Tomorrow's Bites with Andrés and Sjacco
Andrés and Sjacco
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Food is a problem and this podcast is full of solutions. The food entrepreneurs fixing it are building the most interesting companies in the world. Tomorrow's Bites, hosted by Andrés and Sjacco, gets inside the playbooks of the founders, farmers, investors and operators scaling food businesses that actually matter, and shaping what ends up on tomorrow's plate. If you're building a food startup, working in the food industry, or just hungry to learn from the people reshaping it, this podcast is for you.
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How a Yorkshire Farmer Built 100 Products From One Crop, Without a Business Degree - With Adam Palmer Regenerative Farmer & Entrepreneur of the Honest Bean & more 22.07.2026 1ч 13минWhat do you do when you realise at 19 years old that farming alone will never pay the bills and you have no business degree, no brand experience, and one crop to work with?In this episode of Tomorrow's Bites, we sit down with Adam Palmer, regenerative farmer and founder of Littleseed, Charlie & Ivy's, and The Honest Bean Company a man who built over 100 products from a single farm on the hills of the Yorkshire Wolds, entirely through trial, error, and the fearlessness of not knowing what he didn't know.Adam went fully regenerative in 2019, no pilot, no small trials, straight in. He stopped ploughing overnight, rebuilt his soil from scratch, and quietly became one of the last cold-press rapeseed oil producers standing in the UK after a market of 60 or 70 brands rose and collapsed around him. Along the way, he learned branding the hard way, watched a product fail because the label was dark blue, relaunched it and saw a 60% sales uplift without changing a single ingredient, and then turned a bucket of stolen fava beans from a neighbor's shed into a snack brand consumers genuinely love.We explore:Why Adam went fully regenerative overnight — no trials, no safety net — and what happened to his soil, his yields, and his billsHow farming taught him that soil is an asset, not a surface — and why most farmers around him still haven't made that shiftThe 66-bottle farmer's market moment that convinced him to build a food brand from scratchWhat a brand consultant standing in a Scottish farm shop aisle taught him about why good products failHow raw fava beans sent to locked-down strangers on the internet became the research behind The Honest Bean CompanyThis is a story about what happens when a farmer refuses to just be a commodity supplier and builds an entire ecosystem of value from a single piece of land.🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Adam PalmerLook into Honest beans -
Building in Public #9: How To Win Essential Partnerships With Retailers, Wholesalers and Farmers with Andres Jara Co-Founder of Favamole 15.07.2026 35минWhat if the real reason your retail partnerships aren't converting has nothing to do with your product and everything to do with how you think about the word "sales"?In this episode of Building in public, we check back in with Andres Jara, founder of Favamole, for another building-in-public update, and this one goes deep on the thing that nobody in food business school teaches you: how to actually build relationships across an entire supply chain, without ever reducing people to the role they play in your revenue model.From farmers to wholesalers to restaurant chefs, Andres has been learning — often the hard way — that every link in the food supply chain runs on the same currency: trust. And trust, it turns out, follows seasons, requires patience, and has almost nothing to do with a cold email.We explore:Why the "valley of death" for food startups isn't about cash flow — it's about whether partners believe you'll still be there next yearHow Andres thinks about wholesalers not as logistics partners but as ecosystem players — and why that changes everything about how you show up in a meetingThe dinner that changed how he thinks about stakeholder relationships: inviting chefs, farmers, investors, and caterers to celebrate the supply chain itselfWhy the word "cold" in cold outreach is the real problem — and how reframing it shifts the energy of every message you sendHow timing within natural seasons should dictate when you talk to farmers, restaurants, and retailers — and why ignoring that rhythm costs you relationshipsWhat's coming after summer: a new retailer listing, a product rebrand, and a flavor born from subtraction, not addition🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website -
How to Build a Winning Food Brand in 2026: An Investor's Honest Take - with Founding Partner of Gota Ventures, Vincent Kuiper 08.07.2026 1ч 5минIn this episode of Tomorrow's Bites, we sit down with Vincent Kuiper, founding partner of Gota Ventures, to build what might be the most honest roadmap for launching a food brand in 2026. Vincent has now covered over a dozen case studies of breakout CPG brands. Graza, Chomps, Upfront, Good Girl Snacks... What he found across all of them isn't what most founders expect to hear.Vincent started investing at 16. His father gave him a brokerage account with 50 euros as a birthday present and said: just play with it. Fifteen years later, he co-founded an international angel syndicate of 55 investors from 15 countries, many of them former insiders at Cargill, Unilever, and major beverage companies, built specifically to open a food industry he calls a closed ecosystem.What he learned from the inside is this: most food startups don't fail because the product is bad. They fail because they try to change how people behave.In this conversation, Vincent breaks down the full journey from idea to shelf:Why the most overlooked categories in the supermarket are the most interesting ones to build in right nowThe one metric he checks before anything else when a food brand lands in his inboxWhy he would not invest in an electrolyte brand today, and what that says about copycat risk across the whole CPG spaceHow Chomps reached 900 million in revenue with two or three SKUs, and what most founders do insteadThe manufacturing decision that founders always get wrong in the first yearWhen D2C is a testing lab and when it becomes a crutchWhy retail velocity matters more than follower count when he's doing due diligenceWhat he thinks about Upfront's move into supermarkets, and why he's watching it closelyThis is a conversation about commercial reality, category timing, and the discipline it takes to build something that lasts beyond a trend cycle.If you are building a food brand or thinking about it, this is the episode to listen to before you make your next move.Share it with a founder who is about to scale before they are ready.GOT SOMEONE IN MIND? TELL US WHO WE SHOULD BRING NEXT.🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Vincent KuiperLook into: Gota Ventures -
The Part Listener's Didn't Skip: How This Regenerative Farmer Built A Brand That Is Selling Better Than Conventional - from our conversation with Farmer and Founder of Squeeze Citrus, Herb Young 01.07.2026 9минCan a tiny farm out-earn a commodity grower? Herb Young proves it can. His neighbors thought he'd gone crazy: an organic hippie with 1,350 citrus trees. Then they saw his website: sold out, sold out, sold out. Now those same conventional farmers are calling him for advice. Herb built Squeeze Citrus as a commercial brand from day one, with professional branding, direct-to-consumer marketing, and a story rooted in nutrient density and regenerative farming. He found his customers in a health-conscious niche, not the supermarket next door. With Herb, we unpack how a food brand built on soil health and premium positioning can beat the commodity game. In 12 min you learn how regenerative agriculture, smart branding, and a clear market can turn a small farm into a sold-out food business.Listen to the full episode here -
Inside the Venture Studio Turning 300 Applicants Into Food System Changers - With Bart van der Zande Director Fresh Ventures Studio 24.06.2026 1ч 11минWhat if the missing ingredient in the food system isn't a better product, but a better way to build the people who build the products?In this episode of Tomorrow's Bites, we sit down with Bart van der Zande, Director of Fresh Ventures, a venture studio on a mission to transform the food system by doing something that accelerators and VCs largely don't: building companies from scratch, before the idea even exists, with founders who are selected not just for their skills but for their relationship with a problem.From 3,000 people reached to 300 applications to 25 carefully chosen founders per cohort, Fresh Ventures runs one of the most intentional company-building processes in the agri-food space. Bart has seen what separates the founders who break through from the ones who don’t, and it has very little to do with the technology they build.We explore:Why venture studios are fundamentally different from accelerators and VCs and why the food system specifically needs all threeHow Fresh Ventures selects founders before the solution exists and why "problem-founder fit" matters more than the pitchWhy deep domain experts are often the hardest people to get unstuck and how to coach them back to the problem they're actually best placed to solveThe red flags Bart watches for in founders: fixed mindsets, burning relationships, and falling in love with a solution instead of a problemHow the same venture building model is now being replicated in Uganda and Tanzania and why the approach has to be completely different And much more…This is a conversation about what it actually takes to build companies that don't just grow but change the system they operate in.GOT SOMEONE IN MIND? TELL US WHO WE SHOULD BRING NEXT.🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Bart van der ZandeLook into: Fresh ventures Venturing Into Regenerative Food Systems for everyone that do not know where to start. -
The Part Listeners Didn't Skip: How Food Startups Can Leverage Their Branding To Get Listed in Wholesalers - with Steve D. Sailopal, co-founder of Curry Smugglers 17.06.2026 8минHow can you position yourself when you don't have a distribution network or the necessary industry connections?Maybe everything you need to catch people attention is identity.Curry Smugglers didn't knock on wholesaler doors, the wholesaler called them. Steve D. Sailopal built a brand distinctive enough that Selfridges stocked it, Fortnum & Mason gave them a full window display on Piccadilly, and buyers came looking. The product started in focus groups in Margate, and from there the brand took it to London's most iconic shops. With Steve, we unpack how branding does the selling before your sales team exists. In 9 min you learn why standing out is the only distribution strategy that matters early on. -
Why Blockchain Is Going To Change Agriculture and Food Businesses Forever - with Neil Smith, Co-Founder of Grow 10.06.2026 55минThe farmer knows more about your food than anyone. But he doesn't own a single byte of data about it. Someone else does and they're not sharing the value back.In this episode of Tomorrow's Bites, we sit down with Neil Smith, co-founder of Grow, to unpack one of the most counterintuitive arguments in food right now: that blockchain, the technology most people associate with crypto speculation, might be the most powerful tool farmers have ever been handed.Neil didn't come from tech. He grew up farming in Canada, barely scratching two pennies together in bad years, watching a market system that rewarded yield over nutrition and stripped farmers of any real voice. His youngest sister has stage four cancer, brought on by what he describes as the failures of our food system. That's not theory for him. It's personal.What he built with Grow isn't a crypto play. It's a ledger that nobody can manipulate, and the first blockchain built specifically around the utility of feeding people, not the speculation of trading tokens.In this conversation, Neil reveals:Why farmers are the most data-rich people in the food chain, and the least compensated for itHow Grow's first validation case was tracing regenerative food from a single farm to Amazon's Climate Pledge Arena, and why that changed everythingWhy the biggest obstacle to fixing the food system isn't consumer behavior, it's yield, and the entire economic model built around itHow a convertible blockchain token creates real utility without ever needing to flip back to fiat currencyWhy it's older farmers, not younger ones, who are the first to adopt what Grow is building, and what that says about the future of the family farmThe assumption that almost derailed the whole project: that change has to come from the ground upAnd why 20,000 community members in two years, 60% of them farmers, convinced him that the timing might finally be rightThis is a conversation about trust, data sovereignty, and what it actually takes to build technology that serves the people growing our food, not the companies selling it.If you work in food, agriculture, or impact investment and you've ever wondered whether blockchain is real or just noise, this episode will change how you think about it.GOT SOMEONE IN MIND? TELL US WHO WE SHOULD BRING NEXT.🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Neil SmithThe company: GrowThe community: Grow Skool -
Building in Public #8: How To Secure Funding As A Food Startup In Your First Year - With Andres Jara Co-Founder Of Favamole 03.06.2026 33минMost food startups run out of money before they run out of ideas. The ones that don't share one thing in common: they started planting before they were hungry.In this Build in Public episode of Tomorrow's Bites, Andres Jara is back with a month that took him from securing funding in the Netherlands to speaking on stage at a regenerative agriculture summit in Colombia, and seeing his father for the first time in seventeen years.This episode goes deep on something most founders avoid talking about in public: the actual mechanics of funding a food startup without giving away equity, without accumulating debt you can't repay, and without signing something that ends your journey before it begins. Andres breaks down the exact funding construction Favamole used, combining a grant from Stichting DOEN, a co-financed arrangement with the Rabo Foundation, and a convertible grant structure most founders have never even heard of.But the real lesson isn't financial. It's about timing.In this conversation, Andres reveals:Why the biggest funding mistake founders make is starting to look when they're desperate, and what to do insteadHow a convertible grant works: you only pay it back if you succeed, and why that changes everything psychologicallyWhy Favamole split its funding plan across two organizations on purpose and what transparency had to do with itWhat Colombia's 53-year civil war accidentally protected, and why it makes it one of the most exciting food systems on the planet right nowWhy he went to a Latin American summit and refused to ask for anythingAnd what meeting his father after 17 years taught him about how to show up in a negotiation🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website -
Innocent: He Went to Uganda's Villages And 500 Conversations Later, He Built a Business Farmers Actually Want with Innocent (Olur) Ociti founder Kicente EcoLogic 27.05.2026 1ч 4минWhat if the only way to build a business farmers actually want is to shut up, sit down, and have 500 conversations first?In this episode of Tomorrow's Bites, we sit down with Innocent Ociti, founder of Kicente EcoLogic in Uganda a former humanitarian worker who left the offices of UNDP to go village by village, garden by garden, learning what smallholder farmers actually need. Not what they say in groups. Not what shows up in reports. What they reveal over a local brew when their guard finally comes down.What Innocent built is not a typical agri-input business. It's a farmer-led distribution network where communities appoint their own trusted experts, organic inputs are tested in demo gardens before they ever reach a field, and credit is extended so farmers can pay after harvest. It took counterfeit seeds wiping out two sub-counties' worth of maize to show him where to begin and 500 individual conversations to show him how.We explore:Why talking to farmer groups taught Innocent almost nothing and what changed the moment he walked into their gardensHow two entire seasons were lost selling the right inputs the wrong wayWhy farmers don't buy because of health benefits and what they actually care aboutHow communities, not founders, should choose who leads a farmer networkWhat it costs to build trust in a place where agriculture is still seen as the last resortWhy 500 one-on-one conversations is the bare minimum before you think you understand a marketThis is a story about deep listening as a business strategy and what happens when someone from the outside earns the right to belong.GOT SOMEONE IN MIND? TELL US WHO WE SHOULD BRING NEXT.🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Innocent (Olur) Ociti -
The Part Listeners Didn't Skip: The Food Content Strategy that got Wendy The Food Scientist +600K Followers - from our conversation with Wendy Luong 20.05.2026 10минSeven months of daily posting lead her to a burnout for only 5,000 followers. Most people would quit. Wendy Luong didn't; she just stopped copying others and started being herself: A food scientist with a Chinese mom and a lab full of ideas. That shift changed everything. One video about boiling tofu, combining science and her mother's wisdom, brought her 100,000 followers overnight. With Wendy, we unpack the exact content strategy behind her growth, and why your expertise is already your biggest asset. In 12 min you learn how to stop guessing and start building a content strategy that actually works. -
Honey and Bunny: How Food Designers Help Food Founders To Think Beyond The Ordinary— with Martin Hablesreiter and Sonja Stummerer, Food Designers. 13.05.2026 1ч 8минMost food founders obsess over ingredients and market fit. But they barely wonder about why food looks the way it looks.In this episode of Tomorrow's Bites, we sit down with Martin Hablesreiter and Sonja Stummerer, the Austrian duo behind Honey and Bunny, to challenge everything food founders think they know about why people actually eat what they eat. They are architects turned food designers turned performance artists, and their work has been quietly dismantling the most rational assumptions in the food industry for over two decades.Martin and Sonja are specialists in provoking. They've hidden scientists in dinner audiences, made people dig food out of soil with their bare hands, filmed inside Queen Victoria's private toilet for a sandwich performance, and smashed a plate of leftovers onto the floor of a Milan department store to make food waste visible in a way no conference ever could.But behind the theater is a serious argument: food founders are thinking too rationally about a completely irrational world.In this conversation, they reveal:Why 200 shapes of pasta exist and what that exposes about the myth that design follows functionWhy lab-grown meat will never replace meat, but might succeed as something entirely newHow a room of 15 EU food scientists all agreed on the "most sustainable sandwich", and why that moment exposed the absurdity of one-size-fits-all food policyWhy is food the only material on earth that can make the most stressed person on the street stop and listenThe iron triangle of science, politics, and economy that quietly engineered today's industrial food system and why that also means we can change itAnd why the biggest barrier to sustainable eating isn't knowledge or willpower, it's that people think they're aloneIf you build, brand, or communicate anything in food, this episode will make you rethink where innovation actually starts.🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram😊 The guest: Martin Hablesreiter & Sonja Stummerer🌎 Website -
The Part Listeners Didn't Skip: Why Your First Product Should Look Cheap and Ugly - from our conversation with the Co-Founder of Collie, Daniel Reisman 06.05.2026 13минWhat if the ugliest product in the room turned out to be the most revolutionary? Most founders wait until things look polished before showing them to the world. Daniel Reisman did the opposite: he strapped a phone to a cow's neck, turned on vibration mode, and started a farming revolution. His co-founder Chris built a black box full of spaghetti wires, handed it to a skeptical farmer, and pushed a button. The cows stood up and walked to the barn. That was enough. With Daniel, co-founder of Collie, we explore why done and ugly beats perfect and invisible every time. In 14 min you learn why your first product just needs to work.Listen to the full episode here -
Maarten: How Staying Small Can Change Everything, Maarten's Model for Local-First On A Global Scale with Maarten Klop from Grounded 29.04.2026 1ч 8минWhat if the key to changing the global food system is refusing to think globally?In this episode of Tomorrow's Bites, we sit down with Maarten Klop, co-founder of Grounded & Amped and community organizer behind some of the most quietly radical food and regenerative projects in the Netherlands. Maarten doesn't build empires, he builds roots. Starting with a festival on a military fortress with zero budget and a WhatsApp group, he's spent seven years proving that real trust, real food, and real change can only be built at the local level and that staying small might actually be the most powerful strategy of all.We explore:Why local identity is a competitive advantage, not a limitation and how to scale without losing itHow Grounded delivered healthy food to 80,000 families during COVID in under a week because the network was already thereThe "game metaphor" for regional food collaboration: inventory, challenge rooms, and finding the right friends with the right toolsWhy the hardest part of building regenerative food systems is the work nobody pays forWhat mycelium, Minecraft, and bottom-up organizing all have in commonHow to build a movement when the global statistics are overwhelming and why a single apple is more powerful than an IPCC reportAnd much more...GOT SOMEONE IN MIND? TELL US WHO WE SHOULD BRING NEXT.🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Maarten Klop -
Build In Public #7: “Our Office Burned Down, Here's What It Really Means to FavaMole” With Andres Jara Co-Founder Of Favamole 22.04.2026 30минWhat do you do when a fire burns down your office and takes your brand story with it?In this episode of Tomorrow's Bites, we check back in with Andres Jara, Co-founder of Favamole, for another raw and unfiltered building-in-public update. Just one day after our last recording, a fire tore through Kitchen Republic, the shared workspace where Andres and dozens of other founders were building their companies. What was lost? Marketing materials, labels, and the narrative Favamole had been printing on boxes for months. What was found? A blank canvas, and the courage to finally tell a different story.We explore:Why losing everything in a fire can give you as well new opportunities as a startup.How Andres turned a crisis into community, and why hundreds reached out to support him.The pivot Favamole is making: from "alternative to guacamole" to something far bigger.Why simplicity is the hardest thing to build into a mission-driven food company.The "Law of Zunzu”, and how to actually win at trade shows.What masculine and feminine energy have to do with building a regenerative business.This episode is about more than a fire. It's about what you rebuild when you no longer have an excuse to keep telling the wrong story.Share this with a founder who needs to hear it!!🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 WebsitePS: Here you can support Kitchen Republic. -
Mustafa: How Forgotten Crops Could Fix the Food System & Why Nobody Is Growing Them Yet — with Mustafa Durgun, Founder of Sovereign Yields Initiative 15.04.2026 54минWe grow fewer than 20 crops to feed 8 billion people. Meanwhile, thousands of nutritious, climate-resilient crops are sitting in the ground: forgotten, stigmatized, and completely ignored by the market. Why?In this episode of Tomorrow's Bites, we sit down with Mustafa Durgun, founder of the Sovereign Yields Initiative, to expose one of the most overlooked blind spots in our food system: the crops we stopped growing not because they failed us, but because we built an entire industrial machine around the ones that did.Mustafa grew up in Istanbul, obsessed with what food represents culturally, historically, and politically. That obsession took him from selling potatoes in Germany to designing climate-resilient food projects in Angola, to now working on transforming his own family's stagnant goat farm in Turkey into a regenerative system. Along the way, he learned something most food system thinkers avoid saying out loud: farmers don't grow what's good for the planet. They grow what pays.In this conversation, Mustafa reveals:Why neglected crops carry a stigma of poverty and how that shame is the real barrier to adoptionHow to reintroduce forgotten crops without asking anyone to consciously choose themWhy the knowledge gap, the value chain gap, and the financial clarity gap are the three locks keeping these crops out of the marketWhat ready-to-use therapeutic foods could unlock for global nutrition, and why his best proposal never got fundedWhy "fully local food systems" may be more of a feel-good myth than a resilience strategyHow to navigate EU grant applications when you're working on crops nobody has researched yetAnd what food sovereignty actually means when you strip away the buzzwordsAnd much more...🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Mustafa Durgun -
The Part Listeners Didn't Skip: Why Thinking 1,000 Years Ahead Changes Everything in Farming - from our conversation with Initiator of the 1000 Years Vision Movement, Peter Michel Heilmann 08.04.2026 13минWhat would change if farmers stopped planning for the next season and started planning for the next 1,000 years?Most agricultural systems are built around short-term yields, annual revenues, and immediate survival. But what if the real question is not how to grow more next year, but how to protect and regenerate land for generations to come?With Peter Michel Heilmann, initiator of the 1,000 Year Vision Movement, we explore a radically different approach to farming. One that starts with understanding where you are today, then builds a roadmap toward a long-term vision that outlives you.This is not just philosophy. It is structure.From creating nonprofit trusts that protect land and values, to unlocking new forms of capital like philanthropic funding and Earth certificates, the model redefines how farms can grow without losing their purpose.But the most powerful shift is human. Instead of chasing growth, Peter Michel shares a method based on listening, feeling the land, and building relationships that emerge naturally over time.In just 14 minutes, you will discover why thinking in centuries might be the most practical decision a farmer can make today.Listen to the whole conversation with Peter Michel here. -
Hana: Why Most Health Food Brands Fail And What Greenhouse Did Differently With Hana James Co-Founder of Greenhouse 01.04.2026 55минMost health brands don’t fail because they lack good intentions.They fail because good intentions aren’t enough.In this episode of Tomorrow’s Bites, we sit down with Hana James, co-founder of Greenhouse, to unpack what it really takes to build a health food brand that lasts more than a trend cycle.Hana didn’t start in business. She was on track to become a doctor. But during that journey, she realized something powerful: medicine is often reactive, while food can be proactive. That shift led her to build something different.From selling out on day one in freezing Toronto winters, to expanding into the U.S. market, Hana shares:Why product quality is non-negotiableHow branding evolves without losing identityThe uncomfortable truth about flops (yes, even garlic shots)Why storytelling matters more than ever in crowded marketsAnd what it takes to scale a mission-driven health brand without compromising your valuesThis is a conversation about resilience, iteration, ego checks, and long-term thinking.If you’re building in food, health, or consumer products, this episode is for you.🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Hana JamesLook into the company Greenhouse -
Build In Public #6: What Does Running the Company Alone for a Month Teach You About Your Co-Founder? - with Andres Jara Co-founder Favamole 25.03.2026 22минGO FUND ME TO HELP FAVAMOLE AFTER THE FIRE: https://www.gofundme.com/f/from-fire-to-regeneration-support-favamole/cl/What if the best thing your co-founder ever did for your company was go on holiday?In this Build in Public episode of Tomorrow's Bites, Andres Jara returns with a month that threw everything at him at once: two accelerator demo days, new funding, a Finnish retailer landing in his inbox, a house move, and a co-founder on the other side of the world. The result? An accidental masterclass in what it actually means to build something bigger than yourself.Because here's what nobody tells you: the moment you have to do your co-founder's job, you stop taking it for granted.Andres shares what this month really looked like: the overwhelm, the role swap, and the unexpected appreciation that came from it:Why finishing second in a 30-company pitch competition can feel like winningHow LinkedIn visibility pulled a Finnish retailer straight to Favamole's door without a single cold emailWhat swapping roles with your co-founder teaches you that no meeting ever couldWhy saying yes to everything is a superpower that slowly becomes a liabilityThe honest cost of moving house, closing funding, and running solo operations simultaneouslyAnd why spring and the first real sprouts above the ground finally feel earnedThis is a conversation about overwhelm, gratitude, and the quiet confidence that comes when you realize the company can move without you holding everything together.If you're building with a co-founder, or wishing you had one, this episode will hit differently.Share this with a founder who needs to hear it.🙏 LEAVE A REVIEWIf you like our podcast please leave us a review on your favourite platform, even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show!🙏 LEAVE A REVIEW If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show! 👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website -
Nita: Why Kitchens Won't Buy Your Sustainable Vegetables & What Nimble Is Doing About It — with Co-Founder of Nimble, Nita van Dam 18.03.2026 1ч 2минMost sustainable food startups think the hardest part is growing better vegetables. But you hit the real wall the moment you need to get those vegetables into kitchens.In this episode of Tomorrow's Bites, we sit down with Nita van Dam, co-founder of Nimble, to unpack why the gap between nature-inclusive farmers and professional kitchens is wider and stranger than most people think.Nita didn't start in business. Half Thai, half Dutch, raised on questions, she studied human ecology, spent time farming, and worked inside commercial kitchens. What she found was a broken middle: farmers growing exceptional, wonky, seasonal produce that the food industry simply wasn't built to receive. So she built Nimble a fair, flexible processing facility that transforms Dutch nature-inclusive vegetables into ready-to-use mixes for chefs, catering companies, and hospitals.But selling impact into institutional kitchens is a masterclass in friction. In this conversation, Nita reveals:Why "sustainable" vegetables don't sell themselves and what actually moves kitchens to switchHow seasonal supply, menu planning cycles, and centralized catering create invisible walls for food startupsWhy the wonky vegetables nobody else wants are actually Nimble's hidden advantageWhat it really feels like to push against a system that doesn't push backHow steward ownership shapes the kind of investors and mission you attractAnd why voting with your fork, even in a hospital, might be more powerful than any policyAnd much more...🙏 LEAVE A REVIEWIf you like our podcast please leave us a review on your favourite platform, even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show!👋 GET IN TOUCH WITH US👥 Linkedin📸 Instagram🌎 Website😊 The Guest: Nita van Dam🌱 Look into the company: Nimble -
The Part Listeners Didn't Skip: How One Honest Conversation Led to a €250K Investment - from our conversation with Co-Founder of Favamole, Andrés Jara 11.03.2026 9минHow do you actually find the right investor?Many founders believe it starts with the perfect pitch deck, the right numbers, and a polished presentation. But sometimes, the real connection happens somewhere else entirely.In this short episode, Andres Jara, co-founder of Favamole, shares how a simple and honest conversation at a regenerative agriculture conference led to a €250K investment.Instead of pitching metrics and projections, the conversation started with something much more human: the personal struggles behind building a startup.That moment of authenticity created alignment. And alignment created trust.The lesson is simple but powerful. Investors are not only looking for numbers. They are looking for people, values, and a clear reason why the work matters.In just 10 minutes, we explore why the best partnerships often start with honesty rather than a pitch.Listen to the whole conversation with Andrés here.
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