FOUNDED.

Episodet

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  Dylan Moerland / ever.day: Building an AI-Native Company 26.08.2026 50min

  In this episode, we hear the story of Dylan Moerland, founder of ever.day. What started as a skills intelligence platform evolved into a company helping people services companies transform the way they make people decisions with AI. Dylan believes technology should augment people, not replace them, combining data and science with human judgment. We also talk about pivoting when the market changes, the highs and lows of entrepreneurship, taking true ownership, and building an AI-native company designed to scale.
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  Mischulaikah Grune / Orthofoodie: Growing on my own terms 24.07.2026 1h 25min

  In this episode, we hear the story of Mischulaikah Grune, founder and CEO of OrthoFoodie. She built the platform from a deeply personal need to improve her own health. Today, OrthoFoodie helps people take control of their wellbeing with personalized nutrition, lifestyle and health advice, all in one intelligent platform. We also talk about building a mission-driven company, thinking globally, and why the best businesses are often born from personal experiences.
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  Jaime Ascencio / Reefy: Starting before you're ready 30.06.2026 42min

  In this episode, we listen to Jaime Ascencio, Co-founder and CEO of Reefy. Growing up in Mexico, Jaime spent countless hours diving and witnessed the gradual deterioration of marine ecosystems firsthand. Determined to be part of the solution, he moved to the Netherlands as an international student to study at TU Delft, where he co-founded Reefy - a company creating artificial reefs that protect coastlines while restoring and enhancing underwater ecosystems.
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  Thomas Petithuguenin / everox: Leaving corporate to build real impact 12.05.2026 30min

  In this episode we listen to Thomas, CEO of everox. Thomas was appointed CEO and became the company's first employee back when everox was still a university spin-off. Thomas left a comfortable role to pursue a more impactful path, moving from environmental strategy into the cement industry. In this conversation, he shares the realities of early-stage company building - repeating pitches, hiring a team, and shaping the culture - alongside the freedom, ownership, and responsibility that come with it.
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  Kelly Ruigrok / GSES: Changing the world without an office 17.03.2026 42min

  In this episode we listen to Kelly Ruigrock, founder of GSES. Kelly Ruigrok is the founder and CEO of the Global Sustainable Enterprise System, a platform that makes sustainability measurable and transparent for organisations around the world. Starting without a degree and overcoming personal and professional setbacks, she built her company from scratch, turning a vision of a single sustainability standard into a tool used by businesses, governments and major events to drive real impact. Her journey is about resilience, curiosity, and changing the world one metric at a time.