GTM Engineer School

GTM Engineer School

Jared Waxman and Matteo Tittarelli
Држава Сједињене Државе
Жанрови Business, Marketing
Језик EN
Епизоде 1
Последња 09.06.2025

The GTM Engineer School podcast offers an inside look at how modern go-to-market teams are evolving. Hosts Jared Waxman and Matteo Tittarelli interview builders, marketers, and technologists who are redefining sales, marketing, and RevOps using AI, automation, and scalable workflows. Each episode provides tactical insights on wiring together tools like Clay, n8n, and Airops, mental models for high-performance GTM systems, real-world playbooks, and AI-powered workflows. The podcast focuses on what it actually takes to ship growth at scale.

Епизоде

  • How 150+ Companies Are Scaling GTM with AI | Fireside Chat with Insight Partners' Jared Brickman 09.06.2025 44мин
    In this fireside chat, Jared Brickman—VP at Insight Partners and AI advisor to 150+ B2B companies—shares hard-won lessons from the frontlines of AI adoption in go-to-market (GTM) teams.We cover:• The biggest misconceptions about AI in sales and marketing• A simple 4-part framework to prioritize AI use cases• Real case studies from companies like 6sense and top SaaS firms• How to scale campaigns, automate inbound, and support deal teams with AI• Why most companies stall out after buying ChatGPT—and how to avoid itWhether you’re a revenue leader, operator, or founder, this conversation will help you move beyond the hype and build AI workflows that actually scale.🎙 Hosted by Jared Waxman (GTM Engineer School)In this fireside chat, Jared Brickman—VP at Insight Partners and AI advisor to 150+ B2B companies—shares hard-won lessons from the frontlines of AI adoption in go-to-market (GTM) teams.We cover:• The biggest misconceptions about AI in sales and marketing• A simple 4-part framework to prioritize AI use cases• Real case studies from companies like 6sense and top SaaS firms• How to scale campaigns, automate inbound, and support deal teams with AI• Why most companies stall out after buying ChatGPT—and how to avoid itWhether you’re a revenue leader, operator, or founder, this conversation will help you move beyond the hype and build AI workflows that actually scale.🎙 Presented by GTM Engineer School#GTM #AI #SalesTech #MarketingAutomation #B2BSaaS

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