Online Digital Marketing Today

Epizode

• 
  Build Your First AI Agent (Even If You've Never Coded Before) 08.08.2026 23min

  Hey, great news—you don't need a computer science degree to create AI agents that actually do useful stuff for you. In this episode, we break down everything in plain English: what an AI agent really is (hint: it's like having a smart assistant that works 24/7), and the three simple pieces you need to build one. Think of it like this: the language model is the brain, the tools are the hands that get things done, and the instructions are like training a new team member—you just tell them what ...
• 
  🚀 STOP Treating Your Google Business Profile Like a "Set It and Forget It" Listing (It's Costing You Customers) 29.07.2026 22min

  Here's the truth nobody's telling you: Your Google Business Profile isn't just some online listing you fill out once and walk away from. It's a living, breathing growth engine that can expand your local reach and flood your phone with customer calls... ...but ONLY if you treat it right. See, most businesses think they're "done" after they punch in their address and upload a logo. Big mistake. Because Google doesn't reward businesses that exist . It rewards businesses it can understand, trust,...
• 
  The Business Marketing Survival Guide 24.07.2026 23min

  This podcast outlines a comprehensive marketing strategy for social media posts, shifting away from generic holidays toward a month-by-month action plan. Hosts Sarah and Mike identify four critical trends, emphasizing the balanced use of artificial intelligence, the evolution of search engine optimization, and the necessity of channel diversification. Each month focuses on a specific pillar, such as local advertising in January, website optimization in March, and video content in September. T...
• 
  Recovering a Google Business Profile Suspension 2026-Complete Guide 09.07.2026 30min

  Reinstating a suspended Google Business Profile requires a methodical, compliance-first approach that prioritizes data accuracy and regulatory alignment. This comprehensive guide walks you through the critical steps necessary to recover a suspended listing, from initial audit procedures to successful appeal submission. Whether you're managing client profiles or recovering your own business listing, understanding Google's verification standards and documentation requirements is essential for a...
• 
  Matt Diamante Answers Questions About Ranking On Page One Easily 07.07.2026 1h 6min

  In today's podcast I ask Mat Diamante (HeyTony) the questions people ask to help use SEO to rank on page one of Google. If you've ever felt intimidated by SEO or thought it was too complex for the average business owner, this episode will change your perspective completely. I sit down with Matt Diamante, the expert behind HeyTony, to demystify search engine optimization and show you exactly how any business—regardless of technical experience—can rank on page one of Google. What You'll Learn: ...
• 
  Capture Local Customers With Google Search Console 03.07.2026 22min

  Google Search Console is a crucial tool if you are trying to rank your business when people search. EarningCoach Marketing can help you understand using it to help create more visibility online. Schedule an exploratory call and we will walk you through how to get the console setup and the call is Free! https://calendly.com/mdrobes This podcast explains how to leverage Google Search Console as a diagnostic and strategic asset for improving local SEO performance. While the platform does not mon...
• 
  The New Rules of Local SEO in the AI Era 01.07.2026 22min

  Is AI helping or hindering your content when people search for your product or service? This deep dive podcast explains how artificial intelligence is transforming local search by shifting from traditional list-based results to conversational answers through tools like Google Ask Maps. To remain visible in this new landscape, businesses must treat their Google Business Profile as a critical data foundation, ensuring all information is accurate and comprehensive. Beyond basic facts, AI models ...
• 
  Is a Social Media Manager Worth the Cost? 29.06.2026 22min

  In today's marketing social media is important for all businesses. It no longer a platform that can be ignored. In the podcast our team explores why it is time to hire a professional social media manager. EarningCoach Marketing is just the right partner if you are a business using Facebook, Instagram, LinkedIn or any other platform where you post regularly and all you get are a few likes, comments and shares. BUT you are getting any more calls or emails or DM's asking for people to connect w...
• 
  Winning the AI Overview Game: Mastering the Answer Engine Era 23.06.2026 24min

  The provided text our podcast team explores is how AI-powered search summaries are drastically reducing traditional website traffic by answering user questions directly on the results page. To combat this "traffic massacre," the author suggests a tactical shift toward placing direct answers at the very beginning of content and distributing information across multiple platforms like Google Business Profiles and social media. The source emphasizes that while informational queries are suffering...
• 
  The Real Reason Local Customers Leave Your Website Without Calling 21.06.2026 24min

  This podcast deep dive looks at a 90-day framework designed to help local businesses transform stagnant website traffic into active customer leads. The text argues that many companies fail because their websites are difficult to navigate, lack prominent contact information, and rely on slow, traditional SEO methods. To resolve these issues, the author recommends a three-step strategy: optimizing Google Business Profiles, creating engaging local content, and utilizing automated tools like chat...
• 
  Mastering Google Ask Maps and Local SEO 16.04.2026 21min

  This deep dive podcast explores the emerging business opportunity of optimizing small businesses for Google's "Ask Maps" feature and other AI-driven search engines. The author highlights how entrepreneurs can alleviate "AI guilt" in business owners by offering services that improve their visibility in conversational search results. Key strategies include refining Google Business Profiles, managing automated review generation, and utilizing AI-created visual content to boost rankings. By using...
• 
  Strategic Communication in the AI Era with Beltway Media's Joshua Altman 11.04.2026 38min

  Guest: Joshua Altman, Founder of Beltway Media In this special episode, host Marvin Drobes sits down with Joshua Altman, an experienced storyteller and strategist with over two decades of experience in communications and branding. Joshua leads Beltway Media, a bold DC-based communications firm that helps brands and organizations cut through the noise in today's crowded digital landscape. What You'll Learn: The Role of Corporate Communications Why consistency in messaging matters for busine...
• 
  The Fanatical Prospecting Playbook: Filling the Revenue Pipeline 11.04.2026 24min

  There are few one-size-fits-all solutions in sales. Context matters. Complex sales are different from one-call closes. B2B is different than B2C. Prospects, territories, products, industries, companies, and sales processes are all different. There is little black and white in the sales profession. Except for objections. There is democracy in objections. Every salesperson must endure many NOs in order to get to YES. In this deep dive you will learn: Objections don’t care or consider: Who...
• 
  From Tactics to Systems: Scaling a Digital Marketing Agency 06.04.2026 19min

  The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital marketing: start with the customer and work backwards. A campaign is only effective as it is ref...
• 
  Stop Waiting, Start Winning: The Power of Ruthless Execution 03.04.2026 20min

  The $200 Million Email Formula That Gets People to Open and Buy (Even If You Hate Writing) What if you could make more from every person on your email list? What if you could send quick, simple messages that make people want to open, read, and buy—without sounding like a desperate weirdo or corporate drone? This podcast deep dive shares with you how. Inside Just F*cking Send It*, I give you the no-bollocks blueprint that’s helped me (and my clients) sell over $200 million worth of stuff onlin...
• 
  Pinned for Profit: Pinterest as a Strategic Business Tool 30.03.2026 6min

  This podcast deep dive discussion from The Growth Stack, where hosts Maya and Derek analyze Karen Leland’s book regarding Pinterest for business. The conversation highlights the platform’s potential for generating high-intent web traffic and discovering new market segments through visual data. By treating the site as a search engine rather than just social media, companies can establish brand consistency and practice ethical community engagement. The hosts emphasize that while some technical ...
• 
  They Ask, You Answer: by Marcus Sheridan 27.03.2026 21min

  This podcast outlines a strategic business framework called They Ask, You Answer, specifically tailored for the home services industry. The core philosophy encourages business owners to earn homeowner trust by becoming the most transparent and helpful teachers in their local markets. By systematically documenting every customer concern—from pricing and potential problems to competitor comparisons—companies can create a Question Backlog that drives their marketing efforts. The guide details ho...
• 
  Mastering YouTube Hooks to Maximize Audience Retention 23.03.2026 21min

  These sources provide a comprehensive framework for maximizing audience retention on YouTube by balancing compelling storytelling with strategic video editing. This deep dive podcast emphasizes the "make or break" importance of the first 30 seconds, suggesting that creators use human connections, "Aha moments," and sensory variety to hook viewers immediately. Authors warn against common pitfalls such as misleading clickbait, excessive editing that distracts from the narrative, and failing to ...
• 
  Pinterest. It Is More Than You Thought! 19.03.2026 37min

  Are you currently using Pinterest as part of your social media strategy? I would bet your not and it's probably because you thought Pinterest is all about images and videos, right? On this recorded podcast I interviewed Julia Bocchese an expert specializing in Pinterest and SEO. We covered subjects like: What businesses should be on Pinterest, How does it work as a search engine, as well as other topics of interest that included how it is different than Tik Tok or Instagram. What Julia shared...
• 
  The 22 Immutable Laws of Marketing 13.03.2026 21min

  This deep dive episode summarizes a foundational marketing guide by Al Ries and Jack Trout that outlines twenty-two essential principles for business success. These rules emphasize that psychological positioning is more critical than product quality, as brands must strive to be first in the consumer's mind rather than just first to market. The strategies suggest that companies should narrow their focus to own a specific attribute or category, rather than diluting their identity through ...