Business History
Pushkin Industries
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Business History explores the surprising and often dark stories behind well-known companies and products. Hosted by former Planet Money journalists Jacob Goldstein and Robert Smith, the podcast examines how businesses like Volkswagen and Thomas Edison's electric chair came to be. Each episode uncovers the unexpected lessons from the founders and failures that shaped modern commerce.
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How Warren Buffet Built His Legacy By Finding Value No One Else Could See – Rerun 18.09.2026 44dkWith the news of Warren Buffett stepping down as chairman of Berkshire Hathaway, we are revisiting an episode from our two-part series on Buffet. Warren Buffett rose from obscurity to become the richest person in the world - and he did it in a unique way. As a boy in Omaha he collected information obsessively - writing down car license numbers and hoarding bottle caps. As a young man, Buffett turned his focus on scouring business accounts to find companies that had hidden value no one else could spot. We tell the story of young Warren Buffett as he quietly worked building up the expertise and accumulating the wealth that would allow him to become the most famous investor of our age. See omnystudio.com/listener for privacy information. -
Herman Petty's Dream: The Struggles of the First Black American to Own a McDonald's 16.09.2026 44dkHerman Petty was a Chicago barber and bus driver who dreamed of running his own business. When his local McDonald's restaurant was abandoned in 1968, Herman approached the company and said he should be the first black American to be given a hamburger franchise. Herman and other black pioneers faced unique problems running McDonald's in America's inner cities - but their businesses soon flourished and they fought to make the burger giant listen to its black franchisees and customers. Write to us at [email protected] omnystudio.com/listener for privacy information. -
The Battle of Fort Frick and the Anarchist Assassin 09.09.2026 44dkConcluding our story of Andrew Carnegie's effort to break the unions at his Homestead steel factory, we look at how the plant boss Henry Clay Frick enlisted a private army of Pinkerton detectives to confront the steel workers. Gunfire erupts and there are deaths on both sides. The so-called battle of "Fort Frick" seems to go the way of the unions - until a young anarchist comes to town hoping to piggyback on the unrest to further his goal of sparking a revolution. He finds a way into Frick's office... and he comes armed with a pistol and a knife. Write to us at [email protected] omnystudio.com/listener for privacy information. -
Andrew Carnegie's War with his Workers 02.09.2026 39dkIn the first of two shows about the fight between the richest man and the unions at his Homestead steel plant - we look at why Andrew Carnegie decided that his workforce deserved a smaller share of his profits and the lengths he went to to cut their wages. Carnegie grew up in poverty and publicly proclaimed that rich moguls such as he had a duty to aid the poor - but that didn't stop him using every weapon at his disposal to crush the steel workers' union. The fight got violent - very violent - and its ripples are still being felt to this day. Write to us at [email protected] omnystudio.com/listener for privacy information. -
George Washington’s Trusted Tavern Guide: The Birth of the User Review 26.08.2026 44dkWhen America’s first president set off to tour his new country, he had no idea where to stay. George Washington slept in some taverns he described as dirty and grim, but also stayed at some delightful inns. In the 1790s, there was no way for travellers to share tips on the nice places to sleep and those to avoid. Fast forward to today and the rise of peer-to-peer services where we book a car ride, rent a vacation home or bid in an online auction, and the same trust problem occurs. How do we know we can rely on a vendor we’ve never met? And how can we praise good customer service with a glowing recommendation? That's why the user review was created. Write to us at [email protected] omnystudio.com/listener for privacy information. -
The DeLorean Saga: Fraud, Drug Deals and Marty McFly's Car 19.08.2026 48dkThis is a special crossover episode with Cautionary Tales with Tim Harford. John DeLorean was a top car executive - but he was too maverick to fit into the oppressive corporate culture of GM. He wanted to make a new and exciting sports car - a futuristic stainless steel marvel with distinctive gull-wing doors (which found fame in Back to the Future). He just needed someone to give him millions of dollars to get started. The British government agreed to foot the bill, but only if DeLorean built his factory in a troubled part of Northern Ireland. The cars coming off the production line were beset with problems and sales slowed down. Company finances were also strained by DeLorean's spendthrift ways and brazen theft. Finally, someone offered DeLorean a lifeline if only he'd come in on a cocaine deal. Write to us at [email protected] omnystudio.com/listener for privacy information. -
The Tangled Story of Instant Ramen 12.08.2026 42dkMomofuku Ando told the world he invented instant ramen noodles in a shed in his backyard. In Japan, there's not one, but two museums celebrating this breakthrough. Only Ando wasn't the first person to flash-fry noodles to preserve them - but he was willing to sue any rival ramen maker. Ando had suffered repeated business failures and even been jailed for tax fraud - but he created an origin story for his instant noodles so compelling that it helped him build a convenience food empire that sent instant ramen everywhere on earth and finally into space. Write to us at [email protected] omnystudio.com/listener for privacy information. -
Billy Beer: When American Beer Hit Bottom, Then Bounced Back 05.08.2026 41dkPresident Jimmy Carter had a brother, and this brother LOVED beer. Billy Carter was a big 1970s celebrity and a struggling brewery decided to bet on him to revive its fortunes. Together they created Billy Beer and launched a huge ad campaign. The beverage was a global sensation... except nobody including Billy liked the taste. Billy Beer was a flop. Billy Beer was emblematic of American brewing at the time. It was all bad beer and gimmicky marketing. Coincidentally, it was Jimmy Carter who would change that. He signed a new tax law that kickstarted the craft beer revolution which brought us some of modern America's most popular brews. Write to us at [email protected] omnystudio.com/listener for privacy information. -
The Printing Press: The Invention Built on Debt and Sin 29.07.2026 46dkBefore 1450, books were written out by hand. It was slow and expensive. But Johannes Gutenberg borrowed a ton of money to create a printing press that could crank out Bibles and pamphlets and documents in huge numbers. Science, politics and philosophy were all up-ended. For example, the Catholic Church seized on the invention to sell special certificates absolving people of their sins - a move that made money, but caused a permanent schism in Christianity. And Gutenberg too found himself in trouble - when a financier sued the inventor to reclaim his loan, plus interest. Write to us at [email protected] omnystudio.com/listener for privacy information. -
The Robberiest Robber Baron: The Villainy of Jay Gould 22.07.2026 47dkJay Gould became hugely rich without ever really making a product or offering a service to benefit his customers. Other "Robber Barons" in the 19th century forged steel or pumped oil to make money - but Gould preferred to manipulate the stock market or bribe judges and politicians to generate a profit. Even when he was fired from the railway company he mismanaged, he used this inside information to profit from the soaring share price. No one liked Jay Gould - indeed many people physically assaulted him because of his awful behaviour - but his real legacy was the raft of laws America passed to try to prevent such a businessman ever rising to power again. Write to us at [email protected] omnystudio.com/listener for privacy information. -
The Factory That Was Wiped Off The Map (From Cautionary Tales) 08.07.2026 38dkBusiness History will be back on July 22nd - but here's an episode from another Pushkin Industries show we're sure you''ll enjoy, Cautionary Tales. A giant chemical plant near the small village of Flixborough, England, is busy churning out a key ingredient of nylon 6, a material used in everything from stockings to toothbrushes to electronics. When a reactor vessel fails, the engineers improvise a quick-fix workaround, so the plant can keep up with demand. Before long, the temporary patch - a small, bent pipe - becomes a permanent part of the factory, and the people of Flixborough unknowingly drift towards disaster. Listen to more Cautionary Tales whenever you get your podcasts. See omnystudio.com/listener for privacy information. -
The Nobel Winners Who Almost Crashed the Economy 01.07.2026 47dkJohn Meriwether assembled the smartest team on Wall Street. In the 1980s, he combed Harvard and MIT for geniuses to join him at Salomon Brothers and make the investment bank a fortune with arbitrage - the trick of buying an asset cheap in one place and quickly selling it for a profit in another. When he parted ways with Salomon Brothers, Meriwether took his "nerds" to set up a hedge fund. They prospered - making themselves and their clients rich. Two employees even picked up a Nobel Prize. But Long Term Capital Management operated in the real world - where projections and charts and formulas can't protect you from political chaos and economic turmoil. Write to us at [email protected] omnystudio.com/listener for privacy information. -
A Store Owner You Can Trust: John Wanamaker, Returns and the Price Tag 24.06.2026 40dkShopping used to be adversarial. Shoppers and store owners would bargain and haggle over prices. What one person got for $1, the next guy bought for £1.25. And there were no returns. It was unfair and stressful - and made shoppers distrustful that they were getting a good deal. John Wanamaker changed all that. Wanamaker thought about being a preacher before setting up as a clothes merchant. So he built a retail empire built on fairness and trust. Price tags appeared in his stores - promising everyone would pay the same. And if you weren't happy - you could return your purchase. This was so unusual that Wanamaker even won the praise of a US President. AND to see Joseph Monroe Bennett's magnificent moustache for yourself go to: https://archives.upenn.edu/exhibits/penn-people/biography/joseph-monroe-bennett/ Write to us at [email protected] omnystudio.com/listener for privacy information. -
The Boy Scout Who Brought us the Age of Disruption 17.06.2026 40dkWhy have so many tiny start-ups come from nowhere to take down huge established corporations? Is it because the incumbents were dumb? Harvard Business School professor Clayton M Christensen decided to explore these David versus Goliath battles - and came up with a theory to explain why seemingly solid businesses suddenly lose market share... disruptive innovation. In his hit book, The Innovator's Dilemma, Christensen explored how flawed products from small companies can suddenly catch on, disrupt the market and steal customers from established corporations. Christensen - a life-long Boy Scout - was an odd champion for "disruptive innovation", but his ideas have totally changed the business landscape. Write to us at [email protected] omnystudio.com/listener for privacy information. -
Ida Tarbell: The "Muckraker" Who Beat John D Rockefeller and Big Oil 10.06.2026 46dkAt a time when women couldn't vote or freely enter the workplace, Ida Tarbell took on the richest man in America and triumphed. Ida grew up in the Pennsylvania oil fields of the 1870s, and saw how John D Rockefeller and his company Standard Oil bought or bullied independent firms. Ida's neighbors and even her own father were in Rockefeller's sights. In adulthood, Ida joined a new movement in journalism. She was a "muckraker" - looking to dig up dirt on the greedy and unscrupulous monopolies of the Gilded Age. She wrote a 19-part investigation of Standard Oil that became a nationwide hit and forced the US government to act and break Rockefeller's empire apart. Write to us at [email protected] omnystudio.com/listener for privacy information. -
"Time is Money": How Ben Franklin's Sayings Created American Capitalism and Grind Culture 03.06.2026 44dkBenjamin Franklin had a full life - he was a scientist, statesman, and a Founding Father. But we're looking at the huge impact he had as a writer of best-selling business books. Franklin first picked up the pen as a poor, downtrodden teenager to write satire, but as he became richer and more successful he instead shared his entrepreneurial insights with the public. His sayings about time-wasting, thrift and the rewards of hard work were revolutionary. And both his admirers and critics claim his writings caused a profound global shift in how we think about work and wealth. Write to us at [email protected] omnystudio.com/listener for privacy information. -
The Founding Father Who Got Rich in the Revolution 27.05.2026 47dkTwo-hundred-and-fifty years ago George Washington was fighting the Revolutionary War against the British, but Robert Morris doing something just as vital. He was raising money for the fighting and buying the gunpowder, tents, food and uniforms Washington's army needed. Morris had been a merchant before the revolution, so didn't see why he shouldn't personally profit from his work supplying the colonists' struggle. He emerged from the war as a rich man and owned huge tracts of land. But the turbulent final years of the 18th Century saw Morris go first into substantial debt and then fall into utter ruin. Write to us at [email protected] omnystudio.com/listener for privacy information. -
The Dumbest Business Ever... Shipping Melting Ice to Calcutta. 20.05.2026 47dkFrederic Tudor could get ice any time he wanted. He lived in chilly Boston and his family had a lake that froze over in the winter. Harvesting ice and storing it was a normal thing in New England in the 1800s, but Frederic decided he'd make a fortune if he could ship ice to the warmest places on earth. And everyone thought this was the dumbest business idea of all time! No one would back Frederic's plan - no one would even let him rent a ship to carry his ice. For decades he tried and failed to get his ice business running. He even ended up broke and in jail. But finally he prevailed and became a wealthy and celebrated figure - who changed the world. Write to us at [email protected] omnystudio.com/listener for privacy information. -
The Match Maker Who Nearly Burned Down Wall Street 13.05.2026 48dkSwedish entrepreneur Ivar Kreuger built a fortune selling matches. He used this money to build a world famous financial empire that bankrolled whole countries. France borrowed from Kreuger. Germany borrowed from Krueger. He was crowned "The Match King" and ruled Wall Street in the 1920s. But Kreuger's business was about to burn to the ground. The Swede had been using shady - even criminal - methods to move money around his empire and the good times came to an end. The discovery of Kreuger's crimes created chaos, but also proved pivotal in the creation of America's modern financial safeguards. Write to us at [email protected] omnystudio.com/listener for privacy information. -
Did "Neutron" Jack Welch Nuke GE? 06.05.2026 53dkIn 1999, Jack Welch was named "Manager of the Century". As CEO of General Electric for 20 years, Welch transformed the conglomerate and made it the biggest company in the world. Nicknamed "Neutron Jack", he closed down big chunks of old GE and set up new ventures... including GE Capital - which operated more like a bank than the wing of a manufacturing giant. Under the leadership of "Neutron Jack", General Electric was consistently profitable and seemed to be a safe investment... but in fact the company was headed for disaster. Write to us at [email protected] omnystudio.com/listener for privacy information.
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