Promote, Profit, Publish

Avsnitt

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  A Fiction Release Playbook: Building Lists, Reviews, And Momentum 18.08.2026 26min

  Many authors publish their books only to find them languishing on Amazon without a single sale. Juliet Dillon Clark shares her exact, proven Fiction Release Playbook to help you build list momentum and secure early reviews. You'll learn how she leveraged targeted Facebook ads, book funnels, and advanced reader groups to launch her latest mystery novel successfully. She reveals why traditional marketing often fails and how a dedicated launch budget makes all the difference. Stop wasting money on platforms that don't convert and start building a reciprocal reader community that drives actual sales.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Your Funnel Isn't Broken - It's Empty 11.08.2026 55min

  Many non-fiction and fiction authors struggle with stagnant book sales because they focus on designing pages rather than driving consistent visitors. In this session, host Juliet Clark breaks down why Amazon algorithm changes require external visibility rather than internal site ads. You'll learn how to replace random marketing tactics with a repeatable multi-channel strategy built for long-term growth. Juliet explains the exact framework for building an email list through targeted reader magnets, newsletter swaps, and group promotions. Discover how to leverage advanced reader copies, meta ads, and podcast appearances to transform your book into a qualified lead engine. This strategic blueprint gives you the tools to create a sustainable sales rhythm for your author platform.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Why Simplicity Scales And Complexity Fails In Your Coaching Business By Samantha Riley 04.08.2026 29min

  Scaling a business requires more than just hard work and grit. You need to shift your identity from an operator to a scalable business owner by building the right foundations. Samantha Riley, a business growth strategist and creator of the Aligned Scale Method™, joins us to discuss how to stop being the bottleneck in your own company. She shares how she built her seven-figure business by prioritizing lifestyle design and creating sustainable systems. We explore why clarity in your messaging, marketing, and sales systems is the key to sustainable growth. Learn how to identify your unique growth stage and move past the plateau that traps many service providers.Free 7 Figure Roadmap Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Email Lists Vs Social Media: Boosting Your Book Sales As An Author 28.07.2026 28min

  Serious authors treat their email list as their most valuable asset, yet many overlook list building while wondering why their book sales stall. While social media algorithms can bury your content and jeopardize your visibility, an email list provides a direct, permission-based connection to your readers. Juliet Dillon Clark explains why your email list vastly outperforms social media for engagement, click-through rates, and long-term sales. She shares how to nurture your audience, turn cold traffic into dedicated readers, and build a system that supports your broader business model. You'll learn how to implement a strategy that moves beyond begging for clicks and builds authentic, sustainable authority in your niche.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  The True Value Of Human Editors And Coaches In the Publishing Process 21.07.2026 50min

  Writing a book on your own without professional guidance often leads to unforced errors, which is why hiring human book editors is essential to avoid the trap of AI writing tools. Host Juliet Clark connects with industry leaders Ally Berthiaume, Karen Strauss, and Patrick Snow to discuss how a professional coach shapes your message. You'll discover why human connection is vital to uncovering the emotional core of your memoir or business book. The guests share practical steps to build an author platform long before your launch day so your book actually sells. They also break down the critical differences between memoirs, autobiographies, and legacy books. Stop wasting time on automated software and learn how to build an authoritative system that scales your business.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Elevate Your Book Success With Book Fest Awards, Author Marketing Insights, And AI Discussion 14.07.2026 44min

  Are you wondering if entering your manuscript in book awards is truly worth the effort? Join host Juliet Clark as she sits down with the founder of Black Château Enterprises and The BookFest®, Desireé Duffy, to uncover the true value of recognition in the publishing industry. They discuss why awards matter, how to navigate the submission process, and common pitfalls authors face when promoting their work. Desireé offers expert insights into building a sustainable author platform and the evolving role of AI in the writing process. Discover how to bridge the gap between being a writer and connecting with readers in this insightful conversation about the current landscape of the book world.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Why Your AI-Written/Published Book Isn’t Selling (And How To Fix It) 07.07.2026 36min

  Are you struggling to get traction with a self-published manuscript? AI book marketing strategies often promise instant success, but many authors find themselves stuck with finished books that simply aren't selling. Host Juliet Clark breaks down the "lottery" mindset that keeps new authors from building real audiences and explores why technology is no substitute for a solid business plan. In this episode, she pulls back the curtain on common publishing pitfalls—from the copyright risks associated with AI to the critical need for a professional brand guide. Learn how to stop treating your book like a hobby and start managing it like the professional asset it truly is. Whether you are writing fiction or non-fiction, discover how to leverage AI tools correctly while maintaining creative control and building a sustainable author platform.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Build It. Share It. Grow It. With Snowtree Media 30.06.2026 46min

  Are you struggling to get your book noticed in a sea of millions? Staci Deering and Nathan Brown from Snowtree Media join us to share practical digital marketing strategies designed to help authors build genuine, lasting momentum. They explain why moving beyond simple social media posts is essential, emphasizing the need for a centralized "information hub" to showcase your unique brand and personality. Staci and Nate walk us through how to take an honest inventory of your strengths—from blogging to public speaking—to turn cold traffic into a dedicated, warm audience. Juliet joins the conversation as they explore how to stay consistent, avoid the "salesy" trap, and effectively use your online presence to get your message in front of the right readers.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  The Fortune Teller's Daughter: Crafting Fiction From Real Experiences And Funnel Building Tips 23.06.2026 12min

  Juliet Clark’s second fiction book this year just came out, and you can download it for free at JulietDillonClark.com. But before you do, perhaps you want to know its backstory? Juliet shares how real-life experiences inspired her to write The Fortune Teller’s Daughter, as well as how her research brought her deep into the gypsy culture and the business practices of psychic shops.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Leveraging AI To Boost Book Sales And Engagement: Domingo Silvas On Praxis Platform 16.06.2026 26min

  You’ve spent months—maybe years—writing your manuscript. But publishing is only the beginning. The real challenge is reaching the right readers and turning attention into lasting connection. What if your book wasn’t static, but a “living document”—an interactive extension of your brand that evolves with your audience?Today, Domingo Silvas helps us explore how AI is transforming the author journey—not as replacement, but as an augmentation tool that helps you:Turn pages into conversations with AI-driven book companionsScale marketing with automated, high-converting 30-day launch plansBuild a living document with dynamic content, CRM integration, and clear CTAsProtect your voice using specialized AI tools that reduce hallucinations and stay on-brandWhether you’re building a readership or converting clients, it’s time to rethink what your book can do—and how AI can amplify its impact.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Building A Fiction Author Platform In 2026: Lessons From Publishing Dark Granny 09.06.2026 33min

  Building a fiction author platform in 2026 is a fundamentally different game than it was a decade ago, evolving from basic promotion into a robust, data-driven ecosystem. In this episode, we pull back the curtain on the modern author’s toolkit, exploring how to leverage AI-assisted branding, targeted sales funnels, and strategic book launches to maximize reach without relying on outdated tactics. Whether you are a first-time novelist or a seasoned writer looking to modernize your promotion, you will learn the exact systems—from crafting effective landing pages and navigating algorithmic changes to executing high-converting book swaps—that turn an unknown manuscript into a sustainable, consistent business.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Affordable Business Collaboration: Inside Rebecca Bertoldi’s $7 Growth And Collaboration Club 02.06.2026 20min

  The digital marketing landscape has been revolutionized by algorithm updates and the rise of AI-generated content, making Meta ads increasingly difficult and costly while eroding consumer trust. Guest Rebecca Bertoldi, a StoryBrand certified guide, introduces her low-cost, high-value Growth and Collaboration Club as the essential solution, arguing that warm-introduction collaborations are the new advertisements. She reveals how applying StoryBrand's framework to find your "magic words" and focusing on low cognitive load messaging is now prioritized by platforms and can lead to massive sales boosts, demonstrating a 99% increase case study. Tune in to learn how to pivot from ineffective ad spend to strategic partnerships, master simple, trust-building communication, and leverage this vibrant community for networking, skill sprints, and finding power partners who can instantly scale your business.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  The Perfect Reader Playbook: Boost Book Sales With Smart Audience Building 26.05.2026 44min

  Are you tired of the traditional book launch model that feels more like shouting into a void than building a business? For years, authors were told to write in isolation, polish to perfection, and hit publish, only to watch their sales stall after week one. The reality is that the old "build it and they will come" strategy is broken. Today, Amazon has flipped the script, moving away from short-term sales spikes and instead rewarding authors who bring in external traffic through robust, long-term platform building.If you want to stop guessing and start executing, you need to understand the Perfect Reader Playbook. Success in the modern market isn't about luck; it's about mastering the five stages of reader awareness—moving your audience from being completely unaware to becoming your most loyal buyers. By shifting your focus from cold selling to relationship building, you can transform your book from a one-off project into a powerful engine for your coaching, consulting, or speaking business. Let’s dive into how you can stop the "long tail collapse" and start building an author platform that Amazon—and your readers—will reward mightily.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Sustainable Book Success On Amazon: Rethinking Launch Spikes And Bestseller Moments 19.05.2026 27min

  Are you still chasing that fleeting 'Amazon Bestseller' tag? If your book strategy relies on high-stress, expensive launch spikes followed by a sales crash, it's time to adapt. Amazon has officially changed the game, moving away from short-term "launch fireworks" toward a long-term performance horizon. In this post, learn exactly what Amazon's new algorithms are rewarding—from consistent, believable sales patterns and verified reader satisfaction to growing catalog engagement and building an unshakeable author platform. Stop focusing on launch week as a trophy and discover the critical steps for achieving sustainable book success on Amazon, today and into the future.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Content That Feeds The Amazon Algorithm 12.05.2026 22min

  Sustainable success on Amazon has shifted away from the temporary "spike" of bestseller campaigns and toward a sophisticated long-game strategy driven by the A10 algorithm. This episode explores how authors can move from hoping the algorithm will notice them to giving it undeniable reasons to favor their listings through a strategic content ecosystem. By understanding the three big levers of the A10 AI—organic reach, organic engagement, and external traffic—authors can train Amazon to see their books as high-demand assets. The discussion breaks down a six-step framework for aligning off-platform content, such as podcasts, SEO-optimized blogs, and social media funnels, with on-platform elements like A+ content and search-intent metadata. When every piece of external content acts as a qualified referral, the algorithm rewards the listing with increased visibility, turning "Big Brother" Amazon into a powerful organic ranking engine for your brand.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Amazon Algorithm Changes: What Authors Must Do Now 05.05.2026 27min

  May 2026 saw some major algorithm changes at Amazon, and authors have to make some changes if they want to keep up and avoid having a tough time. Juliet Clark breaks down how the online shopping giant is moving away from bestselling campaigns and more into organic engagement and online traffic. Learn different strategies to work around the ever-changing algorithm and internet trends instead of simply buying a bunch of ads or hitting a list.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Unlock the Power of Your Author Platform Panel Discussion: Book Writing, Platform Building & Beyond 21.04.2026 52min

  Everything has become algorithmic in today’s digital age – even your author platform. If you don't know how to utilize the right tools, navigate the vast internet space, and adapt to ever-changing customer demands, you will be left behind. For the first panel discussion of 2026, Juliet Clark gathers Tracy Hazzard of Podetize, Adanna Moriarty of ProBookLaunch, and Gary MacDermid, the Cash Flow Engineer. Together, they discuss how to expertly use AI technology to build an enduring author brand and expand your platform without losing human authenticity or draining your creative juices. They also explain how to determine your ideal clients, pinpoint your biggest competitors, and maintain a reliable author website anyone can easily visit.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  From Idea To Bestseller: Karen Strauss Reveals The Path To Profitable Publishing 14.04.2026 33min

  Many aspiring authors have a big idea sleeping deep within their brains, but they have no idea how to turn it into a bestselling book. Karen Strauss helps these promising individuals to write, publish, distribute, and promote their books through her firm, Hybrid Global Publishing. She joins Juliet Clark to discuss how authors can achieve bestselling status by going beyond traditional publishing practices, learning the right financial planning strategies, and fully protecting their intellectual property. Karen also talks about her upcoming three-day event in May dedicated to guiding authors through the intricate processes of publishing, marketing, and funding.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Navigating Book Marketing With Atina Van der Veen: TikTok, BookTok, And Authentic Creator Campaigns 07.04.2026 31min

  Are you struggling with book marketing in the age of BookTok and shrinking budgets? Today, we sit down with Antina van der Veen, founder of BookInfluencers.com and co-founder of ChallyPop, a specialized agency dedicated to connecting authors and publishers with book-focused creators.Antina shares her journey and reveals the secrets to authentic and effective promotion. Learn why User-Generated Content (UGC) campaigns are the genuine, less 'salesy' way to sell books, allowing companies to use creator creativity on their own corporate channels. We discuss the importance of aligning with the book community's values—which are open-minded and supportive of diversity—and why ChallyPop vets every book to ensure an authentic fit with their creators. Plus, Antina explains why compensating creators is not a bribe, but a necessary token of appreciation for their time and platform. If you want to leverage the power of specialized creator marketing and future-proof your book promotion strategy, this episode is a must-listen.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
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  Maximize Your Author Authority: The Content Brand Voice AI Masterclass 31.03.2026 1h 9min

  Stop letting your brand message fade into the background! Your book is a goldmine of authority, but without a clear brand identity, that value remains untapped. In this dynamic training, Tracy Hazzard reveals how to use AI quickly and simply to transform your author insights into a wealth of engaging brand assets. Learn to position yourself as the go-to expert in your field by creating a consistent, high-impact presence that boosts your discoverability and expands your network. Discover:Professional Brand Repurposing: Extract maximum value from your book’s core themes to create a year’s worth of brand-aligned content.Strategic Authority Building: Leverage brand identity to establish yourself as an industry leader through consistent messaging.Automated Brand Intelligence: See how AI tools can automate the heavy lift of brand definition, saving you time and ensuring professional clarity. Unlock the full potential of your expertise. Join Tracy Hazzard and learn how to use AI Content Brand Identity to captivate more readers and solidify your place as a leading voice in your genre.https://us02web.zoom.us/meeting/register/l5pR0j1ITdyj6txvelfwGA More About Your Mentor - Tracy Hazzard:Tracy Hazzard, Co-Founder of Podetize, is a leading authority in podcasting and media. With a wealth of experience from over 4,000 interviews featured in top publications like BuzzFeed and Inc. Magazine, Tracy is a sought-after mentor, speaker, and contributing writer. As Director of Applied AI for Podetize, Tracy provides unique insights into the intersection of technology, marketing, and media. With a talent for pinpointing the "bingeable factor"—the crucial element that drives audience engagement, loyalty, and sales—she offers authors a fresh perspective on creating compelling content and brand visibility.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/