Forms of Recreation: Customer Retention

Forms of Recreation: Customer Retention

Forms of Recreation
Страна США
Язык EN
Эпизодов 51
Последний 16.08.2026

This podcast explores customer retention strategies used by iconic brands like National Geographic, Rapha, and LEGO. Host André Brathwaite shares the backstories of each brand's founder and focuses on hobby-driven experiences such as clubs, locations, and activities that contribute to brand success. The show is aimed at marketing teams and offers insights into building loyalty through engaging customer experiences.

Эпизоды

  • #60. Andre’s Notes → Jose Cuervo® Express 16.08.2026 9мин
    Listen to André Brathwaite, podcast host of Inside Spaces by Forms of Recreation, share his notes on a space for tequila enthusiasts to step into and go beyond the products Jose Cuervo makes.
  • #59. Andre’s Notes → National Geographic® Museum of Exploration 10.08.2026 10мин
    Listen to André Brathwaite, podcast host of Inside Spaces by Forms of Recreation, share his notes on a space for nature, science, and cultural enthusiasts to step into and go beyond the products National Geographic makes.
  • #58. Andre’s Notes → Babylonstoren® Garden 02.08.2026 9мин
    Listen to André Brathwaite, podcast host of Inside Spaces by Forms of Recreation, share his notes on a space for gardening hobbyists to step into that goes beyond the products Babylonstoren makes.
  • #57. Andre’s Notes → Rapha® Clubhouse Shanghai 26.07.2026 10мин
    Listen to André Brathwaite, podcast host of Inside Spaces by Forms of Recreation, share his notes on a space for cycling hobbyists to step into that goes beyond the products Rapha makes.
  • #56. Back To The Start 19.07.2026 6мин
    In this episode, founder and host, André Brathwaite, gets vulnerable about the challenges he has faced while building Forms of Recreation.
  • #55. Voice of the Customer → We Are Bored 11.07.2026 6мин
    In this episode, we talk about how brands can help adults shift from using their phones to satisfy boredom to engaging in enjoyable hobbies. Marketing teams, this episode is for you. And for adults, this is for you too.
  • #54. Voice of the Customer → Signal Through The Noise 04.07.2026 6мин
    In this episode, we talk about how brands can help adults send a signal to others who share the same hobby. Marketing teams, this episode is for you. And for adults, this is for you too.
  • #53. Voice of the Customer → Just For Play 28.06.2026 5мин
    In this episode, we talk about how brands can help adults who have forgotten the joy of play. Marketing teams, this episode is for you. And for adults, this is for you too.
  • #52. Voice of the Customer → Life After Retirement 21.06.2026 6мин
    In this episode? What life after retirement is like for most adults, and how it can be better with the help of brands. Marketing teams, this episode is for you. And for adults, this is for you too.
  • #51. Introducing → Voice of the Customer 13.06.2026 2мин
    I'll be giving brands a perspective on problems adults face in the world we all live in, and the opportunities to solve them.
  • Recap → 5 Best Episodes of Spring ‘26 06.06.2026 14мин
    Listen to host André Brathwaite share the five best episodes of Spring ‘26, featuring Nintendo, Van Cleef & Arpels, Concha y Toro, Disney, and Osulloc. Thriving brands that extend beyond selling products; they provide hobby-driven experiences.
  • #49. Spaces For City Walkers → Strategy Used by Camper® 30.05.2026 9мин
    Listen to host André Brathwaite share the backstory of Camper, founded by Lorenzo Fluxà, and how he turned his passion for shoemaking into a lasting brand that uses a customer retention strategy: hobby-driven experiences, including a club called The Walking Society, locations such as the Camper Hotel in walkable cities such as Barcelona and Berlin, and hobby-driven activities such as their Walk, Don't Run challenge in partnership with Strava.
  • #48. Spaces For Climbers → Strategy Used by SCARPA® 23.05.2026 10мин
    Listen to host André Brathwaite share the backstory of SCARPA, founded by Rupert Guinness, and how the Parisotto family turned their passion for shoemaking into a lasting brand that uses a customer retention strategy: hobby-driven experiences, including places (Indoor climbing gyms in partnership with Climbing District) and in-person activities (clinics in partnership with Arc’teryx Academy).
  • #47. Spaces For Video Gamers → Strategy Used by Nintendo® 16.05.2026
    Listen to host André Brathwaite share the backstory of how founder Fusajiro Yamauchi turned his passion into a lasting brand that uses a customer retention strategy: hobby-driven experiences, including places (Super Nintendo World [Japan, Los Angeles, and Orlando], The Nintendo Museum, and Nintendo Stores) and activities (Play Nintendo Tour, Nintendo In-Store Events, and Nintendo Live).
  • #46. Spaces For Weight Lifters → Strategy Used by Gymshark® 09.05.2026 9мин
    Listen to host André Brathwaite share the backstory of how founder Ben Francis turned his passion into a lasting brand that uses a customer retention strategy: hobby-driven experiences, including places (Gymshark Stores and Gymshark Lifting Club), and activities (Gymshark Lift Events and Gymshark Activities).
  • #45. Spaces For Driving Enthusiasts → Strategy Used by Porsche® 02.05.2026 9мин
    Listen to host André Brathwaite share the backstory of how founder Ferdinand Porsche turned his passion into a lasting brand that uses a customer retention strategy: hobby-driven experiences, including clubs (Porsche Clubs Worldwide and Porsche GT Circle), locations (Porsche Experience Centers and Porsche Museum), and activities (Porsche Travel Experience, Porsche Track Experience, Porsche Ice Experience, and Porsche Roads).
  • #44. Experiences For Hikers → Strategy Used by Merrell® 25.04.2026 10мин
    Listen to host André Brathwaite share the backstory of how founder Randy Merrell turned his passion into a lasting brand that uses a customer retention strategy: hobby-driven experiences, including activities (Merrell Hiking Club, Merrell Urban Hiking Guides, and The Merrell Fund Live).
  • #43. Spaces For Wine Enthusiasts → Strategy Used by Concha y Toro® 18.04.2026 8мин
    Listen to host André Brathwaite share the backstory of how founder Melchor de Santiago Concha y Toro turned his passion into a lasting brand that uses a customer retention strategy: Hobby-driven experiences, including a location (Centro de Vino and Casa Don Melchor in Maipo Valley, Chile) and activities (tours, wine tastings, and pairings).
  • #42. Spaces For Tea Lovers → Strategy Used by Osulloc® 11.04.2026 11мин
    Listen to host André Brathwaite share the backstory of how founder Suh Sung-whan turned his passion into a lasting brand that uses a customer retention strategy: Hobby-driven experiences, including locations (Osulloc Tea Houses in multiple cities) and activities (tours and tea brewing classes at Osulloc Tea Museum and Factory).
  • #41. Spaces For Foodies → Strategy Used by Eataly® 04.04.2026 9мин
    Listen to host André Brathwaite share the backstory of how founder Oscar Farinetti turned his passion into a lasting brand that uses a customer retention strategy: Hobby-driven experiences, including locations (Eataly Stores in multiple cities) and activities (events, cooking classes, and market tours in Italy and other global cities).

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