LinkedIn for Entrepreneurs

Episódios

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  59. Why You Should Be Using Instagram Stories 13.08.2026 10min

  Are you showing up consistently on Instagram but wondering, “Okay… so where are the sales?”In this episode, I’m sharing a real conversation I had with a client who was seeing more engagement, getting comments from clients offline, and noticing people were paying attention to her content, but wasn’t seeing a significant increase in sales after a month of consistent posting.And this is where I think a mindset shift needs to happen.People don’t necessarily buy when you’re ready to sell. They buy when they’re ready to buy.We’re talking about why consistency matters, how Instagram Stories can help you build familiarity and trust with your audience, and what you can actually share when you have no idea what to post.I’ll also share why your Stories don’t need to be polished, educational, or sales-focused all the time.Sometimes showing your breakfast, answering a question, sharing what you’re working on, or giving people a glimpse behind the scenes is exactly what your audience needs.Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  58: The No Project: Brandi Holder’s 30-Day Challenge for Business Growth 06.08.2026 32min

  What if hearing “no” could grow your business? Leadership coach Brandi Holder shares her No Project: a 30-day challenge to make intentional asks and start meaningful conversations on LinkedIn.Brandi reveals how she came up with the idea for this challenge and shares the data she collected over 30 days, or going for no. But the real lesson she shares is about measuring your own data rather than believing the narrative you see out there on your feed.We also talk about overcoming limiting beliefs, creating a networking system that feels genuine instead of salesy, and leaning into your strengths to build a more profitable, peaceful business.If online visibility feels intimidating, this episode offers a practical way to create momentum at your own pace.Follow Brandi Holder on LinkedIn: https://www.linkedin.com/in/bholder1/Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  57. The Biggest SEO Update for Social Media and Why I'm Changing This Show 30.07.2026 9min

  I'm finally spilling the tea on how my work has expanded beyond LinkedIn, and why that means you'll start hearing more about Instagram, SEO, content marketing, and building a business that attracts clients consistently.I also dive into two exciting updates that could change the way you create content:• Google's new Search Console feature that lets you see which search terms bring people to your social media content.• Instagram's new search insights, including the magnifying glass feature that reveals the keywords helping people discover your posts.I'll walk you through exactly how I'm using these insights to build content strategies for my clients, even when I don't have access to their Instagram accounts.If you've ever wondered how to create content that's easier to discover without chasing trends, this episode is for you.Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  56. The Quiet Breakup: Why More Women Are Rethinking Success with Noelle Van 07.07.2026 22min

  What happens when the career you worked so hard for no longer feels aligned?In this episode, I’m joined by leadership and change strategist Noelle Van to talk about the growing “quiet breakup” movement, where high-achieving women are quietly stepping away from traditional corporate success to create more meaningful, fulfilling work.We discuss:The early signs you’ve outgrown your current roleWhy so many women feel disconnected despite being successful on paperThe identity shift that comes with career reinventionWhy community and support matter during major transitionsThis conversation is incredibly validating for anyone questioning what comes next in their career.Connect with Noelle Van on LinkedIn: https://www.linkedin.com/in/noellev/Learn more about RESET: https://noellevan.com/resetListen to the Change Effect Podcast: https://pod.link/1680641352Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  55. Take the LinkedIn Content Style Quiz and Guide 30.06.2026 7min

  Discover the five LinkedIn content personalities and identify which one best matches the way you naturally communicate. You'll learn your strengths, your biggest blind spot, and one simple challenge to help you create more varied, engaging content.You'll also see how understanding your content style makes repurposing easier, helping you turn one idea into multiple posts instead of constantly chasing new content ideas.Take the free LinkedIn Content Style Quiz to discover your personality: https://juliazatta-dev.github.io/linkedin-content-style-quiz/Then join the Pick & Mix Sale and grab my LinkedIn Content Repurposing Blueprint to learn how to turn one idea into weeks of content: https://collaborationclubhouse.newzenler.com/1-pick-mix-join-2026/Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  54: LinkedIn Coaching Session: Positioning a Workplace Wellness Business 23.06.2026 20min

  What do you do when you're great at what you do... but you're not sure how to talk about it on LinkedIn?In this special coaching episode, I sit down with listener Anir, a biologist, yoga teacher, and somatic movement practitioner who wants to use LinkedIn to connect with organisations and bring workplace wellness programs to their teams.In this episode, you'll learn:• Why your LinkedIn profile should come before your content• How to position a service that people may not be familiar with• The difference between speaking to your clients and speaking to the people who hire you• How to identify the right audience on LinkedIn• Simple ways to research your target market before creating contentInterested in being coached on a future episode?Send me a message and tell me what you're struggling with: https://www.speakpipe.com/JuliaZattaConnect with Julia on LinkedIn:https://www.linkedin.com/in/julia-zatta/Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  53: From Likes to Leads: Turn followers into email subscribers 16.06.2026 8min

  Are you posting consistently on social media but struggling to turn followers into leads?In this episode, I share a simple way to connect your content to your email marketing so your posts do more than generate likes and engagement. You'll learn how to think about content as part of a client journey, create stronger calls to action, and guide followers from social media onto your email list.I also share insights from my own email analytics and explain how those insights help me create content that attracts subscribers and nurtures them into clients.If you're ready to stop posting random content and start building a simple funnel that turns followers into subscribers, you won't wanna miss my upcoming training: From Likes to Leads. You'll get early access and exclusive early-bird pricing when registration opens.Join the From Likes to Leads Masterclass waitlist: https://juliazatta.myflodesk.com/likes-to-leads-waitlistSubmit a question for a future show: https://www.speakpipe.com/JuliaZattaFollow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  52. Self-Publishing for Entrepreneurs: Where to Start with Lynn Smargis 09.06.2026 20min

  In this episode of LinkedIn for Entrepreneurs, I’m joined by author, ghostwriter, and self-publishing expert Lynn "Elikqitie" Smargis to talk about why writing a book can completely change how people see your authority online.We cover the biggest differences between self-publishing, hybrid publishing, and traditional publishing, plus the mistakes most first-time authors make before they even start writing. Lynn also shares why niching down matters, how to structure your book with a clear outline, and the publishing horror stories every entrepreneur should know before signing a contract.If you’ve ever thought about writing a book to support your personal brand, credibility, or business growth, this episode will save you a lot of time, stress, and confusion.Join Lynn's Skool Community - Publishing for LeadersListen to - Self-Publishing for ProfessionalsFollow Lynn Smargis on LinkedInFollow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  51. Yoga, Wellness & LinkedIn: Where to Start 02.06.2026 9min

  Thinking about using LinkedIn to attract clients, but not sure where to start?In this listener Q&A episode, Julia answers a question from a yoga and somatic educator who wants to attract both individual students and corporate wellness clients.Before you create a single post, there's one important question to answer: are your ideal clients actually on LinkedIn?In this episode, you'll learn:• How to determine whether LinkedIn is the right platform for your audience• The difference between marketing to individuals (B2C) and organizations (B2B)• How to research potential clients before creating content• Why your LinkedIn profile matters before you start networking• How Sales Navigator can help you find decision-makers inside companiesResources mentioned in this episode:16 LinkedIn Post Ideas (free download)Linkedin Profile GlowupPower hour consultationFollow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  50: Five easy ways to repurpose your content on LinkedIn.mp3 26.05.2026 9min

  Ever feel trapped on a content treadmill? You aren't alone. Last week, a client was completely relieved when we turned one email into two high-performing pieces with zero extra effort.The truth is, your audience only sees about 1% to 10% of what you post. Stop starting from scratch and learn how to get more mileage out of your ideas.In this episode, we cover how to repurpose the content you have already created into engaging LinkedIn posts that save you loads of time and keep your content calendar topped up.Connect with Julia:Work With Me: Ready to hand over your content? Book a discovery callDIY Strategy: Grab the LinkedIn Content Repurposing Blueprint.Love the show? Leave a 5-star review on Apple Podcasts! ⭐⭐⭐⭐⭐Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  49. How to build a LinkedIn network full of the right people 19.05.2026 13min

  You can post consistently and still struggle to attract clients on LinkedIn.In this episode, I break down one of the biggest mistakes I see business owners make: building content for the wrong network.You’ll learn how to:Use LinkedIn analytics to understand your audienceBuild a network that supports your business goalsFind and connect with the right peopleTurn LinkedIn into a relationship-building platform instead of a content-dumping groundPlus, I share practical networking tips you can start using this week.Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  48. Why your LinkedIn content isn’t converting (And how to fix it) 11.05.2026 11min

  Posting consistently on LinkedIn but still not attracting clients?In this episode, content expert Julia Zatta explains why weak positioning could be the real issue. Learn how to audit your last 5 LinkedIn posts to understand why your content may not be converting. Then learn how to tweak your hooks so your content immediately tells the right people: “This is for you.”Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  47. How to get more engagement on your Linkedin posts 05.05.2026 9min

  If you think more engagement equals more clients on LinkedIn, think again. In this episode, I break down how the feed has changed, why your audience might not be engaging, and what to focus on instead. We’re talking visibility, silent buyers, and how to build real opportunities beyond just posting.Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  46. Five LinkedIn Post Ideas to Build Your Personal Brand 28.04.2026 11min

  If you’ve been overthinking your LinkedIn content or struggling to show up consistently, this episode breaks it down into a simple, actionable plan.You’ll learn exactly how to approach a week of LinkedIn content like a ghostwriter, with five strategic post ideas designed to build visibility, spark engagement, and position you as a leader in your space. This episode focuses specifically on your personal profile, where personal branding and connection matter most.If you try any of these post ideas and get stuck, send a message on Instagram or LinkedIn for support.Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  45. How to Know If LinkedIn Is the Right Platform for Your Business 21.04.2026 11min

  Are you on LinkedIn because your audience is actually there… or because you feel like you should be?In this episode, I break down how to decide whether LinkedIn is the right platform for your business based on your audience, your goals, and your overall content strategy.Using real client examples, I walk you through when LinkedIn makes sense, when it doesn’t, and how different platforms like Instagram and email can work together to support your visibility, lead generation, and brand positioning.If you’re a coach or solo entrepreneur trying to figure out where to focus your content efforts, this episode will help you stop guessing and start building a strategy that actually works.Book a call with me: https://tidycal.com/julia-zatta/clarity-callFollow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  44. Five Essential Mindset Shifts for Building Visibility on LinkedIn 15.04.2026 8min

  You know LinkedIn could bring you clients.You want to show up.But when it’s time to post… You freeze.In this episode, you’ll learn 5 mindset shifts I use with my clients to help build their visibility muscle. So you can stop overthinking every word or relying on AI to “fix” your ideas.If LinkedIn feels more intimidating than it should, this will help you reset and start posting with confidence. Want help putting this into practice?Check out my 7-Day LinkedIn Visibility Sprint and write 7 posts with my guidance so you can finally hit publish with confidence.Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  43. Why Your Content Isn’t Bringing You Leads (And What to Fix Instead) 07.04.2026 10min

  She came to me for LinkedIn support, but the real issue was that her Instagram wasn’t converting. So we rebuilt her entire content system across Instagram and email. If you’re a coach or solo entrepreneur, this will show you why tips don’t convert, what your audience actually needs to see, and how to create a clear path from content to leads.Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  42. Everything you need to know about the new LinkedIn Algorithm, 365 Brew 24.03.2026 12min

  Join the Let's Get Digital Bundle: https://juliaz--catgriffin.thrivecart.com/lets-get-digital-bundle/This week, content strategist Julia breaks down LinkedIn’s new AI-powered algorithm and what it means for your visibility. Learn why topical consistency, profile optimization, and content depth now matter more than ever. Plus, how to avoid outdated tactics hurting your reach, and why now is the time to refresh your LinkedIn profile.Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  41. How I Would Build My Personal Brand on LinkedIn From Scratch: Marketing Tips for Entrepreneurs 17.03.2026 10min

  As a LinkedIn strategist and ghostwriter, I share what I’d do if I were starting LinkedIn from scratch, based on how I rebuilt my own presence when I pivoted my business.Spot the gaps in your LinkedIn profile, network, and messaging to attract clients effectively. Why trust me? I specialize in working with coaches and consultants for business growth. This episode guides you through essential steps to create a strong personal brand. If you’re ready to fix your profile and create a clear direction for your content, you can explore working with me below:LinkedIn Profile Makeover: https://juliazatta.mvsite.app/products/offers/view/1190990Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
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  40. How to Position Yourself as a Thought Leader on LinkedIn 10.03.2026 13min

  LinkedIn strategist and ghostwriter Julia Zatta breaks down the exact framework she uses to position founders, coaches, and consultants as thought leaders on LinkedIn. If you want to stand out on LinkedIn, this episode will help you rethink how your LinkedIn profile, positioning, and content strategy work together. This episode is perfect for service-based business owners, consultants, and coaches who want to attract clients, collaborators, and opportunities through LinkedIn.Additionally, if you’d like support refining your LinkedIn positioning, profile, and content strategy, you can learn more about Julia’s 1:1 LinkedIn content coaching here: https://juliazatta.mvsite.app/products/courses/view/1191877Follow me (Julia) on Instagram: https://www.instagram.com/juliazatta_copywriter/& on LinkedIn: https://www.linkedin.com/in/julia-zatta/Join my email newsletter: https://juliazatta.myflodesk.com/16-post-ideas