The Copywriting Podcast

Epizode

• Billion Dollar Copywriter: Everyone Hates AI Written Copy 02.07.2026 1h 14min

  Join my private email newsletter:https://list.copywriting.orgFind Chris Haddad here:Coaching - https://www.nothingheldback.com/Facebook - https://www.facebook.com/chris.haddadIn this episode with Chris Haddad, we go over why AI copy is doomed to fail, how building your own offer beats working for someone else's, and the emotional psychology behind copy that actually moves people.You’ll discover…Why lying to your audience about using AI will destroy their trust in you foreverThe "refund avoidance device" theory behind every product you'll ever sellA line-by-line breakdown of the headline that's quietly sold millionsWhy waiting five years to launch his own offer was Chris's biggest career regretAnd much more…If you want to write copy that actually connects instead of sounding like AI slop…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• Skilled Copywriter Couldn't Make Money Until He Did THIS 25.06.2026 52min

  Join my private email newsletter:https://list.copywriting.orgFind Alejandro Martinez here:LinkedIn - https://www.linkedin.com/in/alejandrowritescopy/ Facebook - https://www.facebook.com/alejandro.ernesto.35 In this episode with Alejandro Martinez, we go over why skilled copywriters stay broke, how to break into DTC creative strategy, and what flips the switch from struggling to consistent income.You’ll discover…- The application strategy Alejandro used after going 73 without a single reply- How real copywriting education actually happens- How Alejandro broke into DTC creative strategy with zero experience- Why client acquisition is not a priority to "balance" with fulfillmentIf you want to stop waiting until you're "good enough" and start building a copywriting business that pays…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• How $100M Ecom Brands Scale Ad Spend 21.06.2026 49min

  Get the resources here:https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharingJoin my private email newsletter:https://list.copywriting.orgIn this conversation with Johnny Kam, a top creative strategist who has worked with 7, 8, 9, and even 10-figure consumer brands, we unpacked everything you have to “unlearn” and I will show you the rest. You will learn things like:- Why average copy is scaling in creative strategy (and what separates the good from the great)- How to take a winning ad structure and adapt it to any niche or offer- Ad examples from 7, 8, and 9-figure brands across multiple niches that are actively scaling- And other proven tactics he’s using to help his 9 figure DTC clients scale. If you want everything you need to know about creative strategy, this video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• This Copywriter Closed Dan Bilzerian - STEAL His Outreach Method 18.06.2026 45min

  Join my private email newsletter:https://list.copywriting.orgFind Rista Radovanovic here:Facebook - https://www.facebook.com/radovanoovich LinkedIn - https://www.linkedin.com/in/rista-radovanovic-b2b597294/ In this episode with Rista Radovanovic, we go over how he landed Dan Bilzerian as a client, the follow-up psychology that differentiates copywriters, and the three client acquisition methods every copywriter needs to understand.You’ll discover…How Rista cold-emailed his way to becoming Dan Bilzerian's head of emailHow to use humour & hyper-personalisation to pique prospects’ interestsThe "Smart Reach" strategy for landing dream clientsWhat your personal brand is actually communicatingAnd much more…If you want to close bigger clients, build real leverage in the market, and develop the outreach game that gets you remembered…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• $100M Creative Strategy: The Anatomy Of Winning Ads 14.06.2026 50min

  Get the resources here: https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharingJoin my private email newsletter:https://list.copywriting.orgIn Part 2 of this $100M Creative Strategy masterclass with Johnny Kam, we dive deeper into how to actually build concepts that win: from targeting, to symptom-stacking, to breaking down universal ad structures that have generated millions in spend.You’ll discover…The fastest way to get your first winning adHow stacking symptoms in your hook can multiply your reachHow to split your creative budget between safe bets and wildcards3 universal ad structures that have generated millionsAnd much more…If you want to stop guessing and start turning data into winning concepts…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• This Freelancer Built His Career To Survive ANYTHING (Here’s How) 11.06.2026 1h 9min

  Join my private email newsletter:https://list.copywriting.orgFind Florian Ruhstaller here:Facebook - https://www.facebook.com/flo.ruhstaller LinkedIn - https://www.linkedin.com/in/florianruhstaller/ Instagram - https://www.instagram.com/florian.ruhstaller/ In this episode with Florian Ruhstaller, we go over what it takes to survive 5 years in the copywriting industry, how to build client relationships that last, and why the copywriters getting stuck are fighting the wrong battle.You’ll discover…Why the "golden days" of email copywriting endedThe most important thing Florian did to keep a client for multiple yearsWhy chasing secrets is keeping intermediate copywriters stuckHow to identify where the market wave is going before your competitors do And much more…If you want to build a copywriting business that lasts through industry shifts and the AI surge…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• The $100M Creative Strategy System Behind Winning Ads 06.06.2026 1h 12min

  Get the resources here: https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharingJoin my private email newsletter:https://list.copywriting.orgIn this masterclass with Johnny Kam, we go over how to analyze an ad account before writing a single concept, the key metric that separates top creative strategists from the rest, and the exact framework for splitting your creative output to protect spend and drive scale.You’ll discover…How to calculate NC-CPA (new customer cost per acquisition), which is the only North Star metric that matters at top of funnel The 4-part "Pyramid" method for reading an ad account before writing your first 10 conceptsHow to split your creative output using the 3 I's (Ideation, Imitation, and Iteration)Why structure and format drive winning ads far more than copyAnd much more…If you want to stop guessing and start building creative strategies on a proven system…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• From BROKE to $13k/mo Creative Strategist In 365 Days 04.06.2026 39min

  Join my private email newsletter:https://list.copywriting.orgFind Nojus Dovydenas here:LinkedIn - https://www.linkedin.com/in/nojus-dovydenas-204a46260/  In this episode with Nojus Dovydenas, we go over how he went from $200 in savings and zero clients to hitting $13.4K/month at 20 years old: covering the mindset shifts, client-getting strategies, and positioning moves that actually made it happen.You’ll discover…- How Nojus got his first real retainer clients with almost no proof or experience - The exact LinkedIn profile moves that started bringing inbound leads- How to stay aware of the market to position yourself for better dealsAnd much more…If you want to hit your first $10K month as a copywriter, even without a massive portfolio or years of experience…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• From Burnout to $8k/mo Creative Strategist in 6 Months (How He Did It) 28.05.2026 1h 1min

  Join my private email newsletter:https://list.copywriting.orgFind Ivan Guedes here:Facebook: https://www.facebook.com/ivan.guedes.96343 LinkedIn: https://www.linkedin.com/in/ivan--guedes/ In this episode with Ivan Guedes, we go over his journey from quitting copywriting multiple times to landing creative strategy retainers, the mindset shifts that actually move the needle, and why everything changes once you get your first real result for a client.You’ll discover…- How Ivan went from $5 on Upwork to high-paying creative strategy retainers in under six months- The hidden cost of only giving 30–50% effort on applications and outreach (and why rejection actually protects your ego from this)- Why setting small, non-negotiable daily actions builds more confidence than big goals ever will- How learning to stop blaming your circumstances is the moment you finally break free and start making real progressAnd much more…If you want to stop second-guessing yourself and start building real momentum in your copywriting career…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• $400M Email Copywriter Reveals 20 Years Of Email Secrets | Phil Rivers 21.05.2026 1h 12min

  Join my private email newsletter:https://list.copywriting.orgFind Phil Rivers here:https://x.com/thePhilRivers In this episode with Phil Rivers, we go over different aspects of the email marketing business, copy fundamentals you can apply to different business categories, and important lessons from self-marketing and entrepreneurship that can save you loads of time, money, and energy. You’ll discover…Email marketing techniques and nuancesHow to scale from solo freelancing to hiring a teamTask & priority management when you’re scaling to 5+ clientsHow to say no to clients who scope-creepAnd much more…If you’re struggling with scaling to multiple clients and wondering if it’s time to hire a team…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• The 2026 Meta-Ads Creative Strategy Masterclass Pt.2 17.05.2026 38min

  Join my private email newsletter:https://list.copywriting.orgFind Thomas Just here:https://www.linkedin.com/in/thomas-just/ In this episode with Thomas Just, we go over how to apply research tactics into creative outputs, use proof to differentiate your brand in a growing skeptical market, and focus on technicalities of creative strategy to scale more sustainably. You’ll discover…- The multiple branches of creative strategy- The importance of context and data-based insights in creative direction- Examples of proof you can use to rise above the current “trust recession”And much more…If you want to boost your expertise as a creative strategist…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• Agency Copywriting Secrets: Everything You Need To Start Earning | Rod Satterwhite 14.05.2026 49min

  Join my private email newsletter:https://list.copywriting.orgFind Rod Satterwhite here:https://www.youtube.com/@CopyThat In this episode with Rod Satterwhite we go over different aspects of brand strategy, how to thrive in agency work, and how to use branding to not only scale your market share, but also cultivate loyal communities around your business.You’ll discover…- The playbook for surviving agency work- The “Diffusion of Innovations Theory” to scale your market share- Understanding Product & Culture-building to organically grow your brandsAnd much more…Whether you wanna learn how to scale a brand to the moon, or ramp up your skills to thrive and grow in an agency...This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/aboutApply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• Steal THIS Lazy Meta Ads Strategy In 2026 10.05.2026 49min

  Join my private email newsletter:https://list.copywriting.orgFind Kevin here:https://www.linkedin.com/in/kevinjust/ https://www.facebook.com/kevin.just.90 https://www.instagram.com/kevinthejust/ In this episode we go over the power of proof in Creative Strategy and building your credibility as a copywriter.You’ll discover…• If agency work is something you should consider• How Hormozi and 9-figure brands used the Rule of 3 to build ironclad proof and scale fast• Different forms of proof you can use to close clients and grow your income• How to build trust in ways that AI can’t• And much more…If you’re tired of client outreaches with no responses, and you want to scale your income…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• Copywriter Drinks Dirty Toilet Water to Sell His Product 07.05.2026 1h 28min

  Join my private email newsletter:https://list.copywriting.orgFind Joshua here: https://www.thecopywriterspath.com/In this episode we cover everything you need to know to succeed as a copywriter.You’ll discover…The Gary Halbert method to close your first few clients without results The foundation you need to write A-list copyWhat to do when you’re not feeling creative Things you can do everyday to start writing A-list copyAnd so much more…If you want to start making serious money as a copywriter, this video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• Creative Strategy Made Simple | Copywriting Masterclass with Alex Myatt 03.05.2026 1h 39min

  Join my private email newsletter:https://list.copywriting.orgFind Alex here:Website:https://alexmyatt.com/Youtube:https://www.youtube.com/@CopyThatLinkedin:https://uk.linkedin.com/in/alex-myatt-marketingIn this episode we interview the co-owner of “Copy-That!”, Alex Myatt.You’ll discover…How to seamlessly transition to creative-strategy and close 10k/mo+ clients.The “Trojan-Horse Tactic” to close & upsell ANY client.How Alex went from $2/hour to generating $280M with creative-strategy / copywriting.The creative engine system that allowed Alex to create 50,000+ ads in 3 steps.The 4 things that determine whether you’ll keep a client or get fired.And so much more…If you want to discover how you can take your income to the next level…Then I hope you take as many notes as I did today.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• How Ron Lynch Scaled GoPro to $600m | Copywriting Masterclass 30.04.2026 1h 5min

  Join my private email newsletter:https://list.copywriting.orgFind Ron here:https://www.facebook.com/ronnylynch/In this episode we go over the secrets from the marketing genius behind GoPro.You’ll discover…How Ron took GoPro from zero to one of the recognizable brands in the world .The one copy tactic that instantly helps you write A-list sales copyHow Ron got paid $20k/mo for 5 years from a campaign he did once And so much more…If you’re ready to achieve your biggest financial goals in your copywriting career like Ron did…This video is for you.Fun fact: Ron started as a screenwriter and even got to work with people like Spielberg (The filmmaker of Back To The Future, Jaws, Jurassic Park, etc…)He says the majority of his marketing skills came from writing movies. So the insights you’re about to discover are totally unique to him.Now grab your notebook & enjoy…-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• How The Gurus (Almost) Killed Copywriting 26.04.2026 1h 26min

  Join my private email newsletter:https://list.copywriting.orgSean’s Website: https://www.copythatshow.com/Sean’s Youtube:https://www.youtube.com/channel/UCPrVjDohW98GDxq99E8eHUQIn this episode with Sean we’ll go over…- The simple secrets behind some of the greatest promotions you can use to pump out high-converting sales copy- How millionaire copywriters skip the hard work, while everyone else is making less, working harder - How to make “working hard” as effortless as brushing your teeth- What the gurus still won’t tell you about succeeding as a copywriter- And so much more… If you want insider secrets from an ex-Agora copywriter to take your skill to the next level…This video is for you.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• Beyond Copywriting | Fireside Chat with Adam Kan 23.04.2026 1h 23min

  Join my private email newsletter:https://list.copywriting.orgFind Adam here: Instagram: https://www.instagram.com/adamthekan?igsh=MTBjaWRtMDJnaTdtNg==Facebook: https://www.facebook.com/adamwar.kan/In this episode we go over…- How this one simple shift allows you to select your dream clients - The most profitable marketing channel you can leverage right now to make your clients a TON of money- How you can stop trading your time for money (step-by-step guide)- The powerful skill most copywriters overlook when trying to scale their income- And so much more…Discover the proven secrets of a millionaire copywriter & CEO you can use to increase your income and crush your career goals…Grab your notebook and enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• Email Copywriting Masterclass with Chris Orzechowski 16.04.2026 1h 19min

  Join my private email newsletter:https://list.copywriting.orgFind Chris here: https://www.theemailcopywriter.com/In this episode with Chris we go over:- The copy secrets Chris discovered after writing 15,000+ emails - How anyone can succeed as a copywriter in 2026- How your lowest-paying client could 2x your income - Chris’ productivity hack to pump out 4 high-converting emails every 60 minutes And so much more…If you’re one of the few copywriters ready for what it takes to reach the next level…Then this might be the most important video you watch this month.Enjoy.-------------------------------When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com
• The BEST Copywriting Interview On The Internet 09.04.2026 1h 27min

  Join my private email newsletter:https://list.copywriting.orgFind Jason here: https://www.facebook.com/jason.fladlien.716/Jason's Book:https://a.co/d/0ajWWo3aIn this episode I interview the marketing genius behind some of the biggest promotions of all time - for names like Alex Hormozi, Russell Brunson, Iman Gadzhi, Tony Robbins, and many more.You’ll discover…- How to your double your income without improving your copy skills - The skill most copywriters lack that traps them more than anything else - How to make your products stand out from your competition- How to use high-level persuasion to make your clients rich (ethically) - How to get your dream clients from leaving you on delivered to saying “When can you start?” And so much more…If you want to have a conversation with one of the top copywriters of all time and discover how he built some of the biggest promotions of all time…Then I hope you take as many notes as I did today, enjoy.------------------------------- When you're ready for the next level...Get my proven copywriting systems (that have generated hundreds of millions) here:https://www.skool.com/copysystems/about Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com