The Big Swing with Jimmy Roberts

Епизоди

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  S E42: Where Golf’s Smart Money Is Going Next 11.08.2026 47мин

  Golf’s estimated economic impact reaches roughly a quarter-trillion dollars—but where is the smart money going next?Matt Erley, co-founder of Old Tom Capital, joins Jimmy Roberts to explain why investors increasingly see golf as one of the most resilient growth categories in sports and recreation. He reveals which parts of the industry have his attention, from shorter “golf light” experiences and public-access facilities to travel, hospitality, agronomy technology and the rapidly changing private-club business.Matt also explores how golf can serve the next generation of players without abandoning its traditional roots—and why the industry’s biggest constraints may create its most compelling investment opportunities.What you’ll hear in this episode:Why more investment capital is moving into golfHow par-3 courses, driving ranges and short-form experiences could fuel the next decade of growthWhy $250,000 initiation fees and scarce tee times are changing golf travelThe technology helping courses reduce water use and operating costsHow equipment companies could turn the golf-ball rollback into an opportunityPlus, country music star Jake Owen shares the leap of faith that changed his life, and Jimmy makes the case for the New York metropolitan area as the greatest golf destination in the world.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E41: John Smoltz on Building a NEW Pro Golf Tour 04.08.2026 48мин

  John Smoltz thought the idea was great—but that it would never work.Now, the Baseball Hall of Famer is helping build THE PRO, an invitation-only professional golf tour created exclusively for former athletes. With approximately 80 players, a $500,000 purse at every tournament and stars from across baseball, football, basketball, hockey and beyond, Smoltz is turning the competitive void athletes experience after retirement into an ambitious new golf business.Smoltz joins Jimmy Roberts to explain the work behind launching the tour, from making nearly 1,000 phone calls and securing investment to recruiting players, building a media strategy and working toward profitability. He also shares unforgettable golf stories involving Tiger Woods, Michael Jordan and Annika Sorenstam—and reveals why he once turned down millions and an offer involving Pine Valley to remain with Bobby Cox and the Atlanta Braves.What you’ll hear in this episode:Why Smoltz believed THE PRO was a great idea that might never workThe economics behind a $500,000 purse at every tournamentHow the tour recreates competition and community for retired athletesSmoltz’s plans to recruit names like Tom Brady, Michael Strahan and Michael PhelpsLegendary rounds with Tiger Woods, Michael Jordan and Annika SorenstamThe leadership lessons Smoltz learned from Bobby CoxPlus, Powering the Women’s Game, presented by Chevron, examines Versant’s $530 million acquisition of Full Swing and what it could mean for the launch of the new Women’s Team Golf League.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E40: How Delta Became a Power Player at the Masters and PGA TOUR 28.07.2026 47мин

  Why is one of the world’s largest airlines making such a significant investment in golf?Delta Air Lines CEO Ed Bastian joins Jimmy Roberts to explain why the company’s relationships with the Masters, the PGA TOUR and some of the game’s biggest players are about much more than television exposure.For Bastian, golf sits at the intersection of relationships, travel and the growing experience economy—and gives Delta an opportunity to position its brand alongside some of the most respected institutions in sports.Bastian also shares the strategy behind Delta’s transformation from bankruptcy to an industry leader, the people-first decision that helped the airline navigate COVID and why he personally invested in the new McLaren Golf venture alongside names including Justin Rose, Ian Poulter and Michelle Wie West.What you'll hear in this episode:Why Delta views golf as a strategic brand investmentThe value—and challenge—of measuring sponsorship ROIHow Delta dramatically expands service into Augusta during Masters weekThe surprising role Delta played in Tony Finau’s journey to professional golfWhy Bastian invested his own money in McLaren GolfHow Delta’s people-first culture shaped its biggest business decisionsPlus, Grant Hill shares the early goal that helped shape his basketball career, and Jimmy reflects on the lasting influence of Caddyshack nearly five decades after its release.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E39: Steph Curry Is Building His Next Chapter in Golf 21.07.2026 45мин

  Steph Curry is already planning his next chapter—and golf is becoming a central part of the legacy he wants to build beyond basketball.In this special episode of The Big Swing with Jimmy Roberts, Curry shares how a childhood passion for golf evolved into a much larger mission. Through Underrated Golf, he is investing millions annually to remove the financial and structural barriers that can leave talented young golfers behind.Curry also discusses his new partnership with Li-Ning, his ambition to build Curry Brand into a lasting global business, and why golf will be its “true north star” moving forward.Then, American Century Investments’ Jonathan Thomas reveals how a struggling celebrity tournament became one of golf’s most valuable sponsorship platforms—and why the company now directs nearly all of its discretionary marketing budget toward the American Century Championship.What you’ll hear in this episode:Why Steph Curry began planning his post-basketball future at age 30How Underrated Golf invests $4–6 million annually in young golfersCurry’s plan to build a legacy brand with golf at its centerWhy American Century bet up to 90% of its discretionary marketing budget on one golf eventHow celebrity, live sports and golf transformed the American Century Championship🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E38: The Training Method Behind Scottie Scheffler's Breakthrough 14.07.2026 21мин

  The biggest threat to your golf game may not be your swing. It may be what your body is doing during the rest of the day.In this YouTube-exclusive episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Dr. Jeremy James, founder of GolfForever, to discuss back pain, mobility, aging, injury prevention, and the physical limitations that quietly cost golfers distance, consistency, and pain-free rounds.James explains why sitting may be one of the most damaging habits in modern life, how prolonged inactivity weakens the muscles that support the back, and why the golf swing can become particularly stressful when the body is not properly prepared.Drawing on his experience operating a chronic-pain clinic in Aspen, James shares how he began developing a more accessible system that combined education, movement assessments, personalized exercise programming, and golf-specific training. That work eventually became GolfForever.The conversation also covers:Why so many golfers experience back painHow sitting affects the spine, glutes, and overall mobilityWhy improving the body can also improve the golf swingHow GolfForever personalizes training for each userThe role Scottie Scheffler played in the company’s growthHow the product helped Scheffler address knee painWhy golfers often begin losing distance and stamina after 30The difference between training for pain relief and athletic performanceHow Jeremy grew the company from a back-pain platform into a national golf brandHis perspective on exercise, nutrition, fasting, and longevityWhy golfers do not have to accept physical decline as they ageThis is a practical conversation about playing longer, moving better, reducing pain, and keeping your body capable of supporting the golf game you want.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every TuesdayThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E37: How Stanford Built a Women’s Golf Powerhouse 07.07.2026 45мин

  Stanford women’s golf has become one of the most dominant programs in college golf — but Anne Walker’s approach goes far beyond swing mechanics.In this episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Stanford women’s golf head coach Anne Walker to talk about leadership, player development, recruiting, practice, NIL, college athletics, and the culture behind one of the sport’s most successful programs. Walker explains why she doesn’t see herself simply as a head coach, but as a “performance optimizer” — someone who helps elite players improve every part of their performance pie chart, from golf and academics to family dynamics, confidence, leadership, and life off the course. She also shares how Stanford builds intentional practices, why every player needs a custom approach, what separates great players from great fits, and how she teaches student-athletes to think of themselves as the CEOs of their own careers.Plus, Walker discusses the influence of Condoleezza Rice on the program, the growing challenge of managing amateur golf schedules, the impact of NIL, and why she believes the future of college sports is still bright. In this episode:How Anne Walker built Stanford into a women’s golf powerhouseWhy she calls herself a “performance optimizer”The custom approach behind Stanford’s player developmentWhy elite golfers need small tweaks, not rebuildsWhat Stanford looks for in recruitsWhy loving golf and competition matters so muchHow Stanford designs intentional, competitive practicesThe six-foot / twelve-foot putting drill used to recreate pressureCondoleezza Rice’s role as a mentor and influence around the programHow NIL has changed college golfWhy amateur schedules are becoming harder to manageWhat college sports can learn from startupsThis is a conversation about coaching, leadership, culture, competition, and what it takes to develop elite golfers in the modern college game.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every TuesdayThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E36: Tiger Woods’ Former Agent Finally Tells the Story 30.06.2026 47мин

  Before Tiger Woods became a global business empire, Hughes Norton was helping build the foundation.In this episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Hughes Norton — the legendary former IMG agent who represented Tiger Woods, Greg Norman, Curtis Strange, and other major figures in golf during one of the most transformative eras in the sport’s history.Norton takes Jimmy inside the early days of golf’s commercial boom, when players were taking $500 outing fees and the PGA Tour was still a “mom and pop” operation. From there, he helped usher in a new era of athlete marketing, sponsorships, appearance fees, global endorsements, and massive brand deals.The conversation also goes deep on Tiger Woods’ arrival as a professional, including the behind-the-scenes story of Tiger’s first major Nike deal, the role of Earl Woods, the intense pressure around Tiger’s time, and the stunning phone call that ended Norton’s relationship with Tiger for good.Hughes also reflects on Greg Norman, LIV Golf, Mark McCormack, Arnold Palmer, the changing role of agents, the rise of player entourages, NIL, the new PGA Tour schedule, and how golf became a billion-dollar business.In this episode:How Hughes Norton got started at IMG under Mark McCormackWhat the PGA Tour looked like before golf became big businessThe early endorsement economy around players like Curtis StrangeNegotiating Tiger Woods’ first mega-dealsThe Nike deal and Phil Knight controversyWhat Tiger Woods was really like behind the scenesThe phone call that ended Norton’s relationship with TigerGreg Norman’s role in LIV GolfWhy LIV struggled to gain tractionArnold Palmer’s role in stopping an earlier breakaway tourHow agents, money, NIL, and sponsorships changed golf foreverWhat the PGA Tour’s new schedule could mean for players and sponsorsThis is a conversation about Tiger Woods, Greg Norman, LIV Golf, IMG, Nike, and the business machine that transformed professional golf from a niche tour into a global sports economy.If you care about the business of golf, the rise of Tiger Woods, the history of IMG, or how money changed the professional game, this episode is worth your full attention.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every TuesdayThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E35: Golf’s Money Problem Is Finally Out in the Open 23.06.2026 47мин

  Golf is booming — but the business behind the game has never been more complicated.In this special live episode of The Big Swing with Jimmy Roberts, recorded ahead of the U.S. Open, Jimmy sits down for two separate conversations with two of the most influential voices in golf, media, and business: Mark Lazarus and Jimmy Dunne.Lazarus, CEO of Versant and one of the key figures behind Golf Channel, breaks down why golf has become such a valuable business across media, technology, tee times, streaming, content, and fan engagement. From Golf Channel to GolfNow, GolfPass, college golf, the LPGA, USGA relationships, and the future of sports rights, Lazarus explains why golf is no longer just a television product — it’s an entire business ecosystem.Then Jimmy sits down with Jimmy Dunne, the Wall Street dealmaker, president of Seminole Golf Club, former PGA Tour Policy Board member, and one of the central figures in the PGA Tour/LIV Golf framework agreement. Dunne speaks candidly about LIV, the future of the PGA Tour, private investment, the role of money in golf, and why he believes the game’s biggest strength remains its ability to build relationships.In this episode:Why Golf Channel sees itself as the “network of record” for golfHow GolfNow became a major piece of the golf businessWhy live sports rights are putting pressure on every leagueWhat the NFL’s next media deal could mean for golfWhy LIV became a “giant distraction”How money changed the conversation around professional golfWhat Jimmy Dunne learned from negotiating the PGA Tour/LIV framework agreementWhy access, affordability, and star power may determine golf’s next chapterHow the U.S. Open, media, private investment, and the PGA Tour all intersectThis is a conversation about more than one tournament. It’s about the future of golf — who controls it, who pays for it, who profits from it, and how the game continues to grow without losing what made people fall in love with it in the first place.If you care about golf, media, sports business, LIV, the PGA Tour, or where the game goes next, this is a conversation worth your full attention.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every TuesdayThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E34: McLaren's Bold Bet on Golf with Hoyt McGarity 16.06.2026 33мин

  Why would one of the most iconic brands in motorsports decide to enter one of the most competitive industries in sports?In this episode of The Big Swing, Jimmy Roberts sits down with Hoyt McGarity, President of 8AM Golf and advisor to McLaren Golf, to discuss one of the most ambitious equipment launches the golf industry has seen in years.McLaren is known worldwide for Formula One racing, engineering excellence, and high-performance automobiles. Now, the company is entering the golf equipment business with a long-term vision, a premium strategy, and a belief that golf is ready for something different.Hoyt explains how the partnership came together, why McLaren believes its engineering expertise can translate to golf, and what it takes to launch a new equipment brand in one of the most competitive markets in sports.In this episode:Why McLaren decided to enter golfThe engineering behind McLaren Golf ironsJustin Rose's role in developing the equipmentHow Formula One technology influences golf club designWhy McLaren believes golf is ready for disruptionThe future of premium golf equipmentBuilding a brand in a crowded marketplaceThe business strategy behind McLaren GolfFrom Formula One technology to golf innovation, this conversation offers a fascinating look at the future of equipment, branding, and competition in the golf industry.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every TuesdayThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E33: Arthur Blank Bet on Himself... and Won 09.06.2026 49мин

  How do you go from getting fired to building one of the most successful companies in American history?In this episode of The Big Swing, Jimmy Roberts sits down with Arthur Blank, the billionaire entrepreneur, philanthropist, co-founder of The Home Depot, owner of the Atlanta Falcons, and one of the most influential figures in modern golf today.Blank shares the remarkable story of being fired from Handy Dan Home Improvement, the setback that ultimately led to the creation of Home Depot. What started with conversations at a coffee shop and sketches on napkins became one of the most successful retail businesses in history. Along the way, he reveals the leadership principles, customer-first philosophy, and long-term thinking that have shaped every venture he's touched—from Home Depot to the PGA TOUR Superstore, the Atlanta Falcons, and PGA Tour Enterprises.In this episode:The story behind getting fired and launching Home DepotWhy trust matters more than transactionsThe six core values that guide every business decisionGrowing PGA TOUR Superstore into a billion-dollar businessLIV Golf's impact on professional golfThe future of the PGA Tour and player equityLeadership lessons from building iconic brandsWhy listening may be the most underrated skill in businessPlus, from the BMW Championship in South Carolina, Jimmy catches up with Duane Parrish, Director of the South Carolina Department of Parks, Recreation & Tourism, to discuss golf's massive economic impact on the state, why South Carolina has become one of America's premier golf destinations, and what the future holds for golf tourism in the region.From entrepreneurship and leadership to sports business and the future of golf, this episode offers a fascinating look at the people and ideas helping shape the game today.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every TuesdayThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E32: Ed Burns on Golf Taking Him by Storm, Family & Finnegan's Foursome 02.06.2026 47мин

  How does an acclaimed filmmaker become obsessed with golf?In this episode of The Big Swing, Jimmy Roberts sits down with writer, director, actor, and lifelong storyteller Edward Burns to discuss his newest film, Finnegan's Foursome, and the personal journey that inspired it.After losing his mother during the COVID pandemic, Burns picked up golf again to spend time with his father. What started as a simple way to reconnect quickly became an obsession that transformed his life and ultimately inspired a feature film centered around family, golf, loss, and legacy.Along the way, Burns reflects on:Becoming obsessed with golf later in lifeThe father-son relationships that shaped his storyCreating Finnegan's FoursomeLessons learned from Martin Scorsese and Steven SpielbergThe unlikely journey from The Brothers McMullen to Hollywood successGetting into Sundance after handing a VHS tape directly to Robert RedfordWhy golf creates moments unlike any other sportThe future of independent filmmakingThis conversation is about much more than golf.It's about creativity, family, obsession, storytelling, and the moments that shape who we become.If you love golf, movies, entrepreneurship, or great stories, this is a conversation worth your full attention.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every TuesdayThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E31: Adeel Yang on Living Alone at 14, his Golf Obsession & Building Dryvebox 26.05.2026 47мин

  What happens when a former medical student, startup founder, and self-described golf addict decides to reinvent how people experience golf?In this episode of The Big Swing, Jimmy Roberts sits down with Adeel Yang, the co-founder and CEO of Dryvebox — one of the most innovative companies in golf’s rapidly evolving off-course economy.What started as a pandemic passion project inside a trailer has become a fast-growing business bringing mobile golf simulators to music festivals, corporate events, professional sports teams, movie sets, golf courses, and communities around the world.But Adeel’s personal story is just as compelling as the business itself.At 14 years old, he moved from Taiwan to Los Angeles and lived alone while learning English and attending high school. Years later, after medical school and multiple tech startups, he found himself obsessed with golf — and searching for a way to make the game more accessible to everyone.In this episode, we cover:The unbelievable story of living alone in America at 14Why Adeel walked away from medicine and entrepreneurship to build DryveboxHow a golf simulator inside a trailer became a national franchise businessThe future of off-course golf and golf technologyDryvebox’s partnerships with TGL, Tiger Woods, and Rory McIlroy’s leagueWhy golf simulators are changing how people discover the gameBuilding startups, raising money, and surviving co-founder falloutThe emotional realities of entrepreneurship most founders never talk aboutThis conversation is about far more than golf.It’s about risk, reinvention, obsession, technology, and what it really takes to build something from nothing.If you care about golf, startups, innovation, or the future of sports business, this is a conversation worth your full attention.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every TuesdayThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E30: Paige Spiranac on Fame, Hate & Building a Golf Empire 20.05.2026 48мин

  Paige Spiranac became one of the most influential people in golf — but not without controversy, criticism, and constant public scrutiny.In this episode of The Big Swing, Jimmy Roberts sits down with Paige Spiranac for a candid conversation about social media, anxiety, branding, fame, and the business of building one of golf’s most recognizable personal brands.What started as a single viral moment turned into a media empire — but behind the millions of followers and online attention is a much more complicated story.Paige opens up about:The overnight moment that changed her lifeThe backlash and criticism she faced early in her careerWhy she “stopped trying to please everyone”Social anxiety, therapy, and life onlineHow influencer marketing actually worksBuilding a business around community and trustMonetizing content, sponsorships, and media partnershipsWhy authenticity matters in the creator economyThe future of golf media and creator-driven contentThe conversation also explores the evolution of modern golf culture — from traditional media to creator-driven platforms — and why Paige Spiranac may be one of the most important figures in growing the game today.Whether you know Paige from golf, social media, or internet culture, this episode reveals a side of her story most people have never heard before.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E29: How AI is Changing Golf Forever 12.05.2026 26мин

  AI is changing golf faster than almost anyone realizes.In this episode of The Big Swing, Jimmy Roberts sits down with members of the Big Swing Media team to break down the biggest trends shaping the future of the game — from artificial intelligence and rising participation to Tiger Woods, creator golf, and the booming business of golf media.Joining Jimmy are Michael LoRé in Studio 1B and Mollie Cahillane live from the Golf Business Technology Conference in Belfast, Northern Ireland, where industry leaders are exploring how technology is reshaping golf around the world.This conversation dives into:How AI is already changing golf operations and instructionWhy golf participation is reaching record highsThe explosion of creator golf, simulators, and off-course experiencesThe growing role of women and younger players in the gameWhy Tiger Woods remains golf’s most powerful brandThe business implications of rising costs across the sportWhat new leadership across golf organizations could mean for the futureThe episode also gives a behind-the-scenes look at the launch of The Big Swing: Inside the New Golf Economy, Big Swing Media’s new newsletter covering the companies, capital, and power players shaping modern golf.Golf is no longer just a sport — it’s a media business, entertainment platform, technology sector, and cultural force all at once.And according to the numbers, it’s bigger than ever.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E28: Jack Nicklaus Walked Away From Millions 05.05.2026 47мин

  Jack Nicklaus turned down millions, and he’s completely at peace with it.In this episode of The Big Swing, Jimmy Roberts sits down with golf legend Jack Nicklaus to explore the business side of one of the greatest careers in sports history.From early deals with IMG to turning down opportunities with companies like Wendy’s and NFL ownership stakes, Nicklaus opens up about the decisions that shaped his life off the course, and why money was never the driving force.This is a rare look at the mindset behind the “Golden Bear” — not just as a golfer, but as a businessman navigating risk, legacy, and long-term impact.In this episode, we cover:The business philosophy that guided Jack Nicklaus’ careerWhy he “always tried to give the other guy a better deal”The deals he turned down — including major ownership opportunitiesLessons from building Muirfield Village and his global golf businessThe importance of owning your name, image, and likenessWhy legacy mattered more than maximizing profitThe biggest mistakes — and why he doesn’t regret themFrom $5,000 endorsement deals to building a global golf empire, this conversation spans over 60 years of business, leadership, and decision-making at the highest level.This is more than a golf interview, it’s a masterclass in how one of the greatest athletes of all time thought about money, opportunity, and what really matters.If you care about golf, business, or the mindset behind long-term success, this is a conversation worth your full attention.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E26: The LPGA Has a Massive Opportunity... But Can They Pull It Off? 28.04.2026 46мин

  The LPGA is having a moment — but can it turn momentum into something lasting?At the Chevron Championship, Jimmy Roberts sits down with Craig Kessler to discuss one of the most pivotal moments in the history of women’s golf.With rising viewership, increased investment, and growing global attention on women’s sports, the LPGA finds itself at a crossroads — and a massive opportunity.Kessler, in his first full season as commissioner, lays out a bold vision for the future: building stars, growing fan engagement, improving the product, and capitalizing on what he calls a “once-in-a-generation opportunity.”From lessons learned from the WNBA to the realities of running a global tour with limited resources, this conversation pulls back the curtain on what it actually takes to grow a modern sports league.In this episode of The Big Swing with Jimmy Roberts, we cover:Why the LPGA believes “now is the time to strike”How storytelling and star power can transform the leagueWhat the LPGA is learning from the WNBA’s growthThe biggest challenges facing the LPGA todayThe role of media, sponsorship, and global partnershipsHow players are buying in like never beforeWhat success looks like for the LPGA over the next 5 yearsThis episode also goes inside the business of women’s sports at large — from investment trends to audience growth — and why this moment feels different than anything that’s come before.If you care about golf, sports business, or the future of women’s sports, this is a conversation worth your full attention.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E25: Thomas Friedman on Saudi Arabia, LIV and the $2 Billion Gamble about to fall apart 22.04.2026 33мин

  Pulitzer Prize-winning journalist Thomas Friedman joins Jimmy Roberts on The Big Swing to break down the business, politics, and global strategy behind LIV Golf, the PGA Tour, and the future of the game.From Saudi Arabia’s Public Investment Fund (PIF) to the economics of sports investment, this conversation goes far beyond headlines — diving into why LIV Golf may have been a flawed business model from the very beginning, and what its potential collapse means for players, fans, and the entire golf industry. With billions invested and no clear path forward, is LIV Golf sustainable? Or was it always destined to fail?In this episode of The Big Swing with Jimmy Roberts, we cover:Why LIV Golf “never made sense” as an investmentThe real strategy behind Saudi Arabia’s sports expansionHow the PGA Tour was forced to respond to disruptionWhether LIV Golf can survive without continued fundingWhat happens to players, sponsors, and the global golf ecosystem nextWhy “nobody wins” from the current state of professional golfLIV Golf has already changed the landscape of professional golf — from player movement and prize money to media rights and global investment. But if LIV disappears… what’s left behind? This episode explores the ripple effects across the PGA Tour, the global golf economy, and the future of sports investment and media.If you care about golf, sports business, or where the industry is headed next — this is a conversation worth your full attention.🔔 Subscribe for new episodes every Wednesday▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Airing on Golf Channel every TuesdayThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E24: How DraftKings Turned an Idea Into BILLIONS | Jason Robins 14.04.2026 48мин

  DraftKings CEO Jason Robins joins Jimmy Roberts to break down the business of sports betting, fantasy sports, and the future of golf wagering. From startup beginnings to a multi-billion dollar company, this is a deep dive into one of the fastest-growing industries in sports.With sports betting surpassing $167 billion in the U.S. alone, this conversation explores how companies like DraftKings are reshaping fan engagement—and why golf has become one of the most unique and valuable betting markets in sports.In this episode of The Big Swing with Jimmy Roberts, Robins shares the origin story of DraftKings, the challenges of building in a highly regulated industry, and how betting, technology, and media are converging to change how fans experience the game.From working nights and weekends out of a spare bedroom to scaling a company with thousands of employees, this is a real look at what it takes to build—and survive—in a competitive, high-stakes business.What we cover:How DraftKings started as a fantasy sports idea and evolved into sports bettingThe realities of raising money and scaling a startup to billionsWhy golf is one of the most unique betting markets in sportsHow odds are created using data, simulations, and modelingThe impact of legalization and regulation on the industryThe role of betting in fan engagement—and where it’s heading nextAdvice for entrepreneurs building from scratchFor anyone interested in golf, sports business, startups, or the future of fan engagement—this is a conversation worth your time.🔔 Subscribe for New Episodes Every Wednesday Morning▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Live on Golf Channel Every Tuesday Morning at 7am & 9amThe Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E23: The Masters Stories & Secrets | Jimmy Roberts 07.04.2026 32мин

  Jimmy Roberts shares his experiences covering The Masters, one of the most iconic events in golf, in a rare sit-down interview with Executive Producer Adrienne Gallagher. From unforgettable moments at Augusta National to personal stories built over decades in sports broadcasting, this episode offers a unique look inside golf’s most prestigious tournament.The episode also features a behind-the-scenes vlog of Jimmy preparing for The Masters, including a walk through the memorabilia and moments that have defined his career covering the game’s biggest stage.In this special YouTube-only episode of The Big Swing with Jimmy Roberts, the conversation turns inward.Instead of interviewing one of golf’s biggest names, Jimmy becomes the subject — sitting down with Executive Producer Adrienne Gallagher to reflect on his career, his connection to The Masters, and the stories that have stayed with him over the years.From the traditions of Augusta National to the pressure of capturing iconic moments on television, this is a rare look at the perspective of someone who has spent decades telling the stories of the game.In this episode:The moments at The Masters that have stayed with Jimmy the mostWhat makes Augusta National unlike any other venue in sportsThe pressure and preparation behind covering golf’s biggest stagePersonal memorabilia and the stories behind themHow storytelling in golf has evolved over Jimmy’s careerWhy The Masters still feels different — even after all these yearsIf you love golf, sports storytelling, or The Masters, this is a conversation worth your time.🔔 Subscribe for New Episodes Every Wednesday Morning▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am#TheMasters #JimmyRoberts #AugustaNational #TheBigSwing #GolfStories #GolfMedia #SportsBroadcasting #GolfHistory See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  S E22: GOLFZON Is QUIETLY Taking Over Golf 31.03.2026 47мин

  GOLFZON is one of the largest indoor golf companies in the world, powering thousands of simulator locations and reshaping how people play the game. CEO of GOLFZON America, Sean Pyun, joins Jimmy Roberts to explain how golf technology is driving a global shift in participation, accessibility, and the future of the sport.From South Korea’s booming simulator culture to the rapid expansion of indoor golf in the United States, this conversation breaks down why off-course golf is becoming one of the most important forces in the industry—and what it means for traditional golf moving forward.If you care about where golf is headed, this one is essential.What we cover:Why simulator golf is exploding globally—and why the U.S. is just getting startedHow GOLFZON built a dominant business in a category many underestimatedThe real economics behind indoor golf facilities and why they’re scaling fastHow technology is lowering the barrier to entry for new golfersWhether simulator golf complements or competes with traditional coursesWhat the future of golf looks like in a tech-driven, always-on worldFor anyone following golf, sports tech, or the business behind where the game is going next—this is a clear look at the forces reshaping it.🔔 Subscribe for New Episodes Every Wednesday Morning▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Live on Golf Channel Every Tuesday Morning at 7am & 9amThe Big Swing with Jimmy Roberts is produced by Big Swing Media.#GolfZon #SeanPyun #GolfTechnology #IndoorGolf #GolfBusiness #TheBigSwing #JimmyRoberts #SportsBusiness #GolfSimulator #FutureOfGolf See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.