PR Matters - The Public Relations Podcast

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  The Learning PR S2 E13 11.08.2026 13min

  Welcome to PR Matters – The Public Relations Podcast! Whether you’re a PR professional, business owner, or simply passionate about compelling storytelling, this episode promises insights and inspiration you absolutely won’t want to miss!In this episode we talk about Steele PR founder, Beverley Steele's journey to sharpen up her skills across digital, project management and business scalability. Just a few years ago, the former journalist said she was 'done' with exams - then low and behold a burst of energy saw her launch into three different courses, the details of which are below: Digital Accelerator - funded at certain times of year, in certain geographical areas, as is the project management course. Keep an eye on: ⁠Skills Bootcamps | Skills for Careers⁠For the fully funded business growth programme keep an eye on here: ⁠Get ready for business growth - British Library⁠Good luck!This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about PR and Marketing services.It's all designed to help you - our listeners - so please show your appreciation and subscribe now so we can keep bringing you content. Your regular host is Beverley Steele founder of Steele Public Relations, a UK PR agency that builds brands and provides strategic growth solutions for public and private sector clients. What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire with clients across London, Birmingham, the Midlands and Yorkshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner who would like to join us as an Associate, or an ambitious business or public sector organisation in need of transformative PR & Marketing. Get in touch!Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR in Texas S2 E12 18.05.2026 32min

  Welcome to PR Matters – The Public Relations Podcast! Whether you’re a PR professional, business owner, or simply passionate about compelling storytelling, this episode promises insights and inspiration you absolutely won’t want to miss!In this episode we are delighted to welcome Kathleen Lucente, Founder and CEO of Red Fan Communications, based in Texas, USA.Kathleen delivers a mesmerizing insight into the firm's 'Positioned to Win' methodology which is behind billions in client transactions, trusted by the CMOs, investment banks, and Private Equity firms. Kathleen explains their approach built on proximity, data, and senior execution; one that embeds into business, diagnoses, and builds a strategic roadmap to close the gap.Check them out, they are a truly superb agency! Austin B2B Tech PR Firm | M&A, IPO & Growth Comms | Red FanThis is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about PR and Marketing services.It's all designed to help you - our listeners - so please show your appreciation and subscribe now so we can keep bringing you content. Your regular host is Beverley Steele (nee Walkden) founder of Steele Public Relations, a UK PR and Marketing agency that builds brands and provides strategic growth solutions for public and private sector clients. What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire with clients across London, Birmingham, the Midlands and Yorkshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner who would like to join us as an Associate, or an ambitious business or public sector organisation in need of transformative PR & Marketing. Get in touch!Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The Automated PR S2 E11 16.04.2026 16min

  Welcome to PR Matters – The Public Relations Podcast! This is your number one podcast show for news, views and insights.We get straight to the heart of a matter; no fluff, no adverts.In this episode I explore automation for PRs, marketeers, and anyone else who wants to do their own promotion. There are lots of repetitive tasks we can - and must - stop doing, so take a chill and and listen to my insights and think about the tasks you can automate. Whether you're a business owner, freelancer or simply passionate about compelling storytelling, this episode promises insights you won’t want to miss!This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about PR and Marketing services.It's all designed to help you - our listeners - so please show your appreciation and subscribe now! Afterall it's free! And your support and any feedback will help us keep creating this free content. Your regular host is Beverley Steele, founder of Steele Public Relations, a UK PR and Marketing agency that builds brands and provides strategic growth solutions for public and private sector clients. What can I say! Hold tight in this episode as we take you on a completely FREE VIP press trip across the world - with some stops in between - to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory communications and marketing service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR Broadcast Report S2 E10 19.03.2026 18min

  Welcome to PR Matters – The Public Relations Podcast! This is your number one podcast show for news, views and insights.We get straight to the heart of a matter; no fluff, no adverts.In this episode I talk to broadcast expert Phil Caplin of Broadcast Revolution agency. He shares his insights and casts light on why a broadcast strategy is an essential part of any successful PR and marketing plan Phil points us to his recent 'The Many Waves of Broadcasting' 2026 Report (downloadable here):Specialist Broadcast PR Agency: Broadcast RevolutionSit back, relax and listen to Phil's fabulous energy and passion for why a broadcast strategy is a clear signal for success. Think the Post Office scandal; how TV drama became powerful PR. Whether you’re a PR professional, business owner, or simply passionate about compelling storytelling, this episode promises insights and inspiration you won’t want to miss!This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about PR and Marketing services.It's all designed to help you - our listeners - so please show your appreciation and subscribe now! Afterall it's free!Your regular host is Beverley Steele founder of Steele Public Relations, a UK PR and Marketing agency that builds brands and provides strategic growth solutions for public and private sector clients. What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner who would like to join us as an Associate, or an ambitious business or public sector organisation in need of transformative PR & Marketing. Get in touch!Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR in 2026 S2 E9 03.01.2026 15min

  Welcome to PR Matters – The Public Relations Podcast! Happy New Year to all of you, my listeners. I really look forward to bringing you some brilliant podcasts as the year gets into full swing. In this episode I take a reflective look back over the past 12 months, as an industry leader in communications and marketing, and talk about key areas for next year, such as AI, project management disciplines and CRM systems. Whether you’re a PR professional, business owner, or simply passionate about compelling storytelling, this episode promises insights and inspiration you won’t want to miss!This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about PR and Marketing services.It's all designed to help you - our listeners - so please show your appreciation and subscribe now!Your regular host is Beverley Steele (nee Walkden) founder of Steele Public Relations, a UK PR and Marketing agency that builds brands and provides strategic growth solutions for public and private sector clients. What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner who would like to join us as an Associate, or an ambitious business or public sector organisation in need of transformative PR & Marketing. Get in touch!Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR Recruiter New Zealand S2 E8 23.11.2025 13min

  Welcome to PR Matters – The Public Relations Podcast! In today’s episode, we're thrilled to introduce Paul Patton as guest podcast host along with his guest, Kate Williams, a senior recruitment consultant from New Zealand firm Momentum. Paul takes the reigns from usual podcast host, Beverley Steele, to mix it up a bit! He shines a light on comms recruitment in New Zealand and asks 'What are employers looking for?'Tune in as Kate shares the inside secrets of PR success in New Zealand, her invaluable advice for candidates striving to grow, stand out, and thrive in a competitive industry. Whether you’re a PR professional, business owner, or simply passionate about compelling storytelling, this episode promises insights and inspiration you won’t want to miss!Paul Patton is a well-known PR professional in New Zealand working for Government officials and private companies. Don't miss it!This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about PR and Marketing services.It's all designed to help you - our listeners - so please show your appreciation and subscribe now!Your regular host is Beverley Steele (nee Walkden) founder of Steele Public Relations, a UK PR and Marketing agency that builds brands and provides strategic growth solutions for public and private sector clients. What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner who would like to join us as an Associate, or an ambitious business or public sector organisation in need of transformative PR & Marketing. Get in touch!Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR in London S2 E7 10.08.2025 18min

  Welcome to PR Matters – The Public Relations Podcast! In today’s episode, I’m thrilled to introduce Francesca Gamble (Donnellan), the dynamic founder of 29 London, a leading independent creative communications agency. 29 London is renowned for elevating brands, forging powerful connections, and achieving measurable client success through innovative PR, strategic partnerships, influencer collaborations, and VIP relations. Tune in as Francesca shares the inside secrets of PR success, the agency’s journey at the forefront of culture and community, and her invaluable advice for businesses striving to grow, stand out, and thrive in a competitive world. Whether you’re a PR professional, business owner, or simply passionate about compelling storytelling, this episode promises insights and inspiration you won’t want to miss!This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about PR and Marketing services.It's all designed to help you - our listeners - so please show your appreciation and subscribe now!I’m your host Beverley Steele (nee Walkden) and I'm the founder of Steele Public Relations, a UK PR agency that builds brands and provides strategic growth solutions for public and private sector clients. What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner who would like to join us as an Associate, or an ambitious business or public sector organisation in need of transformative PR & Marketing. Get in touch!Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR in USA: S2 E6 31.05.2025 32min

  Welcome back to the second series of PR Matters - The Public Relations Podcast. This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about PR and Marketing services.I am so excited for this series because it's going to take me - and you - on an incredible journey across the whole globe in our search for answers about what makes good PR and marketing. It's all designed to help you - our listeners - so please show your appreciation and subscribe now!In this episode we're speaking with Alexandria Hammond, of BrandNews PR Consulting, based in New Jersey, America. What a force of nature! Check her out: Alexandria Hammond | LinkedInAlexandria is a seasoned storyteller with expertise in event coordination, red carpet and media tour management, and seamless collaboration with executives, athletes, authors, clients, and brands of all sizes.  You'd be mad to miss out on her PR & marketing advice in this episode. I’m your host Beverley Steele (nee Walkden) and I'm the founder of Steele Public Relations, a UK PR agency that builds brands and provides strategic growth solutions for public and private sector clients. What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner who would like to join us as an Associate, or an ambitious business or public sector organisation in need of transformative PR & Marketing. Get in touch!Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR in Bali: S2 E5 14.04.2025 23min

  Welcome back to the second series of PR Matters - The Public Relations Podcast. We're getting back into the swing of things now! Btw, sorry about the sound on some of these podcasts. Bear with us. It's a temporary thing!This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about the PR and Marketing landscape. I am so excited for this series because it's going to take me - and you - on an incredible journey across the whole globe in our search for answers about what makes good PR and marketing. It's all designed to help you - our listeners - so please show your appreciation and subscribe now!In this episode we're speaking with Flora Cowie who has moved to Bali for a new life working in PR and marketing. So, why did she move to Bali? What's it like living and working in a third world country? What's the best bit, the downsides? We explore these questions and much more, so stay with us.Flora says: "Moving to Bali has been full of unexpected twists so far. When I first arrived, I had big dreams and high hopes, but quickly found myself facing a serious health setback that left me feeling completely unwell. It’s been tough, there’s no denying that. But, in the midst of the struggle, I've learned so much about resilience and the importance of patience."To follow flora's journey : (5) Flora Cowie | LinkedInTo get in touch with her: ⁠floracowie@hotmail.com⁠.I’m your host Beverley Steele (nee Walkden) and I'm the founder of Steele Public Relations, an agency that builds brands and provides strategic growth solutions for the public and private sectors. What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner, business or public sector executive. Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR in New Zealand: S2 E4 24.03.2025 17min

  Welcome back to the second series of PR Matters - The Public Relations Podcast. We're getting back into the swing of things now! Btw, sorry about the sound on some of these podcasts. Bear with us. It's a temporary thing!This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about the PR and Marketing landscape. I am so excited for this series because it's going to take me - and you - on an incredible journey across the whole globe in our search for answers about what makes good PR and marketing. It's all designed to help you - our listeners - so please show your appreciation and subscribe now!In this episode we're speaking with Paul Patton, Steele PR Associate who currently works for the public sector out in New Zealand. A former agency owner in Manchester, Paul gives us great insight into his life now after the moving out there as a PR 15 years ago. How did he secure a job? What's it like working in the sunshine? Does he miss home?Paul will also be a Guest Host on future podcasts so watch this space!I’m your host Beverley Steele (nee Walkden) and I'm the founder of Steele Public Relations, an agency that builds brands and provides strategic growth solutions for the public sector and wider.What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner, business or public sector executive. Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR and AI: S2 E3 17.03.2025 33min

  Welcome back to the second series of PR Matters - The Public Relations Podcast. We're getting back into the swing of things now! Btw, sorry about the sound on some of these podcasts. Bear with us. It's a temporary thing!This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about the PR and Marketing landscape. I am so excited for this series because it's going to take me - and you - on an incredible journey across the whole globe in our search for answers about what makes good PR and marketing. It's all designed to help you - our listeners - so please show your appreciation and subscribe now!In this episode we're speaking with Andrew Bruce-Smith, who leads Escherman, a digital communications consultancy that remains at the forefront of effective marketing programmes across 3000 organisations, including government departments, NGOs, and global brands, on topics such as AI (artificial intelligence), digital PR, analytics, SEO, and social media.I’m your host Beverley Steele (nee Walkden) and I'm the founder of Steele Public Relations, an agency that builds brands and provides strategic growth solutions for the public sector and wider.What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner, business or public sector executive. Mob: +(44) 07591 745 742Email: beverley@steelepr.co.uk
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  The PR in Dubai: S2 E2 11.03.2025 24min

  Welcome back to the second series of PR Matters - The Public Relations Podcast. This is growing to be your number one podcast for industry insights, whether you're a PR professional or in business wanting to know more about the PR and Marketing landscape. I am so excited for this series because it's going to take me - and you - on an incredible journey across the whole globe in our search for answers about what makes good PR and marketing. It's all designed to help you - our listeners - so please show your appreciation and subscribe now!In this episode we're speaking with Justin Kent, Founder of Hawksby Executive Search. Justin has sourced, interviewed and placed countless communications professionals across the UAE during his decades of work as a comms professional turned recruiter. Justin talks to us about the jobs market and his experience of working in Dubai, and what candidates can expect in their job search and placement out in the Middle East. If you want to find out more about Justin or contact him:Justin’s Profilelinkedin.com/in/justinakentWebsite hawksby.com Emailjustin@hawksby.comI’m your host Beverley Steele (nee Walkden) and I'm the founder of Steele Public Relations, an agency that builds brands and provides strategic growth solutions for the public sector and wider.What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned at the centre of the UK, in Cheshire. We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner, business or public sector executive. Mob: +(44) 07591 745 742Email: steelepublicrelations@outlook.com
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  The Chartered PR: S2 E1 03.03.2025 23min

  Welcome back to the second series of PR Matters - The Public Relations Podcast!I am so excited for this series because it's going to take me - and you - on an ambition-infused journey across the whole globe in our search for answers about what makes good PR and marketing. It's all designed to help you - our listeners - without whom there would be no point to this. So please show your appreciation and subscribe. To kick-off we're speaking with non other than Advita Patel - the official Comms rebel! Advita is President of the Chartered Institute of Public Relations, here in London, and she pours out her insights on where she feels the industry is pointing to in 2026 and beyond. Of course Artificial Intelligence features as a big factor!I'm your host Beverley Steele (nee Walkden) and I'm the founder of Steele Public Relations, an agency that builds brands and provides strategic growth solutions for the public sector and wider.What can I say! Hold tight as we take you on a completely FREE VIP press trip across the world to meet some of the best in the business. Subscribe now and don't miss a single episode.Steele Public Relations Ltd is ideally positioned in the centre of the UK, in Cheshire.We're a strategic advisory service as well as a delivery partner. Call for a free half hour consultation about how you can take your PR and marketing to the next level, whether you're a PR practitioner, business or public sector executive. Mob: +(44) 07591 745 742Email: steelepublicrelations@outlook.com
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  The PR Big Break S1 E20 08.04.2024 12min

  Welcome to Series 1 Episode 20 of 'PR Matters - The Public Relations Podcast'. This is our last episode in Series 1! Come and join us for a glass of fizz. You've been amazing, so thank you. We'll be back with Series 2 in September 2024, when there'll be a line-up of inspiring, ambitious and, quite frankly, magical and mystical guests, with decades of wisdom to share with you so that you can master PR & Marketing and smash those sales and performance targets. Join host, former award-winning TV and newspaper Journalist, Beverley Walkden (Steele) as she raises a well-earned toast to you, our listeners! About the host: Your host, Beverley Walkden, is Managing Director of Steele Public Relations. Steele PR offers strategy and growth solutions to the public and private sectors. We give your brand a brilliant digital footprint. Beverley was voted 'Best Female' at this year's Cheshire Business Awards. She is a former TV and print Journalist and now runs Steele Public Relations Limited. She is also guest expert on TVs Cops Gone Bad with actor Will Mellor. Bev is a judge in the Chartered Institute of Public Relations PRide Awards. www.steelepublicrelations.co.uk Email: steelepublicrelations@outlook.com Follow us on all major social channels @steelepublicrelations If you think you'd make a great guest, get in touch! Do you want to learn how to do your own PR? Our programme is for you: It will cover the critical elements of PR; how to plan and deliver PR & Marketing consistently for your business and win the attention of the press, TV and Radio - plus how to grow your socials, Your award-winning programme hosts have been on TV and write for the press and have forty years’ PR experience between them. Beverley Walkden runs Steele Public Relations and is a Chartered Institute of Public Relations Judge, plus ‘Best Female’ in this year’s Cheshire Business Awards. She appears in the press and on TV. Sarah Stephens⁠⁠⁠⁠⁠⁠⁠,⁠⁠⁠⁠⁠⁠⁠ as well as an Associate for Steele PR, runs her own luxury travel PR business - Tree Communications - and is a finalist for ‘Best Customer Service’ in this year’s Cheshire Business Awards. Combined, they make a powerful partnership of skills spanning newspapers, Radio TV, PR, Social Media, Sales and Marketing. Email or call for a brochure detailing our next day long course. Email: steelepublicrelations@outlook.com or call: (07591745742)
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  The Broadcaster And The PR S1 E19 25.03.2024 24min

  Welcome to Series 1 Episode 19 of 'PR Matters - The Public Relations Podcast'. This is our penultimate episode in Series 1 - The Broadcast And The PR. The second series is out in September and will be even better! Make sure you follow us so you don't miss out! ALERT: There are sound issues on this podcast but the content is so fab - I had to publish! Phil Caplin from London-based agency, Broadcast Revolution, gives us his insights into how to pitch to TV. He takes time out of his incredibly busy schedule to talk to PR Matters about how public relations professionals can successfully pitch their clients on to TV and radio. It's just a shame this rare interview doesn't meet the normal broadcast standards as Phil's sound is 'in and out'. Apologies for this. If you're still eager to listen and this hasn't put you off, you'll learn how to use PR in television environments. What's the best way to get the attention of TV journalists? Is TV still relevant? What's the benefit of getting on to TV? How do you do it? Join host, former award-winning TV and newspaper Journalist, Beverley Walkden (Steele). About the host: Your host, Beverley Walkden, is Managing Director of Steele Public Relations. Steele PR offers strategy and growth solutions to the public and private sectors. We give your brand a brilliant digital footprint. Beverley was voted 'Best Female' at this year's Cheshire Business Awards. She is a former TV and print Journalist and now runs Steele Public Relations Limited. She is also guest expert on TVs Cops Gone Bad with actor Will Mellor. Bev is a judge in the Chartered Institute of Public Relations PRide Awards. www.steelepublicrelations.co.uk Email: steelepublicrelations@outlook.com Follow us on all major social channels @steelepublicrelations If you think you'd make a great guest, get in touch! Do you want to learn how to do your own PR? Our programme is for you: It will cover the critical elements of PR; how to plan and deliver PR & Marketing consistently for your business and win the attention of the press, TV and Radio - plus how to grow your socials, Your award-winning programme hosts have been on TV and write for the press and have forty years’ PR experience between them. Beverley Walkden runs Steele Public Relations and is a Chartered Institute of Public Relations Judge, plus ‘Best Female’ in this year’s Cheshire Business Awards. She appears in the press and on TV. Sarah Stephens⁠⁠⁠⁠⁠,⁠⁠⁠⁠⁠ as well as an Associate for Steele PR, runs her own luxury travel PR business - Tree Communications - and is a finalist for ‘Best Customer Service’ in this year’s Cheshire Business Awards. Combined, they make a powerful partnership of skills spanning newspapers, Radio TV, PR, Social Media, Sales and Marketing. Email or call for a brochure detailing our next day long course. Email: steelepublicrelations@outlook.com or call: (07591745742)
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  The Music Manager And The PR S1 E18 18.03.2024 11min

  Welcome to Series 1 Episode 18 of 'PR Matters - The Public Relations Podcast' where you'll learn all about music management and how public relations plays a central part in rocketing musical careers. We talk to legendary music manager Natasha Maddison about her career managing and promoting American funk and soul jazz saxophonist, Maceo Parker, best known for his work with James Brown in the 1960s, Parliament-Funkadelic in the 1970s and Prince in the 2000s. Parker was a prominent soloist on many of Brown's hit recordings, and a key part of his band, playing alto, tenor and baritone saxophones. What's it like being a music manager and how important is PR in this business? Natasha talks takes us through it and leaves us in no doubt that hard work and commitment is the only way to succeed. Managing the talent's ego is a huge part of the role and for the artist, mastering the ego is a sign of success. The ego gets a bad press - but It's the ego that helps us get out there on stage and perform in the first place. A balance is required. Find out more about Natasha and her career: (8) Natasha Maddison | Facebook Join host, former award-winning TV and newspaper Journalist, Beverley Walkden (Steele). About the host: Your host, Beverley Walkden, is Managing Director of Steele Public Relations. Steele PR offers strategy and growth solutions to the public and private sectors. We give your brand a brilliant digital footprint. Beverley was voted 'Best Female' at this year's Cheshire Business Awards. She is a former TV and print Journalist and now runs Steele Public Relations Limited. She is also guest expert on TVs Cops Gone Bad with actor Will Mellor. Bev is a judge in the Chartered Institute of Public Relations PRide Awards. www.steelepublicrelations.co.uk Email: steelepublicrelations@outlook.com Follow us on all major social channels @steelepublicrelations If you think you'd make a great guest, get in touch! Do you want to learn how to do your own PR? Steele Public Relations brings you ‘Push Your Own PR’ - an in-person training day that reveals the hidden secrets to power-up your own PR without breaking the bank, critical for SMEs and start-ups but also suitable for bigger corporates who want to teach in-house staff these crucial skills. WHEN? Join our in-person day in City Centre Manchester, on Wednesday, March, 27, from 10am to 6pm (venue tbc) for an insightful deep dive into the workings of PR and how to master it. It will cover the critical elements of PR; how to plan and deliver PR & Marketing consistently for your business and win the attention of the press, TV and Radio - plus how to grow your socials, Your award-winning programme hosts have been on TV and write for the press and have forty years’ PR experience between them. Beverley Walkden runs Steele Public Relations and is a Chartered Institute of Public Relations Judge, plus ‘Best Female’ in this year’s Cheshire Business Awards. She appears in the press and on TV. Sarah Stephens⁠⁠⁠⁠,⁠⁠⁠⁠ as well as an Associate for Steele PR, runs her own luxury travel PR business - Tree Communications - and is a finalist for ‘Best Customer Service’ in this year’s Cheshire Business Awards. Combined, they make a powerful partnership of skills spanning newspapers, Radio TV, PR, Social Media, Sales and Marketing.
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  The Fear of Public Speaking S1 E17 11.03.2024 15min

  Welcome to Series 1 Episode 17 of 'PR Matters - The Public Relations Podcast' where you'll learn how to master the fear of public speaking. Glossophobia is one of the biggest phobias in the western world! But what causes it? Why are some of us more prone to this fear than others? As a PR you need nuclear levels of confidence, but many lack it. So, how do we get it? We talk to expert transformational coach, Marcus Matthews, about the brain's ability to be 'debugged' of fears and phobias like public speaking. "We just need to install a new software into the brain," assures Marcus, "and then we won't fear speaking in public ever again." Marcus says the fear is a feeling that influences the mind and behaviour, and hypnotherapy is the only way to re-programme the mind. It's a fascinating bite-sized episode that answers some deep questions about the human psyche as it relates to the fear of public speaking. For more information about Marcus and his work visit: What is Life Coaching & Hypnotherapy - Does it work? (makeyourlifecount.co.uk) Join host, former award-winning TV and newspaper Journalist, Beverley Walkden (Steele). About the host: Your host, Beverley Walkden, is Managing Director of Steele Public Relations. Steele PR offers strategy and growth solutions to the public and private sectors. We give your brand a brilliant digital footprint. Beverley was voted 'Best Female' at this year's Cheshire Business Awards. She is a former TV and print Journalist and now runs Steele Public Relations Limited. She is also guest expert on TVs Cops Gone Bad with actor Will Mellor. Bev is a judge in the Chartered Institute of Public Relations PRide Awards. www.steelepublicrelations.co.uk Email: steelepublicrelations@outlook.com Follow us on all major social channels @steelepublicrelations If you think you'd make a great guest, get in touch! Do you want to learn how to do your own PR? Steele Public Relations brings you ‘Push Your Own PR’ - an in-person training day that reveals the hidden secrets to power-up your own PR without breaking the bank, critical for SMEs and start-ups but also suitable for bigger corporates who want to teach in-house staff these crucial skills. WHEN? Join our in-person day in City Centre Manchester, on Wednesday, March, 27, from 10am to 6pm (venue tbc) for an insightful deep dive into the workings of PR and how to master it. It will cover the critical elements of PR; how to plan and deliver PR & Marketing consistently for your business and win the attention of the press, TV and Radio - plus how to grow your socials, Your award-winning programme hosts have been on TV and write for the press and have forty years’ PR experience between them. Beverley Walkden runs Steele Public Relations and is a Chartered Institute of Public Relations Judge, plus ‘Best Female’ in this year’s Cheshire Business Awards. She appears in the press and on TV. Sarah Stephens⁠⁠⁠,⁠⁠⁠ as well as an Associate for Steele PR, runs her own luxury travel PR business - Tree Communications - and is a finalist for ‘Best Customer Service’ in this year’s Cheshire Business Awards. Combined, they make a powerful partnership of skills spanning newspapers, Radio TV, PR, Social Media, Sales and Marketing.
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  How To Be A Confident PR S1 E16 04.03.2024 21min

  Welcome to Series 1 EP 16 of 'PR Matters - The Public Relations Podcast.' Do you struggle with confidence while working as a PR? Do you find it hard to talk about your work in front of your team because you're shy or nervous - yet you're in a role which requires nuclear levels of confidence? Don't worry. You're not alone. There are plenty of ways to get rid of this annoying state of mind and bring a much more calm and confident version of yourself to work each day. In this episode we're talking to clinical expert hypnotherapist, Stephanie Newton, from Diamond Wellbeing, based in Wilmslow, to hear all about how we can build our self confidence by taking some simple steps in life and ultimately doing away with limiting mindsets and nervous emotional states. By the way...don't miss this! Do you want to learn how to do your own PR? Steele Public Relations brings you ‘Push Your Own PR’ - an in-person training day that reveals the hidden secrets to power-up your own PR without breaking the bank, critical for SMEs and start-ups but also suitable for bigger corporates who want to teach in-house staff these crucial skills. WHEN? Join our in-person day in City Centre Manchester, on Wednesday, March, 27, from 10am to 6pm (venue tbc) for an insightful deep dive into the workings of PR and how to master it. It will cover the critical elements of PR; how to plan and deliver PR & Marketing consistently for your business and win the attention of the press, TV and Radio - plus how to grow your socials, Your award-winning programme hosts have been on TV and write for the press and have forty years’ PR experience between them. Beverley Walkden runs Steele Public Relations and is a Chartered Institute of Public Relations Judge, plus ‘Best Female’ in this year’s Cheshire Business Awards. She appears in the press and on TV. Sarah Stephens⁠⁠,⁠⁠ as well as an Associate for Steele PR, runs her own luxury travel PR business - Tree Communications - and is a finalist for ‘Best Customer Service’ in this year’s Cheshire Business Awards. Combined, they make a powerful partnership of skills spanning newspapers, Radio TV, PR, Social Media, Sales and Marketing. You will come away with: A completed press release and guaranteed media coverage – the press release will be ready to upload to your website and send to the media plus you'll learn the skills to write your own press releases in the future. A confidently delivered piece to camera so that you can start building up your personal brand on social media and practice for showreels and TV interviews Valuable networking and advice normally only available in successful corporate boardrooms. A workbook with the day’s tips and tricks all packaged up for you to take away, plus your own personally tailored PR strategy for your business. We guarantee you an appearance on a future podcast, in the press, on radio or TV (worth hundreds if not thousands of pounds!). Depending on your PR package, you will get to finish the day with a dinner MASTERMIND which will give you added deep PR & Marketing insight. You are guaranteed to come away with vital skills for your business, valuable contacts and most importantly the knowledge to Push Your Own PR and hit sales targets. Cost is £450.00 per person. Payment plans are available. Secure your space with just £50 deposit up front. Push Your Own PR runs February/March/ June/ August/ November. Just ask for details. P.S. If the day long event doesn’t suit you just ask about our online 'pay-as-you-go' £60 hourly sessions which are tailored to your personal needs. We recommend weekly sessions over Teams or Zoom platforms. Contact us at: ⁠⁠Steelepublicrelations@outlook.com⁠⁠ MOB: (+44) 07591 745742 ⁠⁠WEB: www.steelepublicrelations.co.uk⁠⁠ Follow us on all major socials @steelepublicrelations If you think you'd make a great guest, get in touch!
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  Do You Need PR Training? S1 E15 26.02.2024 10min

  Welcome to Series 1 EP 15 of 'PR Matters - The Public Relations Podcast.' Do you need PR training? Come to the 'Push Your Own PR' day on Wed, March 27, 20024 in Manchester. You'll learn how to manage your own PR. You'll learn how to attract the media and how to exploit it so that your business attracts more customers. Steele Public Relations brings you ‘Push Your Own PR’ - an in-person training day that reveals the hidden secrets to power-up your own PR without breaking the bank, critical for SMEs and start-ups but also suitable for bigger corporates who want to teach in-house staff these crucial skills. WHEN? Join our in-person day in City Centre Manchester, on Wednesday, March, 27, from 10am to 6pm (venue tbc) for an insightful deep dive into the workings of PR and how to master it. It will cover the critical elements of PR; how to plan and deliver PR & Marketing consistently for your business and win the attention of the press, TV and Radio - plus how to grow your socials, Your award-winning programme hosts have been on TV and write for the press and have forty years’ PR experience between them. Beverley Walkden runs Steele Public Relations and is a Chartered Institute of Public Relations Judge, plus ‘Best Female’ in this year’s Cheshire Business Awards. She appears in the press and on TV. Sarah Stephens⁠,⁠ as well as an Associate for Steele PR, runs her own luxury travel PR business - Tree Communications - and is a finalist for ‘Best Customer Service’ in this year’s Cheshire Business Awards. Combined, they make a powerful partnership of skills spanning newspapers, Radio TV, PR, Social Media, Sales and Marketing. You will come away with: A completed press release and guaranteed media coverage – the press release will be ready to upload to your website and send to the media plus you'll learn the skills to write your own press releases in the future. A confidently delivered piece to camera so that you can start building up your personal brand on social media and practice for showreels and TV interviews Valuable networking and advice normally only available in successful corporate boardrooms. A workbook with the day’s tips and tricks all packaged up for you to take away, plus your own personally tailored PR strategy for your business. We guarantee you an appearance on a future podcast, in the press, on radio or TV (worth hundreds if not thousands of pounds!). Depending on your PR package, you will get to finish the day with a dinner MASTERMIND which will give you added deep PR & Marketing insight. You are guaranteed to come away with vital skills for your business, valuable contacts and most importantly the knowledge to Push Your Own PR and hit sales targets. Don’t miss it! LIMITED AVAILABILITY. Get off to a good start in 2024 and master your PR & Marketing Strategy with us, the professionals. Cost is £450.00 per person. Payment plans are available. Secure your space with just £50 deposit up front. Push Your Own PR runs February/March/ June/ August/ November. Just ask for details. Please share this with colleagues who you think would benefit from this programme. We can’t wait to welcome you and get to work on your award winning PR and Marketing strategy! P.S. If the day long event doesn’t suit you just ask about our online 'pay-as-you-go' £60 hourly sessions which are tailored to your personal needs. We recommend weekly sessions over Teams or Zoom platforms. Follow 'PR Matters - The Public Relations Podcast' so you don’t miss this and all the other essential episodes focusing on the skill of PR and Marketing. Beverley and Sarah xx Contact us at: ⁠Steelepublicrelations@outlook.com⁠ MOB: (+44) 07591 745742 ⁠WEB: www.steelepublicrelations.co.uk⁠ Follow us on all major socials @steelepublicrelations #prtraining #pr #PRStrategy #2024Success #2024ready #2024results #BeFamous #presscoverage #mediacoverage #steelepublicrelations #steelepr #prstrategy If you think you'd make a great guest, get in touch!
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  Why do Businesses Need PR? S1 E13 20.02.2024 13min

  Welcome to Series 1 Episode 13 of 'PR Matters - The Public Relations Podcast' where you'll learn why it's essential for businesses to own a PR & marketing plan. What should your PR & marketing plan look like? How do you get out there and promote your business? At what stage in business should a PR & marketing plan kick-in? What should businesses avoid when they're doing their own PR? We talk to our guest, Robert Downes, of the Greater Manchester Federation of Small Businesses who advises that a PR & marketing plan is an essential part of your business planning cycle and should kick-in straight away. Join your host, former award-winning TV and newspaper Journalist, Beverley Walkden (Steele). About the host: Your host, Beverley Walkden, is Managing Director of Steele Public Relations. Steele PR offers strategy and growth solutions to the public and private sectors. We give your brand a brilliant digital footprint. Beverley was crowned 'Best Female' in this year's Cheshire Business Awards. She is also a judge in the Chartered Institute of Public Relations PRide Awards. www.steelepublicrelations.co.uk Email: steelepublicrelations@outlook.com Follow us on all major social channels @steelepublicrelations If you think you'd make a great guest, get in touch! If you're interested in attending an FSB marketing and sales bootcamp on May 16th, in Warrington, follow this link: ⁠https://www.fsb.org.uk/event-calendar/fsb-business-bootcamp-sales-and-marketing-2024.html⁠ If you're really serious about cracking your own PR for 2024 Steele Public Relations is running a day-long PR & Marketing Masterclass, in Manchester City Centre, on Wednesday, March 27th 2024. Cost is £450 per delegate. Email for details: steelepublicrelations@outlook.com (07591745742)