Raising Your Business: For Moms Growing Their Business and Raising Their Family

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  115. 6 Ways I Design My Business Around My Large Family 28.07.2026 25min

  So -- crazy story. I recorded this entire episode while I was in active labor. I didn't even know it yet. I had one day left to record a training for a friend's summit, contractions started, and I just thought "it's fine, it's early labor, I'll pause when I need to." So that's what I did, for over an hour. I edited out a bunch of minute and a half pauses where I was literally breathing through contractions. Sent the file off, and a few hours later my daughter was born in an ambulance on...
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  114. Designing Programs That Align With You AND Your Clients - BTS of My CEO Mom Collective 09.07.2026 27min

  So this episode is a little different. I'm currently very pregnant, less than a week from my due date, sitting in my office telling you the real behind the scenes of how and why I built the CEO Mom Collective the way I did. Not the trendy way. Not the "everyone else is doing it this way" way. The way that actually works for my life right now, with a house full of kids and a business I refuse to let eat me alive. This isn't just a "come join my membership" episode either (though... you should)...
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  [REPLAY] Successful Sales Strategies for CEO Moms in 2026 01.07.2026 1u 11min

  Okay so real talk... things in the online space feel WEIRD right now, right? One minute you're hearing "nothing's working anymore" and the next someone's making a million bucks in 72 minutes flat. (Yap Challengers, unite!) So which is it?? This week I'm pulling back the curtain on a training I ran a couple weeks ago (yep, this is a replay, and yes I'm sharing it publicly because it was just too good to keep locked away). I dug into what's actually working for successful business owners (espec...
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  113. What the BSB and Hilary Duff Can Teach You About Marketing 09.06.2026 26min

  The Backstreet Boys are everywhere. The Jonas Brothers brought out Jesse McCartney, JoJo, and Demi Lovato on tour. Hilary Duff is back. And grown adults with mortgages and probably some form of joint pain are screaming like it's 2006 in Claire's. Clearly, as a marketer, I couldn't just sit back and enjoy -- I had to figure out why it was working. And what I found is a marketing mechanism that literally changes people's emotional state — and you can use it whether your audience is into boy ban...
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  112. Creating Sales Momentum After a Hard Season 26.05.2026 25min

  You don't need perfect conditions to make sales. You just need the right plan. Easier said than done, I know. But hear me out. Six weeks ago I was 27 weeks pregnant and coming off a long season of pulling way back on selling. And I decided it was time to get back into motion — not because everything was calm and perfect, but because I know something about sales that took me years to learn. This episode is that thing. I'm breaking down the three "marketing crops" I use to think about my sales ...
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  111. How I Turned a $27 Offer Into $100K — And How to Literally Build a Funnel That Sells While You Sleep 19.05.2026 21min

  Have you ever looked at your business and thought "I need a whole new offer, a whole new funnel, a whole new strategy" — when actually, you just need a smarter entry point? Yeah. Been there. Built a better funnel instead. In this episode, I'm pulling back the curtain on one of my favorite business wins: how a $27 workshop led to over $100K in backend sales — including an $18K VIP client — without a complicated tech setup, without sales calls, and without starting from scratch. I'm walking you...
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  110. 3 Steps To Your Best Summer Ever as a CEO Mom in 2026 12.05.2026 18min

  Every May, the panic hits. The kids' school schedule is imploding, your calendar looks like a snack list exploded on it, and suddenly you're realizing... oh. Summer is in like three weeks. And if you're anything like most mom entrepreneurs, your "summer business plan" is basically: vibe and hope. Which — girl, same energy but not a strategy. This episode is the wake-up call you need before you either disappear all summer OR burn yourself out trying to hustle through it. I'm walking you throug...
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  109. 5Xing Her Sales in 1 Day - What's Working for Sales in 2026 (Mastermind BTS) 06.05.2026 20min

  You did everything right. You emailed, you pre-sold, you showed up all week long. Day 6 of your launch: two sales. Sound familiar? Before you blame your offer, rewrite your sales page, or spiral into "maybe nobody actually wants this" — I want to share something that came up on our final CEO Mom Mastermind call that made me feel both extremely validated and also super excited to share with you. One of my clients went from 2 sales to 12 in a single day. And the thing she did differently? It wa...
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  108. Exactly What I Look At When Sales Are Inconsistent 21.04.2026 22min

  Okay real talk — slow sales seasons are THE WORST. You're doing the thing, you're showing up, you have a great offer, and yet... crickets. And then your brain starts spiraling into "maybe I need a new niche" or "maybe I should launch something else" or "maybe I'm just not cut out for this." Stop. Just stop right there. I've been in that exact place — a 2K month, pregnant, exhausted, no idea how to turn things around. And what I figured out (the hard way, obviously) is that inconsistent sales ...
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  107. War, Pregnancy, and Getting Back to Business After Life Derails You 16.04.2026 26min

  Okay, I'm baaaaack! And before we get into it — yes, I know it's been a while. My last episode was February 10th. I came out of first trimester ready to go, launched the CMA Accelerator, and then on March 1st Israel and the US went to war with Iran. Schools shut down. My six kids were home for six weeks straight. We had sirens multiple times a day and multiple times a night, and every single one meant dropping everything, grabbing kids, and running to our safe room. I'm pregnant. I was carryi...
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  106. Sell The Plane, Not Just The Destination - Your Key to an AI-Proof Business in 2026 10.02.2026 34min

  You've heard it a million times: "Sell the destination, not the airplane." Don't confuse people with your process—they just want the result. I'm calling BS. Because in 2026, when everyone's using the same AI prompts and sounding exactly alike? Your unique PROCESS is literally the only thing that makes you different. It's your moat. Your AI-proof competitive advantage. In this episode, I'm breaking down why your signature framework matters more than ever—and how it becomes the backbone of ever...
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  105. How to Plan Your 2026 Like a CEO Mom 27.01.2026 31min

  Most business planning assumes consistent capacity, predictable childcare, and steady energy. That's not mom life—and it never will be. I'm currently pregnant with baby #7, dealing with first trimester brain fog, and planning my most strategic year yet. How? I'm not planning for an ideal fantasy world. I'm planning for REALITY—sick kids, holidays, maternity leave, and the capacity shifts that come with motherhood. In this episode, I'm breaking down my exact framework for planning a year that ...
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  104. How I'm Completely Restructuring My Business for 2026 (And Why YOU Might Need To) 15.01.2026 40min

  If you crawled across the December finish line feeling like you just ran a marathon after the holidays—or if your launches and offers have been feeling heavier and conversions are down—we need to talk. The truth is, what worked even a couple years ago isn't working anymore. The market has shifted. Buyers are more cautious, the content treadmill feels exhausting, and honestly? It's okay if you're just feeling kind of...tired. But the thing is...many entrepreneurs are still thriving. And in thi...
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  103. What's ACTUALLY Selling Right Now? Lessons from Black Friday 03.12.2025 21min

  Black Friday 2025 was... interesting. Some people crushed it. Others had their quietest year in ages. And if you're somewhere in between trying to figure out what just happened...this episode is for you. I'm breaking down exactly what's selling right now, what people experienced from both sides of Black Friday this year, and why specificity and human connection are the only things cutting through the noise anymore. Because spoiler alert: more AI-generated content is NOT the answer. If you're ...
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  102. How to Launch Your First Leveraged Offer in 2026 (The Mom-Friendly Way) 26.11.2025 24min

  What if I told you that you could launch your first leveraged offer, make over $11K, and still show up for your kids' Christmas parties without breaking a sweat? My client Katherine did exactly that—and she did it in December while being fully present for her five kids. No complicated challenge funnels. No showing up on camera every single day. Just a simple, stripped-back launch process that actually works for moms with actual lives. In this episode, I'm pulling back the curtain on the exact...
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  101. How I Forgot About Black Friday (And Still Made $4K) -- BF Tips and Strategies You Can Implement NOW 12.11.2025 28min

  In this episode, I'm taking you back to November 2019—when I was pregnant, exhausted, and racing against the clock to launch a funnel by the last Friday of the month. Spoiler: that Friday was Black Friday, and I had no idea what I was doing. But in that one week, I made $4,000 from a tiny email list and a simple low-ticket offer. This story isn't just about making money during the busiest shopping season of the year. It's about the moment I realized I could sell the work of my brain instead o...
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  100. ChatGPT Interviews Me! Special 100th Episode 23.10.2025 53min

  We made it to 100 episodes! Cue the confetti and nursing-baby-in-lap dance party 🎉 For this very special episode, I handed the mic over to ChatGPT (okay, technically just a list of questions it came up with) and let it interview ME. And yes, it was as fun and chaotic as it sounds. I answered everything from my morning routine (spoiler: it involves gratitude and coffee with frothy milk) to my biggest business lessons as a mom of six scaling a coaching business in part-time hours. Whether you’r...
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  99. The $10K to $20K Leap: Why Most Moms Get Stuck at 'Pretty Good Money' and How To Get Unstuck 06.10.2025 24min

  Have you ever hit that point in your business where you’re making pretty good money—maybe consistently hitting $8K, $10K months—but you feel completely maxed out? You can’t take on another client without losing your mind, but you’re not quite at the income goal you want either? We get it. You’re stuck at what I call the $10K to $20K ceiling—that specific revenue plateau where you’re making good money, but you’re trading every available hour for it. And as moms, we don’t have unlimited hours ...
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  98. From Services to Strategy: Why Selling Coaching Feels Harder (and How to Fix It) 30.09.2025 29min

  Back when I was selling done-for-you funnels, ads, and launch plans, I could close a client in my sleep. Discovery calls were a breeze: I'd walk them through my strategy, they’d say yes, and we’d get started. But when I pivoted to coaching? Crickets. Even with a dozen free calls and solid experience, I couldn’t sell a single coaching package. It was infuriating. If you’ve ever felt that way, this episode is for you. Because here’s the truth: moving from selling services to selling strategy is...
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  97. Are You Growing Or Scaling? Here's How To Know 16.09.2025 18min

  I see this ALL the time: moms telling me they want to scale—but when we dig into it? They actually need to grow first. In this episode, I’m breaking down the difference between growth and scaling (they’re not the same, mama!), and giving you a super clear way to figure out where YOU are right now so you can stop spinning in circles and start moving forward strategically. We’ll talk about what it really means to grow, what scaling actually looks like, and how to figure out which phase you're r...