuasion Principle that Resulted in a $700K Gift & The “Bible of Online Marketing” (Episode 50) What’s Your Influence Style? What do you do when you need someone to do something? This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots.) → https://www.influencestylequiz.com/ Join 700+ leaders who've already uncovered what their style is. — Produced by Ideablossoms
  • Cognitive Neuroscientist: The Only 10% That Matters in Marketing & Sales 23.06.2026 1h 11min
    Your audience forgets 90% of what you say within 48 hours. Neuroscientist Dr. Carmen Simon says that's not the problem. The problem is that most people have no control over which 10% survives. Howie Chan sits down with Carmen to break down the neuroscience of memory. Carmen reveals how memory actually forms in the brain, why the brain is not getting lazier, and how the most persuasive communicators build messages that survive long after the conversation ends. You'll learn how to clarify and repeat your 10% message, how to prime your audience before your key idea lands, how to trigger memory retrieval through environmental cues, and why complexity, not simplicity, keeps audiences engaged longer. Chapters: 00:00:00 Why 90% of Your Message Disappears After 48 Hours 00:07:36 How Memory Forms, Consolidates, and Gets Retrieved 00:09:49 The Priming Effect: Getting Brains Ready to Remember 00:20:36 Cognitive Ease: Understanding Supporting Points 00:23:08 Encoding, Consolidation, and Retrieval of Memories 00:29:11 How to Capture Attention 00:37:09 Faces in Ads Don't Always Help You 00:46:08 Carmen's Journey to a Double PhD 00:48:59 Having Chemistry with Your Message 00:56:59 How Memory Influences Decisions 01:00:46 Pivoting Your Brand Without Losing Your Audience 01:05:50 Complexity Keeps Audiences Engaged From Dr. Carmen Simon: Website LinkedIn Books Mentioned in this episode: Apple Intelligence Advert: https://www.youtube.com/watch?v=a6RX9kJ01Kw Story Selling versus Data Selling: https://www.youtube.com/watch?v=Udgvfulyjb4 Nail Your Niche Masterclass → https://www.howiechan.com/niche Nail Your Niche Without Overthinking and Become the ONLY Choice — Produced by Ideablossoms
  • You're Not Broke, You're Behaving Broke: 7 Science-Proven Reasons People Stay Poor (+ Bonus #8 That Changes Everything) 16.06.2026 13min
    Most people think being poor is just a money problem. It’s not. Being poor can mean less impact, less freedom, less fulfillment, and ideas that never reach the world. In this solo episode, Howie Chan breaks down the seven science-backed reasons people stay stuck, and adds a critical bonus eighth that most people never see coming. Drawing from neuroscience, behavioral economics, and psychology, Howie explains why logic loses to emotion, why stories outperform facts, and why being talented but invisible is one of the most economically dangerous positions you can be in. You'll learn how emotion drives every decision, why the availability heuristic determines who gets opportunities, how present bias quietly compounds into mediocrity, and what it actually takes to break through the invisible ceiling your own identity creates. Chapters: 00:00:00 Logic Versus Emotion 00:02:36 Facts Versus Stories 00:03:50 Choosing Short-Term Comfort Over Long-Term Gains 00:05:26 The Fear of Judgement 00:07:21 People Can’t Choose What They Can’t Remember 00:08:38 Your Current Reality Is Not a Fixed Truth 00:10:00 More Information Does Not Mean More Value 00:11:18 Bonus: The Value of Understanding Human Behavior Check out Howie’s episode about LinkedIn: 99% of people are using LinkedIn WRONG (5 things I’d do if I had to start today) (Episode 76) What’s Your Influence Style? What do you do when you need someone to do something? This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots.) → https://www.influencestylequiz.com/ Join 700+ leaders who've already uncovered what their style is.
  • What Fundraisers Know About Human Behavior That Most Leaders Don't | The Science of Generosity 09.06.2026 1h 3min
    Behavioral scientist, fundraising strategist, and author of Neurogiving, Cherian Koshy, joins Howie Chan in this episode where they dive deep into how to influence people to give—and what behavioral science teaches us about generosity, identity, and contribution. Drawing from behavioral science, neuroscience, and decades of fundraising experience, Cherian reveals that generosity is hardwired into human behavior and may be the fastest path to trust, loyalty, and lasting behavior change. Together, they explore why people give, how identity shapes decision-making, and why organizations often fail when they try to convince people to give. You'll learn how nonprofits, businesses, leaders, and entrepreneurs can stop pushing and start creating environments where people naturally want to contribute. Whether you're building a brand, leading a team, raising funds, or simply trying to influence more effectively, this conversation offers a powerful reframe: influence begins when people feel seen in their highest and best form. Episode Breakdown: 00:00:00 From State Debate Champion to Influence Expert 00:08:24 Humans Are Hardwired for Generosity 00:14:50 The Biggest Fundraising Mistake Organizations Make 00:23:11 How Generosity Builds Better Businesses and Teams 00:29:38 Decision Architecture and the Emotions Surrounding Decision Making 00:34:18 Consumer Giving vs. Corporate Giving 00:42:18 The Neuroscience Behind the Joy of Giving 00:44:45 Donor Retention and Why Most Organizations Get It Wrong 00:55:00 Neuro-Linguistic Programming, Language and Ethical Influence 01:00:46 Be Generous First Experts Shouldn’t Have to Be Invisible If you’re an accomplished professional, executive, or expert who knows you have more to say, more to contribute, and wants to become known for your ideas in the AI era… I’m putting together a small executive intensive around influence, positioning, visibility, and authority. You can join the waitlist at: howiechan.com/waitlist What’s Your Influence Style? What do you do when you need someone to do something? This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots). → https://www.influencestylequiz.com/ Join 700+ leaders who've already uncovered what their style is. Episode Resources: Check out the conversations mentioned in this episode at https://www.howiechan.com/podcast: TEDx Former Executive Producer Reveals: Most Ideas Fall Flat, Make Yours Irresistible with The Red Thread Framework with Tamsen Webster (episode 67) (https://www.howiechan.com/podcast/tamsenwebster) 400+ Behavioral Science Theories Decoded: an ABC Guide to Supercharge Your Marketing with Tom Bowden-Green and Luan Wise (episode 66) (https://www.howiechan.com/podcast/tomandluan) Godfather of Influence: The Persuasion Principle that Resulted in a $700,000 Gift & The "Bible of Online Marketing" with Robert Cialdini (episode 50) (https://www.howiechan.com/podcast/robertcialdini) From Our Guest: Website (https://www.cheriankoshy.com/) LinkedIn (https://www.linkedin.com/in/cheriankoshy/) Instagram (https://www.instagram.com/cheriangkoshy/) Facebook (https://www.facebook.com/cheriankoshy) Neurogiving by Cherian Koshy (https://neurogivingbook.com/) — Produced by Ideablossoms (https://ideablossoms.com/)
  • Buyer Psychology Expert Explains How To Become Unignorable in Today’s AI-Driven World 02.06.2026 1h 11min
    Howie Chan interviews buyer psychology expert and “customer whisperer” Katelyn Bourgoin to unpack the hidden forces behind attention, influence, and why some people become impossible to ignore while others stay invisible. In this episode, Katelyn shares the painful story of shutting down her venture-backed startup, the lessons she learned from studying behavioral economics, and how understanding buyer psychology completely changed the trajectory of her career. They dive deep into the psychology of attention, why “jobs to be done” changed modern marketing, how envy secretly drives human behavior, and the difference between getting attention and earning true influence. You’ll also learn practical strategies for becoming “unignorable” in today’s AI-driven world, including how to build authority, borrow trust, create memorable positioning, and use storytelling ethically to influence people. Whether you’re an entrepreneur, creator, marketer, or leader trying to stand out in a noisy world, this conversation will change how you think about persuasion, branding, and human behavior. Episode Breakdown: 00:00:00 Why Katelyn Bourgoin Shut Down Her Startup 00:05:19 Rebuilding from Zero 00:12:09 The Customer Insight Mistake Founders Keep Making 00:16:38 How a Newsletter Accidentally Became a Business 00:21:45 “Jobs To Be Done” Explained Simply 00:27:11 The “Pratfall Effect” & Why Flaws Build Trust 00:29:19 How to Become Unignorable in the Age of AI 00:36:25 How to Borrow Trust and Authority Strategically 00:39:25 Sharing Your Wins Builds Influence 00:41:22 Envy, Mimetic Desire & Hidden Motivations 00:47:15 The Science of Attention and Persuasion 00:52:11 Fascination, Contrarian Ideas & Standing Out 01:02:33 Wallet Opening Words 01:06:31 Delivering on Your Promises to Build Influence Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk! The Behavioring Blueprint: A FREE, 7-day email course breaking down all the levers to influence human behavior to get people from a current behavior to a desired behavior. → http://howiechan.com/behavioring From Our Guest: Website (https://learnwhywebuy.com/) LinkedIn (https://www.linkedin.com/in/katebour/) Newsletter (https://learnwhywebuy.com/) Read Katelyn’s blog about killing her startup (https://medium.com/@katelynbourgoin/i-killed-my-startup-and-then-some-crazy-shit-happened-6dfefa184652) Participate in Katelyn's Pre-selling with Pre-suasion email challenge (https://customercamp.co/pwp/) Get the book, Wallet-Opening Words (https://www.walletopeningwords.com/) — Produced by Ideablossoms (https://ideablossoms.com/)
  • Story Selling vs. Data Selling: The Story-Insight-Data Framework That Drives Human Behavior 26.05.2026 8min
    In this solo episode, Howie Chan breaks down one of the biggest mistakes people make when trying to influence others: leading with data instead of emotion. He reveals why facts alone rarely change minds and how stories psychologically prime people to care, remember, and take action. Drawing from neuroscience, behavioral psychology, and persuasion research, Howie explains how emotion drives decision-making before logic ever enters the picture. He unpacks the hidden roles stories and data play in the brain and introduces a simple four-part framework to ethically influence decisions more effectively. You’ll learn why storytelling in marketing and communication works so powerfully, how dopamine and emotional memory shape attention, and why data is most persuasive only after emotional engagement has been established. Chapters: 00:00:00 Why Stories Outperform Statistics 00:02:14 What Storytelling Does to the Brain 00:04:39 The 4-Part Framework for Influence 00:06:41 The Psychology Behind Emotional Anchoring Check out my conversation with Matt Sucha: https://www.youtube.com/watch?v=Evkin9z6Z4w Turn Your Expertise Into Income (Without Becoming a Creator) Influence System Mastery is a 6-week cohort program with a private community designed to help you attract the right clients and opportunities 24/7—using brand and influence science. → https://www.influencesystemmastery.com Next Summer cohort runs June 5 - July 10, 2026
  • Why Most B2B Branding Fails: The 86% Correlation Most Brand Ignore 19.05.2026 58min
    Brand strategist and author of Brand Desire, Kevin Perlmutter, joins Howie Chan to reveal why the strongest brands don’t just communicate value. They create emotional connection. Drawing from behavioral science, customer psychology, and years of brand strategy experience, Kevin explains how brands can move beyond corporate jargon and surface-level messaging to uncover the emotional motivations that truly drive human behavior. From “limbic sparks” and subconscious associations to brand messaging and customer experience design, this conversation breaks down how great brands become unforgettable. You’ll learn why emotional insight matters more than demographics, how subconscious associations influence decision-making, and why most B2B brands fail to connect with the people they’re trying to reach. Kevin also shares practical frameworks any business can use to create stronger customer relationships, more resonant messaging, and brand experiences people actually want to return to. Episode Breakdown: 00:00:00 The 3 Pillars of Brand Desire 00:09:21 “Limbic Sparks” in Brand Strategy 00:14:33 The Behavioral Science Discovery That Changed Kevin’s Career 00:16:44 The 86% Correlation Most Brands Ignore 00:24:36 AI & the Missing Emotional Connection 00:28:26 The Biggest Mistake B2B Brands Make 00:34:35 Fear-Based Marketing vs. Positive Emotional Connection 00:40:49 Brand Expression (Sonic Branding, Visual Identity & Brand Messaging) 00:44:27 Identifying Shared Emotional Motivation Between Stakeholders 00:46:13 Aligning Customer Experience With Brand Promise 00:51:54 The 3 Question Framework Every Business Should Ask Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk! What’s Your Influence Style? What do you do when you need someone to do something? This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots). → https://www.influencestylequiz.com/ Join 700+ leaders who've already uncovered what their style is. Episode Resources: Check out my episode with  David Aaker here — or just go to episode 79. From Our Guest: Website LinkedIn YouTube Instagram Brand Desire by Kevin Perlmutter — Produced by Ideablossoms
  • “Brand Your Secret Sauce!” The Father of Branding Reveals The #1 Mistake Businesses Make Again and Again 12.05.2026 58min
    Howie Chan interviews marketing icon David Aaker, widely regarded as the father of modern branding, to unpack the true drivers of brand equity — what a brand’s worth. In this episode, brand storytelling takes center stage as Aaker breaks down the myths around branding and reveals what actually influences customer decisions in modern days. From brand relevance to the power of loyalty, Aaker explains why branding goes far beyond awareness and image. He introduces his “Five B’s” framework and shows how brands shape both buying decisions and user experiences. You’ll learn why storytelling in marketing is one of the most effective tools in today’s cluttered and skeptical landscape, how to craft signature stories that captivate audiences, and why most companies are underutilizing their greatest competitive advantage: their “secret sauce.” Chapters: 00:00:00 Brand vs Brand Equity 00:04:01 The Five B’s of Modern Branding 00:09:01 Managing Negative Brand Perception 00:16:40 How to Create Powerful Signature Stories 00:25:47 Branding Beyond Ads (Events, Sponsorship & Communities) 00:30:30 The #1 Mistake Businesses Make with Branding 00:33:04 Uniqlo’s Example of Branding Differentiation and Innovation 00:52:26 High-Profile Branding Failures 00:57:09 Final Advice: “Brand Your Secret Sauce” From David Aaker: Website LinkedIn Take a look at David’s books mentioned in this episode: Aaker on Branding: Second Edition Creating Signature Stories Owning Game-Changing Subcategories Brand Portfolio Strategy  Check out my conversation with Matt Sucha: https://www.youtube.com/watch?v=Evkin9z6Z4w What’s Your Influence Style? What do you do when you need someone to do something? This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots.) → https://www.influencestylequiz.com/ Join 700+ leaders who've already uncovered what their style is. — Produced by Ideablossoms
  • S.U.P.E.R: The INFLUENCE FORMULA That Will Get You More Deals (and what to do when you hear NO) 05.05.2026 8min
    In this solo episode, Howie Chan breaks down the true meaning of influence and why most people misunderstand it. Rather than focusing on persuasion, communication, or attention, Howie reveals that real influence comes down to one thing: changing human behavior. Through a simple but powerful framework, Howie explains why people don’t take action — and how leaders, founders, and professionals can finally unlock consistent results. You’ll learn the critical difference between motivation and friction, and why adding more effort often backfires when trying to influence outcomes. This episode dives into practical applications for both personal development and influencing others, from building better habits to closing clients more effectively. Chapters: 00:01:12 What Influence Really Is (and Why Most Get It Wrong) 00:03:36 The Core Formula: Less Friction + More Motivation 00:05:20 The “SUPER” Friction Framework 00:08:12 Applying the Formula to Any Situation Check out my conversation with Dr. Robert Cialdini: https://www.youtube.com/watch?v=8joK8ViLneY&t=48s Check out my conversation with Matt Sucha: https://www.youtube.com/watch?v=Evkin9z6Z4w The Behavioring Blueprint: A FREE, 7-day email course breaking down all the levers to influence human behavior to get people from a current behavior to a desired behavior. → http://howiechan.com/behavioring What’s Your Influence Style? What do you do when you need someone to do something? This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots.) → https://www.influencestylequiz.com/ Join 700+ leaders who've already uncovered what their style is.
  • Tech Humanist: AI Skills That Make You 28% More Valuable in The Marketplace (and the TRUTH about AI Job Loss) 28.04.2026 1h 24min
    Tech Humanist Kate O’Neill joins host Howie Chan to unpack the real truth behind AI strategy and why most organizations get it wrong from the start. Kate has spent her career helping leaders navigate AI ethics, responsible tech, and human-centric digital transformation. In this episode, Kate breaks down why starting with tools instead of purpose leads to failure, and how “prompt skills” are becoming the most important capability in today’s workforce. She reframes AI not as a replacement for thinking, but as a mirror that exposes how clearly you think, communicate, and lead. You’ll learn how to use AI to sharpen your thinking, improve emotional intelligence, and enhance human connection rather than dilute it. Episode Resources: Download the four master storytelling prompts here. Episode Breakdown: 00:00:00 The Intersection of Technology and Humanity 00:08:30 The Real Fear Employees Have About AI (and What’s True) 00:11:02 Prompt Skilling vs. Prompt Engineering 00:16:27 How Technology Shapes Culture and Behavior 00:19:58 Human + AI Collaboration Done Right 00:24:27 Why Most AI Strategies Fail 00:33:34 AI Replacing Jobs: The Real Story 00:43:45 Using AI to Improve Emotional Intelligence 00:47:17 The Danger of Over-Relying on AI Outputs 00:55:28 AI and Creativity 00:59:20 Incorporating AI Into Your Small Business Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk! From Our Guest: Website LinkedIn Youtube Facebook Instagram TEDx Talk Check out my episode with Michael Margolis here. See Kate’s audition form here. Learn more about Office Space here. — Produced by Ideablossoms
  • Linkedin Five: The 5-Step System to Build Influence, Generate Opportunity & Win on LinkedIn in 2026 21.04.2026 20min
    In this solo episode, Howie Chan shares his proven LinkedIn framework — the "LinkedIn 5" — five essential moves to grow your brand or business on the platform, whether you're starting from zero or finally ready to get serious. Most people fail on LinkedIn not because they lack ideas or experience, but because they don't know what game they're playing. Howie breaks down the three LinkedIn games — creator, business owner, and executive — and explains why mixing them up is the #1 reason people feel stuck, burned out, and invisible. You'll learn how to optimize your profile as a high-converting landing page, how to get in front of the right audience without a single follower, and the counterintuitive content strategy that lets you win fast by using what already works. Chapters: 00:01:24 The 3 LinkedIn Games (and How to Pick Yours) 00:03:33 Your Profile as a Landing Page 00:09:56 How to Find Your Audience Before You Have Followers 00:12:27 The Pro Move Most People Ignore 00:13:31 Match Your Content to Your Game 00:17:46 Full Recap What’s Your Influence Style? What do you do when you need someone to do something? This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots.) → https://www.influencestylequiz.com/ Join 700+ leaders who've already uncovered what their style is.
  • Top Negotiation Expert: The Mistake Most Businesses Make About Pricing 14.04.2026 56min
    In this episode of the Influence Anyone Podcast, host Howie Chan interviews Fotini Iconomopoulos, expert negotiator, bestselling author of Say Less, Get More, and trusted advisor to global leaders. They explore the truth about negotiation skills and why most people get them completely wrong. Fotini reframes negotiation as a daily human interaction, not just a boardroom tactic and introduces her powerful “Three C’s” framework to build instant trust and connection. You’ll learn why leading with price weakens your position, how power is built through information, not dominance, and why the popular “win-win” mindset can actually sabotage long-term success. Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk! Episode Breakdown: 00:00:00 The Power of Negotiation 00:04:51 Why “Win-Win” is Flawed Thinking 00:11:02 Understanding Bias   00:18:49 Never Lead With Price 00:30:01 Negotiation Shapes Society and Relationships 00:38:46 Common Traps for Business Owners 00:42:40 Negotiating Attention as a Speaker 00:49:37 Negotiating with Ourselves From Our Guest: Website LinkedIn Youtube Instagram Read Say Less, Get More by Fotini Iconomopoulos. Want prospects to become customers and passers-by to become fans? Sign up for the Behavioring Blueprint, my FREE 7-day email course. Get people to buy into your ideas and offers! Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own. 📩 Go to: www.howiechan.com/sub  Produced by Ideablossoms
  • Behavioral Sales Expert: The Big Reason Why People Aren’t Buying What You’re Selling 07.04.2026 54min
    Howie Chan interviews Matt Sucha, CEO of Mindworx, author of the bestselling book The Hidden Yes, and a leading expert in sales psychology and behavioral science. They discuss why conversion optimization isn’t about making better offers. It’s about removing the hidden psychological barriers that stop people from saying yes. Matt introduces the powerful concept of the “zone of acceptance” and explains how small, strategic actions can move prospects closer to a decision. You’ll discover how to uncover what’s really holding customers back, design smarter customer journeys, and ethically influence decisions using proven behavioral science principles. Find the Zone of Acceptance Expansion Prompt here: https://www.howiechan.com/zone-prompt-pod Chapters: 00:00:00 Selling Courses vs. Removing Barriers 00:07:52 The “Zone of Acceptance” Explained 00:15:55 Psychological Barriers in Sales 00:24:04 The #1 Conversion Killer: Uncertainty 00:34:28 The SURF Method Breakdown 00:51:49 Every Interaction Has a Hidden Yes From Matt Sucha: Website: https://mindworx.net/  LinkedIn: https://www.linkedin.com/in/matt-sucha/  YouTube: https://www.youtube.com/@MINDWORX_Consulting  Instagram: https://www.instagram.com/mindworx_behavioral_consulting/  Facebook: https://www.facebook.com/mindworx2014 Find Matt’s bestselling book, The Hidden YES, here: https://thehiddenyes.com/influence Listen to “The Godfather of Influence”, Dr. Robert Cialdini’s episode here: https://open.spotify.com/episode/5dVmBJXmLEqUfArB53hwR8?si=Gk9HfuDCT4SDEufL3WzHZg https://podcasts.apple.com/ar/podcast/influence-anyone/id1773148427?i=1000732793093 Get people to buy into your ideas and offers! Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own. 📩 Go to: www.howiechan.com/sub _ This episode of Influence Anyone was produced by Ideablossoms.
  • Hall of Fame Speaker Reveals the #1 Mistake Every Speaker Makes in Their First 10 Seconds 31.03.2026 1h 8min
    In this episode of the Influence Anyone Podcast, host Howie Chan interviews Patricia Fripp, a Hall of Fame keynote speaker, three-time Cicero Award-winning speechwriter, and the first woman president of the National Speakers Association. They delve into the art and science of public speaking skills that captivate, persuade, and inspire action. Patricia provides the timeless principles behind powerful communication, why most speakers lose attention instantly, and how to structure presentations that keep audiences engaged from the first sentence. Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk! Episode Breakdown: 00:00:00 Instantly Stand Out in Presentations 00:04:29 The Power of Asking Better Questions  00:10:51 The Consistency Principle Behind Success 00:25:03 Speech Structure, Premise, and Mastery 00:32:10 You-Focused Language for Persuasion 00:39:58 How to Create Powerful Openings 00:55:40 Brand Strategy 00:58:05 Vivid Language and Specificity for Credibility From Our Guest: Website LinkedIn Youtube Facebook Instagram  Discover your influence style profile here. Want prospects to become customers and passers-by to become fans? Sign up for the Behavioring Blueprint, my FREE 7-day email course. Get people to buy into your ideas and offers! Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own. 📩 Go to: www.howiechan.com/sub
  • Award-Winning Executive Coach Reveals 5 Strategies to Build Influence at Work & Grow in Your Career 24.03.2026 56min
    Award-winning executive coach and bestselling author of Managing Up, Melody Wilding, joins Howie Chan to unpack influence in the workplace - especially when you don’t hold the power.  Known for her work with “sensitive strivers,” Melody reveals how high performers can stop overthinking, set boundaries, and communicate strategically to gain respect, visibility, and career momentum. She introduces her STRIVE framework, helping listeners identify their own behavioral patterns and unlock their ability to lead, persuade, and navigate complex workplace dynamics. You’ll learn how to adapt your communication style to different personalities, why “managing up” is actually about taking control of your own career, and how to build influence without sacrificing authenticity.  What’s Your Influence Style? What do you do when you need someone to do something?  This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots.) → https://www.influencestylequiz.com/ Join 500+ leaders who've already uncovered what their style is. Chapters: 00:00:00 The Psychology of Emotional Spirals 00:10:08 The STRIVE Framework 00:15:50 Communication Styles & Influence 00:25:25 Managing Up vs. “Sucking Up” 00:33:34 Why Boundaries Build Leadership 00:46:40 Power Mapping Stakeholders From Melody Wilding: Website: https://melodywilding.com/   LinkedIn: https://www.linkedin.com/in/melodywilding   Instagram: https://www.instagram.com/melodywilding/ YouTube: https://www.youtube.com/@melodywildinglmsw  Facebook: https://www.facebook.com/melodywildinglmsw  Find all of Melody's career-accelerating books here: https://melodywilding.com/books/  Take a look at the clip that played at the beginning of this episode: https://youtu.be/VuZ3TeEeCYQ?si=VOk1DCUxrtWwNnza  Get people to buy into your ideas and offers! Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own. 📩 Go to: www.howiechan.com/sub _ This episode of Influence Anyone was produced by Ideablossoms.
  • 2M Views TEDx Speaker: Your Brain’s “Factory Settings” Decide If Your Story Influences or Gets Ignored 17.03.2026 1h 6min
    In this episode of the Influence Anyone Podcast, host Howie Chan interviews Karen Eber, an award-winning author, keynote speaker, and storytelling expert who has educated and inspired more than three million people globally. They delve into why great storytelling isn’t about your origin story, why specific details beat big dramatic moments, and how subtle emotional tension can make your message far more persuasive. Karen reveals the five “factory settings” of the brain that determine whether your message sticks or gets ignored and how to structure a compelling narrative using context, conflict, outcome, and takeaway. Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk! Episode Breakdown: 00:00:00 The Neuroscience Behind Storytelling 00:10:39 The Stories We Tell Ourselves 00:16:22 Identifying the Right Audience 00:19:47 The Brain’s Default Settings 00:29:44 Building a Powerful Story Step-by-Step 00:49:29 Storytelling Myths 01:00:55 Utilizing Visual Artifacts From Our Guest: Website LinkedIn YouTube Instagram TEDx Talk The Perfect Story by Karen Eber  Download the four master storytelling prompts here. Want prospects to become customers and passers-by to become fans? Sign up for the Behavioring Blueprint, my FREE 7-day email course. Get people to buy into your ideas and offers! Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own. 📩 Go to: www.howiechan.com/sub
  • Beyond Belief: The Truth About Why You Feel STUCK | Behavioral Change w/ Nir Eyal 10.03.2026 1h
    Behavioral change expert and bestselling author of Hooked, Indistractable, and Beyond Belief, Nir Eyal, joins Howie Chan to unpack the psychology of limiting beliefs and how they silently shape our decisions, confidence, and future. Drawing from his latest book, Nir reframes belief as a tool, not a truth. From identity labels like ADHD and personality types to cultural conditioning and media influence, he reveals how the stories we tell ourselves determine what we see, feel, and ultimately, who we become. You’ll learn how anticipation shapes perception, why the placebo effect proves belief changes biology, and how advertising programs experience before consumption. What’s Your Influence Style? What do you do when you need someone to do something?  This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots.) → https://www.influencestylequiz.com/ Join 500+ leaders who've already uncovered what their style is. Chapters: 00:01:19 Labels become limits 00:09:14 Belief vs. fact vs. faith 00:11:55 Limiting beliefs: Helpness is our default 00:17:08 The power of anticipation & placebo effects 00:22:56 Live belief audit: “I’m not ready.” 00:31:28 Turn limiting beliefs into liberating beliefs 00:39:17 The brain’s attention filter (11 million vs. 50 bits) 00:42:03 Media, polarization & demanding nuance 00:47:18 Prayer without faith & psychological protection From Nir Eyal: Website: https://www.nirandfar.com/   LinkedIn: https://www.linkedin.com/in/nireyal/   YouTube: https://www.youtube.com/user/nirandfar   Instagram: https://www.instagram.com/neyal99/  Stand a chance to get a free copy of Beyond Belief: https://www.howiechan.com/beliefbook   Get people to buy into your ideas and offers! Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own. 📩 Go to: www.howiechan.com/sub _ This episode of Influence Anyone was produced by Ideablossoms.
  • How a 2x TEDx Workplace Performance Expert Makes Awkward Moments Turn into Career Growth Opportunities 03.03.2026 55min
    In this episode of the Influence Anyone Podcast, host Howie Chan interviews Henna Pryor, a Workplace Performance Expert, a 2x TEDx speaker, a regular expert columnist for Inc. Magazine, and a best-selling author. They delve into what embracing awkwardness really entails, the  skills now being lost in the modern era that we need to recreate in the workplace, and what it looks like to make big career pivots. Henna provides tips and insights on how to successfully navigate awkward moments and situations, build deeper connections, get better at selling, and become more confident. Want complete influence under pressure? Get the FREE Influence Field Guide with 5 Influence Frameworks from 5 Bestselling Authors and Experts. Chapters: 0:00:00 How Henna embraced awkwardness 0:09:26 What you risk reveals what you value 0:11:48 Awkward confidence and how to get good at it 0:19:45 Practical tips to navigate awkward situations 0:23:21 Less perfect and awkwardness vs vulnerability 0:28:47 The story behind Henna's second career pivot 0:39:07 A sales hack for better results in less time 0:43:37 How awkwardness became Henna’s banner 0:46:07 The true value of awkwardness and small bets 0:52:26 A letter to Henna’s younger self From Our Guest: Website LinkedIn  Youtube Facebook  Instagram  Get the book, Good Awkward. Watch Henna’s 2 TEDxTalks Want to get ahead at work? Risk the awkward moments and The new way to brag in the modern world - and feel good doing it. Get people to buy into your ideas and offers! Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own. 📩 Go to: www.howiechan.com/sub
  • Scotland Yard Detective & Kidnap-for-Ransom Negotiator Reveals the ONE THING You Need to Win Any Negotiation 24.02.2026 1h 6min
    In this episode of the Influence Anyone Podcast, host Howie Chan is hitting replay on his interview with Scott Walker, a veteran kidnap-for-ransom negotiator with over 300 cases under his belt. Scott has used decades of experience to develop a unique understanding of what makes people think, feel, and act – specifically in times of adversity, conflict, and uncertainty. They delve into the art of negotiation and communication, especially when the stakes are high. Scott provides valuable insights from his successful career, along with a crash course into negotiation and communication, what it takes to be a successful negotiator, and how you can hone your skills in everyday life. Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk! Episode Breakdown: 0:00:00 From inquisitive child to renowned negotiator 0:17:17 Lessons from his first kidnap-for-ransom case 0:25:59 How to develop your negotiation skills daily 0:30:44 The real challenge in kidnapping negotiations 0:35:25 The 4 steps to emotional regulation 0:40:02 The wake-up call and drastic career change 0:49:33 Use negotiation skills in different settings 1:01:55 Kidnap negotiations that went south From Our Guest: Website LinkedIn  Instagram  Get the books, Order out of Chaos and Eye of the Storm. Sign up for Scott’s newsletter, Negotiations Essentials. Check out Steven Pressfield’s The War of Art. Get the kidnap for ransom negotiator’s 90-second Influence Reset Playbook. It's your FREE 4-step guide to stay in control. Get people to buy into your ideas and offers! Join the FREE Influence Anyone newsletter. Each week, I uncover a proven playbook from world experts and scientific research to influence human behavior – including your own. 📩 Go to: www.howiechan.com/sub Follow, subscribe, and don’t forget to leave a rating and review! Produced by Ideablossoms Hosted on Ausha. See ausha.co/privacy-policy for more information.
  • TEDx Former Executive Producer Reveals: Most Ideas Fall Flat, Make Yours Irresistible with The Red Thread Framework 17.02.2026 1h 11min
    In this episode of the Influence Anyone Podcast, host Howie Chan interviews Tamsen Webster,  the bestselling author of Find Your Red Thread and Say What They Can't Unhear.  She's also a former TEDx executive producer who shaped ideas seen by millions of people. They delve into how to share your idea in a succinct and impactful message, so that people can really get it and remember it instead of just nodding along. Tamsen breaks down her Red Thread framework so you can take all the important aspects of the idea that is sitting in your head and create a minimum viable explanation that resonates. She also provides ways for ethical persuasion based on permission and  belief-based logic. Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk! Episode Breakdown: 0:00:00 The fundamental pieces of a successful idea 0:11:03 Why it's so hard to put our ideas out there 0:17:18 The powerful Red Thread framework explained 0:34:58 The secret to get others to agree to change 0:43:46 Permission persuasion and  belief-based logic 0:49:40 Use Tamsen's framework to structure content 0:52:50 What it takes to create long-lasting change 0:59:36 The three beliefs necessary for buy-in From Our Guest: Website LinkedIn Youtube X Facebook Instagram Get the books, Find Your Red Thread and Say What They Can't Unhear. Want prospects to become customers and passers-by to become fans? Sign up for the Behavioring Blueprint, my FREE 7-day email course. Get people to buy into your ideas and offers! Join the FREE Influence Anyone newsletter. Each week, I uncover a proven playbook from world experts and scientific research to influence human behavior – including your own. 📩 Go to: www.howiechan.com/sub Follow, subscribe, and don’t forget to leave a rating and review! Produced by Ideablossoms Hosted on Ausha. See ausha.co/privacy-policy for more information.

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