Right About Now - Legendary Business Advice

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• How Premium Brands Create Demand Without Cutting Their Prices | Tom La Vecchia 02.06.2026 21分

  Ryan Alford sits down with Tom La Vecchia for a smart conversation on what luxury brands are really selling now — and why modern brand strategy is less about pure exclusivity and more about cultural participation. Using the rumored AP x Swatch collaboration as the centerpiece, Tom explains why giving more people a way into the brand does not necessarily weaken the grail product. Instead, he argues that it can strengthen long-term demand by creating nostalgia, recognition, and early emotional attachment before the consumer has the budget to buy the flagship version. Ryan brings the operator and brand-builder perspective, challenging the idea from the standpoint of old-school scarcity and luxury signaling. Together, they unpack why some watch brands stayed culturally relevant while others missed the shift, and why owned media, borrowed interest, and patient brand seeding matter more than ever. Topics Covered The business logic behind AP x Swatch Why exclusivity is now emotional as much as financial How culture and hype feed brand aspiration Why sneaker culture changed the luxury playbook The difference between premium, luxury, and grail positioning Why some legacy brands adapted and others stalled The value of owned media and controlled distribution Ryan Alford and Tom La Vecchia on playing the long brand game Links Right About Now https://www.ryanisright.com/ https://www.youtube.com/@RightAboutNowwithRyanAlford Ryan Alford https://ryanalford.com/ https://www.instagram.com/ryanalford/ Tom La Vecchia / X Factor Media / New Theory https://xfactormediagroup.com/ https://xfactormediagroup.com/about/ https://newtheory.com/ https://newtheory.com/author/tomla/ https://www.youtube.com/@NewTheoryMagazine
• How Unregulated Gambling Is Draining BILLIONS From the U.S. Economy | Ismail Vali 29.05.2026 1時間

  Ryan Alford sits down with Ismail Vali for a conversation that turns online gambling into a much bigger business and policy discussion. Ismail explains why he believes illegal and unregulated operators still dominate huge parts of the online gambling market, why legal operators have struggled to capture the economics people assumed they would, and how regulators remain behind the technology that changed the game years ago. He also lays out how offshore gambling, illegal streaming, and prediction-style products are creating a broader ecosystem that is harder to regulate and easier for consumers to stumble into than most people realize. Ryan brings the entrepreneur and free-market lens, pushing on consumer choice, overregulation, and where the line should actually be drawn. That back-and-forth makes this episode especially strong for listeners interested in business, policy, regulation, digital markets, and the unintended consequences of pretending a fast-growing market does not exist. Topics Covered The economics of illegal online gambling Why legal gaming markets are still underperforming expectations The role of offshore operators in value extraction Why some states still have no legal online gambling How prediction markets and other gray-area products fit in Why Ismail says the market is already here whether lawmakers accept it or not Consumer choice versus consumer protection Ryan Alford and Ismail Vali on what sensible regulation could look like Ryan Alford Website: https://www.ryanisright.com/ Instagram: https://www.instagram.com/ryanalford/ Ismail Vali / Gaming Compliance International Website: https://gamingcompliance.com/ Linkedin: https://www.linkedin.com/in/ismailvali/ GCI Linkedin: https://www.linkedin.com/company/gaming-compliance-international
• The Predictable Revenue Playbook Most Founders Are Missing | Josh Troy 26.05.2026 40分

  Ryan Alford sits down with Josh Troy for a deep conversation on what actually creates predictable revenue in modern B2B sales. Josh explains how revenue operations, outbound systems, content, trust, and AI all fit together, and why most businesses are still chasing activity instead of building a true revenue engine. He also breaks down the difference between generating leads and generating pipeline, why cold calling still works, and how smarter follow-up systems can unlock more revenue without spending more on new leads. Ryan brings the operator and marketing lens, Josh brings the sales systems and RevOps lens, and together they unpack what founders, sales leaders, and growth-minded businesses need to understand if they want their revenue to become more reliable. Topics Covered What RevOps really means in practice Why predictable revenue matters more than one-off wins The role of AI in modern outbound strategy Why cold calling is still working How content builds trust and pipeline What businesses get wrong about lead quality Why pipeline reactivation is an underrated growth lever How founders can think more strategically about revenue systems
• The Business of NIL: Parents, Brands, and the Power Behind College Sports | Justin J. Giangrande 22.05.2026 24分

  Ryan Alford sits down with Justin J. Giangrande, Founder and CEO of NETWORK, for a wide-ranging conversation on how NIL is reshaping college sports from the inside out. Justin explains what athlete representation actually looks like in the NIL era, why schools, conferences, and brands are all still figuring out the rules in real time, and why the real power in college sports now sits with a handful of decision-makers who still have not fully aligned. He also breaks down how his firm approaches school negotiations, why the best deal is not always the biggest one, and what parents need to understand before trying to navigate this world alone. Ryan brings the business and brand lens, Justin brings the operator and agent lens, and together they unpack why NIL is both a mess and a massive opportunity. This episode is especially useful for parents, athletes, marketers, and anyone trying to understand where the business of college sports is actually headed. Topics Covered NETWORK’s role in collegiate sports marketing and NIL Why regulation still has not caught up The tension between athlete opportunity and roster chaos How brands should think about NIL and athlete partnerships Why high school NIL may be the next big unlock What parents need to know before picking representation How schools can create more real endorsement value Why some sports still have massive untapped upside Connect with Justin J. Giangrande / NETWORK NETWORK: thenetworkadvisory.com Justin J. Giangrande bio: thenetworkadvisory.com/team/justin-j-giangrande Justin on Instagram: @jg.network NETWORK on Instagram: @thenetworkadvisory Connect with Ryan Alford / Right About Now Right About Now: ryanisright.com Right About Now YouTube: youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w
• The Million-Dollar Skill Most Professionals Are Losing: Fearless Authenticity, Communication, and Persuasion 19.05.2026 24分

  Ryan Alford sits down with Jeanne Sparrow for a conversation about leadership, communication, and why authenticity is more than just “being yourself.” Jeanne shares how her media career, family storytelling roots, and work as an author and speaker shaped her view that real influence comes from spoken communication, memorable stories, and service to others. She also explains why so many teams struggle internally before they struggle externally, and why spoken confidence is becoming a bigger advantage as more people rely on text, email, and AI to do their talking for them. Ryan connects with Jeanne especially around marketing, persuasion, and what it really means to sell an idea in a way people remember. This episode is especially useful for leaders, entrepreneurs, speakers, and anyone navigating a career or identity transition. Topics Covered - Jeanne Sparrow’s path from radio and TV to speaking and authorship - Why stories stick more than lists or information - How authenticity and service work together - Why strong communication is still a competitive advantage - The gap between school performance and real-world performance - How leaders can communicate with more clarity and impact - Why AI will not replace human motivation and spoken influence Links - Jeanne Sparrow official site: jeannesparrow.com - Fearless Authenticity book page: jeannesparrow.com/book - Ryan Alford official site: ryanisright.com
• Why Founders Must Rethink Their Teams in the Age of AI 15.05.2026 25分

  AI is changing more than workflows — it is changing what teams are, how leaders lead, and what kinds of people businesses need next. In this episode, Ryan Alford talks with Veronica Shelton, co-founder of Oak Theory, about accessibility, inclusive design, neurodivergent thinking, leadership without ego, and why curiosity is often the trait that separates good founders from great ones. They also go deep on the practical side of AI adoption: how roles are blending, how companies can stay lean without losing humanity, and why resisting change is no longer a viable option. Ryan connects with Veronica especially around founder leadership, team evolution, and the challenge of helping people adapt to a world where AI is becoming part of nearly every role. The result is a smart, current conversation for anyone building a company, managing creative work, or trying to understand where modern work is actually headed. Topics Covered Veronica Shelton’s path into product design and creative tech Why curiosity drives real success Accessibility, psychology, and better digital experiences The human implications of AI at work How Oak Theory is evolving team roles with AI Why leaders need to drop ego and tell the truth Ryan Alford and Veronica Shelton on what adaptation really looks like Links Oak Theory: oaktheory.co Under the Oak: undertheoak.co Veronica Shelton on LinkedIn: LinkedIn profile for Oak Theory co-founder Veronica Shelton. Right About Now / Ryan Alford: ryanisright.com
• From Zero to Hero: Lessons on Rejection, Resilience, and Momentum 13.05.2026 29分

  Every entrepreneur talks about the breakthrough. Fewer talk honestly about the rejection, chaos, and setbacks that come first. In this themed compilation episode of Right About Now, Ryan Alford brings together powerful moments from conversations with Alex Morton, Jen Gottlieb, Ken Wentworth, and other guests who know what it means to rebuild, reinvent, and push through resistance. The result is a sharp, motivating episode about what really creates traction: resilience, self-awareness, better decision-making, and the willingness to execute before you feel ready. Ryan ties these conversations together with the bigger lesson behind the show: breakthroughs do not come from consuming more information. They come from acting on the right insight at the right time and refusing to stay stuck. Topics Covered Rock bottom moments that became turning points Why rejection is often the start of real progress Authenticity, confidence, and reinvention in business The first win that changes how you see opportunity Strategic financial thinking and margin improvement Why execution matters more than motivation How Ryan Alford frames resilience across every industry Connect Ryan Alford / Right About Now: RyanIsRight.com Social Media: @RyanAlford Join our newsletter: https://ryans-newsletter-148404.beehiiv.com/
• With $50K Left and a 40% Failure Rate, How FightCamp Rebuilt After the COVID Boom and Bust 08.05.2026 25分

  In this episode of Right About Now, Ryan Alford speaks with Khalil Zahar, CEO of FightCamp, about the realities of building a startup from the ground up. Khalil shares the challenges of launching a hardware-based business, including manufacturing risks, financial pressure, and the critical “valley of death” stage that many startups never survive. They also discuss the importance of growth, team dynamics, and maintaining momentum through both high-growth periods and difficult downturns. This episode offers practical insights and hard-earned lessons for entrepreneurs navigating the realities of building and scaling a business. 🔑 Topics Covered Startup challenges in hardware businesses Growth and revenue as key drivers Leadership and team management Navigating setbacks and failure Building long-term resilience 🤝 Connect Ryan Alford 👉 https://www.rightaboutnow.com 👉 https://www.instagram.com/ryanalford 👉 https://www.linkedin.com/in/ryanalford Khalil Zahar 👉 https://www.fightcamp.com 👉 https://www.instagram.com/fightcamp 👉 https://www.instagram.com/khalilzahar
• AI Is Lowering the Cost to Build Wealth—Here’s How to Take Advantage with Scott Clary 05.05.2026 41分

  In this episode of Right About Now, Ryan Alford speaks with Scott Clary about the rapid rise of AI and its impact on business, careers, and opportunity. Scott shares why adopting AI is no longer optional and how these tools are enabling individuals to scale output, test ideas faster, and build businesses with fewer resources than ever before. They also discuss the mindset required to succeed, including self-belief, removing limiting assumptions, and adapting quickly to new technology. This episode provides practical insights for anyone looking to stay competitive in an AI-driven world. 🔑 Topics Covered AI’s impact on business and productivity One-person business models Execution speed as a competitive advantage Mindset and risk-taking AI-first thinking 🤝 Connect Ryan Alford 👉 https://www.ryanisright.com 👉 https://www.instagram.com/ryanalford 👉 https://www.linkedin.com/in/ryanalford Scott Clary 👉 https://www.instagram.com/scottdclary 👉 https://www.linkedin.com/in/scottclary 👉 https://successstorypodcast.com
• The $2.5M Problem No One Is Planning For: AI, Aging, and Your Financial Future with Lily Vittayarukskul 01.05.2026 25分

  In this episode of Right About Now, Ryan Alford sits down with Lily Vittayarukskul, founder of Waterlily, to explore the intersection of AI, aging, and financial planning. The conversation highlights how advancements in AI are enabling more personalized predictions around long-term care needs, helping individuals and families better understand future costs and risks. Ryan and Lily also discuss the broader implications of AI on wealth creation, economic inequality, and the importance of adapting to new technologies in order to stay competitive. This episode offers valuable insight for anyone looking to better prepare for the financial realities of the future. 🔑 Topics Covered Long-term care planning and financial risk AI-driven predictions and personalized data insights Wealth building and protection strategies Economic impact of emerging technologies Business and entrepreneurship in an AI-driven world 🤝 Connect Ryan Alford 👉 https://www.ryanalford.com 👉 https://www.instagram.com/ryanalford 👉 https://www.linkedin.com/in/ryanalford Lily Vittayarukskul 👉 https://www.linkedin.com/in/lily-vittayarukskul/ 👉 https://waterlily.com
• What Second-Order Effects From the Iran War and AI Mean for Your Business | Ben Johnston with Kaptus 28.04.2026 34分

  In this episode of Right About Now, Ryan Alford sits down with Ben Johnston to explore the current state of the economy and what it means for small business owners. The conversation covers inflation, interest rates, global conflict, and supply chain disruption, offering a grounded perspective on how these forces are shaping business conditions today. Ryan and Ben also discuss the growing role of AI, including how it’s improving efficiency, reducing labor needs, and enabling more individuals to launch businesses independently. Whether you're running a business or tracking economic trends, this episode provides practical insight into navigating uncertainty and staying competitive. 🔑 Topics Covered Economic conditions affecting small businesses Inflation, interest rates, and consumer spending Global supply chain challenges and disruptions AI’s role in business operations and workforce changes Solopreneur growth and lean business models Strategic advice for business owners
• The Mental Blind Spot That’s Costing You Money and Affecting Your Business Decisions | Anders Hansen 24.04.2026 33分

  In this episode of Right About Now, Ryan Alford speaks with Anders Hansen about the role of perception, belief systems, and mental conditioning in shaping personal and professional outcomes. The conversation explores how the subconscious mind drives the majority of behavior, how assumptions influence decision-making, and why people often remain stuck in limiting patterns. They also discuss the importance of intuition, the impact of gratitude on mindset, and practical ways to shift perspective to create meaningful, lasting change. 🔑 Topics Covered Mental conditioning and subconscious behavior Beliefs and their impact on results Intuition vs logic in decision-making Gratitude and mindset shifts Personal transformation strategies 🤝 Connect Ryan Alford Website: https://www.ryanalford.com Instagram: https://www.instagram.com/ryanalford LinkedIn: https://www.linkedin.com/in/ryanalford Twitter/X: https://twitter.com/RyanAlford Right About Now Podcast: https://www.ryanisright.com Anders Hansen Instagram: https://www.instagram.com/realandershansen Facebook: https://www.facebook.com/realandershansen Company / Real Magic: https://www.realmagic.live LinkedIn: https://www.linkedin.com/in/andershansen
• The “Real American Beer” Playbook for Breaking Into a Saturated Industry FAST 21.04.2026 23分

  In this episode of Right About Now, Ryan Alford is joined by Chad Bronstein and Terri Francis to explore what it takes to build a brand in a highly competitive industry. Drawing from their experience launching Real American Beer, the conversation dives into the realities of distribution, the importance of relationships, and the challenges of scaling without massive resources. They also discuss how marketing, culture, and lifestyle integration play a critical role in long-term success—and why understanding your ecosystem matters more than ever in today’s business environment. 🔑 Topics Covered Distribution challenges and the three-tier system The role of relationships in business growth Scaling a brand without large budgets Marketing strategies in competitive industries Building a lifestyle-driven brand Long-term growth and ecosystem thinking 🤝 Connect with the Hosts & Guests Ryan Alford  https://www.ryanisright.com Chad Bronstein and Terri Francis Website — https://therealamerican.com https://www.realamericanfreestyle.com/ Instagram — https://www.instagram.com/drinkrab
• Personal Branding Isn’t Dead: How It Still Drives Real Income in 2026 with Ashley Stahl 17.04.2026 26分

  In this episode of Right About Now, Ryan Alford is joined by Ashley Stahl to explore what it really takes to build a personal brand that creates opportunities. Ashley breaks down the critical difference between credibility and authority, and why many professionals get stuck building experience without ever becoming known for it. She shares how leveraging platforms like TEDx and YouTube can accelerate visibility—and how one well-crafted message can compound over time. This episode is packed with practical insights on positioning, messaging, and how to turn attention into something meaningful—whether that’s clients, speaking opportunities, or long-term brand equity. 🔑 Topics Covered Credibility vs authority in personal branding Building visibility that actually converts The role of TEDx and long-form content Why messaging matters more than volume Turning attention into business opportunities How to identify and communicate your unique value 🤝 Connect with Ashley Stahl https://wisewhisperagency.com https://www.instagram.com/ashleystahl 🤝 Connect with Ryan Alford https://www.ryanisright.com/ https://www.instagram.com/ryanalford
• How Smart Small Businesses Are Actually Using AI to Grow Faster with Dave Charest 14.04.2026 25分

  In this episode of Right About Now, Ryan Alford is joined by Dave Charest to discuss how AI is reshaping the way small businesses operate. Dave shares insights from recent research showing that more than half of small business owners are already using AI—and why many are increasing their marketing efforts despite economic uncertainty. The conversation explores how AI improves efficiency, helps business owners make smarter decisions, and enables them to compete at a higher level. They also cover practical strategies around email marketing, social media, and audience building—highlighting why owning your customer relationships is more important than ever. Topics Covered AI adoption among small businesses Efficiency vs overcomplication with AI Marketing trends and budget shifts Email marketing vs social media strategy Building and owning your audience Data-driven decision making with AI Common mistakes small business owners make Connect with Dave Charest https://www.constantcontact.com https://www.linkedin.com/in/davecharest Connect with Ryan Alford https://ryanalford.com https://www.instagram.com/ryanalford
• How Ken Goldin Built a $500M Market: Attention, Hype & the Business of Collectibles 10.04.2026 25分

  In this episode of Right About Now, Ryan Alford sits down with Ken Goldin to explore how collectibles evolved into a massive global market. Ken shares how he built Goldin Auctions by focusing on attention, audience growth, and long-term brand strategy—often prioritizing exposure over immediate profit. The discussion breaks down how value is created through storytelling, positioning, and market psychology. They also examine the risks within today’s market, including speculation, overvaluation, and why vintage collectibles remain the most stable long-term investment. Topics Covered Growth of the collectibles market Marketing vs. product in value creation Risk and speculation in modern collecting Vintage vs. modern investment strategy Building audience and brand equity How media expanded the hobby Connect with Ken Goldin https://goldin.co https://www.instagram.com/kengoldin https://x.com/kengoldin Connect with Host — Ryan Alford Website: Ryanisright.com Instagram: https://www.instagram.com/ryanalford
• Why AI Content Isn’t Converting: John Benson on Persuasion, Values & What Actually Converts 07.04.2026 26分

  AI is making content faster—but not necessarily better. In this episode of Right About Now, John Benson joins Ryan Alford to break down what actually makes content convert in the age of AI. From inventing the video sales letter (VSL) to building AI tools that replicate high-converting copy, John shares how persuasion hasn’t changed—even as technology has. The real edge isn’t automation, it’s understanding human values and aligning messaging with what people already believe. They also explore how entrepreneurs should think about AI as a “second brain,” why most AI-generated content fails, and how to use values-driven messaging to attract the right audience—and repel the wrong one. If you’re using AI for content, marketing, or growth, this episode will completely change how you think about what actually works. Topics Covered The origin of the video sales letter (VSL) and why it still works Why most AI-generated copy fails to convert The role of human psychology in persuasion “So that you can…” — the most powerful copywriting framework How values-driven messaging attracts better customers AI as a “second brain” for entrepreneurs The future of AI, copywriting, and marketing Connect with Guest — John Benson Website: https://bnsn.ai Free Buyer Profile Tool: https://freebuyerprofile.com YouTube: https://johnbenson.com/youtube Connect with Host — Ryan Alford Website: https://ryanalford.com Podcast: https://podcasts.apple.com/us/podcast/right-about-now-with-ryan-alford/id1498865831 Instagram: https://www.instagram.com/ryanalford
• No One Is Coming to Save You: How Jamil Damji Took Control of His Life & Built a Real Estate Empire 03.04.2026 25分

  In this episode of Right About Now, Ryan Alford sits down with real estate investor and entrepreneur Jamil Damji to unpack a story that starts with rejection—and turns into full ownership of life, business, and purpose. After being denied entry into medical school despite doing everything “right,” Jamil made a decision that changed everything: no one else would control his future again. From his first wholesale deal—turning a $50K opportunity into a life-changing moment—to losing everything during the 2008 financial collapse and rebuilding from the ground up, Jamil breaks down what it really takes to create success on your own terms. The conversation goes deeper than business, touching on addiction, self-discovery, and the internal work required to evolve as a leader, father, and human. Jamil also shares how he’s now using his platform to solve real-world problems—from housing affordability to helping people experiencing homelessness build new opportunities through real estate. This is more than a business story—it’s a blueprint for taking control, making different choices, and building a life you’re proud of. 🎯 Topics Covered Why Jamil rejected the traditional path after medical school denial The first wholesale real estate deal that changed everything Lessons learned from losing everything in the 2008 financial crisis Why success is an “inside job” (mindset, habits, and identity) Addiction, recovery, and rebuilding from within Building a scalable real estate business through relationships (not cold leads) The power of personal branding and TV (Triple Digit Flip) Why real estate investors must take responsibility for housing challenges Co-living, affordability, and solving real-world housing issues  🤝 Connect with Host & Guest Ryan Alford (Host) Instagram: https://www.instagram.com/ryanalford Website: https://ryanisright.com Jamil Damji YouTube: https://www.youtube.com/@JamilDamji Instagram: https://www.instagram.com/jdamji
• Earning the Commute: What It Takes to Make the Office Worth It Again | Bob Cicero 31.03.2026 25分

  In this episode of Right About Now, Ryan Alford sits down with Bob Cicero from Cisco to break down what the future of work actually looks like—and why most companies are still missing the point. As AI begins to take over repetitive tasks, the real value of work is shifting back to human connection, collaboration, and creativity. From the post-COVID workplace reset to the rise of hybrid models, this conversation explores why forcing people back to the office isn’t working—and what companies should be doing instead. The key idea? Offices need to become a magnet, not a mandate, offering real value that employees can’t get at home. Bob shares how Cisco is reimagining workspaces with a “me vs we” model, flipping traditional office design to prioritize collaboration over individual desks. Combined with data, AI, and smarter environments, the workplace is evolving into something far more intentional—and far more human. If you’re navigating hybrid work, managing teams, or thinking about the impact of AI on your business, this episode will completely reframe how you think about where—and how—work gets done. 🎯 Topics Covered Why AI will amplify human work—not replace it The shift from remote vs office to hybrid balance “Magnet vs mandate” and why return-to-office policies fail The “me vs we” workplace model and collaborative design Why human connection and in-person work still matter How AI is changing productivity and daily work tasks Designing offices that people actually want to go to The concept of “earning the commute” How data and AI are shaping the future workplace 🤝 Connect with Host & Guest Ryan Alford (Host) Website: https://ryanisright.com Instagram: https://www.instagram.com/ryanalford LinkedIn: https://www.linkedin.com/in/ryanalford Listen to Right About Now: https://podcasts.apple.com/us/podcast/right-about-now-with-ryan-alford/id1562875066 Bob Cicero (Cisco) LinkedIn: https://www.linkedin.com/in/bob-cicero Company: https://www.cisco.com Learn More About Cisco Workplace Innovation: https://www.cisco.com/c/en/us/solutions/collaboration/index.html
• Adapt or Get Left Behind: The New Rules of AI & Business 27.03.2026 25分

  In this episode of Right About Now, Ryan Alford brings together some of the sharpest minds in AI, business, and technology to break down what’s actually happening right now—and what it means for your future. The pace of change isn’t just fast, it’s unprecedented, and the gap between those who adopt and those who hesitate is growing by the day. From AI agents that can execute tasks autonomously to tools that can outperform humans in specific functions, this episode explores how business, marketing, and the workforce are being reshaped in real time. The biggest takeaway? AI isn’t just automation—it’s a complete shift in how work gets done and who gets left behind. But this isn’t about fear—it’s about opportunity. Those who learn how to use these tools, think differently, and adapt quickly will unlock massive advantages in productivity, creativity, and scale. If you’re not actively learning and applying AI right now, this episode makes one thing clear: someone else is—and they’re moving faster than you. 🎯 Topics Covered Why AI adoption is happening faster than any technology in history How AI can outperform humans in specific tasks (and what that means) The rise of AI agents and autonomous execution Why “human in the loop” still matters in AI workflows The shift from specialists to multi-skilled operators powered by AI Trade skills vs knowledge economy in an AI-driven world How AI is transforming creativity, marketing, and business strategy Why curiosity and better questions are the real competitive advantage 🤝 Connect with Host & Guests Ryan Alford Instagram: https://www.instagram.com/ryanalford LinkedIn: https://www.linkedin.com/in/ryanalford Website: RyanIsRight.com