The Dylan Kohlstadt Show

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  Why Your Agency Is Losing Deals (And How to Fix It) | Gordon Henry 31.08.2026 19นาที

  Gordon Henry spent years on the other side of the table – as a procurement manager deciding which agencies made the cut and which didn't. Now, as co-founder of IAN (Independent Agency Network), he's using that insider knowledge to help independent agencies stop underselling themselves, compete with the global giants, and finally take their seat at the table.Shift ONE is a proud member of IAN, and in this episode Dylan sits down with Gordon to talk about what's really holding agencies back – and what it takes to turn things around.They get into rate cards, repositioning, differentiation, and the uncomfortable truths most agency owners avoid. If you run an agency – or work in one – this conversation will challenge how you think about your value.In this episode:Why so many agencies are stuck – and how to diagnose itWhat procurement managers actually look for (and what disqualifies you immediately)How to build a rate card that reflects your real worthWhat it means to be distinct in a crowded marketHow IAN helps independent agencies compete on a global stageAnd so much more you'll just have to watch!Connect with Gordon Henry & IAN:Independent Agency Network – https://ianetwork.co.za Gordon Henry on LinkedIn –   / gordon-henry-189b6726  Connect with Dylan:LinkedIn:   / dylankohlstadt  Website: dylankohlstadt.comShift ONE: shiftone.co.za#TheDKShow #AgencyGrowth #IndependentAgency #IAN #GordonHenry #AgencyLife #B2BMarketing #MarketingAgency #AgencyBusiness #DylanKohlstadt #ShiftONE #RateCards #AgencyDifferentiation #MarketingLeadership #AgencyTurnaroundSubscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  From Zero Cash to Top Rated App | Join Dylan Kohlstadt and ProfileMe CEO, Rizanne 28.07.2026 22นาที

  Rizanne, CEO and Founder of ProfileMe, joins The DK Show to unpack how professionals can get the digital version of themselves into their clients' pockets, making a great first impression, building trust faster, and staying top of mind.ProfileMe is South Africa's #1 client engagement tool, giving professionals one link to share everything clients need to do business with them: contact details, social profiles, booking links, and more. No designer, no developer, no big budget required.In this episode, Rizanne breaks down:– How fully customisable digital profiles keep brand consistency across teams, big or small– Why one link beats a stack of business cards and PDFs– How teams become brand ambassadors with individual profiles, instant updates, and zero print waste– The simple process: sign up, pick your profession, choose a look, and make it yoursIf you're in financial services, professional services, or any client-facing industry, this conversation shows exactly how to turn a digital profile into a competitive edge.Check out ProfileMe - https://profileme.app 🎧 Watch the full episode for the practical breakdown of how ProfileMe works.#TheDKShow #ProfileMe #ClientEngagement #DigitalProfile #B2BMarketing #FinancialServices #PersonalBranding #SouthAfricanBusiness #ThoughtLeadership #DylanKohlstadtSubscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  B2B Leaders Series: Marketing to Engineers 11.12.2025 56นาที

  Marketing to engineers is not the same as marketing to general B2B buyers. In this Marketing to Engineers webinar, Shift ONE’s CEO Dylan Kohlstädt unpacks exactly how technical buyers think, research, and make decisions. If you’re serious about marketing to engineers in industrial, manufacturing, or technical sectors, this session is for you.In this webinar, you’ll learn how to:Understand engineers: Why engineers prioritise data, facts, performance, and measurable results over flashy campaigns.Speak their language: How clear, educational, and data-backed content builds trust with technical audiences.Map how engineers buy: Navigate long, research-heavy buying cycles and engage them at every touchpoint – from your website to YouTube.Reach engineers where they are: Use AI optimisation, SEO, and video content to support your marketing to engineers strategy across platforms.Leverage trade shows properly: Turn trade show stands into lead engines using LinkedIn, QR codes, and follow-up journeys.Build a content strategy engineers trust: Thought leadership, technical blogs, data sheets, and case studies that reduce perceived risk.Choose the right channels: Focus on LinkedIn, email, and an omnichannel presence that supports complex B2B buying decisions.Measure what matters: Use tools like Google Analytics and HighLevel to track leads, pipeline, and ROI from your marketing to engineers campaigns.Run Account-Based Marketing (ABM): Target key accounts with tailored campaigns and content that speaks to specific technical and commercial needs.Key takeaways:Optimise your website, SEO, and YouTube presence around how engineers actually search.Build credibility with data-driven case studies, technical proof, and testimonials.Create educational video content that engineers can rely on, not just gimmicks.Continuously track, measure, and refine your marketing to engineers strategy.Want to implement these strategies for your brand?Subscribe to Shift ONE’s YouTube channel for more expert-led B2B marketing webinars.Resources:Download the FREE Marketing to Engineers Cheat Sheet here: https://shiftone.co.za/marketing-to-e...Download our Target Market Table here: https://shiftone.co.za/target-market-...Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  Why CEOs Must Foster A Culture Of Innovation | Lars Veul 09.07.2021 41นาที

  AskDK Show - Season 5 - In the third episode of season 5 of the #AskDKShow I interview Lars Veul, Founder of Co-Founder and Director of Pargo. In this episode, we discuss why CEOs must foster a culture of innovation in their businesses. Follow Dylan Kohlstädt on all platforms here! Instagram: https://www.instagram.com/dylankohlst LinkedIn: https://www.linkedin.com/in/dylankohl Facebook: https://www.facebook.com/dylankohlstadt Twitter: https://twitter.com/dylankohlstadt Youtube: https://www.youtube.com/channel/UCu3HPodlink: https://pod.link/148539054#innovation #entrepreneurship #dylankohlstadtshow #askdkshow ​ Follow Lars Veul on LinkedIn! Lars's LinkedIn: https://www.linkedin.com/in/lars-veul-4987184b/Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  Why CEOs Need to Be Speakers | Richard Mulholland 16.02.2021 27นาที

  AskDK Show - Season 5 - In the first episode of season 5 of the #AskDKShow​ I interview Richard Mulholland, Founder of the Missing Link. In this episode, we discuss why CEOs should be speakers and the importance of CEOs becoming thought leaders within their industry. Follow Dylan Kohlstädt on all platforms here!Instagram: https://www.instagram.com/dylankohlst...​LinkedIn: https://www.linkedin.com/in/dylankohl...​Facebook: https://www.facebook.com/dylankohlstadt​Twitter: @dylankohlstadtYoutube: https://www.youtube.com/channel/UCu3H...​Podlink: https://pod.link/1485390547​Follow Richard Mulholland on all platforms and check out his YouTube channel! Richard's YouTube: https://www.youtube.com/channel/UCMrw...​Richard's Instagram: https://www.instagram.com/richmulholl...​Richard's LinkedIn: https://www.linkedin.com/in/richardmu...​Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  The Power of Personal Branding | Nic Haralambous 10.07.2023 34นาที

  #AskDKShow In the latest episode of season 5 of the #AskDKShow I interview Nic Haralambous, a leading entrepreneur and motivational speaker for industry, corporate and educational audiences across the globe. We discuss the importance of personal branding in business and marketing.Subscribe to my podcastBook me for a Keynote: https://dylankohlstadt.com/keynote-speaker/ Get mentored: https://dylankohlstadt.com/about-dylan/ Make sure to stay up to date and connect with me on all social platforms: Instagram: https://www.instagram.com/dylankohlstadt/LinkedIn: https://www.linkedin.com/in/dylankohlstadt/Facebook: https://www.facebook.com/dylankohlstadt/ Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  How to Optimise Your LinkedIn | Lauren Kinghorn 15.05.2020 19นาที

  In the fourth episode of this series, I chat to Lauren Kinghorn, who is also known as the Visionary Digital Entrepreneur, about LinkedIn. Lauren is passionate about this space and has used it to create a strong tribe of mompreneurs, fempreneurs, speakers and indie authors. If you want to optimise your own LinkedIn profile and create connections that are both qualitative and quantitative then this inspiring episode is for you.Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  The Truth About South Africa's Economy – Freddie Mitchell, Chief Economist at Aluma Capital 11.09.2026 26นาที

  What's really happening to the South African economy – and what businesses must do now.Dylan Kohlstadt sits down with Freddie Mitchell, Chief Economist at Aluma Capital, for an unfiltered look at the economic forces shaping South Africa in 2025 and beyond.Freddie has advised government, worked inside SARS, and spent years analysing what drives (and stalls) economic growth. In this episode, he breaks down what business leaders in industrial, manufacturing, and capital-intensive sectors need to understand right now – from interest rate trajectories and infrastructure constraints to AI adoption and the role of government in enabling (or hindering) growth.This is the conversation South African business owners and executives need to have.In this episode:– The real state of the South African economy– Interest rates: relief or false hope?– Infrastructure gaps and what they mean for industry– AI adoption in an emerging market context– What government is getting right – and where it's falling short– Key risks for industrial and manufacturing businesses in the year ahead🔗 Connect with Freddie Mitchell:   / freddie-mitchell-economist  🔗 Connect with Dylan Kohlstadt:   / dylankohlstadt  Check out Aluma Capital to elevate your investment strategically: https://aluma.co.za 🎙️ The DK Show is hosted by Dylan Kohlstadt, founder and CEO of Shift ONE Digital – Africa's #1 ranked SEO and AI visibility agency.🔔 Subscribe for weekly conversations with the business leaders, economists, and innovators shaping the future of B2B in South Africa and beyond.#SouthAfricanEconomy #TheDKShow #DylanKohlstadt #B2BMarketing #ShiftONE #Economics #SouthAfrica #Manufacturing #IndustrialBusiness #InterestRates #AIinAfrica #BusinessGrowth #AlumaCapital #EconomicOutlook #FounderLifeSubscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  How to Build a Positive Workplace | Andre du Toit on Optimism, Leadership & Business 31.08.2026 35นาที

  In this episode of The DK Show, Dylan Kohlstadt, CEO of Shift ONE, sits down with Andre du Toit, “The Big Positive Guy,” for a powerful conversation about optimism, leadership, workplace culture, and building a better future.Andre shares why optimism isn’t about blindly believing that everything will be okay. It’s about believing that tomorrow can be better than today and having an action plan to make it happen.They explore how business owners and leaders can help their teams stay motivated, manage negativity, avoid burnout, and create a workplace where people believe in the future.In this episode, they discuss:• How CEOs and business owners can create a more positive workplace• How leaders can motivate employees and manage negativity• The difference between optimism and blind positivity• Why having a clear action plan is essential to optimism• How social media and constant phone use can affect our mental space• Finding purpose in business and leadership• Why successful entrepreneurs continue working even after achieving financial success• How optimism can influence leadership teams, suppliers, and employees• Building a company that believes in its future• Staying positive when difficult things keep happening• Why walking, disconnecting, and getting away from your phone can make a differenceWhether you’re a CEO, entrepreneur, business owner, manager, or employee, this conversation offers practical insights into creating a more positive mindset and a stronger workplace culture.Connect with Andre du Toit:LinkedIn:   / bigpositiveguy  Facebook:   / andredt  Connect with Dylan / Shift ONE:[email protected] https://shiftone.co.za#Leadership #Business #Entrepreneurship #WorkplaceCulture #Optimism #PositiveLeadership #BusinessGrowth #CEO #Entrepreneur #ShiftONE #TheDKShowSubscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  Company Growth and Building Your Board | Kieron McRae 08.05.2024 41นาที

  "A Sirdar is not someone who tells you what to do. They climb with you every step of the way," says Kieron McRae. Beautifully put by the managing partner of the Sirdar Group, Kieron McRae. Kieron joined me to discuss corporate governance and its role in business growth and improving operational efficiency. Watch the conversation to learn:- The foundational principles of corporate governance.- The parallels between leadership in business and guiding people on a mountain expedition. - The fascinating origin of Sirdar and their approach to partnering with businesses. - How to bridge generational gaps within family businesses.- The intricacies of building a high-performing board.- And much more. Whether you're an entrepreneur seeking to scale your business, a family business owner navigating generational transitions, or an individual with a keen interest in corporate governance, this conversation is for you.Give it a watch, and let me know your thoughts! Are you looking to scale your business? Do you have a strategic board in place?#CorporateGovernance #Leadership #BusinessGrowth #CEOAdvice #DigitalMarketing #Podcast #MarketingStrategyRemember to follow Kieron McRae on his social platforms:LinkedIn: https://za.linkedin.com/in/kieron-mcrae-board-governance-specialistSubscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  Why Content Marketing Builds Stronger Relationships | Cathy Lund 02.09.2020 31นาที

  AskDK Show - Season 4 - In the third episode of season 4 I interview Cathy Lund,  Content Director at Woolworths. I interview Cathy Lund the Content Director at Woolworths South Africa and discusses the latest content marketing trends and major changes over the past few years. We also discuss the different sales strategies in content marketing and answer burning questions like; Do you check your posts thoroughly before sending them out? Why content builds stronger relationships? How to create successful content and the major significant changes in content marketing.You can reach Cathy on Linkedin here: https://www.linkedin.com/in/cathy-lund-53691757/In season 4 we interview top marketing managers and thought leaders who can inspire others in the industry.Let's Connect!Live life with me on Instagram https://www.instagram.com/dylankohlstadt Be inspired LinkedIn https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadtFollow me on Facebook https://www.facebook.com/dylankohlstadt/Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy.Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  Building a Purpose-Driven Brand | Norbert Elnar 18.06.2024 30นาที

  "People follow people who are real, rather than people who are right."This is just one of many insights quoted by Norbert Elnar, the latest guest on my podcast show and a seasoned brand builder. Norbert, born in the Philippines and now living in Germany, is the founder and CEO of Masterpiece Kingdom Brands, where he specialises in helping purpose-driven organisations craft their professional brands.Tune in to hear more about: - The journey of Masterpiece Kingdom Brands and Norbert’s role as a Chief Creative Officer. - How to build brands for purpose-driven organisations. - The importance of aligning brand values with organisational leadership. - Norbert’s unique framework for brand building.- How personal experience across different cultures has influenced Norbert’s branding approach. - Tips for future-proofing your brand and ensuring it stays relevant and impactful. If you're serious about brand building, watch this video. You'll learn how to build a brand with purpose and impact.P.S. Here's a handy guide on how you, as a CEO, can use video to inspire your staff: https://www.shiftone.co.za/ceos-how-using-video-can-help-you-motivate-and-inspire-your-staff/ Also, remember to follow Norbert on his social platforms:Website: https://masterpiecebrands.com/Instagram: https://www.instagram.com/masterpiece.mvmnt/LinkedIn: https://www.linkedin.com/in/norbert-elnar-b647217/Facebook: https://www.facebook.com/masterpiecefaithmovement/?_rdc=2&_rdrYouTube: https://www.youtube.com/channel/UC07Iny3TgpzEAPKzJQ3iIvAGet your free brand assessment here: https://masterpiecebrands.com/futureproofyourbrandBuy Nortbert's book here: https://masterpiecebooks.com/Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  He Went Unbooked for 2 Years, Then Built a Personal Brand That Never Stops Working 18.09.2026 25นาที

  If you think personal branding is about bragging, this episode will change your mind. Andre Du Toit, "The Big Positive Guy," went two years without a single speaking booking after declaring himself a professional speaker. What he did next built him a career spanning nearly 20 years and a personal brand so strong that people recognise his wife from his posts alone. In this episode, Andre breaks down what actually separates speakers who get booked from speakers who don't, and why most CEOs are sitting on a thought leadership opportunity they're too nervous to use.Andre and Dylan dig into why authenticity beats polish every time, how to figure out your personal values instead of confusing them with goals, and why giving content away for free is the fastest way to build trust that converts into business. Andre also shares his personal content model, the "silent majority" mindset that's shaped his public voice, and practical advice for any CEO or founder wondering how to step into the spotlight without losing themselves in the process.In this episode:Why Andre went two years without a booking, and what he did with that timeThe difference between personal brand as self-promotion and personal brand as authenticityHow to identify your real values instead of chasing goalsAndre's content ratio for balancing personal and business postsWhy giving content away builds more trust than selling ever willThe "silent majority" approach to staying positive in a noisy worldPractical starting points for CEOs ready to build a public profileConnect with Andre Du Toit:LinkedIn: https://www.linkedin.com/in/bigpositiveguy/Facebook: https://www.facebook.com/GoodNewsSouthAfricaConnect with Dylan Kohlstadt:LinkedIn: linkedin.com/in/dylankohlstadt#TheDKShow #PersonalBranding #ThoughtLeadership #B2BMarketing #PublicSpeakingSubscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  Growing Your Business from Garage to Global | Anthony Damian 11.07.2023 38นาที

  #AskDKShow In the latest episode of season 5 of the #AskDKShow I interview Anthony Damian, founder of global shipping software and AI technology company, Solverminds. In this episode, we discuss starting a company, his acquired experience, applying AI with big data, and how data analytics can help a business when done properly.You're invited to join us in this informative conversation, where you'll gain valuable knowledge about the intersection of technology and entrepreneurship. From the humble beginnings in a garage to the global impact of Solverminds, this episode promises to shed light on the intricacies of marketing a business in the ever-evolving landscape of the shipping industry.Subscribe to my podcastBook me for a Keynote: https://dylankohlstadt.com/keynote-speaker/ Get mentored: https://dylankohlstadt.com/about-dylan/ Make sure to stay up to date and connect with me on all social platforms: Instagram: https://www.instagram.com/dylankohlstadt/LinkedIn: https://www.linkedin.com/in/dylankohlstadt/Facebook: https://www.facebook.com/dylankohlstadt/ Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  B2B Leaders Series: Creating a Marketing Strategy in a Rapidly Changing World 16.10.2025 1ชม.

  While the basics of marketing, like audience and persona identification, may seem straightforward, they’re often overlooked - yet remain critical for success.As B2B marketing shifts from cold outreach to relationship-driven approaches, longer buying cycles demand that marketers refine their strategies. In this webinar, we’ll walk you through the key pillars of B2B marketing that will help you adapt and thrive in a changing world:Key Webinar Takeaways:- Target Persona: Learn how to understand your Ideal Customer Profile (ICP), key decision-makers, and KPIs. We’ll also share a downloadable Target Market Table to assist in persona creation.- Content Strategy: Explore strategies for long-form content, inbound lead generation, short-form videos, and user-generated content (UGC).- Channel Strategy: Why LinkedIn should be your primary B2B platform, and how email marketing continues to play a vital role.- Sales & Marketing Alignment: Discover how relationship-building and Account-Based Marketing (ABM) contribute to achieving higher ROI. - Data, Tools & Technology: Dive into the best practices for Conversion Rate Optimization (CRO), attribution, HighLevel CRM, AI tools for content, and automation to drive more effective decisions.The session concludes with a real-world case study highlighting how omni-channel lead generation can deliver remarkable results, showcasing how precise targeting and data-driven campaigns drive success.Key Resources:- Downloadable Target Market Table (available on the Shift ONE website)- B2B Persona Tool: https://share.google/PduPJRZxPZlXqWU7J - Shift ONE’s AI Webinar on YouTube: https://youtu.be/Ykk04EMPZR8- HighLevel CRM: https://www.gohighlevel.com/This talk will help you rethink your audience understanding, align content to personas, and harness the power of campaigns and automation. By embracing these strategies, you’ll be well-positioned to navigate and succeed in a rapidly changing marketing world.Don’t forget to subscribe to our channel for more webinars, insights, and strategies to help you level up your marketing game.Follow Shift ONE Digital:Facebook: https://www.facebook.com/shiftONEdigitalInstagram: https://www.instagram.com/shiftone_digital/LinkedIn: https://www.linkedin.com/company/shiftonedigital/#B2BMarketing #MarketingStrategy #DigitalMarketing #LeadGeneration #ContentMarketing #AIinMarketing #SalesAndMarketingAlignment #Automation #MarketingTools #ShiftONEWebinar #TargetPersona #AccountBasedMarketingSubscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  Small Business Development and Creating Successful Businesses | Sibusiso Raphekwane 12.09.2024 42นาที

  "The best investment you can make is an investment in yourself. The more you learn, the more you'll earn." - Warren BuffettI had the privilege of interviewing Sibusiso Raphekwane, the CEO and founder of The Transformation Legacy.We spoke about the world of small business development and the importance of transformation in the entrepreneurial journey. Busi shared her wealth of knowledge and experience in helping small businesses thrive and create a lasting impact.Watch this episode to learn:- How Busi's organisation is transforming the narrative around small businesses and their potential for success.- The importance of integrity, evolution, and financial management in building a business that outlives its founder.- What to consider when choosing a business partner to ensure a successful and harmonious collaboration.- Why investing in yourself as an entrepreneur is crucial for the growth and sustainability of your business.I really enjoyed this session and found so much alignment in our goals and ways of thinking. Busi is an incredible inspiration, and I am excited for you to hear her insights. Check out Busi's resources below:Her website: www.busiraphekwane.comCompany website: www.transformationlegacy.comThe Transformation Legacy Youtube channel: https://www.youtube.com/@thetransformationlegacy9997Let me know your thoughts in the comments below - I'd love to hear from you!Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  What Skills Do You Need As An Entrepreneur? 10.09.2019 12นาที

  Welcome to season 1, episode 5 of the #AskDK Show! What skills do you need as an entrepreneur? Does Business Location matter? How to Expand into new markets and cause a Disruption.On the #AskDKShow, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect! Live life with me on Instagram: https://www.instagram.com/dylankohlstadt  Be inspired LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadt Follow me on Facebook https://www.facebook.com/dylankohlstadt/ Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy. Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  Why You Need the Enneagram and Maturity to Lead | Lucille Greeff 09.04.2024 54นาที

  "If personality is the lens through which we see the moment (that shows us who we are), then maturity is the journey we're always on," shares Lucille Greeff. Join Dylan Kohlstadt for an engaging chat with Lucille Greeff, co-founder of Aephoria and organisational development practitioner, as they explore the fascinating interplay between maturity and personality in today's workplace. Lucille Greeff brings her wealth of knowledge in organisational development to share how our personalities shape our reactions to stress and change.Tune in to discover: - The importance of maturity in today's volatile world.- How a stable inner world prepares us for external upheaval. - The traits of a mature leader.- Maturity as a journey - and common misbeliefs. - What helps us to mature?- How can the Enneagram help marketers and businesses market themselves?- And much more.Listen in and share your thoughts in the comments. What's your Enneagram type? How do you see personality and maturity helping marketers?#Maturity #ProfessionalGrowth #TeamDevelopmentSubscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  How to Start a Podcast | Gavin Kennedy 11.11.2019 27นาที

  In the first episode of season three, we’re looking at podcasts. It's hip, it’s happening and it’s the way of the future. I pick the brain of Gavin Kennedy, CEO, and founder of Solid Gold Podcasts Studios, for all you need to know about starting a podcast and what makes this medium so unique and awesome.You can also check out this podcast in video form on my Youtube channel at: https://www.youtube.com/watch?v=aW2xGEsKWvwOn The Dylan Kohlstadt Show, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect!Live life with me on Instagram: https://www.instagram.com/dylankohlstadt Be inspired with me on LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadtFollow me on Facebook https://www.facebook.com/dylankohlstadt/Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy.Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/
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  Following Successful Entrepreneurs on Their Journey | Kim Palmer 12.03.2024 33นาที

  #AskDKShow Join us in the latest episode of Season 2 of the #AskDKShow, where host Dylan Kohlstädt engages in an inspiring conversation with Kim Palmer, the dynamic CEO and Founder of On the Ball College, South Africa's leading accredited IT and computer training academy. Palmer, renowned for her groundbreaking work in tech education, including launching the Learn2Boom online training portal and WeTrainICT, has played a crucial role in shaping future tech leaders. You can reach Kim on LinkedIn here: https://www.linkedin.com/in/kimpalmersa/?originalSubdomain=za Let's learn and grow together. Don't be good, be GREAT! Want to get on the show? Tweet me your questions with #AskDKMake sure to stay up to date and connect with me on all social platforms: Instagram: https://www.instagram.com/dylankohlstadt/LinkedIn: https://www.linkedin.com/in/dylankohlstadt/Facebook: https://www.facebook.com/dylankohlstadt/ Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/And follow Kim on her other social media channels:Facebook: kimpalmersa Instagram: @instakimpalmer #TopEntrepreneurs #CEOAdvice #MarketingInsight #ThoughtLeadership #Entrepreneurship #Podcast #StartupCompany Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/