Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast

Епизоди

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  69. Live Instagram Audit: Why Your Page Isn't Getting Clients 28.04.2026 45мин

  Send us Fan Mail Your Instagram page might be costing you clients — and you don't even know it. In this episode, I sit down with Houston business consultant Mia Anderson for a live social media audit. We go through her page in real time — her bio, her content, her links, her highlights — and I break down exactly what's working, what's not, and how to fix it. If you're a service-based business owner and you've ever wondered why people are landing on your page but not reaching out, this episode...
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  68. What Makes Content Convert and Why Most Business Owners Are Missing It 21.04.2026 25мин

  Send us Fan Mail You're posting consistently, your content looks good — so why isn't it converting? In this episode, I'm breaking down exactly what makes content actually convert to paying clients, why most business owners are missing it, and the exact framework I use to create content with intention. This one is packed. Here's what we cover: The 5 reasons your content looks good but isn't convertingWhy "cute" content is actually hurting your businessMy 6-step content framework that actually ...
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  67. How to Use Meta Ads to Grow Your Business with Jana Bishop 14.04.2026 53мин

  Send us Fan Mail If you've ever boosted a post and wondered why nothing happened — this episode is for you. I sat down with Meta Ads strategist Jana Bishop for a full breakdown on how to actually use Meta ads as a small business owner. Jana has spent over a million dollars of her own money learning ads, has 17,000 students in her programs, and she breaks it ALL the way down — no fluff, no gatekeeping. Here's what we cover: The real difference between boosting a post and running ads through Me...
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  66. What This Quarter Taught Me About Building a Business While Working Full-Time 07.04.2026 34мин

  Send us Fan Mail Q1 is DONE. And I'm not letting it pass without breaking it all the way down. In this episode of The Side Hustler Podcast, I'm doing a full Q1 debrief — the wins, the losses, the strategies that worked, and the ones I need to let go of. No fluff, just real talk about what actually happened and what I'm building on going into Q2. Here's what we're getting into: A full breakdown of my Q1 goals — what I hit and what I missedThe strategies that actually moved the needle (and the ...
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  65. How to Turn One-Time Clients Into Repeat Clients (Client Experience Systems That Actually Work) 31.03.2026 52мин

  Send us Fan Mail If you’re tired of constantly chasing new clients, this conversation is going to shift something for you. In this episode, I’m talking with Kenniqua Lewter — client experience systems strategist and HoneyBook expert — about how service providers can turn one-time clients into repeat bookings and referrals without burning out. We break down the biggest mistakes business owners make with client experience, why offboarding is where most people lose repeat revenue, and the simple...
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  64. How to Use LinkedIn to Get Clients in 2026 24.03.2026 41мин

  Send us Fan Mail LinkedIn is one of the most overlooked platforms for service providers — and honestly, I get why. If you’re used to Instagram, LinkedIn can feel “corporate” and confusing. So I brought on LinkedIn specialist Molly Godfrey to break down how to actually use LinkedIn for lead generation in a way that feels strategic, simple, and sustainable. We talk about how to use your existing network (especially if you have a corporate background), how often to post, what content performs be...
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  63. How to Create Talking Head Content That Converts 17.03.2026 28мин

  Send us Fan Mail Talking head videos are the #1 type of content so many business owners avoid… and I get it. But if you’re a service provider, you can’t skip them if you want your content to build trust and convert. In this episode, I’m breaking down how I make talking head content easier — what to say, how to plan it, how to batch record it, and how to batch edit it so your content doesn’t sit in a folder for months. I’m sharing my content strategy for coming up with ideas, my talking heads ...
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  62. Taxes for Side-HustlHers: How to Lower Your Tax Bill as a Side-HustlHer 10.03.2026 42мин

  Send us Fan Mail Taxes don’t have to be stressful — but you do need a plan. In this episode, I'm sitting down with financial coach Abby Sarage with Tailored Financial Solutions to break down taxes for side hustlers and business owners in a way that actually makes sense. In this episode, you’ll learn: The difference between tax filing and tax strategyThe most missed deductionsHow W-4 withholdings can impact your tax bill What systems help you stay organized throughout the year.This ...
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  61. How to Create Content That Actually Converts and Stop Posting Randomly 03.03.2026 29мин

  Send us Fan Mail Are you creating content… but not making sales? In this episode, I'm breaking down the exact shifts service providers need to make in order to create content that actually converts followers into paying clients. You’ll learn: • Why selling your business is not the same as selling your offer • How to niche down in a way that builds authority • Why transformation sells more than deliverables • What real sales content looks like (without feeling pushy) • ...
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  60. How I Balance Motherhood, a Full-Time Job, a Content Agency, and a Tech Startup 24.02.2026 30мин

  Send us Fan Mail One of the most common questions I get is: How are you doing all of this? In this episode of The Side-HustlHER Podcast, I’m breaking down what my day-to-day actually looks like as a wife, mom, 9–5’er, content agency owner, and tech startup founder. I’m sharing the real systems I use to stay consistent, protect my creativity, and avoid burnout — without pretending that I have it all perfectly together. In this episode, we talk about: Understanding your capacity and setting rea...
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  59. Social Media Audit: How to Position Your Instagram for Brand Partnerships 17.02.2026 37мин

  Send us Fan Mail If you’ve been saying “I don’t really have a brand” but you want brand deals, paid collaborations, and to grow as a content creator… you do have a brand. You just need structure. In this episode of The Side-HustlHER Podcast, I’m doing a live social media audit with my client Falynne, who’s building her presence around lifestyle, crafts, and Houston experiences. We walk through exactly how to tighten up her Instagram so brands know who she is, what she creates, and how to work...
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  58. 5 Content Mistakes That Are Killing Your Sales 10.02.2026 30мин

  Send us Fan Mail If you’re posting consistently but still struggling to turn followers into customers, your content strategy might be working against you. In this episode of The Side-HustlHER Podcast, I’m breaking down the five biggest content mistakes that are killing your sales on social media — and how to fix them without overhauling your entire strategy. These aren’t technical issues or algorithm hacks. These are trust, clarity, and connection gaps that stop people from taking action. In ...
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  57. 7 Things Most Business Owners Aren’t Doing on Social Media (That Actually Drive Sales) 03.02.2026 33мин

  Send us Fan Mail In this episode of The Side HustlHER Podcast, I’m breaking down the seven biggest things business owners are skipping on social media that are directly impacting their ability to convert content into paying clients. We’re talking about the difference between being visible and being searchable, why consistency matters more than motivation, and how systems like SEO, DM automations, and social proof help your content work harder for you. In this episode, you’ll learn: How Instag...
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  56. How to Position Your Local Business on Instagram to Get Booked 30.12.2025 49мин

  Send us Fan Mail In this episode, I’m sitting down with Kabila Gana-Lapnet, the founder of Kabsy Kreations, for a live, real-time social media audit. Kabila is a Houston-based baker, mom, and 9–5 professional who started her business out of pure passion and like many service providers, she found herself stuck with a decent following but struggling to consistently reach her ideal customers. So instead of giving generic advice, we walked through her Instagram profile step by step and focused on...
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  55. How I Tripled My Revenue (My Real Numbers + 2026 Strategy) 23.12.2025 36мин

  Send us Fan Mail In this episode, I’m getting very real about my business journey and sharing my actual numbers. I wanted to record this episode because I know how easy it is to look around online and feel like you’re the only one struggling, or like everyone else has it all figured out. So instead of sugar coating things, I decided to break down what really happened in my business over the last two years, what worked, what didn’t, and how I was able to triple my revenue this year. I walk you...
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  54. How to Create a Promotion that Converts for Your Business 16.12.2025 32мин

  Send us Fan Mail Marketing your business without a plan is exactly why your content feels scattered, your sales feel inconsistent, and your audience isn’t converting. In this episode, I’m breaking down how to build a marketing campaign that actually works — a strategy you can rinse and repeat every time you launch an offer, promote a service, or run an event. We’re at the end of the year, which is the perfect time to prep for Q1. Instead of winging it, you’re going to walk into 2026 with clar...
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  53. How to Market Yourself When You’re Used to Being in the Background | Social Media Audit 09.12.2025 37мин

  Send us Fan Mail This week on The Side-HustlHER Podcast®, I sat down with mindset coach and therapist Theresa McKeel, the owner of With Grace and Grit Coaching. Theresa works with high-achieving, overthinking millennial-ish women who are constantly in their heads — procrastinating, second-guessing, and struggling to step into the version of themselves they know they’re supposed to be. But even with her gift, the therapeutic background, and the clinical training — Theresa’s biggest challenge h...
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  52. How to Get Clients in Your Business Fast (Even If You’re Starting From Zero) 02.12.2025 34мин

  Send us Fan Mail WE OFFICIALLY HIT ONE YEAR of The Side-HustlHER Podcast®, and I’m celebrating with a real, no-fluff conversation about what I’d do if I had to start my business over from scratch in 2026. I’m on sabbatical right now, business has had its best year yet, and I’m also in the middle of launching my second “baby” in business — Batched™, a creator marketplace that connects entrepreneurs with local content creators for content days nationwide. So yeah… it lowkey feels like starting ...
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  51. How to Clean Up Your Instagram So It Actually Matches Your Goals | Social Media Audit with Shajuan Alexander 25.11.2025 50мин

  Send us Fan Mail This week, I sat down with Shajuan Alexander, a Houston-based psychotherapist and coach for clinicians who are ready to step into multi-hyphenate roles beyond the couch. During our chat, we took a deep dive into her Instagram page for a full audit—breaking down what’s working, what needs clarity, and how to better align her content with her long-term goals. So many entrepreneurs get stuck trying to figure out what to post when their offers start to evolve—and this conversatio...
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  50. How to Write a Book that Scales Your Business Without Burning Out with Auketria Manor 18.11.2025 43мин

  Send us Fan Mail In this episode, I invited my client (and now friend) Auketria Manor—multi-time author and publishing coach—on the pod to break down how entrepreneurs can use a brand-building book to scale impact, increase authority, and create a clear path to premium offers. We talk about writing with purpose (not just vibes), building a methodology that funnels readers into your ecosystem, and why your book can be the 24/7 salesperson your business is missing. In this episode, we discussed...