Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners
Rita M. Perez
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Each week, host Rita M. Perez shares tangible and practical business strategies for travel entrepreneurs, covering foundations, marketing, sales, client experience, systems, and supplier relations. The podcast features guest experts and aims to empower travel agents, advisors, agency owners, and other travel professionals to run effective and profitable travel businesses.
Епизоде
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Ep 267 How Travel Agents Can Tell Better Stories on Social Media with Bianca Alba 14.08.2026 31минSend Rita a text with your thoughts! Join us at Prep for Wave Week this year: https://strategictravelentrepreneurpodcast.com/prep-for-wave-week/ Fill out Rita's 2026 Feedback Form: https://forms.gle/3zuchVKZ817RvGyk9 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Storytelling is where so ma... -
Ep 266 Are You Using AI Legally In Your Travel Business? 07.08.2026 29минSend Rita a text with your thoughts! Join us at Prep for Wave Week this year: https://strategictravelentrepreneurpodcast.com/prep-for-wave-week/ Fill out Rita's 2026 Feedback Form: https://forms.gle/3zuchVKZ817RvGyk9 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 I don't know about you, but... -
Ep 265 Why Your Travel Agency Social Media Posts Aren't Working (And How to Fix Them) 31.07.2026 38минSend Rita a text with your thoughts! Join us at Prep for Wave Week this year: https://strategictravelentrepreneurpodcast.com/prep-for-wave-week/ Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 If your social media posts aren't working, it's probably because every single one is trying to sell... -
Ep 264 How Travel Advisors Can Manage Stress and Burnout with Dr. Amanda White 24.07.2026 42минSend Rita a text with your thoughts! Get your ticket to Client Callout: https://strategictravelentrepreneurpodcast.com/client-callout/ Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 You know that feeling when the phone rings and your whole body kind of shudders? Yeahhhh, that's ... -
Ep 263 Figuring Out Your Right Fit Client as a Travel Advisor 17.07.2026 38минSend Rita a text with your thoughts! Get your ticket to Client Callout: https://strategictravelentrepreneurpodcast.com/client-callout/ Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 You don't need to market to everybody, and trying to is why your marketing feels so hard right now.&nbs... -
Ep 262 What to Pack and Film on a Cruise Ship Inspection 10.07.2026 33минSend Rita a text with your thoughts! Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Getting ready for your first or next ship inspection and not totally sure what to bring, film, or expect? I'm breaking down exactly how to prep for a ship inspection, from comfortable shoes and battery packs... -
Ep 261 My 2026 Mid Year Business Review 03.07.2026 44минSend Rita a text with your thoughts! Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 I cannot believe we are already at the halfway point of 2026! In this mid year business review, I'm pulling back the curtain on what January through June actually looked like for me as a travel industry educ... -
Ep 260 Social Media Trends for Travel Advisors in 2026: A Social Media Day Panel 26.06.2026 57минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Y'all, I brought the WHOLE team for this one!! A panel of some of the most brilliant marketing minds in the travel industry, and we went ALL the way in on what's actually working on social media for travel advisor... -
Ep 259 What Travel Clients Actually Pay For and Why Travel Advisors Keep Getting It Wrong with Courtnie Nichols and Lary Néron 19.06.2026 52минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Closed mouths don't get fed, and neither do travel advisors who keep marketing their features instead of their outcomes. Courtnie Nichols and Lary Néron joined me to break down the difference between what yo... -
Ep 258 The Real Reason You Feel Overwhelmed as a Travel Agency Owner 12.06.2026 42минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Join us for the Summer Camp at Sea Open House: https://programs.steeryourmarketing.com/products/offers/view/1195596 Use the Lead Generation Calculator: https://programs.steeryourmarketing.com/products/courses/view/1... -
Ep 257 Pinterest Tips for Travel Agents and Inside the Women in Travel Summit 05.06.2026 41минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Join us for the Summer Camp at Sea Open House: https://programs.steeryourmarketing.com/products/offers/view/1195596 Register for WITS 2027: https://witsummit.com/annarbor I just got back from the Women in Tr... -
Ep 256 How Many Cruises Do You Need to Sell to Make $50,000 as a Travel Agent 29.05.2026 43минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Take Host Agency Reviews' Travel Advisor Survey: https://har.news/survey2026 Join Host Agency Review's Tech Week: https://hostagencyreviews.com/har-wired Ya'll loved the first version so much that you requested a ... -
Ep 255 What I Learned From My First Travel Industry Trade Show as a Vendor 22.05.2026 47минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Take Host Agency Reviews' Travel Advisor Survey: https://har.news/survey2026 Etsy store where I bought my stickers: https://www.etsy.com/listing/1581100221/custom-vinyl-stickers-die-cut-stickers If you have ever t... -
Ep 254 How to Sell Without Being Salesy as a Travel Advisor 15.05.2026 48минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Save your spot at the Travel Tech Audio Summit: https://strategictravelentrepreneurpodcast.com/travel-tech-audio-summit/ Take Host Agency Reviews' Travel Advisor Survey: https://har.news/survey2026 Whitney Shindelar... -
Ep 253 The Best Travel Tech Tools for Growing Your Travel Agency in 2026 08.05.2026 45минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Save your spot at the Travel Tech Audio Summit: https://strategictravelentrepreneurpodcast.com/travel-tech-audio-summit/ It's Travel Tech Audio Summit time and this year's lineup is one I'm super proud of. W... -
Ep 252 Tasks Every Travel Advisor Should Remove From Their Plate to Grow Faster 01.05.2026 35минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Save your spot at the Travel Tech Audio Summit: https://strategictravelentrepreneurpodcast.com/travel-tech-audio-summit/ What if the secret to growing your travel business was actually doing less? I'm gettin... -
Ep 251 How Many Trips Do You Need to Sell to Make $50K as a Travel Advisor 24.04.2026 37минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Save your spot at the Travel Tech Audio Summit: https://strategictravelentrepreneurpodcast.com/travel-tech-audio-summit/ Let's talk money, honey :) I'm pulling back the curtain on exactly how many trips you need t... -
Ep 250 A Milestone Celebration and the Underrated Marketing Moves For Travel Advisors 17.04.2026 51минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ We're hitting a massive milestone and I'm handing over the mic to my pal Stephanie Gries of Travefy to ask me ALL the things. We get into why most travel advisors are leaving money on the table with their ma... -
Ep 249 Why Your Travel Agency Marketing Is Not Working and How To Fix It 10.04.2026 38минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ You are posting, you are showing up, and still crickets. Sound familiar? I am pulling back the curtain on the five biggest marketing mistakes I see travel advisors making right now, from speaking to ev... -
Ep 248 River Cruise Expo Highlights and Marketing Tips for Travel Advisors with Dori Saltzman 03.04.2026 46минSend Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join the Interest List for Summer Camp at Sea 06/2027: https://programs.steeryourmarketing.com/products/offers/view/1192151 Travel Market Report: https://www.travelmarketreport.com/ I recorded this one live aboard AmaWaterways's AmaCerto at this year's TMP on the River. Dori Saltzman, cruise editor at Travel Market Report, joins me to brea...
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