Market MakeHer Podcast
Jessica Inskip and Jessie DeNuit
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Market MakeHer is a self-directed investing education podcast that demystifies financial concepts from a female perspective. Hosted by Jessica Inskip and Jessie DeNuit, it uses relatable analogies like comparing the business cycle to the menstrual cycle. The podcast aims to make investing accessible and fun, breaking down barriers for women. It won an award for its unique approach.
Epizódok
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106. Growth, Income, and Value Stocks: What’s the Difference? 09.04.2026 35pWe’re back from spring break! 😎 Lately, we keep seeing posts on social media that say something like, “If you want $100,000 a year in passive income, you just need to own (X) much stock.” That sounds simple… but it left me wondering: what does that actually mean? Jess Inskip already taught us what stocks are and helped break it down by starting with the basics back in the first few episodes. We’ve briefly talked about when a company makes a profit, they have a choice: reinvest profits into th...
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105: The Ghost of Dot-Com Past is Haunting AI Investors (Part 2) 19.03.2026 35pWe're continuing our deep-dive into one of the most fascinating moments in market history: the dot-com bubble - and what happened after it burst. [This is part 2; listen to episode 101 for part 1!] You’ve probably heard of companies like Pets.com, the infamous dot-com failure, and Amazon, which somehow survived a 90% stock collapse and went on to become one of the most powerful companies in the world. But what actually separated the companies that failed from the ones that...
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104: Okay, But What Even Is an Index Fund? 12.03.2026 35pDon’t Beat the Market; Be the Market. You hear about index funds everywhere…on TikTok, from your finance friends, even on our Market MakeHer merch (yes, the “Index Funds and Chill Shirt” is real). But what are they, really? And why do people say we should have them in our portfolio? In this episode, I asked Jess to break it all down for us, starting with the jargon. We dig into why index funds are the simplest way to invest and why they’re considered the foundation of most long-term portfol...
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103: Fed Deep Dive Pt. 5: The Calm Before the Crisis 05.03.2026 33pYes, we’re back down “The Fed” rabbit hole, err um, history lesson that we can learn from as self-directed investors. Okay, so this one surprised me. There was actually a time when the U.S. economy was… chill? From the mid-’80s to the mid-2000s, inflation stayed low, growth was steady, and recessions barely made a dent. Jess Inskip calls it The Great Moderation — basically the Fed’s calm era, when they learned that communication and credibility could stabilize the economy just as much as inte...
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102. New to Investing? Start Here! 25.02.2026 34pThis week’s episode is for our newbies, our beginner investors, and those who might need a little refresher check-in on their basic personal finance goals. Welcome to your investing education If you feel completely in the dark when it comes to investing, or you're just getting started in your investing journey, this episode will illuminate you! ✨✨✨ We’ll give you “the why,” “the how,” and “what to do first.” We start with why investing matters (prices rise over time, so you...
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101. Irrational Exuberance: The Rise of the Dot-Com Bubble (Part 1) 18.02.2026 37pWe're back! And since everyone keeps comparing the AI boom to the dot-com era (and asking if we're in a similar bubble) we decided to kick off Season 3 by taking us all down another rabbit hole to see what really happened. In this episode, Jess and I take you back to the 1990s — when optimism was sky-high, money was cheap, music was great, and anything with “.com” in its name could send Wall Street into a frenzy. We unpack the perfect economic storm that built the dot-com bubble, the wild tim...
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Season 3 Trailer 🎉 16.02.2026 1p🎉 Season 3 is officially here. After a long hiatus, Market MakeHer is back with a whole new season and a major upgrade. Launching February 18, this season goes deeper, wider, and smarter. Expect rabbit holes (the good kind): How the Federal Reserve was formed and how it actually worksA full breakdown of the dot-com bubbleIndex funds, ETFs, and how to truly “index fund and chill”Advanced topics like repo markets… explained in plain EnglishThis is investing education without the gatekeeping. Ho...
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100. History That Haunts, Lessons We Learned: 100 Years of Market Wisdom 👻 01.08.2025 36pHi Money Coven — it’s Jessie 💜 This isn’t just any episode… it’s our 100th episode! And to celebrate, we’re doing what we do best: learning from the past so we can invest smarter in the future. In this episode, Jess and I take you on a tour through the most pivotal stock market moments of the last 100 years to see what we can learn from each jump scare. 😱From the Great Depression to the COVID crash, we break down what happened, why it mattered, and how each event changed the rules for investo...
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99. Q&A: Trading Fear, Rookie Mistakes & 401K + Roth Accounts 25.07.2025 33pIf you’re still early on in your investing journey, you may have some questions like: “What if I’m totally wrong and lose money?” or “Am I even using my 401(k) and Roth the right way?” Some of you had those exact questions and wrote in asking for answers. In this episode, Jess and Jessie answer your top investing questions—from the biggest mistakes beginners make (guilty 😅), to handling fear when you’re in a trade, to how retirement accounts actually work. Whether you're just starting out or ...
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98. Reading The Yield Curve Like a Crystal Ball for the Economy 18.07.2025 46pEver hear someone say “the yield curve is inverted,” but have no idea what that means? Or people talking about the “10-year” yields and not knowing why that matters? Or what "bond prices and yields have an inverse relationship" means?? Saaaaammmeeee. In this episode, we’re definitely getting a bit more advanced, but it’s important to grasp these concepts as best as you can, because it will really help you understand how the economy, monetary policy, and what’s happening in the world - really ...
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97. Part 2: Investing Jargon Demystified 11.07.2025 29pThe investing world has a lot of jargon. It can sometimes seem like another language. But it’s not hard to learn, you just need the right teacher to teach you the terms in the right order. Because just like your money compounds with interest, so does your investing knowledge. ;) Check out Part 1 of Investing Jargon (episode 33 or 94) where we covered the first 19 terms that build upon each other. For example, you have to know what capital is before you understand “capital appreciation” or how...
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96. Top-Down Investing Framework: Time to Zoom Out 03.07.2025 32pHas anyone ever told you a “hot tip” about a stock to buy? Or do you see suggestions about sectors ETFs to invest in right now on TV or social media because it’s a good time to invest in “xyz industry” for “___” reason? We’re going to learn how to zoom out, look at all the factors, and actually figure out if a company or industry is a good investment for our individual investing styles. This week, Jess Inskip teaches me, Jessie DeNuit, (and all of you 😉) about “top-down investing,” a st...
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95. Dividend Investing: Not Just for Retirees 27.06.2025 26pWhat are dividend stocks and how do they work for you in your investing portfolio? Maybe you already know what a dividend is, but do you know how to actually use that knowledge to build a better portfolio? In this episode, Jess Inskip (the investing expert) breaks down dividend investing in a way that finally made it click for me (Jessie DeNuit - the novice). We’re not just learning what dividends are, but how they can support different investing goals. We talk about: How dividend stocks diff...
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94. It’s in the Name – Investing Jargon That Actually Makes Sense (Replay) 20.06.2025 25pSometimes, the smartest move you can make is going back to the basics. After 33 episodes of learning this language, I realized something: investing terms aren’t just jargon—they’re building blocks. Terms compound, just like your money should! And when you understand them in the right order, everything clicks. That’s why we’re replaying this episode. Jess walks me through essential concepts like capital, stocks, IPOs, mutual funds, ETFs, market cap, dividends, and more, layered in a way that m...
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93. Fed Deep Dive, Part 4: The Price of a Political Fed and the Volcker Wake-Up Call 13.06.2025 36pThis is the era where the Fed found its backbone...and yeah, it was messy. We start with how the Fed pegged interest rates during World War II to keep government borrowing cheap, which meant it couldn’t raise rates, even as inflation hit 20% in 1947. Yeah… not ideal. That moment of tension led to the 1951 Treasury-Fed Accord, where the Fed basically said, “We need boundaries.” And just like that, monetary policy and politics went on a much-needed break. But the real story relevant to today? T...
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92. Fed Deep Dive, Part 3: The Fed’s Origin Story—from Reaction to Responsibility 05.06.2025 38pBefore the Fed existed, J.P. Morgan literally had to bail out the banking system. That’s when the U.S. realized depending on wealthy individuals to prevent financial collapse wasn’t sustainable—and the Federal Reserve was born. In this episode, I (Jessie!) try to wrap my head around how the Fed went from an emergency backstop in 1913 to one of the most powerful institutions in the world. Jess helps me trace the Fed’s messy glow-up: from freezing during the Great Depression to gaining real too...
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91. Listener Q&A: The Taco Trade, Stock Analysis, and Money Market Funds 29.05.2025 24pIn this episode of Market MakeHer, we’re answering your questions and breaking them down in a way that actually makes sense. Questions we answered: What the Taco Trade is (yes, it involves tariffs, chicken, and market moves)How to figure out if a stock is “good”, including forward P/E ratios, earnings growth expectations, and analyst reportsThe difference between High-Yield Savings Accounts and Money Market Funds, and how rising or falling interest rates impact both✨ Want more? Check out thes...
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90. How To Choose A Brokerage Firm and Open An Account 23.05.2025 47pChoosing the best brokerage firm for your investing needs might seem overwhelming, but we're here to help! Most brokerage firms now offer $0 account minimums and commission-free trades. They compete in their tools, features, and support. That’s where your needs come into play. Your life will change. Maybe you’ll buy a home, get divorced, get married, start a business, have a baby, switch careers, or start planning for a big goal like retirement or a dream vacation. Your brokerage should grow ...
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89. Replay: The Fed Talks, the Market Decides—How Rates Really Get Set 16.05.2025 31pIf you have debt or you have money, you’re impacted by the credit market, whether you realize it or not. It’s the largest market in the world, and it impacts everything from your mortgage and auto loan to the savings account you earn interest on. Understanding how it works can help you make smarter decisions about when to refinance, borrow, or invest. Think the Fed controls your mortgage or car loan rate? Not exactly. In this replay, we unpack the real power player...the credit market. From t...
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88. Replay: The Stock Market’s 11 Sectors and When They Shine (or Struggle) 10.05.2025 33pLet’s break down how sector investing works—because sometimes, the easiest way to give your money a job is by starting with an entire sector instead of picking just one company. In this episode, we explain the 11 sectors of the stock market using something called GICS—the Global Industry Classification Standard (sounds fancy, but we’ll make it make sense). You’ll learn the difference between cyclical sectors that thrive when the economy is booming (think financials, tech, consumer discretiona...
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