PinkGenius Podcast: Where Do I Start?
PinkGenius
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The PinkGenius Podcast explores the question “Where do I start?” through conversations with women who have built successful businesses and careers. Hosts Natalia Ochoa, a millennial strategist, and Ann Dorgan, a baby boomer founder and former innovation lab coach at Google, interview entrepreneurs, Chief People Officers, financial planners, and others. Each episode moves from candid personal stories to the practical strategy behind them. The discussions offer usable lessons on money, networking, leadership, and self-trust.
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Cash Flow Is Your Power: Pam Bergeson on Money, Moves, and Tools 14.10.2026 42minMoney stresses you out? Same. Pam Bergeson, retired Air Force colonel turned money coach, has moved her entire life 20+ times, paid bills in cash in a language she didn't speak, and figured out the one thing that actually kills money anxiety: knowing your numbers. In episode 4, she hands over her go-to formula for spending guilt-free, calls out the "$30K millionaire" trap social media has you falling for, and asks the one question that unlocks your entire money story. No jargon. No shame. Just the real talk on cash flow you actually need, because knowing your numbers is power.In this episode:➜ The Japan story: why paying bills in cash, by hand, meant Pam never feared running out➜ The one question Pam asks every new client first, and what your own first money memory says about you➜ Her 50/20/30 formula for spending, saving, and having fun without the guilt➜ The "$30K millionaire" trap: how social media messes with what "normal" is supposed to look like➜ Going "house poor" at 22, and the mistake she'd tell her younger self to skip➜ High-yield savings accounts, explained simply, and why they're a better home for your emergency fund➜ Why cash flow, not income, is where your financial freedom actually startsListen, subscribe, and visit pinkgenius.com to keep building your own path.young women entrepreneurship podcast, personal finance for women, financial planning for beginners, money anxiety, cash flow management, Certified Financial Planner, CFP for women, military spouse finances, fee-only financial planner, budgeting for beginners, high yield savings account explained, emergency fund tips, 50-20-30 budget rule, business basics podcast, women in business podcast, career advice for women in their 20s, Pam Bergeson, Tailwind Financial Planning, Pink Genius podcast, Natalia Ochoa, Ann Dorgan, women's guide to business, money mindset, financial freedom for women, gender wealth gap -
The Strategy Nobody Teaches You: From Fran Dunaway’s Car Garage to TomboyX 30.09.2026 49minShe didn't know a knit from a woven. She'd never run a clothing company. And she definitely didn't walk in with a five-year strategic plan. Fran Dunaway, co-founder and president of TomboyX, built one of the most beloved size-inclusive, gender-inclusive underwear brands in the world by doing something most founders are told not to do: skip the master plan and let the strategy find itself.In this episode of Where Do I Start? A Young Woman's Guide to Business Basics, hosts Ann Dorgan and Natalia Ochoa sit down with Fran to break down what real business strategy actually looks like when you're building from scratch, not the neat, linear version from a business textbook, but the messy, test-and-learn version. Fran walks through how TomboyX pivoted its entire product line because customers demanded it, the humbling lesson she learned when a merchandiser explained why a "70% sell-through rate" was actually a five-alarm fire, and why she believes strategy has to stay dynamic while your values stay locked in stone. Along the way: the brutal truth about fundraising as a woman (spoiler: women get less than 2% of VC funding), almost quitting mid-Kickstarter, and why staying uncompromising on your values, even when investors push back, is what actually builds a legacy.If you've ever felt like you're "supposed" to have a five-year plan before you start, this conversation is proof that strategy is something you build in motion, not something you perfect on paper first.In this episode:Why strategy isn't a straight line: how TomboyX's product line was built and rebuilt by listening to customersThe "70% sell-through rate" story, a real lesson in learning the metrics that actually run your businessWhat should stay dynamic (strategy) vs. what should stay static (your values and culture)The hard truth about raising money as a woman-founded businessWhy Fran believes finding the right co-founder can make or break your companyThe moment Fran almost quit, and what pulled her backListen, subscribe, and visit pinkgenius.com to keep building your own path. -
Building Regardless: Skylar Sorkin, 20s Founder in Real Time 23.09.2026 43minSkylar Sorkin is still in her 20s and building her company, Regardless, in real time, this isn't the polished, decade-later version of a founder story, it's the real thing as it's happening. She grew the podcast to 36,000+ listeners while working full-time in corporate, and then learned the hard way that burnout isn't the price of success. Skylar gets real about losing her period, hitting a wall, and a co-founder who showed his true colors, and how she came out the other side clearer, stronger, and more herself than ever. She also shares why your first corporate job might be the best MBA you'll never pay for, why "access" beats money every time, and the "shower meetings" ritual she swears manifests her next move. Proof that the hard seasons don't get the last word, you get to keep building.In This Episode:How Skylar's car-ride conversations with her therapist mom became the idea for RegardlessWhy your first corporate job might be the best MBA you'll never pay forThe five-year grind of building a podcast while working full-time, and the burnout that followed going all-inThe moment a failed business partnership taught her to trust her gut the first time someone shows their true colorsWhy "access" (to people, resources, and relationships), matters more than moneySkylar's "shower meetings" and why staying open to multiple paths changes everythingAbout Our Guest:Skylar Sorkin is an inner and outer strategist who works with female creators, entrepreneurs, and brands on the business of being them, from mindset coaching to social strategy, content, community, and events. She's the founder of REGARDLESS, a social and media agency based in San Diego. Connect with her at [email protected] | @skylarsorkin | @regardlessthepod | linktr.ee/skylarsorkinListen, subscribe, and visit pinkgenius.com to keep building your own path.young women entrepreneurship podcast, Gen Z entrepreneur, Gen Z business owner, business basics podcast, female founder podcast, women in business podcast, creator economy podcast, influencer marketing career advice, personal branding for entrepreneurs, career advice for women in their 20s, corporate job as an MBA, entrepreneurship burnout, mental health and entrepreneurship, networking advice for women, mentorship for young women, corporate to entrepreneur transition, Skylar Sorkin, Regardless podcast, Regardless the pod, Pink Genius podcast, Ann Dorgan, Natalia Ochoa, women's guide to business, first job after college advice, influencer marketing agency career, building a media company, content creator burnout, faith and entrepreneurship, staying open in your career, setting boundaries in business, young women in the creator economy -
Your Network is Your Networth: Courtney Bass Sherizen on Why Vulnerability Beats Business Cards 16.09.2026 39minEver wonder what it actually takes to look like you've got life on lock? Courtney Bass Sherizen, Chief People Officer at the Wikimedia Foundation (yes, the org behind Wikipedia), former Director of People at Google, founder of her own travel consultancy in Beijing, and a board member for the Donors of Color Network and Beta Financial Services, is proof it's built, not born. 20+ years into her career, she's still practicing the same things she talks about in this episode: trusting her own voice, managing anxiety, building real relationships. That practice is the thing that actually gets you there.In episode 1 of Where Do I Start? A Young Woman's Guide to Business Basics, hosts Natalia Ochoa and Ann Dorgan get Courtney to open up about the stuff nobody puts on LinkedIn: how she actually learned to trust her own voice when everyone else's opinion felt louder, why she still deals with anxiety in her 40s and has made peace with never fully "solving" it, and why your network isn't about clout or the right company logo, it's about who you're actually willing to be vulnerable with. Oh, and she studied the fall of apartheid at Harvard, which is basically the reason she thinks about power (and HR) the way she does.In this episode:Why she studied the end of apartheid at Harvard, and how it shaped her whole take on power (spoiler: HR isn't "the system")The literal ranking her own voice held in her head at 18 (it wasn't #1)Managing anxiety as a daily practice, not something you fix once and never think about againWhy "network = net worth" is really about vulnerability, not transactions or vibesMentors as your car's rearview mirror, you can drive without one, you just won't get farA dead-simple trick for practicing how to ask for help before you actually need itPull up, get comfortable, and follow along at pinkgenius.com. -
Welcome & What To Expect 15.09.2026 3minHey! Business basics are life basics - and most young women are still being left to figure it out alone! If this hits, share it with a parent, mentor, or young woman who needs this! We built Pink Genius because the research was loud: 200 young women and 200 parents said the biggest gaps were lack of tools, confidence, and economic stability. Traditional education teaches theory - we teach practical skills, coaching, and real-life decision making. The goal is simple: more freedom, more capability, more peace of mind. This is for the young woman who wants to feel ready. For the parent who wants to know she’s supported. For the future that gets stronger when women get equipped earlier. The PinkGenius PODCAST drops THIS WEEK - Where Do I Start, A Young Women’s Guide to Business Basics. If you believe access changes everything, this is for you! #PinkGenius #WhereDoIStart #BuildingConfidenceInBusiness #YoungWomenWhoLead #BusinessBasicsAreLifeBasics #PinkGeniusPodcast #pinktrepreneur #PinkGeniusProgram #PinkGeniusPlanner
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