The Double Cleanse
The Welsh Twins/W!ZARD Studios
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Hosted by skincare enthusiast James Welsh and professional makeup artist Robert Welsh, The Double Cleanse is your weekly window into everything beauty. James and Robert cover everything from dealing with pimples to how to perfect your makeup and the realities of social media influencing.
Epizode
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Do Influencers Owe You ANYTHING?! 01.06.2026 41minJames and Robert are back with another episode of The Double Cleanse, and this week they're tackling the MASSIVE question: Do influencers owe their followers anything? After celebrating James's 11-year YouTube anniversary (still can't believe it!), the twins chat about their upcoming live shows in New York (April 28th) and LA (April 25th) – complete with meet and greet tickets and intimate seating... we're so excited! The real talk starts when James and Robert address current influencer drama: an unnamed mega-influencer who received a DM from a follower asking them to share a GoFundMe after losing their job – and instead of ignoring it, the influencer went on TikTok to rant that the follower was lazy and should "just get another job." The twins are absolutely furious about this. We're breaking down why influencers DO owe their followers basic respect and kindness - especially when those followers are directly responsible for their wealth and platform. They dissect the argument that "content is the exchange" and compare it to terrible customer service: just because you got your order doesn't mean the server can be rude to you. Most importantly, they emphasize that helping doesn't always mean money – it's about how you REACT when someone asks for help during a genuine crisis. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* Rom&nd Juicy Flash Lip Oil Dr.G - Skin Boost PDRN Sun Serum Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Skincare Tips That ACTUALLY Make A Difference! 25.05.2026 43minLooking for skincare tips that are ACTUALLY going to improve your skin... look no further! James & Robert have you sorted on this episode of The Double Cleanse. After opening with Robert's mysterious allergy situation (is it the salad? The lettuce? Who knows?), the twins dive into another wild fact or fiction story about a fashion influencer who allegedly scammed followers out of hundreds of dollars with a mystery clothing bundle scheme... Our main topic this episode is James & Robert's most valuable skincare wisdom - the products, tips and techniques that are going to help you achieve that highly sought after glow. James delivers his most important skincare tip: CALM DOWN with exfoliation, he explains the "little and often" technique and encourages the use of gentler alternatives for your skin. The key message? You don't need to win a race with your skincare – slow, steady, and gentle wins every time. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* GLOW Peach Peptide Repair Lip Balm Lisa Eldridge Velatura Balm Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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The BEST Beauty Products For Under £10!? 18.05.2026 46minWe're back with another episode of The Double Cleanse... and this time we're proving that great beauty doesn't have to break the bank with James and Robert's favourite budget-friendly products under £10! Opening the show, the twins dive into an important PSA about a disturbing influencer trend: reusing the same fake before-and-after footage for multiple different products. James exposes how some influencers are using blurred filters and even faking acne to create dramatic, fake "transformations" – and people are falling for it in the comments! From there, James & Robert get into the good stuff: their genuine budget beauty heroes that actually work. James champions a Vitamin C powerhouse that rivals luxury brands at a fraction of the price, while Robert raves about the perfect slugging alternative to Vaseline with actual skincare benefits. The twins also share their top shopping hacks for finding drugstore deals. The message is clear: you don't need to spend a fortune to get great results – you just need to know where to look! Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* Cell Fusion C - Laser UV Pore Sun Serum Milk Makeup Hydro Grip Gel Concealer Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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The MOST ANNOYING Influencer Trends On Social Media 11.05.2026 38minJames and Robert are back with another episode of The Double Cleanse, and this week they're calling out the most annoying influencer trends taking over social media right now! After opening with the twins realizing just how miserable and whiny they've become (choking on their own spit and complaining about aluminum foil – classic signs of getting old), they unleash their frustrations about the influencer behaviours that drive them absolutely insane. James & Robert are tackling the rise of "expert" influencers who make blanket statements without proper credentials (looking at you: self-proclaimed dermatologists and "skin experts"), the annoying visual hooks where people wave products in and out of frame or overpour toner for engagement, and the exhausting double standards around "real skin" content. The twins also discuss how some influencers are changing their dialect and speech patterns to mimic other creators and why making bold statements about products being universally bad is irresponsible. The key message? Stop overpromising, stop pretending to be an expert when you're not, and for the love of god, stop wasting toner for a hook! Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* TIRTIR Matcha Dual Serum Rephr LC03 & LC01 Brushes Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Sex DOESN'T Sell Anymore In Beauty (And Here's Why) 04.05.2026 39minWe're getting down and dirty in this new episode of The Double Cleanse as James and Robert ask: Does sex still sell in beauty advertising? After opening with James confessing to scaring himself sleepless with alien abduction stories (ghosts and murderers are fine, but aliens? absolutely not), the real conversation kicks off when the twins tackle how beauty advertising has evolved from the sexy, provocative campaigns of the early 2000s to today's random celebrity endorsements and "fresh, natural" friend-group aesthetics. The twins aren't buying it. James & Robert discuss how sex appeal in advertising has shifted from aspirational glamour to just... attractive people standing around looking relatable. They also question whether brands are using spokespeople who have any genuine connection to the products they're promoting. The overall verdict? They miss the high-fashion, stylised advertising of the '90s and early 2000s (with modern diversity), and they're calling out brands that think slapping a random attractive person in front of a camera counts as compelling marketing. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* Juliette Has A Gun Banana Rush - Eau de Parfum JUNG SAEM MOOL Men Slim Fit Nuder Cushion Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Has Beauty Forgotten About Innovation? 27.04.2026 42minWe're back with another episode of The Double Cleanse, and this week James and Robert are asking the big question: Do we actually want innovation in beauty, or do we just want fun? After opening with Robert reminiscing about his professional makeup kit days (neon pigments for natural bridal makeup, obviously) and the organizational chaos that came with it, the twins dive into a Fact or Fiction story about an influencer who ran a "giveaway" worth $3,000, and the drama of influencers selling their free PR packages for hundreds or even thousands of pounds on resale sites – because nothing says gratitude like profiting off gifts, right? The real topic hits when James and Robert ask: what does innovation even mean in beauty anymore? They debate whether brands care more about going TikTok viral than creating genuinely good products and discuss how innovation has shifted from science-driven formulas to visually appealing packaging. It seems that some brands want cutting-edge science... whilst others want fun packaging and exciting textures! Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* Jordan Samuel Skin Hydrate Facial Serum Little Ondine Powder Blush Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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The Vanity of Influencer Culture (We're Exposing It All) 20.04.2026 49minJames and Robert are back with another episode of The Double Cleanse, and this week they're calling out performative influencer culture! From the fake "minimal beauty routines" to the virtue signalling... it's all getting addressed. We're kicking off the episode by diving into the rise of wellness supplements disguised as skincare. From Medicube's collagen tongue strips to the Korean pick-and-mix supplement shops that feel like Crocs with Jibbitz, they're questioning whether any of this actually works or if it's just fun theatre. The real conversation starts when James and Robert tackle the performative influencer behaviours that are taking over social media – particularly the sudden trend of everyone claiming to have a "minimal routine" despite having PR rooms full of hundreds of products. James and Robert aren't buying it! They discuss how influencers are trying to separate themselves from the negative perception of beauty influencers by pretending to be low-maintenance, anti-consumerist, or morally superior... when in reality they're still promoting products left and right. The twins call out the hypocrisy of dermatologists who claim they "never do sponsored posts" (which just means they don't trust themselves to stay honest), and they champion genuinely authentic creators who aren't afraid to recommend other brands even while running their own. The key message? The general public isn't as stupid as some influencers think – people can see right through the performative nonsense. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* FRANKLY - PDRN Bounce Ball Cream YUNJAC Skin Perfecting Protective Base Prep Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Drugstore Beauty Prices Are OUT OF CONTROL! 13.04.2026 41minJames and Robert are back with another episode of The Double Cleanse, and this week they're asking the question on everyone's mind: Is drugstore beauty even "drugstore" anymore? After kicking things off with stories about getting old (good quality basics are now exciting, apparently) and the best Gen Z customer service experience at a coffee shop, the Welsh Twins dive into the disappearing world of affordable beauty. Remember when you could walk into Boots or Superdrug with £5 and leave with multiple products? Those days are gone, and James and Robert are breaking down exactly why. From the "run don't walk" TikTok viral culture that's pushed drugstore prices sky-high to the brands that used to be affordable entry-level luxury but now cost as much as mid-range products, the twins are calling out how influencer purchasing habits and collecting culture have completely changed the game. They discuss how drugstore hauls used to be a massive YouTube genre, but now that same money barely gets you one or two products. The conversation gets real about how online beauty culture shifted shopping from "buying necessities when you run out" to actively hunting for the next viral sensation – and brands realized they could charge more because people would buy it anyway. The verdict? Drugstore still has gems if you look hard enough, but the era of throwaway purchases and impulse buys is officially over. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! Thank You To Our Sponsors... Dr. Reju-All PDRN Rejuvenating Cream is available now: https://amzn.to/4vfIA5k. #rejuall #drrejuall #rejuallpdrnn Sign-up for your $1 per month Shopify trial today at http://shopify.com/double Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Beauty Hacks That Actually Work (And Ones That Don't) 06.04.2026 49minWe're talking all about the wild world of beauty hacks and skincare techniques on this episode of The Double Cleanse - what's actually useful and what's just viral clickbait! After opening with nostalgic stories about their school days (including a conspiracy theory about James inventing Cadbury's Dream chocolate bar), the twins dive into the modern beauty hack phenomenon. Are influencers really showing you groundbreaking techniques, or are they just making content look more interesting than it actually is? The twins are breaking down the difference between genuinely educational hacks – like colour correction tutorials that teach you colour theory – and the ridiculous "you're using this product WRONG" videos that are purely for entertainment. They're calling out the pressure on influencers to make everything seem revolutionary when really, you can just rub the damn product on your face. The key takeaway? If something is already working for you, ignore the hacks. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* The Beauty Crop Weightless Wonder Airbrush Blurring Setting Spray Hada Labo Gokujyun Hyaluronic Moisture Lotion Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Beauty Brands That You Should Give A Chance! 30.03.2026 41minWe’re back with a new episode of The Double Cleanse, and on this episode they’re shining a spotlight on the underrated beauty brands that deserve way more attention than they're getting! After opening with an absolutely chaotic conversation about Kewpie mayo factory tours in Japan (yes, really), autocorrect disasters, and why eggs on mayonnaise packaging make James physically ill… the twins dive into today's topic: brands that are doing everything right but flying under the radar. From the peel-off lip mask that actually works, to Medicube’s criminally underrated serums that get overshadowed by their viral toner pads. Robert passionately defends toner pads as a "treating yourself" skincare moment, while James argues you could just use a serum instead. The twins are also calling it now: Chinese beauty is about to have its moment in 2026, and if you're bored of clean girl aesthetic, your brand might be Girl Cult. The overall message? These brands aren't playing the viral sensation game – they're just making genuinely good products that work. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* Laka Devil Lip Balm JUNG SAEM MOOL Essential Mool Cream Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Your Controversial Beauty Opinions! Daily SPF, Indie Brands & More 23.03.2026 51minOn this episode of The Double Cleanse, James and Robert are handing over to you as they review YOUR most controversial beauty opinions, as submitted via social media. Does SPF need to be worn in all climates… even cold ones? Are ingredient lists pointless (unless you have allergies)? And is skincare being marketed too much like make-up? It’s all being debated in this episode! We’re also getting passionate about how game-changing brands have created a generation of self-proclaimed “experts” who don’t actually understand formulation, and we’re addressing conspiracy theories about microplastics in skincare. If you've ever had a hot take on beauty, this episode is for you! Robert & James also give their opinion on the Jackie Aina controversy… do you always need to be grateful for gifted products? Or, perhaps, it’s more of a trade-off than you might think. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* REHAB. Retreat Hydrating Under Eye Patches Mizumi Lip Oil Serum Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Y2K’s Dangerous Comeback! The Beauty Industry Shouldn't Repeat These Mistakes 16.03.2026 46minIs the undeniable return of the Y2K aesthetic dangerous? On this episode of The Double Cleanse, James and Robert are tackling the return of nostalgic beauty trends – the good, the bad and the dangerously problematic. Starting with a discussion about the recent America’s Next Top Model Netflix documentary – and the return of “heroic chic” (we’re NOT here for it) – James and Robert get brutally honest about the worrying resurgence of extreme thinness being glorified, the rise of "lunchtime procedures" and how Y2K nostalgia is bringing back some seriously toxic beauty standards. They also discuss their own relationships with cosmetic procedures and why they think their generation has become somewhat immune to the "you should look like this" messaging. The twins are hoping we can keep the fun nostalgia of Y2K – the Hilary Duff movies, the pop music, the glittery makeup – without sliding back into the damaging beauty standards that came with it. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* Knock Melt-In Body Toner MEDIHEAL Madecassoside Derma Cream Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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We HATE To See Beauty Brands Doing These Things! 09.03.2026 43minWe're back with another episode of The Double Cleanse, and this week James and Robert are getting petty about the weird, annoying and downright questionable things beauty brands do that make them NOT want to buy their products! After opening with their obsession with limited-edition K-beauty packaging (Pokémon Pikachu Sunscreen, anyone?) - and a particularly conflicting episode of Influencer Fact or Fiction - the twins unleash their brutally honest pet peeves. From brands constantly bragging about making millions while underpaying staff, awkward email marketing that feels too personal (or not personal enough), and brands that just can't read the room. The twins discuss why indie brands celebrating their millionth million gets old fast, influencer partnerships that feel misplaced, and why sometimes the smallest brand missteps can turn you off forever. If you've ever refused to buy from a brand for a petty reason, this episode is for you! Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* Saltair Driftwood Nourishing Body Oil Laura Mercier Tinted Blue Balm Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Everything K-Beauty Gets Right (And Western Beauty Gets WRONG) 02.03.2026 46minJames and Robert are known for their obsession with K-Beauty! On this episode of The Double Cleanse, the twins are diving into everything that K-beauty is getting right – and why they’re worried that Western influence might ruin it. To the expertly crafted brand philosophies, to the product innovations that are genius, James and Robert are highlighting just why K-beauty is so addictive. But, they’re also not holding back: calling out the brands that are starting to pander to Western audiences and TikTok trends instead of sticking to what they do best. From celebrity endorsements like “Kylie Jenner’s top picks” and why Cardi B promoting a cream feels so out of place in this space, the twins are spilling all about the things that they think K-beauty needs to STOP doing in an attempt to become Westernised. Along the way, they share their genuine K-beauty favourites, from Charlotte Tilbury's plumping lip balm (yes, it's technically Western but bear with them) to the incredible variety of makeup sponges available at Olive Young that will change your entire application game. The message is clear: K-beauty does everything right – the marketing, the imagery, the products – so please don't mess with perfection! Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* numbuzin No.4 Serum HERA Sensual Nude Balm - Glacier Shade Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Do Better! Our Least Loved Beauty Brands 23.02.2026 41minSometimes beauty brands just can't seem to get it right... and on this episode of The Double Cleanse, James & Robert are sharing their brutally honest takes on the beauty brands hey have complicated relationships with. In our Fact Or Fiction segment, the twins discuss a horrifying tale about viral skincare gone wrong. When a woman tried one of those trendy overnight peel-off collagen masks, she woke up with wrinkles that wouldn't disappear – and two months later, she needed filler to fix the damage. Is it fact or fiction? The answer might shock you! James & Robert are calling out luxury fashion houses for selling eyeshadow palettes in cheap plastic packaging, questioning why luxury nail polish is so terrible and... which brand needs to update their packaging? You don't have to love everything a brand puts out, and you're allowed to be picky with your beauty purchases. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* Dr.G Vita Clear Sun Serum Phytosurgence Cosmetics Cream Blush Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Why Are We Obsessed With Going Viral?! 16.02.2026 53minIs chasing fame the worst career move you could make? James & Robert are here with another episode of The Double Cleanse, this week all about social media virality! After diving into their hotel nightmare (complete with invisible people and conjoining rooms…), the Welsh Twins are breaking down the harsh reality behind those millions of views from the fleeting nature of internet fame to the questionable ways people engineer their viral moments. James and Robert get brutally honest about how "going viral" has lost all meaning in 2025, the impact of the internet’s ever-shortening attention span, and how viral success rarely translates into sustainable careers or genuine connections with audiences. They discuss the psychology behind our obsession with viral content, the dark side of internet fame and why they actively avoid going viral themselves (yes, really). If you've ever dreamed of your 15 minutes of TikTok fame or wondered if viral success is worth the price, this episode is your reality check. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! Thank You To Our Sponsors... MUA Makeup Academy's Pro/Base Lumi Tint is available now at https://www.muastore.co.uk Learn a new Language and get up to 60% off your subscription at http://babbel.com/WELSHTWINS Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Looking For The Most Overhyped Beauty Products? These Are The Worst! 09.02.2026 45minThe Welsh Twins are back with another episode of The Double Cleanse, and this week James and Robert are throwing shade at the beauty products everyone loves to hype! Starting off with a debate about American vs British customer service culture (including a shop that has a quota for its staff members touching customers!), we're then diving into the most overhyped, under-delivering beauty products ever. From the cult-favourite Tarte Shape Tape concealer that Robert describes as "liquidated clay" to Caudalie's Beauty Elixir, which James lovingly calls "overpriced mouthwash in a bottle". The twins aren't holding back as they dissect why these viral sensations might not deserve all the praise! They're discussing everything from questionable brand ethics to ingredients that have no business being on your face. Plus, they're calling out Charlotte Tilbury's Magic Cream for making you stick to your bed sheets! If you love the products they're roasting, don't worry – they still love you. But get ready for some brutal honesty and a reminder that hype doesn't always equal quality. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* AMUSE Banana Lip Oil Wype Natural Toilet Paper Gel Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Is Skincare Actually Ruining Your Skin? 02.02.2026 44minHave we just uncovered one of the biggest beauty scams? On this episode of The Double Cleanse, James and Robert are diving into the great skincare paradox! After Robert admitted to finally seeing through a skincare routine (and getting the benefits from it!) in last weeks episode, we're now looking at the other skin. James and Robert explore why your skin barrier is begging you to chill out, how overcomplicated routines can backfire spectacularly and the psychological trap of thinking you need 47 steps to look decent. They also discuss the rise of "skinfluencers" pushing excessive routines and how the industry profits from making you feel like your face is constantly broken. From chemical burns disguised as "purging" to the satisfying simplicity of a three-step routine, James and Robert share their brutally honest takes on when skincare becomes self-sabotage. It's a reality check for product hoarders everywhere! Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* TROIAREUKE ACSEN Oil Cut Cleansing JOOCYEE Jelly Eyeshadow Stick Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Is The Internet Getting Meaner? And, Does Hate Guarantee You Viral Success? 26.01.2026 43minThe internet is full of hate messages... but, can you turn hate into success on social media? On this episode of The Double Cleanse, James and Robert are diving deep into online negativity! Are internet users just getting meaner? James and Robert dive into why TikTok comments feel more vicious than traditional YouTube hate, the rise of "rage baiting" as a hobby and how the algorithm encourages negativity for engagement (you too, can turn a hate comment into viral content!). They discuss the difference between valid criticism and just being an ass and the glorious satisfaction of publicly embarrassing commenters who leave hate with their full name and Bible quotes in their bio. From serial commenters to performative cruelty, nothing is off limits. Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* HERA Sensual Nude Gloss - Shade: Brownie Boy Rebound Skin Milk Activated Cica Toner Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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Begging Your Friends For Support? It’s Out! 19.01.2026 39minWe're diving into a tropic that is guaranteed to spark debate: should your friends and family support your influencer journey? On this episode of The Double Cleanse, James and Robert are sharing their unfiltered POV! They discuss why forcing your mum to like every post might actually harm your algorithm, the difference between genuine organic growth and pity follows, and why treating your content creation like a business from day one is crucial. The twins get brutally honest about the "begging culture" on TikTok, explain why reaching follower milestones through forced support is pointless, and offer better alternatives for building a real community. It's tough love for aspiring creators, but someone needs to say it! Don't forget to subscribe and catch new episodes of The Double Cleanse every Monday! *Product Recommendations* TIRTIR Collagen Core Glow Mask THE TOOL LAB Tool Magnet Styler (Glow/Matte/Pore) Follow The Double Cleanse Instagram: @thedoublecleansepodcast TikTok: @thedoublecleanse YouTube: @thedoublecleanse Learn more about your ad choices. Visit megaphone.fm/adchoices
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