Founders Podcast
Josh Phegan - Real Estate Speaker, Trainer, Coach
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Founders Podcast explores the future of real estate and proptech. Host Josh Phegan talks with founders and industry leaders about how technology is reshaping the way we work, buy, sell, and manage property. The show focuses on the digital transformation of real estate and what lies ahead for agents, businesses, and consumers. It is aimed at real estate professionals and anyone interested in property innovation.
Episoder
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S6 Ep 5 | Josh Phegan x Danielle Harmer on Making Connections. 10.09.2026 39minIn this podcast, Josh Phegan interviews Danielle Harmer of Domain on changes in the way agents and consumers are making connections. Danni and Josh discuss new ways to use the immersive experience and spatial technology, how Domain uses CoStar Group's Matterport camera technology, solutions to the pressure of up-front marketing costs, how AI has changed search, making your content more accessible, using the Skylight app for pricing guidance, and using the right tools and new descriptions for the way people search now. -
S6 Ep 4 | Josh Phegan x Steve Osborn on What Branding Is and Does. 03.09.2026 35minIn today's podcast, Josh Phegan is joined by Steve Osborn from Identity Marketing to discuss what branding is and what it does for agents in the marketplace. Steve explains how Identity Marketing helps agents with branding and positioning, and defines how you want to be seen. Steve and Josh discuss how IM helps you go to the next stage of growth, achieve clarity and consistency in your messaging, and have all the tools and systems you need. Steve shows that IM exists to help founders solve business problems and take their brand where they want it to go. -
S6 Ep 3 | Josh Phegan x Juri Gamulin & Jason Graca on Video Content for Social Media. 27.08.2026 26minThis podcast features Josh Phegan talking with Juri Gamulin & Jason Graca of Core Studios. They explain how short-form video content is key for engagement, how to use it effectively and what it does for agents. They talk about branding, positioning, and building your digital profile with a quality provider that really works with you. They describe how Core Studios' social service provides a formula for listings and sales, how to get the most out of those services, and the difference you'll feel working with experienced videographers, photographers and content designers to establish a signature style for your brand. -
S6 Ep 2 | Josh Phegan x David Bliss on Agent Workflow. 20.08.2026 39minIn this episode, Josh Phegan talks with David Bliss, Head of Sales for Reapit, about what happens inside an agent's workflow. David describes what the Reapit tech package does, and they discuss the power of workflow and doing the basics really well. They talk about the Top 100 customers and the Golden Profile, meeting ACMA requirements, Reapit's AML solution, AI-driven propensity modelling, and what AI will and won't be able to do, and David shows how they make the transition to Reapit easy. -
S6 Ep 1 | Josh Phegan x Belinda Sinclair on Change, Momentum and the Evolution of the Industry. 13.08.2026 34minToday's podcast features Josh Phegan with Belinda Sinclair of Domain. They look at change, momentum and the evolution of the Industry. Belinda overviews how integrating with CoStar Group is expanding Domain's enhanced technologies and customer solutions. They discuss change as opportunity, insights into consumer expectations, utilising all the tools in your package, building an audience around social proof, and understanding the transparency era. Belinda shows how a customer's deep immersive experience with a property makes the sale, and she shares Domain's focus on building greater confidence in the industry. -
S5 - Ep 13 | Josh Phegan x Belinda Sinclair from Domain. 06.11.2025 34minToday's podcast features Josh Phegan with Belinda Sinclair, Head of Sales at Domain. Belinda shares her insights on trends she's seeing, an overview of Domain's suite of solutions for maximising the scope of your audience and exposure of your properties. She describes the Domain Platinum Edge reels feature. They discuss how data tells us about early indicators, the impact of interest rates and price forecasting with Domain Launch, and why you need to set standards for positioning within your market. Belinda shares her recipe for success in marketing a property. -
S5 - Ep 12 | Josh Phegan x Geoff Lewis from BOWERBIRD Interiors. 30.10.2025 32minToday's podcast features Josh Phegan with Geoff Lewis, co-founder of BOWERBIRD Interiors, and his wife, Lauren. Geoff overviews BOWERBIRD's property design and staging services, how styling creates and activates an emotional connection to a space, and how they consider quality and scale with budget. They discuss logistics and timeframe, BOWERBIRD Interior's broad offering of services for residential to business spaces, current trends and what people most often want done, and the importance of their trusted partnerships with agents. -
S5 - Ep 11 | Josh Phegan x Anthony Moustacas from Moustacas Legal. 23.10.2025 41minIn today's podcast, Josh Phegan is joined by Property and Estates Law expert Anthony Moustacas of Moustacas Legal. Anthony and Josh talk about the necessity for agents to have legal counsel and representation for all aspects of what they do, what a solicitor actually does and what that relationship looks like, how they help with contract terms, disclosures and details, and why top agents choose to work with Moustacas Legal. They discuss some specific legal cases and scenarios, and Anthony explains how Moustacas Legal helps you stay ahead, and they're there for you if there is a problem. -
S5 - Ep 10 | Josh Phegan x Courtney Bugeja from SellSmart. 16.10.2025 29minIn today's podcast, I am joined by Courtney Bugeja, co-founder and CEO of SellSmart, a marketplace for services that helps agents prepare homes for market with no friction or delays. Courtney explains how the SellSmart platform works for agents and service providers, provides timelines for services, and supports funding options. We discuss how SellSmart helps agents quickly convert listing opportunities, ways people are using the platform, how property scans are made and used, and how the foundational idea for SellSmart came about. -
S5 - Ep 9 | Josh Phegan x Jason Graca + Juri Gamulin from Core Studios. 09.10.2025 36minIn today's podcast, Josh Phegan is joined by Jason Graca and Juri Gamulin of Core Studios. Juri and Jason describe how Core Studios creates video, photography and social content for branding and positioning real estate agents. They discuss the importance of setting trends, choosing content types, using providers you can trust, tailoring and the art of making people want to buy. And they tell how Core Studios is not just a service provider, but more of a growth partner. -
S5 - Ep 8 | Josh Phegan x Michael Scaramozzino from Real Flow. 02.10.2025 33minThis podcast features Josh Phegan talking with Michael Scaramozzino, General Manager with Real Flow. Michael explains some of the challenges of cashflow for any size business, and how Real Flow works to remove the friction from the process, and make it quick and easy for customers and agents. He talks about how Real Flow handles payments for renovations, styling and marketing, how they support digital brand positioning, security for fund transfers and commission advances, and details special features for Landlords and vendors. -
S5 - Ep 7 | Josh Phegan x Sean Scoffield from connectnow. 25.09.2025 30minThis podcast features Josh Phegan talking with Sean Scoffield, Growth and Strategic Partnerships Expert with connectnow. Sean talks about how connectnow makes quick easy work of service connections when moving in or out of a property. Sean and Josh discuss trigger points in the PM experience, how long the connection process takes, how setting up connections and making sure it's all working is a vital part of your brand experience, why connectnow's tech stacks are partners, not just suppliers, and Sean describes connectnow's national coverage. -
S5 - Ep 6 | Josh Phegan X Steve Osborn From Identity Marketing. 18.09.2025 39minIn today's podcast Josh Phegan is joined by Identity Marketing Founder Steve Osborn. Steve and Josh talk about why branding should rapidly evolve, positioning for your customer demographic, visual brand recognition, building and marketing the brand profile, website design and digital customer experience, capturing information with forms, presenting effectively for AI, and Steve explains how his company performs brand audits for their customers. -
S5 - Ep 5 | Josh Phegan x Mark & Lachlan Sinclair from Pendium Advisory 11.09.2025 38minToday's podcast features Josh Phegan with Mark Sinclair and Lachlan Sinclair of Pendium Advisory, which specialises in real estate business and rent roll valuations, brokering and advisory. Lachlan explains the valuation formula and the advisory side of PA. Mark talks about internal sales and the importance of brokerage, and they discuss go-wrongs they've experienced and how PA helps avoid those pitfalls. -
S5 - Ep 4 | Josh Phegan x David Bliss from Reapit. 04.09.2025 39minThis podcast features Josh Phegan talking with David Bliss, Sales Director at Reapit. David talks about how Reapit brings all your tools together in one platform. David and Josh discuss the importance of keeping relationships personalised, when and how customers interact with your proptech, tasks the AI does for you quickly and consistently, the need for diligent organisation of data, and how Reapit empowers businesses to provide a definitive customer journey and be the brand they want to be. -
S5 - Ep 3 | Josh Phegan x Rahul Grover from iD4me. 28.08.2025 33minIn this podcast, Josh Phegan interviews Rahul Grover, CEO at iD4me, a data source that helps you locate homeowners and their information. Rahul and Josh discuss how agents use the tool to build and maintain relationships, how to understand and use trigger points, and why you need to observe permissions. They talk about iD4me's ease of use, how it supports and enhances what you already know, and how behavioural and patterning data can increase your listings. -
S5 - Ep 2 | Josh Phegan x Damian Merchan from Sonar Ai. 21.08.2025 32minIn this podcast, Josh Phegan interviews Damian Merchan, Co-founder and CEO of Sonar AI, which uses AI to connect data and boost productivity. Damian talks about his move from real estate into proptech, how to use measurements to improve performance, and synthesising metrics for more effective leadership. Damian and Josh discuss trend analysis to chart peaks and troughs, visualising and presenting data clearly, and how Sonar AI ensures the data you rely on to run your business are accessible, reliable and actionable. -
S5 - Ep 1 | Josh Phegan x Danielle Harmer from Domain. 14.08.2025 33minIn today's podcast, Josh Phegan is joined by Danielle Harmer, General Director of Product at Domain Group. Danielle introduces Domain's new Skylight real-time data app, which provides outstanding market awareness and insights for real estate agents. Danielle and I discuss how Domain's apps help sell marketing during the listing presentation and help you make the most of your high-value data. We also discuss how accessing and interpreting that data makes you the trusted advisor. Danielle explains how agents can also provide Domain's integrated tools to vendors. -
S4 - Ep 8 | Josh Phegan x Kahlia Cordony from Cordony Group. 02.10.2024 32minIn this podcast, Josh Phegan interviews Kahlia Cordony, founder of Cordony Group, which provides styling and presentation services for properties. Kahlia talks about the psychology behind those often hard conversations about making a property saleable. She details upgrades that can and should be made and notes the importance of timing and urgency. Kahlia steps through the process for requesting and specifying services, defines preparation vs. styling, discusses funding options, and illustrates how Cordony Group positions properties to sell. -
S4 - Ep 7 | Josh Phegan x Ali Vaez From ActivePipe (Moxiworks). 25.09.2024 32minIn today's podcast Josh Phegan is joined by Ali Vaez of Active Pipe (Moxiworks). Ali describes how Active Pipe provides real estate agents with the tools to foster and nurture relationships. Ali and Josh discuss ActivePipe's cornerstone data discovery survey tool for persona identification, the importance of updating your email layout templates, why you need to automate your customer communications to build and nurture those relationships, understand the personas inside of your database and use those templates to target them.
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