Jewellers Academy Podcast
Jessica Rose
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Jessica Rose, founder of the London Jewellery School and Jewellers Academy, hosts a weekly podcast offering tips, support, and practical advice for launching and growing a jewellery or handmade business. Each episode features inspiring interviews and actionable insights on making and selling handmade items.
Epizodai
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323: How to Design a Jewellery Collection: From Inspiration to Finished Pieces with Elin Horgan 20.07.2026 36minHave you ever wondered how jewellery collections come together? Where do the ideas come from? How do they develop into cohesive designs? And how do you create work that people instantly recognise as yours? In this episode of the Jewellers Academy Podcast, Anna Campbell is joined by jewellery designer, maker and Jewellers Academy mentor Elin Horgan to explore the creative process behind designing a jewellery collection. Elin shares how she finds inspiration in architecture, why she gathers ideas long before she starts designing, and how she transforms simple geometric shapes into timeless jewellery collections. She also takes us behind the scenes of using CAD and casting, planning a professional brand photoshoot, refreshing her visual identity and building a recognisable style that has evolved over years in business. If you're just beginning to design your own jewellery or you're looking to create a more cohesive collection, this conversation is full of practical advice and inspiration. In this episode, you'll discover: How to gather inspiration without forcing creativity Developing a cohesive jewellery collection from one central idea Designing with production and manufacturing in mind When outsourcing can strengthen your jewellery business The value of professional photography when launching a collection How branding evolves as your jewellery business grows Why your signature style develops naturally over time About Elin Horgan Elin Horgan is a jewellery designer and maker based in Bristol. Inspired by the geometry of architecture, she creates understated contemporary jewellery in recycled silver and gold using traditional silversmithing techniques alongside wax carving, CAD and casting. Elin is also a Jewellers Academy mentor and tutor on the Diploma in Wax Jewellery. Find Elin: Website: https://www.elinhorgan.com Instagram: https://www.instagram.com/elinhorgan Discover more jewellery making courses, workshops and the Jewellers Academy community at: https://www.jewellersacademy.com
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322: How to Have a £20K Christmas in Your Jewellery Business: Your 6-Month Sales Plan 13.07.2026 31minChristmas might still feel a long way off, but if you want your best sales season yet, now is the time to start preparing. In this episode, Jessica Rose shares a practical six-month plan to help handmade jewellers build towards a successful Christmas. Rather than trying to make, market and sell everything at once, you'll learn how to spread the workload across the coming months so you can stay organised, avoid burnout and maximise your sales. Jess covers: How to set a realistic Christmas sales goal How much jewellery you need to make to reach your target When to focus on making, photography, marketing and selling Simple ways to prepare your website and email marketing Why planning ahead leads to more sales and less stress Whether your goal is £3,000, £20,000 or even £100,000, the same principles apply. Start with a clear plan, work backwards from your sales target and give yourself plenty of time to prepare for your busiest season. Free Christmas Planning Resources Ready to put your own plan together? Enrol on our free 20K Christmas in Your Jewellery Business course to watch the video lessons and download your free Christmas Sales Planner. https://jewelleryschoolonline.teachable.com/p/how-to-have-a-20k-christmas-in-your-jewellery-business
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321: The Modern Alternative To The Jewellery Apprenticeship 06.07.2026 33minWhat does it really mean to train as a goldsmith today? For generations, the traditional route into the jewellery industry was through an apprenticeship, spending years alongside an experienced goldsmith, learning techniques, repairs and bench skills through observation and practice. But apprenticeships aren't always accessible, and many jewellers today are looking for a more flexible way to develop those same professional skills. In this episode, Jess is joined by Anna Campbell to explore why Jewellers Academy created The Goldsmith Series with Master Goldsmith Michael Lynton, and how it offers a modern alternative to a traditional apprenticeship. They discuss what apprenticeships were really like, why repair skills are becoming increasingly valuable, how jewellers can build confidence at the bench and why learning how an experienced goldsmith thinks can be just as valuable as learning individual techniques. In this episode, you'll discover: What a traditional jewellery apprenticeship involves. Why apprenticeships aren't the right fit for everyone. The story behind The Goldsmith Series. How Michael Lynton's 60+ years of bench experience shaped the programme. Why jewellery repairs are such an important skill for modern jewellers. How The Goldsmith Series differs from project-based jewellery courses. Who the programme is designed for and what you can expect. Learn more Find out more about The Goldsmith Series and learn directly from Master Goldsmith Michael Lynton: https://www.jewellersacademy.com/the-goldsmith-series
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320: How To Diversify Your Income As A Jeweller with Anna Campbell and Kelly Twigg 29.06.2026 57minIf you're relying solely on selling your jewellery, you're not alone. But it doesn't have to be the only way to build a successful jewellery business. In this episode of the Jewellers Academy Podcast, Anna Campbell is joined by jeweller, tutor and author Kelly Twigg to explore the many ways jewellers can diversify their income while staying true to the craft they love. From selling jewellery through different channels to teaching workshops, affiliate partnerships, repairs, supporting other jewellers and making better use of the skills you already have, this conversation is packed with practical ideas to help you build a more resilient and sustainable business. Whether you're looking to reduce the pressure on jewellery sales, create additional income streams or simply spark some new ideas for your business, this episode will leave you thinking differently about the opportunities available to you. In this episode, we discuss: Different ways to sell your jewellery Teaching workshops and online courses Affiliate partnerships and brand collaborations Offering specialist services to other jewellers Repairs and remodelling Using your wider business skills Unlocking value from scrap metal, tools and equipment Finding income streams that fit your skills and interests About Anna Campbell Anna Campbell has worked with the London Jewellery School and Jewellers Academy since 2012, helping thousands of jewellers develop both their making skills and their businesses. She has taught on many programmes, including the Jewellery Business Academy, and is the founder of Jewellery School Scotland, host of the Good Girl Rebellion podcast, co-host of the Full of Ourselves podcast and an international bestselling author. About Kelly Twigg Kelly Twigg is the founder of Willow & Twigg Jewellery and a jewellery tutor at Jewellers Academy Brighton. Best known for her beautiful sea glass jewellery and practical educational content on social media, she enjoys sharing the tools, techniques and business lessons she's learned throughout her jewellery journey. Kelly is also the author of an upcoming book on making sea glass jewellery.
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319: 60 Years at the Bench: What Master Goldsmith Michael Lynton Wants the Next Generation of Jewellers to Know 22.06.2026 34minWhat happens when you spend over 60 years at the bench? In this episode of the Jewellers Academy Podcast, Jess talks with Master Goldsmith Michael Lynton about traditional apprenticeship, jewellery repair, craftsmanship and the skills he believes every jeweller should experience before they disappear. Michael began his jewellery career in 1964 and has spent more than six decades making, restoring and repairing jewellery. Working across bespoke commissions, antique restoration and fine jewellery, he has built a remarkable career shaped by curiosity, craftsmanship and an extraordinary depth of technical knowledge. Together, Jess and Michael explore: • What it was like learning jewellery through traditional apprenticeship • How jewellery making and goldsmithing have changed over the decades • Why repair skills are becoming more valuable than ever • The techniques and ways of thinking that rarely make it into books • Why understanding metal matters as much as understanding design • How confidence is built at the bench • The importance of preserving jewellery skills for future generations Michael also shares stories from his career including creating bespoke tiaras, restoring antique pieces and the unexpected lessons learned from decades of problem-solving at the bench. If you already make jewellery and would love the opportunity to learn directly from Michael, The Goldsmith Series is now open for enrolment. This new online programme filmed with Michael brings together practical bench challenges, traditional goldsmithing techniques and over 60 years of experience in one unique learning experience. Find out more here: https://www.jewellersacademy.com/the-goldsmith-series
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318. How to Recycle Your Silver and Why It's an Essential Skill for Every Jeweller 15.06.2026 35minWhat happens to all those tiny pieces of silver left behind when you're making jewellery? In this episode of the Jewellers Academy podcast, Jessica Rose is joined by jeweller and Jewellers Academy tutor Mahroz Hekmati to talk about one of the most valuable workshop skills a jeweller can develop: learning to recycle silver scrap. With rising metal prices and increasing awareness around sustainability, understanding how to reuse silver has never felt more relevant. Mahroz shares why she believes recycling is an important skill for jewellers at every stage, from beginners learning to make the most of their materials through to experienced makers creating commissions and remodelling heirloom jewellery. Together, they discuss how to think differently about silver scrap, why separating your offcuts matters, what happens when silver is melted and reused, and how understanding these processes can help build confidence at the bench. This isn't a step-by-step technical tutorial, but an introduction to the principles behind silver recycling and why it can become such a valuable part of your jewellery practice. In this episode: • Why every jeweller creates scrap and how to think about it differently • Saving money and reducing waste in your workshop • Why separating clean scrap, soldered pieces and cast material matters • The basics of melting and reusing silver • Sustainability and recycling in jewellery making • Common considerations when working with recycled silver • Building confidence and understanding your materials more deeply • How these skills support commissions, remodelling and professional jewellery practice Mahroz teaches silver recycling both in-person at Jewellers Academy Brighton and online as part of the Diploma in Silver Jewellery, where students can explore the process in more depth. Whether you're curious about making your materials go further, interested in more sustainable jewellery-making practices or simply want to understand your metal better, this episode is full of insight and inspiration. Find out more about Jewellers Academy courses and Diplomas. https://www.jewellersacademy.com/ https://www.jewellersacademybrighton.com/
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317: Bonus Episode: Diploma in Wax Jewellery Open Day Replay 10.06.2026 49minAs a bonus episode, we're sharing the replay of our Diploma in Wax Jewellery Open Day and inviting you to listen in. If you've been curious about wax jewellery making, wondered how the Diploma works or wanted to hear the kinds of questions prospective students ask before joining, this episode gives you a behind-the-scenes look. During the session, Jewellers Academy founder Jessica Rose takes you through the structure of the Diploma in Wax Jewellery, the projects and techniques students work through across the year and the support available to help you keep progressing. You'll hear about: • Wax carving and build-up techniques • Stone setting in wax and after casting • Creating a final jewellery collection • How casting works throughout the course • Mentoring, accountability and community support • Equipment, tools and getting started • Questions asked live by prospective students Whether you're completely new to jewellery making or already creating and looking to expand your skills, this episode will help you understand what learning in wax could look like and whether this could be your next step. Enjoy listening in. Find out more about the Diploma in Wax Jewellery and watch the full replay on this link. https://www.jewellersacademy.com/blog/diploma-in-wax-jewellery-2026-open-day-replay-your-questions-answered
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316. 10 Reasons to Join a Jewellery Diploma: What Our Students Say After Taking the Leap 08.06.2026 50minThis week on the Jewellers Academy Podcast, Jessica Rose is joined by jeweller Kelly Twigg for a conversation about what really happens when you commit to a year of jewellery training. Kelly completed the Diploma in Silver Jewellery and is returning for another Diploma this year, and in this episode she shares the difference structured learning has made to her jewellery skills, confidence, creativity and business. Together, Jess and Kelly explore the unexpected benefits of doing a Diploma: from improving technical ability and building a portfolio to finding accountability, making jewellery friends and creating space to learn just for yourself. They discuss: • Why structure helps you progress faster as a jeweller • How accountability keeps creativity moving • The role of mentoring and community in online learning • Building confidence and overcoming imposter syndrome • Growing your jewellery business through stronger making skills • Why developing your creativity matters even if you're not building a business • The surprising friendships that come from learning alongside others If joining a Diploma has been on your mind, this conversation might help you decide whether now is your time. Enrolment for a September 2026 start ends on Fri 12th June 26. Find out more about Jewellers Academy Diploma programmes at jewellersacademy.com/diplomas
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315. Bonus episode: Listen in on our Diploma in Silver Jewellery Open Day 05.06.2026 1val 5minOne of my favourite things about our Diploma Open Days is seeing who joins us. This time we had jewellers at all different stages of their journey. Some people had never soldered before. Others had been making jewellery for 15 years. Some already had businesses and felt ready to take their work to the next level. And as always, the questions were brilliant. This isn't one of our usual podcast episodes. Instead, we're giving you the chance to listen in on our recent Diploma in Silver Jewellery Open Day. If you couldn't join us live, this is your opportunity to hear the conversation, get a feel for the course and hear the questions other jewellers asked as they explored whether the Diploma was right for them. Inside this bonus episode, we cover: • How the Diploma in Silver Jewellery works • The projects and techniques you'll learn throughout the year • How assessment and certification work • The support available to help you stay motivated and make progress • What online jewellery learning really looks like Plus I answered questions asked live on the day including: • Is this Diploma suitable if I already have experience? • Should I start with Silver, Fine or Advanced Jewellery Diploma? • Will I learn to make settings or use pre-made settings? • What if I'm worried about the cost of working with gold? • Do I need to buy all new tools? • Can I use my own stones and design ideas? • Do I need a dedicated jewellery studio? • Can I pay monthly and change payment options later? Whether you're just starting out or looking to develop your jewellery skills further, we hope this gives you a useful insight into what it's really like to study on the Diploma in Silver Jewellery. Useful links: If you fancy watching the open day, and seeing all the projects you'll learn to make, you can find the video here https://www.jewellersacademy.com/blog/your-questions-answered-diploma-in-silver-jewellery View the full Diploma curriculum and course dates https://www.jewellersacademy.com/diploma Download the tools and materials list https://www.jewellersacademy.com/diploma-toolkit Book a no-obligation call with the team Ready to join? Enrolment for the September 2026 intake closes on Friday 12th June 2026.
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314. The Real Reasons Some Jewellers Progress and Others Stay Stuck 01.06.2026 59minWhat separates the jewellers who keep progressing from those who feel stuck? It isn't talent. In this episode, Jessica Rose is joined by Anna Campbell to explore the real reasons many jewellery makers struggle to move forward and the practical steps that can help you build momentum, confidence and skills. Together they discuss the challenges that can slow your progress, including lack of momentum, staying within your comfort zone, learning through trial and error without support, fear of wasting materials, comparison, self-doubt and waiting until you feel confident before taking action. They also explore why structured learning, community, accountability and expert guidance can dramatically accelerate your growth as a jeweller. Whether you're making jewellery as a creative hobby, developing professional skills or working towards building a jewellery business, this conversation is packed with encouragement and practical insights to help you keep moving forwards. In this episode: • Why momentum is often more important than motivation • How comfort zones can limit creative growth • The hidden cost of learning alone • Why progress can feel invisible before breakthroughs happen • The importance of structured jewellery training • Overcoming the fear of wasting precious materials • Building confidence through action • How community and support can transform your journey If you've ever looked at another jeweller and wondered why they seem to be progressing faster than you, this episode is for you. In this episode we talk about the importance of momentum, support, structured learning and community when it comes to progressing as a jeweller. If you're ready to take the next step in your own jewellery journey, enrolment for our online Diploma programmes closes on Friday 12th June 26. We'd love to welcome you and support you in developing your skills, confidence and creativity over the coming year. https://www.jewellersacademy.com/diplomas
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313. Building a Full Time Jewellery Business after the Diploma with Alice Catherine 25.05.2026 34minWhat does it really take to build a full-time jewellery business from scratch? In this inspiring episode of the Jewellers Academy podcast, Jessica Rose is joined by Alice Catherine to talk about her incredible journey from complete beginner during lockdown to running a successful jewellery business and shop on the Isle of Lewis in Scotland. Alice shares how she discovered jewellery making in 2021, enrolled on the Diploma in Silver Jewellery with Jewellers Academy just days later and funded her studies through selling jewellery online while she learned. Since then, she has built a thriving jewellery brand inspired by the Scottish coastline, grown an online audience of over 50,000 followers and now creates ocean-inspired jewellery in silver, gold and gemstones. She has also achieved something many jewellers dream about: building a successful bricks and mortar jewellery shop with her jeweller's bench in the back, creating and selling her work from the same space, and growing the business to the point where she now employs staff and freelance support. In this episode, Alice talks honestly about learning jewellery making online, building a sustainable handmade business, growing through social media and balancing creativity, business and motherhood. She also shares what it was really like starting out from a tiny attic workspace with no running water and why you do not need the perfect setup to begin. Key moments in the episode: 00:00: Introduction 02:00: Introduction to Alice Catherine and her jewellery journey 03:16: Starting jewellery making during lockdown in 2021 04:10: Discovering Jewellers Academy and signing up for the Diploma 07:18: Funding the Diploma through jewellery sales 08:05: Balancing the Diploma alongside full-time work 08:45: Why online jewellery learning worked so well for Alice 11:43: The jewellery making skills Alice still uses every day 13:12: Revisiting Diploma tutorials years later 17:09: Moving to the Isle of Lewis and making jewellery in an attic workshop 19:07: Why you do not need the perfect workshop to start 20:07: Opening her jewellery shop in Stornoway 22:22: Learning about stock, casting and running a jewellery business 24:48: Creating a sustainable handmade jewellery brand 26:35: Growing an audience through Instagram and TikTok 27:45: Going viral on Instagram and growing to 50,000 followers 30:00: Why repeat customers matter more than follower numbers 31:18: Creating jewellery inspired by the ocean and Scottish islands 33:38: Building a team and balancing motherhood with business 35:14: Alice's advice for new jewellery makers considering the Diploma 37:08: Where to find and follow Alice Catherine Jewellery Interested in following in Alice's footsteps and learning jewellery making? Find out more about the Diploma in Silver Jewellery — Jewellers Academy and start your own jewellery journey with Jewellers Academy. Find Alice Instagram: https://www.instagram.com/alicecatherinejewellery Website: Alice Catherine Jewellery
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312. Starting a Jewellery Business Later in Life: Michaela's Story 18.05.2026 36minWhat happens when you realise the career you've built no longer feels creatively fulfilling? In this week's episode of the Jewellers Academy podcast, Jessica Rose is joined by Michaela to talk about starting a jewellery business later in life, discovering jewellery making after years in office work, and how studying the Diploma in Silver Jewellery completely changed the direction of her life. Michaela shares her journey from evening classes and wax carving workshops to jewellery markets, Etsy and building her own jewellery brand. Together they discuss learning jewellery making as an adult, changing careers creatively, studying jewellery making in Brighton, building confidence at the bench and the realities of starting a jewellery business from scratch. In this episode, we cover: Starting jewellery making later in life Changing careers into a creative business What it's like to study the Diploma in Silver Jewellery in person Learning stone setting and jewellery techniques Why in-person jewellery training can make such a difference Building confidence as a jeweller Jewellery markets, Etsy and Instagram Creating organic and meaningful jewellery pieces Finding fulfilment through creativity and making Michaela also shares honest advice for anyone starting out on their jewellery journey: "Just stick with it." Whether you're dreaming of becoming a jeweller, thinking about taking a jewellery course, or wondering if it's too late to start something creative, this episode is a wonderful reminder that there is no single path into jewellery making. 02:00 : Introduction to Michaela and her jewellery journey 05:25 : How a trip to Bali sparked an interest in jewellery making 07:30 : Evening classes, wax carving and wanting to learn more 09:25 : Why in-person jewellery training mattered 11:30 : Discovering her creative style and organic jewellery design 12:40 : Creativity, fulfilment and making meaningful jewellery for others 17:50 : Working in travel, office jobs and feeling creatively unfulfilled 20:10 : Redundancy, career change and finding the Diploma in Silver Jewellery 22:45 : Why Michaela chose the 7-week intensive diploma in Brighton 25:55 : Learning stone setting and developing technical skills 29:10 : Creating the final diploma project 32:20 : Starting a jewellery business after the diploma 34:10 : Etsy, markets, Instagram and building a jewellery brand 36:40 : Advice for anyone starting jewellery making later in life 38:20 : Why Michaela recommends studying at Jewellers Academy Brighton 39:35 : Where to follow Michaela and final thoughts If you'd love to learn jewellery making in-person like Michaela, you can join us in Brighton at Jewellers Academy Brighton. We offer two ways to study for your Diploma in Brighton: one day a week over the course of a year, or a 7-week full-time intensive course, like Michaela completed. The intensive option is especially popular with students travelling from further afield, and we've welcomed jewellers from all over the world to study with us in Brighton. And if travelling to Brighton isn't possible, or you need more flexibility around work and family life, our online Diploma courses offer a highly supportive alternative. With mentored support, accountability and flexible learning, our online students achieve consistently high success rates while studying from home. You can explore our online Diploma courses here: Jewellers Academy Online Diplomas Follow Michaela and her jewellery journey on Instagram: @nymferojewellery
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311. What Is Mitsuro Hikime? The Ancient Japanese Wax Jewellery Technique Jewellers Are Falling in Love With 11.05.2026 49minIn this episode of the Jewellers Academy Podcast, Jessica Rose is joined by jeweller and tutor Lorna Romanengi to explore the ancient Japanese wax jewellery technique of Mitsuro Hikime. Lorna shares what Mitsuro Hikime is, how the honey wax is made, why the technique creates such beautiful organic textures, and why so many jewellers are falling in love with this expressive way of working. They also discuss Lorna's journey with the technique, how Mitsuro Hikime can be used to create rings, pendants and sculptural jewellery forms, and what happens once your wax pieces are cast into metal. In this episode, you'll learn: What Mitsuro Hikime means How this ancient Japanese wax technique creates natural striations Why the process asks jewellers to slow down and work more intuitively How Mitsuro can be combined with traditional wax carving Why casting is only one part of the process How finishing, polishing, keum boo and patinas can enhance your final pieces The new Mitsuro Hikime course with Lorna is available now at Jewellers Academy and is also included in the Diploma in Wax Jewellery. Resources mentioned in this episode: Mitsuro Hikime online course: https://www.jewellersacademy.com/mitsuro Diploma in Wax Jewellery: https://www.jewellersacademy.com/diploma-in-wax-jewellery Lorna Romanengi Jewellery on Instagram: https://www.instagram.com/lornaromanenghijewellery
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310. 8 Reasons To Invest In Yourself Without Guilt 04.05.2026 1val 13minHave you ever felt guilty about investing in yourself? Whether it's signing up for a jewellery course, joining a diploma, or simply taking time to learn something new, it's so common for doubt and guilt to creep in. In this episode, Jess is joined by Anna Campbell to explore why investing in yourself is so important and why it's something you don't need to feel guilty about. Together, they share their own experiences of investing in training, creativity and personal development, and talk through the mindset shifts that can help you move forward with more confidence. You'll hear about how investing in your skills can open up new opportunities, help you find your path as a jeweller, and connect you with a supportive community who truly understand your journey. They also dive into the real reasons people hold back - from imposter syndrome and lack of time to waiting until you feel "ready" - and why those moments are often the exact time to take action. If you've been thinking about learning jewellery making, developing your skills, or taking your next step but something has been holding you back, this episode is for you. In this episode, we cover: Why investing in yourself expands your options (even when you don't know the end goal yet) How training can help you discover your unique path as a jeweller The power of learning from experts instead of figuring it all out alone Why community is one of the most valuable parts of any course or programme How investing in yourself supports your wellbeing and creativity The difference between self-confidence and self-trust How training can help you overcome imposter syndrome Why you don't need to wait until you feel "ready" Thinking about taking the next step? If one of our Diploma programmes has been on your mind, this could be your moment to go for it. We offer five online Diploma courses designed to support jewellers at different stages, from beginners through to advanced makers: Diploma in Silver Jewellery Diploma in Fine Jewellery Advanced Jewellery Diploma Diploma in Silver Metal Clay Diploma in Wax Jewellery ✨ Explore the diplomas and find the one that's right for you: https://www.jewellersacademy.com/diplomas Connect with us: Instagram: @jewellersacademy Instagram: @annaccampbell If you enjoyed this episode, don't forget to follow the podcast and share it with a fellow jeweller 💛
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309. 7 Things I Wish I Knew Before Starting a Jewellery Business with Jessica Rose 27.04.2026 41minStarting a jewellery business is exciting but it can also feel overwhelming when you don't know what to focus on first. In this solo episode, Jessica Rose shares 7 things she wishes she had known before starting her first jewellery business over 20 years ago - along with what she would do differently if she were starting today. If you're building or growing a jewellery business, this episode will give you clarity, reassurance and practical direction on what really matters. In this episode, you'll learn: Why building a jewellery business takes longer than you think (and why that's OK) How to manage overwhelm when you're doing everything yourself What it really means to price your jewellery for profit Why marketing - not just your designs - is key to making sales How trust and connection influence buying decisions Why photography and video are essential for growing your brand A simple approach to staying consistent without burning out Key moments from this episode 02:02 Welcome and introduction to the episode 04:05 1. Building a jewellery business takes time 08:30 Fine jewellery businesses often take even longer to grow 11:00 2. You do not have to do it all alone 15:00 3. Managing overwhelm as a jeweller and business owner 17:16 The 'one thing a day' approach 21:26 4. How to price your jewellery for profit 25:47 5. Why marketing is the key to selling jewellery 30:18 6. Jewellery is a trust and connection based business 34:25 7. Why photography and video matter so much 38:32 Final reflections on growing a jewellery business 39:02 The Jewellery Business Starter Kit 43:00 Free Starter Kit bonus with Diploma enrolment before 1st May 44:59 Final thoughts and outro Resources mentioned in this episode: Jewellery Business Starter Kit Jewellers Academy Diploma Programmes If you enjoyed this episode, please leave us a review on Apple Podcasts or Spotify - it helps more jewellers find the podcast. Follow Jewellers Academy: Instagram: @jewellersacademy
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308. Why Jewellery Diplomas Can Transform Your Skills, Confidence and Business with Kelly Twigg 20.04.2026 34minThis week on the Jewellers Academy Podcast, Jessica Rose is joined by jeweller, tutor and sea glass specialist Kelly Twigg. Kelly shares how she went from a career in the Royal Navy to building a jewellery business, growing a supportive community on Instagram, and completing the Diploma in Silver Jewellery at Jewellers Academy. She also talks about why she is joining the new Diploma in Wax Jewellery, what drew her to wax as a medium, and why investing in your skills can have such a big impact on your confidence, creativity and business. If you have ever wondered whether a diploma is the right next step for you, this episode is full of honest insight, encouragement and practical reflections from someone who has lived the journey. In this episode, we cover: Kelly's path into jewellery making and sea glass jewellery building community through Instagram what she learned from sharing her Diploma Diaries how the Diploma in Silver Jewellery improved both new and existing skills why she chose wax jewellery as her next step learning as a self-employed jeweller the value of accountability, structure and community why investing in training often gives a bigger return than buying more tools Key moments in this episode 00:02:00: Introduction to Kelly Twigg 00:03:15: Kelly's journey from the Royal Navy into jewellery making 00:04:46: How Instagram helped build connection and community 00:06:45: Kelly's Diploma Diaries and sharing the learning journey publicly 00:10:29: Why Kelly chose to do the Diploma in Silver Jewellery 00:11:49: How the diploma improved her soldering and core bench skills 00:14:23: Why Kelly is joining the Diploma in Wax Jewellery next 00:17:45: What excites her most about wax, gemstones and design possibilities 00:22:11: The projects she is most looking forward to in the Wax Diploma 00:26:54: Kelly's advice for anyone considering a jewellery diploma 00:31:58: Why investing in skills can be more valuable than buying more tools 00:34:15: Where to follow Kelly and final thoughts Learn more about our jewellery Diploma programs here https://www.jewellersacademy.com/diplomas
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307. How to Start Making Silver Jewellery at Home in 2026 - New Courses Out Now 13.04.2026 37minIf you've been thinking about trying silver jewellery making, this podcast episode is a great place to begin. In this conversation, Jessica is joined by Jewellers Academy tutor Laura-Jayne to talk about how beginners can get started, the foundational skills that matter most, and how the new beginner and intermediate silver jewellery courses help students build confidence at home. Laura-Jayne shares why learning jewellery making step by step is so important, especially when you're new to tools, soldering and saw piercing. She also explains how online learning can make things easier for beginners, with clear close-up demonstrations, the ability to pause and rewind, and lifetime access so you can revisit techniques whenever you need to. The episode also gives a closer look at the two new courses. The Beginners Silver Jewellery Workshop includes a pierced pendant project and a textured silver ring, helping students learn core skills such as sawing, drilling, filing, soldering and shaping metal. The Intermediate Silver Jewellery then builds on those foundations with a spinner ring and lentil bead necklace, introducing doming, hollow forms and more advanced construction techniques. One of the most encouraging parts of the episode is Laura-Jayne's reminder that there is no one perfect way to make jewellery. There are many ways to achieve a result, and the most important thing is to work safely, keep practising and enjoy the process. If you're curious about making your own jewellery, this episode is a lovely introduction. Key Moments 02:01 Introduction to the episode and the new silver jewellery courses 04:36 Laura-Jayne introduces herself and shares her jewellery background 07:12 Why clear teaching, tool guidance and safety matter for beginners 10:08 How beginners grow in confidence and start making wearable pieces quickly 12:44 Why online jewellery learning can work so well from home 15:17 Inside the Beginners Silver Jewellery Workshop 16:00 What students learn from the pierced pendant project 21:37 What students learn from making their first silver ring 24:43 Why foundational skills like soldering and filing matter so much 27:45 Inside the Intermediate Silver Jewellery 28:23 How a spinner ring works and what students will learn 33:14 The lentil bead necklace project and learning to create domed forms 36:31 Laura-Jayne's advice for anyone starting jewellery making at home 38:09 Final thoughts and where to find the courses Learn more: Beginners Silver Jewellery Workshop https://www.jewellersacademy.com/beginners-silver-jewellery-workshop Intermediate Silver Jewellery https://www.jewellersacademy.com/intermediate-silver-jewellery Enrol on both courses and save - Course Bundle
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306. Why It Is Essential To Upskill As A Jeweller In 2026 with Emma René 06.04.2026 34minIf you are feeling stuck or ready for more in your jewellery journey, upskilling could be the key to moving forward in 2026. Jess is joined by jeweller Emma René, founder of Narratorium, who shares her journey from building a jewellery business with minimal formal training to investing in her skills through the Diploma in Fine Jewellery. They discuss the realities of reaching a plateau, the limits of learning through trial and error, and how structured learning, mentoring and feedback can transform both your confidence and your work. Emma also shares how upskilling is shaping the future direction of her business, as she moves towards creating more refined, high-end pieces and working with new techniques such as stone setting. If you are ready to improve your skills, pivot your business or take your jewellery to the next level, this episode will give you insight and inspiration. Key Moments 00:02:00 – Introduction to the episode and upskilling as a jeweller 00:03:57 – Emma's journey and starting her jewellery business 00:06:11 – Early challenges and working with manufacturers 00:08:35 – Balancing business, family and growth 00:08:58 – Reaching a plateau and deciding to upskill 00:11:14 – The value of structured learning 00:11:58 – Expanding into gemstones and stone setting 00:14:17 – First experiences of the Fine Diploma 00:16:08 – Mentoring, community and support 00:16:22 – The impact of expert feedback 00:18:23 – Growth in confidence and skills 00:20:41 – Shifting towards fine jewellery 00:23:28 – Navigating business changes and industry shifts 00:25:19 – Building confidence with higher-value materials 00:27:42 – Favourite projects on the Diploma 00:29:45 – Sharing the journey through Diploma Diaries 00:32:04 – Advice for jewellers considering upskilling Learn more about the Diploma in Fine Jewellery https://www.jewellersacademy.com/diploma-in-fine-jewellery About Emma Emma René is the founder of Narratorium, a jewellery brand she launched after leaving her career as an art director in advertising to pursue her own creative path. Over the past ten years, she has built her business while developing her skills in silversmithing alongside raising a family. She is currently expanding into fine jewellery as a student on the Diploma in Fine Jewellery, focusing on advanced techniques such as stone setting and higher-end design. https://www.narratorium.co.uk/ Follow her @narratorium
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305. Running a Fine Jewellery Business with the Rising Cost of Metals with Goldsmith April Dace 30.03.2026 34minIn this episode of the Jewellers Academy Podcast, Jess is joined by Goldsmith and Jewellers Academy tutor April Dace to explore how to run a successful fine jewellery business in a time of rising gold and precious metal prices. April shares honest insights from her own business, including how she has adapted her pricing, systems and mindset to stay profitable without compromising on quality or client experience. They discuss the importance of confidence in pricing, why not every client needs to be the right fit, and how a bespoke, relationship-led approach can create a sustainable and thriving business. You'll also hear how April has built her reputation through word of mouth and trust, why transparency with clients matters more than ever, and practical advice for jewellers looking to move into fine jewellery or navigate changing material costs. Key Moments From This Episode 00:03:39 Introduction to April and the impact of rising metal prices 00:05:22 How gold price changes affect a fine jewellery business 00:06:24 Practical pricing updates and system adjustments 00:07:43 Using price ranges and managing client expectations 00:10:38 Pricing confidence and handling customer objections 00:13:01 Why not competing on price leads to better clients 00:17:19 Building a sustainable business with commissions and repairs 00:20:08 Creating a personal, trust-led client experience 00:24:52 Marketing that works: word of mouth and Google 00:32:27 Advice for moving into fine jewellery and building confidence If you'd like to train to be a fine jeweller, check out our 1 year online Diploma in Fine Jewellery https://www.jewellersacademy.com/diploma-in-fine-jewellery
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304. How the Jewellers Visibility Retreat Helped Vicky Grow Her Jewellery Business 23.03.2026 42minIn this week's episode, host Anna Campbell is joined by Vicky Barclay of Silver Snail Jewellery to talk about her journey from a high-pressure university career into jewellery making and business ownership through silver clay. Vicky shares how discovering silver clay during a difficult period in her life gave her a creative outlet, a new direction and eventually a business. What started as a single workshop quickly grew into a passion, and then into a jewellery business built through craft fairs, community and continuous learning. They discuss why silver clay is such an accessible and exciting medium, the realities of building a jewellery business, and the importance of investing in your skills and confidence. Vicky also shares her experience of the Diploma in Silver Metal Clay and how it helped her deepen her knowledge and build confidence in her work. The conversation also explores the importance of visibility in business, and Vicky reflects on her experience of attending the Jewellers Visibility Retreat at Jewellers Academy Brighton, where she developed skills in photography, social media and marketing, and gained clarity on how to grow her business. Key Moments 02:56: Vicky's life before jewellery and the stressful university career that led her to seek a creative outlet 04:37: Discovering silver clay for the first time and the moment it clicked for her 07:04: What silver clay is and why it's such an accessible medium 10:44: Realising silver clay was "her thing" and beginning her jewellery journey 13:35: How Silver Snail Jewellery started and building confidence through craft fairs 17:15: Deciding to leave her university job and focus on her jewellery business 25:24: Why Vicky enrolled on the Diploma in Silver Metal Clay 28:19: What she learned from the Diploma and the value of community 30:13: Vicky's experience of the Jewellers Visibility Retreat 37:19: The biggest lesson from the retreat: why you don't have to do everything yourself Jewellers Visibility Retreat at Jewellers Academy Brighton https://www.jewellersacademybrighton.com/jewellers-visibility-retreat Diploma in Silver Metal Clay https://www.jewellersacademy.com/diploma-in-silver-metal-clay Silver Snail Jewellery https://silversnailjewellery.co.uk/
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