Ghetto CEO
Marketing By Monrae
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Ghetto CEO is a podcast hosted by Marketing By Monrae that takes a raw, unfiltered look at the realities of being a CEO. From the highs to the lows, this podcast explores the true weight of running a business and being at the helm of a company. Monrae and her guests share their personal stories, both good and bad, about the challenges and triumphs of being a CEO. Whether you're a seasoned business owner or just starting out, Ghetto CEO provides an honest, relatable look at the ups and downs of entrepreneurship.
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Ep. 10 The Structure Single Moms Need to Build Real Wealth 20.03.2026 22dkBuilding a thriving business and raising children simultaneously demands intentional choices and a solid structure. This video highlights the importance of creating a daily routine and using a detailed to do list to maintain productivity. It's all about effective time management and a clear schedule, even when it requires sacrifice. This conversation highlights why effective time management is not about doing more, but about being intentional with your schedule. From structuring your mornings to maximizing small pockets of time, we talk through how real productivity happens when you plan ahead and protect your focus. The episode also addresses the sacrifices that come with building something bigger than yourself and why structure creates freedom, not restriction.Advertising Inquiries: https://redcircle.com/brands
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Ep. 9 The Career Trap of Over performing and Undervaluing Yourself 13.03.2026 23dkThis conversation dives into the importance of showing up with authenticity, especially when navigating professional spaces. It explores how to be yourself without fearing judgment, fostering both personal growth and workplace resilience. By cultivating the right mindset, one can truly live authentically in every aspect of life. Throughout the episode, we explore how fear of judgment, imposter syndrome, and internalized expectations often cause people to overperform, stay silent, or delay opportunities they are already qualified for. By developing the right mindset and learning how to create a professional version of yourself that still reflects your true identity, you build resilience, confidence, and long-term career growth. This conversation is for anyone who has ever felt like they had to dim themselves to fit in, questioned their worth in professional environments, or struggled to move boldly despite being capable. It’s a reminder that authenticity is not a liability, it’s a leadership skill that allows you to grow, ask, move, and live fully without shame. Advertising Inquiries: https://redcircle.com/brands
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Ep. 8 Why Freedom Without Structure Is Keeping You Stuck as a CEO 06.03.2026 25dkIn this episode, we break down how freedom in your own business can quickly turn into burnout when time is unmanaged and boundaries are loose. Just because you work for yourself does not mean structure disappears, it becomes even more important. We talk through why effective time blocking is essential for productivity, focus, and sustainability as an entrepreneur, especially when you’re juggling leadership, creativity, and personal life. This conversation highlights how discipline, support systems, and intentional scheduling are the difference between building a scalable business and constantly feeling overwhelmed. This episode is real entrepreneur motivation for business owners who want to grow without chaos, protect their energy, and build success that actually lasts.Advertising Inquiries: https://redcircle.com/brands
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Ep. 7 The blueprint you can steal that made Fenty beauty $1,000,000 27.02.2026 3dkWe're back with another episode, and this time we're breaking down how Rihanna, with her Fenty Beauty brand, became a blueprint for disrupt a market strategy. This isn't just about Fenty Beauty marketing; it's a marketing case study in identifying market gaps and serving overlooked communities. Learn how this creative marketing approach leads to loyalty and demand.Rihanna didn’t chase trends or play it safe. She launched with intention, centered representation, and built immediate trust with an audience that had been ignored for far too long. This episode unpacks how that level of creative marketing, paired with clarity around who you’re actually serving, creates demand, loyalty, and long-term brand equity. If you’ve been struggling with failed launches, blending into your industry, or attracting the wrong audience, this breakdown will challenge you to stop trying to serve everyone and start building for the people who actually need you.Advertising Inquiries: https://redcircle.com/brands
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Ep. 6 This Is Why Being Busy Is Blocking Your Vision 20.02.2026 28dkIn this powerful podcast episode, we dive deep into the importance of pacing and patience on your journey. We discuss how rushing through life's stages without developing necessary skills can hinder your personal development. This episode offers essential life advice for cultivating the right mindset and achieving self improvement at a sustainable pace.In this episode of the Ghetto CEO Podcast, Monrae sits down with Stormi Banks, founder of The Pink Print Firm, for a real conversation about time, pace, and what it actually takes to build something sustainable. Stormi shares why rushing success can leave you unprepared for the very life and business you’re praying for. This episode explores CEO mindset, business growth, time management, and the importance of slowing down long enough to think, observe, and build the right habits. They talk about choosing the right environments, why imposter syndrome is often a room problem not a confidence problem, and how vision gets lost when you’re always on Zoom, always executing, and never creating space to lead. If you’ve been feeling overwhelmed, unfocused, or like you’re doing everything but still not seeing clearly, this conversation will help you understand why pace matters and why becoming the right version of yourself comes before the next level.Advertising Inquiries: https://redcircle.com/brands
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Ep. 5 Soft Life CEO: Jammyra Weekly on Imposter Syndrome, Faith, and Trusting God in Your Next Season 13.02.2026 24dkIn this episode of the Ghetto CEO Podcast, Monrae sits down with Jammyra Weekly, CEO of Prestige Media Co., to talk about what it really looks like to keep showing up when life is heavy, business is demanding, and motherhood never pauses.Jammyra opens up about imposter syndrome at new levels, learning how to pivot without quitting, and why “ease” is a real prayer when you’ve been in survival mode for too long. They discuss faith, identity shifts, kingdom assignment, and the pressure of being the one everyone depends on while still trying to stay emotionally grounded.This conversation is for the CEO who’s building something big while holding life together, especially the woman who’s tired, still getting up anyway, and ready to trust God with the next season.Advertising Inquiries: https://redcircle.com/brands
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Ep 4. How to Pivot with Faith After Losing Everything as a CEO 06.02.2026 26dkIn this episode of the Ghetto CEO Podcast, Monrae sits down with Jacqueline “Jaque M,” the ultimate pivot queen and proof that purpose is often hidden inside disruption. From losing a six-figure corporate job to building multiple successful businesses across fashion, real estate, and experiential brands, Jaque shares how faith, obedience, and execution carried her through every reinvention.This conversation breaks down what it really looks like to trust God when the plan disappears, how to rebuild confidence after identity loss, and why mindset, relationships, and obedience matter more than money. If you’re navigating a pivot, grieving a former version of yourself, or standing at the edge of a new season, this episode is your reminder that you don’t fall — you’re pushed forward.Advertising Inquiries: https://redcircle.com/brands
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Ep. 3 How SKIMS Built a Billion Dollar Brand by Creating a Category 30.01.2026 4dkWhat if your brand isn’t struggling because of your product — but because of your positioning?In this solo episode of the Ghetto CEO Podcast, Monrae breaks down how SKIMS didn’t just sell shapewear — they created an entirely new category and turned stretch fabric into a billion-dollar brand.Before SKIMS, shapewear was stiff, outdated, and designed to hide women’s bodies. But Kim Kardashian rebranded the industry by shifting the language from “compression” to “solutions,” focusing on comfort, confidence, inclusivity, and everyday wearability.This episode breaks down:Why the best brands sell transformations, not productsHow language and naming alone can change perception and conversionWhy category creation beats competing in crowded marketsHow SKIMS balanced luxury branding with accessible pricingHow entrepreneurs can rename and reposition their offers for immediate clarity and demandIf you’re tired of selling “another course,” “another program,” or “another offer,” this episode will change how you think about branding forever.Advertising Inquiries: https://redcircle.com/brands
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Ep. 2 Why CEOs Get No Sympathy (And What It Costs Women in Business) 23.01.2026 29dkWhat happens when your business explodes… but your body starts sounding the alarm?In this episode of the Ghetto CEO Podcast, Monrae sits down with Shaquana “Ms. Business” Brooks — CPA, CEO of Brooks Alliance, and luxury-living tax strategist — for one of the most honest conversations of Season 6.Shaquana opens up about scaling her firm from 100 clients to over 2,000, the moment her chest tightened and she thought she was having a heart attack, and the brutal reality that CEOs don’t get sympathy — even when life is falling apart.From navigating breakups while still running meetings and webinars, to setting hard boundaries with her team, to redefining luxury as support, delegation, and ownership of time, this episode breaks down what Main Character Energy really looks like behind the scenes.This is not soft life aesthetics.This is about systems, sacrifice, and surviving the grind long enough to build the life you actually want.Advertising Inquiries: https://redcircle.com/brands
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Ep. 1 How to Avoid Burnout as a CEO and Mom | Faith, Schedule, and Main Character Energy 16.01.2026 24dkBurnout doesn’t mean you’re broken. It might mean your schedule is.In Season 6 of the Ghetto CEO Podcast, Monrae sits down with Cassandra Moore (Think Less, Create More) to talk faith, motherhood, obedience, and how authentic storytelling builds community—and income.In this episode, Cassandra opens up about transitioning into full-time entrepreneurship, navigating burnout, and realizing she couldn’t sustain success without God at the center. She shares how learning her creative rhythm, building a schedule that honors motherhood, and leaning into her gift transformed her life and business.You’ll hear real talk about burnout patterns, setting boundaries, social media pressure, delayed obedience, and trusting God when the next step doesn’t make sense yet.New episodes drop every Thursday at 7 PM EST.Advertising Inquiries: https://redcircle.com/brands
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Ep. 11 Ghetto CEO News: Topicals - How Gen Z Made Skincare Go Viral 11.07.2025 10dkHow did a Gen Z-founded skincare brand disrupt a billion-dollar beauty industry? In this episode of Mini Marketing, we’re breaking down the rise of Topicals—a brand that turned mental health, meme culture, and skin acceptance into a viral movement. From packaging that feels like pop art to campaigns that prioritize real people over perfection, Topicals didn’t just launch products—they launched conversations.We’ll explore how Topicals built a cult-like community, shifted the narrative around beauty standards, and used cultural intelligence to dominate social media.Plus: What YOUR brand can learn from their playbook — and one action item to apply today.This concludes Season 5 of the Ghetto CEO® Podcast. Thank you for growing with us. Season 6 is dropping soon so be sure to stay locked in. Follow us on Instagram @ghettoceopodcastNeed help building a brand that breaks the internet and the rules? Visit RareNecessity.com.Advertising Inquiries: https://redcircle.com/brands
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Ep. 10 Reinventing Gocha: From Hair to Hospitality and Building a Cultural Culinary Brand 04.07.2025 28dkWhat happens when a celebrity hairstylist trades the salon chair for a chef’s apron?In this episode of the Ghetto CEO Podcast, host Monrae sits down with Gocha Hawkins, Atlanta-based entrepreneur, author, and CEO behind a growing hospitality brand—including multiple restaurant locations, a viral gourmet product line, and a retail footprint with major expansion plans.Gocha opens up about:• Going from 30 years in cosmetology to launching in the restaurant industry• The hard lessons she learned transitioning industries from scratch• The moment she went into “Album Mode”—cutting off distractions to master her new craft• Building company culture and team retention in the high-turnover hospitality space• Creating a product line to monetize her brand beyond the kitchenYou’ll also hear real talk about: ✅ Payroll stress and profit margins ✅ Learning business systems through trial and error ✅ Leading as a hands-on CEO and wife ✅ Scaling with strategy, discernment, and divine timingWhether you’re pivoting industries or scaling your brand, this episode is a blueprint for reinvention and longevity in business. If you’re in your own album mode—this one's for you.Subscribe for more raw CEO conversations every Thursday at 7PM EST 🔗Need a campaign that actually converts? Visit RareNecessity.com 🛠 Want to market faster with custom GPT tools? Go to MarketingByMonrae.com#GhettoCEOPodcast #GochaHawkins #FromSalonToStartup #HospitalityEntrepreneur #BlackWomenInBusiness #ChefCEO #MarketingWithMonrae #AtlantaBusiness #EntrepreneurJourney #AlbumMode #RareNecessityAdvertising Inquiries: https://redcircle.com/brands
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Ep. 9 Faith and Millions with Dr. Darnyelle Jervey Harmon 26.06.2025 30dkWhat does it look like to truly build a spiritually aligned, scalable business — and still protect your peace? On this episode of the Ghetto CEO Podcast, host Monrae sits down with Dr. Darnyelle Jervey Harmon, powerhouse CEO of Incredible One Enterprises, transformational speaker, and marketing strategist behind over $1.3 Billion in client results.In this vulnerable and power-packed episode, Dr. Darnyelle shares how she:• Rebounded from bankruptcy and built an 8-figure brand• Combines divine alignment with high-level strategy• Sets boundaries and protects her nervous system as a leader• Scales with systems and team—without grinding herself into the ground• Navigates betrayal and business breakdowns with integrity and wisdomYou’ll also hear real talk about: ✅ Managing team setbacks ✅ Operating in your own economy (not the world’s) ✅ The difference between being a “church girl” and a “God girl” ✅ Replacing grind with grace through infrastructureWhether you're an entrepreneur in burnout or a CEO in alignment, this episode is your blueprint to scaling with faith, systems, and soul.Whether you’re hustling in Album Mode or building a legacy, this episode will shift your mindset and protect your mission. Tap in. New episodes drop every Thursday at 7 PM EST! Listen on the go: Apple Podcasts: https://podcasts.apple.com/us/podcast... Spotify Playlist: https://open.spotify.com/playlist/3BS... 🚀 Powered by Rare Necessity Digital Agency 🎯 Grab your execution bundles + ChatGPTs: marketingbymonrae.com 📲 Follow us on IG: @ghettoceoAdvertising Inquiries: https://redcircle.com/brands
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Ep. 7 From Setbacks to Purpose: How Mimi Johnson Turned Rock Bottom into a Global Beauty Movement 12.06.2025 26dkIn this powerful episode of the Ghetto CEO Podcast, Monrae sits down with beauty industry mogul and Grind Pretty founder Mimi Johnson to talk about what it really looks like to bounce back from loss. From shutting down her beloved Glambatory during the pandemic to facing financial hurdles in building her latest festival, Mimi shares how mindset, faith, and obedience helped her keep going.We talk:• Losing it all — and choosing to rise anyway• Pushing through doubt and debt with purpose• Building business and community as a CEO• Why faith is a CEO’s secret weapon• Album mode, mixtape mindset, and what’s next for Grind PrettyThis one’s for every entrepreneur in the trenches who needs a reminder that God sees you, and your purpose is still in motion.Whether you’re hustling in Album Mode or building a legacy, this episode will shift your mindset and protect your mission. Tap in.New episodes drop every Thursday at 7 PM EST!Listen on the go: Apple Podcasts: https://podcasts.apple.com/us/podcast/ghetto-ceo/id1679176054 Spotify Playlist: https://open.spotify.com/playlist/3BSj8wtycIdb9hGgyFMHWb?si=0aedb82133784562 🚀 Powered by Rare Necessity Digital Agency 🎯 Grab your execution bundles + ChatGPTs: marketingbymonrae.com 📲 Follow us on IG: @ghettoceoAdvertising Inquiries: https://redcircle.com/brands
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Ep. 6 "You Can’t Have Cancer Two Days in a Row" – How Attorney Ashley Walters Kept Building Through Chemo 05.06.2025 28dkAshley Walters, powerhouse attorney and founder of The Walters Law Group, joins Season 5 of Ghetto CEO: Album Mode with a jaw-dropping story of resilience, purpose, and legal game. In this episode, Ashley shares how she faced a shocking cancer diagnosis, underwent chemo, and still showed up for her clients—even from a hospital bed with a second monitor and legal briefs in hand.We talk about:Why her husband told her, “You can’t have cancer two days in a row”Working through chemo while leading a successful law firmHow she helps CEOs scale and protect their businesses legallyThe importance of structuring your business for where you’re going, not where you areHow to legally prepare to actually grow—from IP protection to employee riskWhy your contracts, trademarks, and delegation matter more than vibes👩🏾⚖️ Whether you’re hustling in Album Mode or building a legacy, this episode will shift your mindset and protect your mission. Tap in.🎥 New episodes drop every Thursday at 7 PM EST!👉 Listen on the go: Apple Podcasts: https://podcasts.apple.com/us/podcast/ghetto-ceo/id1679176054 Spotify Playlist: https://open.spotify.com/playlist/3BSj8wtycIdb9hGgyFMHWb?si=0aedb82133784562🚀 Powered by Rare Necessity Digital Agency 🎯 Grab your execution bundles + ChatGPTs: marketingbymonrae.com 📲 Follow us on IG: @ghettoceoAdvertising Inquiries: https://redcircle.com/brands
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Ep. 5 Beyoncé Didn’t Just Drop an Album — She Launched a Funnel: The Cowboy Carter Marketing Breakdown 29.05.2025 11dkIn this episode of Ghetto CEO News, Monrae breaks down how Beyoncé didn’t just drop Cowboy Carter—she launched a strategic, culture-shifting funnel that most brands could never pull off.No press run. No interviews. No TikTok challenges. Just silence, rollout, merch, and movement.Monrae analyzes how Cowboy Carter became a masterclass in brand equity, audience control, viral timing, and funnel-building—without saying a word.You’ll learn:• The real strategy behind Beyoncé’s silent marketing• How her funnel moved fans from curiosity to conversion• Why most brands can’t launch in silence• What “Album Mode” means for CEOs, not just creatives• How to apply Beyoncé’s launch structure to your next campaign• Why silence is powerful—but only when you’ve built the groundworkThis isn’t just marketing. It’s cultural disruption. And this breakdown gives you the playbook Beyoncé used—even if you’re not Beyoncé.🎙️ Watch the full episode now:https://youtu.be https://youtu.be/a_hD2x5xND4🎧 Listen on Spotify: https://open.spotify.com/playlist/3BSj8wtycIdb9hGgyFMHWb?si=0aedb82133784562🧠 Want to launch like this? Get Monrae’s full ChatGPT Bundles and start building campaigns that convert: https://marketingbymonrae.com/pages/birthday-sale#CowboyCarter #BeyonceMarketing #AlbumMode #MonraeBreaksItDown #MarketingStrategy #LaunchPlanning #DigitalMarketingPodcast #FunnelStrategy #GhettoCEO #CultureMarketing #LegacyOverLikes #BrandEquity #MarketingBreakdown #CreativeCampaigns #SilentLaunchStrategy #BeyonceFunnelAdvertising Inquiries: https://redcircle.com/brands
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Ep. 4 with Jazzy McBee 22.05.2025 27dkIn this episode of Ghetto CEO: Album Mode, media personality Jazzy McBee gets real about what it means to evolve, unplug, and obey the call to your next level — even when you don’t know exactly what that looks like.From feeling the pull to move on, to locking in for clarity, Jazzy shares how fasting, faith, and silence prepared her for one of the biggest opportunities of her life: co-hosting The Big Tigger Morning Show on V-103, the #1 morning show in Atlanta.Topics Covered:• How Jazzy landed her co-hosting role at V-103• The power of unplugging for clarity• Fasting, faith, and preparing in silence• Avoiding burnout in high-visibility roles• Building your brand beyond your platform• How to lead in media without losing yourself• Why legacy is louder than being booked and busyFollow Jazzy McBee on IG: @jazzymcbee and listen to her weekday morning on V-103 with Big Tigger from 6-10 amThis episode is for the CEO who feels like she’s outgrown her current season, knows there’s something greater coming, and is learning how to say no, set boundaries, and lock in — without guilt.🎙️ Watch now on YouTube: https://youtu.be/rv4lCoeg2iUWant to listen on the go? Listen now on Apple Podcast: https://podcasts.apple.com/xk/podcast/ghetto-ceo/id1679176054🎧 Listen to our album mode playlist now on Spotify: https://open.spotify.com/playlist/3BSj8wtycIdb9hGgyFMHWb?si=0aedb82133784562&nd=1&dlsi=41265c740c6a48aeSubscribe for more raw conversations, real CEO strategies, and unfiltered growth.New episodes drop every Thursday at 7 PM EST.#JazzyMcBee #GhettoCEO #AlbumMode #MediaPersonality #V103Atlanta #FaithBasedEntrepreneurship #BurnoutRecovery #CreativeBoundaries #FastingForClarity #CEOHealing #PublicLeadership #LegacyOverLikesAdvertising Inquiries: https://redcircle.com/brands
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Ep.3 How Candace Holyfield Built a Million-Dollar Spa Business and Scaled a Beauty Empire 15.05.2025 26dkIn this episode of Ghetto CEO, Candace Holyfield—better known as The Six Figure Spa Chick—opens up about the pain, pressure, and power behind building a million-dollar movement in the spa industry.From losing over $1 million and her entire team of 7 years, to rebuilding her brand from the ground up, Candace shares how she navigated grief, betrayal, burnout, and the weight of being "the strong one" in every room. She talks candidly about therapy, trust issues, healing, and what it really takes to build a legacy while breaking down in silence.This is not just a story about spa success—it's about surviving personal loss, rebuilding a movement, and redefining what rest, trust, and leadership look like for high-achieving Black women.If you're a beauty entrepreneur, a service-based CEO, or a visionary who’s ever had to lead while secretly falling apart—this episode is for you.Topics Covered:How Candace lost $1M and rebuilt her empireThe pressure of always being the strong leaderHealing from betrayal in businessBuilding a movement while brokenWhy safe spaces are non-negotiable for CEOsCreating community with purposeShifting from hustle to healingWhat Album Mode looks like after you crashBalancing motherhood, marriage, and businessWhy rest is the ultimate ROIConnect with Candace: Instagram: @sixfigurespachickSubscribe to Ghetto CEO for real conversations on leadership, legacy, and the real work behind building a business. New episodes every Thursday at 7 PM EST.#SixFigureSpaChick #CandaceHolyfield #GhettoCEO #BeautyEntrepreneurship #ServiceBasedBusiness #MillionDollarSpaBrand #AlbumMode #LeadershipAndHealing #BlackWomenInBusiness #EntrepreneurBurnout #SafeSpacesForCEOs #ScalingAfterLossAdvertising Inquiries: https://redcircle.com/brands
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Ep.2 Building in Silence: How Monrae Entered Album Mode and Rebuilt Her Life 08.05.2025 31dkIn this episode of Ghetto CEO, Monrae shares the raw and powerful truth behind her success as a marketing expert, entrepreneur, and CEO. Interviewed by Lauren Elise from her team. She opens up about navigating personal losses, finding balance between love, business, and leadership, and what it really means to enter Album Mode — a season of focus, silence, and next-level growth.Monrae discusses how discipline, healing, and strategy helped her scale her brand while staying grounded in her purpose. If you are a visionary, entrepreneur, or leader who feels called to something bigger but are struggling with balance or breakthrough, this conversation will resonate deeply.Topics covered:• The true meaning of Album Mode• How to build in silence• Scaling a business while healing• Building a brand with discipline and intention• Entrepreneurship and personal growth• Navigating success, love, and leadership• Rebuilding after setbacks• Faith, healing, and CEO mindset• How to sustain growth without losing yourselfConnect with Monrae: Instagram: @marketingbymonrae @rarenecessitymarketing Website: www.marketingbymonrae.com www.rarenecessity.com Connect with Lauren: Instagram: @iamthelaurenelise Subscribe to Ghetto CEO for more conversations on business leadership, personal evolution, and scaling with purpose.New episodes every Thursday at 7 PM EST.#AlbumMode #MarketingByMonrae #EntrepreneurshipJourney #FaithAndBusiness #CEOHealingJourney #ScalingWithPurpose #LeadershipAndLove #BusinessGrowthStories #GhettoCEOAdvertising Inquiries: https://redcircle.com/brands
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Ep.1 Healing After Loss: How London King Found God and Rebuilt Her Life 01.05.2025 29dkIn this episode of Ghetto CEO, London King shares her powerful story of healing after the loss of her child, rediscovering her faith, and rebuilding her life and business. We dive into real conversations about grief, resilience, entrepreneurship, and how to find your purpose after unimaginable pain. London explains how she transformed her life by trusting God, rebuilding her confidence, and creating a new vision for her future. If you are navigating loss, rebuilding your faith, or looking for inspiration to keep going, this conversation is for you. Topics covered:Healing after lossFinding God after tragedyRebuilding faith through entrepreneurshipTurning grief into purposeOvercoming personal loss while building a brandStaying motivated after traumaHow entrepreneurs navigate grief and successFaith, resilience, and business ownership Listen to London King’s journey of heartbreak, healing, and hope on Ghetto CEO. Connect with London King:Instagram: @iamlondonking Subscribe to Ghetto CEO for more powerful conversations on faith, healing, and business success. New episodes every Thursday at 7 PM EST.Advertising Inquiries: https://redcircle.com/brands
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