Behind The Billboard

Episode

• Episode 112 - Tom Richards 03.07.2026 59mnt

  Episode #112 features Tom Richards, Global CCO at 21GRAMS. Tom, alongside Frank Mazzola, has led 21GRAMS to be ranked as the world’s third most creative health agency.
• Episode 111 - BtB x WOO Conference [Part 2] 22.06.2026 1j 22mnt

  Recorded live at the WOO Congress 2026 in London just a fortnight ago, this is the second of our special Behind the Billboard episodes - and this time we’re on the Global OOH, Innovation & Creativity track.
• Episode 110 - BtB x WOO Conference 12.06.2026 1j 31mnt

  In this special episode of Behind the Billboard, we’re coming to you from the World Out of Home Organization’s 2026 Congress in London - or, as the room has it, WOO!
• Episode 109 - Ben Billups 29.05.2026 1j 14mnt

  Episode #109 features Ben Billups, founder and CEO of Billups, the largest independent out-of-home specialist agency in the US.
• Episode 108 - James Millers 08.05.2026 1j 27mnt

  Episode #108 features James Millers, newly appointed ECD at McCann London.
• Episode 107 - Alice Goodrich 24.04.2026 1j 13mnt

  Episode #107 features the wonderful, multi-talented Alice Goodrich from VCCP. We spent a lovely hour discussing Alice’s county-level tennis career, her time as a Dior makeup artist, her stint as an internal comms assistant for the British Army and how she served as a stand-in for Gary Barlow of Take That.
• Episode 106 - Franki Goodwin 27.03.2026 1j 17mnt

  Episode #106 features the brilliant Franki Goodwin, Chief Creative Officer of Saatchi & Saatchi, London. And is hands down one of our favourite episodes yet.
• Episode 105 - Yohan Daver 06.03.2026 1j 9mnt

  This Friday sees the last in our New York specials and we’re finishing with a cracker, Yohan Daver, ECD at at BBH, USA
• Episode 104 - Gavin Lester 20.02.2026 1j 14mnt

  Podcast #104 features the funny and super talented Gavin Lester, partner and CCO at Zambezi advertising.
• Episode 103 - Katie DiNardo & Kelley Barrett 06.02.2026 48mnt

  Episode #103 features Katie DiNardo & Kelley Barrett, creative directors at Uncommon New York.
• Episode 102 - Samira Ansari 02.02.2026 59mnt

  Episode #102 continues our USA series with Samira Ansari, CCO at Ogilvy, New York. Samira’s career has spanned roles in Melbourne, Paris, and now NYC.
• Episode 101 - Behind the Billboard x Ad Club of New York 09.01.2026 1j 38mnt

  Episode #101 takes us to America and the first of our New York Specials, which was a collaboration with the Ad Club of New York at their annual Breakfast Briefing “OOH NOW” in Tribeca, downtown Manhattan.
• Episode 100 - Sir John Hegarty 19.12.2025 1j 37mnt

  Sit back with a tipple of your choice and enjoy Sir John Hegarty counting down the greatest billboards of all time, as chosen by the people that write them.
• Episode 99 - Best of 2025 05.12.2025 1j 5mnt

  Here we go folks. It’s the end of year list you’ve been waiting for. Behind the Billboard’s ‘Best of 2025’ with mince pies and dodgy crackers thrown in for good measure.
• Episode 98 - Peter Heyes 21.11.2025 1j 10mnt

  Episode #98 feature Pete Heyes, award-winning creative, creative director, top northern lad and United fan.
• Episode 97 - Andy Clough & Richard McGrann 07.11.2025 58mnt

  Good things come to those who wait … and we’ve been waiting a while for Andy Clough & Richard McGrann, but it was thoroughly worth it. Andy & Rich are one of adland’s most brilliant and prolific teams, creating iconic award-winning work wherever they’ve worked.
• Episode 96 - Ajab Samrai 24.10.2025 1j 4mnt

  Episode #96 features Ajab Samrai, Ex-CCO of Ogilvy Japan, who not only brought incredible stories of nearly four decades in the business, but two enormous bags of apples from his orchard in the Malvern Hills.
• Episode 95 - SimKat 10.10.2025 1j 14mnt

  Episode #95 features Sim Sidhu and Katy David aka ‘SimKat’, one of BBH’s most brilliant and prolific young teams.
• Episode 94 - Paul Pateman 12.09.2025 1j 9mnt

  Episode #94 features Paul Pateman aka Pâté on Toast. Paul is a graphic artist, art director, writer, speaker and general good egg who we loved having on the show.
• Episode 93 - BuildHollywood 22.08.2025 1j 11mnt

  Episode #93 features Jayne Andrew & Isobel Deevy from out of home specialists BuildHollywood who very kindly came down from Manchester to chat about their incredible OOH projects.