Marketing Girly by Sky Society

Епизоди

• #216 Building a Brand Through Community and Events with Samantha Mason, Founder of Mason Market 30.06.2026 37мин

  ✨ Samantha Mason, Founder of Mason Market ☁️ From working in brand partnerships at Erewhon to launching her own marketing agency ☁️ What goes into planning brand events and activations at scale ☁️ Why community is becoming more valuable than influencer marketing ☁️ Lessons from going fully freelance and building something from scratch ☁️ How to break into experiential and brand marketing Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on Instagram @skyso...
• #215 [REPLAY] Behind the Scenes of Viral Music Marketing Campaigns with Stephanie Carrillo, Marketing Consultant and Former Senior Director of Global Marketing @ Universal Music Group 23.06.2026 1ч

  ✨ Stephanie Carrillo, Marketing Consultant and Former Senior Director of Global Marketing @ Universal Music Group ☁️ How Stephanie pivoted from pre-law to music marketing, Senior Director of Global Marketing @ Universal Music Group ☁️ Lessons learned from leading marketing campaigns at Capitol Records and Motown ☁️ Behind the scenes of building the TikTok influencer network at Universal Music Group ☁️ What goes into launching creative marketing campaigns for top artis...
• #214 [REPLAY] Embracing the Unexpected in Entertainment Marketing with Mackie Swoger, Senior Manager, Marketing @ Hulu 16.06.2026 41мин

  ✨ Mackie Swoger, Senior Manager, Marketing @ Hulu ☁️ Mackie’s story of resilience and adaptability in the entertainment world ☁️ Career-defining lessons learned from 10+ college internships ☁️ How to break into entertainment marketing and stand out ☁️ Strategies for building confidence in a competitive field ☁️ Behind-the-scenes insights into entertainment marketing campaigns Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on Instagram @skysociety.co an...
• #213 8 Red Flags On Your Resume 09.06.2026 16мин

  Join Natalie for a special solo episode where she breaks down the 8 red flags that could be holding your resume back, from missing metrics to vague bullet points, formatting mistakes, LinkedIn inconsistencies, and more. A must-listen for marketing girlies ready to make their resume clearer, stronger, and recruiter-approved. Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
• #212 The Scrappy Strategy Behind Viral Brand Content with Laura Galvan, Director of Social Media at Favorite Daughter 02.06.2026 42мин

  ✨ Laura Galvan, Director of Social Media at Favorite Daughter ☁️ From no social media experience to leading a viral brand account ☁️ How employee-generated content replaces influencers and drives sales ☁️ The strategy behind live shopping and selling high-ticket products ☁️ The power of networking, coffee chats, and shooting your shot ☁️ Why passion and persistence matter more than having the perfect resume Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on ...
• #211 How to Build Mock Campaigns in Campaign Studio 26.05.2026 16мин

  Join Natalie for a special solo episode on how to build standout mock campaigns that actually help you land marketing opportunities. She’ll share how to use Campaign Studio by Sky Society to create polished, portfolio-worthy campaigns that feel strategic, professional, and recruiter-ready. Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
• #210 From Merchandising to Marketing: The Career Pivot That Paid Off with Elle Rudnick, Manager of Integrated Marketing at Rare Beauty 19.05.2026 48мин

  ✨ Elle Rudnick, Manager of Integrated Marketing at Rare Beauty ☁️ Why Elle left a stable career in merchandising to start over in marketing ☁️ How she reframed a “step back” as a long-term career investment ☁️ What consumer marketing actually is (and why brands are investing in it) ☁️ How to stand out in interviews when you don’t have direct experience ☁️ The mindset shift that helped her grow beyond chasing titles ☁️ Why the right team matters more than the “perfect” job Join the Sky Socie...
• #209 How To Get A Marketing Job That You're Not Qualified For On Paper 12.05.2026 22мин

  Join Natalie for a special solo episode where she breaks down exactly how to land a marketing job, even if you’re not qualified on paper. From building a standout portfolio to leveraging transferable skills and going beyond the application, she shares actionable strategies to help you get noticed, stand out, and confidently shoot your shot. Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
• #208 [REPLAY] The Power of Advocating for Yourself with Jamie Dinar, Director of Social Media & Community Marketing @ Glossier 05.05.2026 49мин

  ✨ Jamie Dinar, Director of Social Media & Community Marketing @ Glossier ☁️ Resume and interview tips for aspiring social media marketers ☁️ How to think long-term about your career ☁️ Community and social marketing strategies Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
• #207 How to Get Design Inspo for your Portfolio 28.04.2026 17мин

  Join Natalie for a special solo episode where she shares her top tips for creating a marketing portfolio that feels like you while still standing out to employers. From design and inspiration to balancing creativity with professionalism, this episode is your go-to guide for building a portfolio that actually works. Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
• #206 From TikTok Creator to Running Paid Ads at a Billion-Dollar Brand with Gelila Debebe, Sr. Manager of Acquisition Marketing at Savage X Fenty by Rihanna 21.04.2026 41мин

  ✨ Gelila Debebe, Sr. Manager of Acquisition Marketing at Savage X Fenty by Rihanna ☁️ How Gelila went from no experience to landing her first big internship through a standout cover letter ☁️ Why getting rejected hundreds of times actually helped her career ☁️ How posting TikToks for 30 days led to job offers and real marketing experience ☁️ What growth & acquisition marketing actually is (and how it drives revenue) ☁️ The strategy behind getting promoted from coordinator to senior manag...
• #205 The Job Search Glow-Up Checklist 14.04.2026 16мин

  Join Natalie for a special solo episode where she walks you through a must-do job search checklist to help you stand out, fix common red flags, and finally start getting noticed by hiring managers. Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
• #204 Inside Entertainment Marketing At Snapchat with Laurel Duquette, Director, Media and Entertainment, Global @ Snapchat 07.04.2026 51мин

  ✨ Laurel Duquette, Director, Media and Entertainment, Global @ Snapchat ☁️ From entry-level to director over nearly a decade at one company ☁️ What working in entertainment marketing actually looks like day-to-day ☁️ The skills that helped her grow from sales into leadership ☁️ How to stand out, get promoted, and build a long-term career ☁️ Why resilience and curiosity matter more than having it all figured out Join the Sky Society Marketing Girly private LinkedIn group. Follow S...
• #203 BTS Planning Marketing Girly Events 31.03.2026 20мин

  Step behind the scenes with Natalie as she spills all the tea on planning Marketing Girly events, from sharing how ideas turn into unforgettable experiences, the wins, the stress, and all the little details that make the magic happen. Join the Sky Society Marketing Girly private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
• #202 From Sephora Sales Floor to Beauty Marketing with Sarah Thompson, Senior Manager, Influencer, and Social Media Marketing @ Morphe 24.03.2026 38мин

  ✨ Sarah Thompson, Senior Manager, Influencer, and Social Media Marketing @ Morphe ☁️ From working the Sephora floor to leading beauty marketing teams ☁️ The strategy behind building real relationships with influencers ☁️ What actually goes into a beauty brand rebrand ☁️ Why creativity and analytics both matter in social media marketing ☁️ The TikTok metrics beauty brands actually track (hook rate, saves, shares) Join the Sky Society Marketing Girly private LinkedIn group. Follow ...
• #201 [REPLAY] Exploring Inclusive Storytelling and Unique Perspectives with Niara Simon-Hollis, Sr. Marketing Director, Streaming @ Tastemade 17.03.2026 59мин

  ✨ Niara Simon-Hollis, Sr. Marketing Director, Streaming @ Tastemade ☁️ Do’s and don’ts when relocating for a job ☁️ Embracing diversity and storytelling in marketing ☁️ The value in having a unique perspective and point of view ☁️ Prioritizing company culture when evaluating new roles ☁️ Transitioning from fashion to entertainment marketing Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
• #200 Lessons Learned from 200 Episodes 10.03.2026 27мин

  Join Natalie in a special solo episode as she celebrates 200 episodes of Marketing Girly and reflects on the biggest lessons she’s learned from building a podcast and growing Sky Society over the past five years. If you are a marketing girly that dreams of launching a business, building something meaningful, or simply taking the next step in their career, this one’s for you. Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and Tik...
• #199 What to Post On LinkedIn To Get Noticed 03.03.2026 26мин

  Join Natalie for a special solo episode where she helps you get over your fear of posting on LinkedIn and shares fun, creative ideas to boost your visibility, show off your personality, and start attracting new career opportunities. Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
• #198 Nostalgic Beauty Collabs, Influencer Events and More with Colette Killworth, Director of PR & Influencer Marketing @ ColourPop 24.02.2026 53мин

  ✨ Colette Killworth, Director of PR & Influencer Marketing @ ColourPop ☁️ From event intern at Too Faced to Director of PR & Influencer at ColourPop ☁️ How influencer events generated $6M+ in earned media value ☁️ What EMV actually means and how beauty brands measure success ☁️ Cold-email strategy that landed her beauty agency role ☁️ Why storytelling is her career edge in PR and influencer ☁️ Behind the scenes of nostalgic collabs like Twilight Join the Sky Society Women...
• #197 How to Answer Difficult Interview Questions 17.02.2026 31мин

  Join Natalie for a special solo episode where she breaks down the six toughest questions you’ll face in marketing interviews, from “Tell me about yourself” to salary expectations and greatest weakness. Learn the basics to answer each of them as a confident marketing girly. Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co