Choose Hard with Cody McBroom

Epizódok

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  #121 - 34 Life Lessons at 34: Hard-Won Wisdom From a Father, Husband, Coach & Entrepreneur 18.08.2026 1ó 4p

  In this episode, I turn 34 and share 34 real, unscripted life lessons I journaled over the past year — as a husband, father, coach, and entrepreneur building Tailored Coaching Method.No interview. No guest. Just me, my journal, and 34 insights I wrote down in real time — on ownership, boundaries, faith, discipline, relationships, and what it actually means to choose hard.What you'll learn in this episode:- Why "balance" is a myth — and what to pursue instead- Why boundaries create freedom, not restriction- Why high-agency people win, and how to build agency- Why complaints are just misreads of reality- Why elimination often leads to multiplication in business and life- Why respect matters more than being liked- Why your standards are only as real as your worst dayThis is my most personal episode yet — a birthday tradition of reflection, ownership, and faith. If you're a coach, entrepreneur, parent, or just someone trying to grow through hard seasons, this one's for you.🎙️ Choose Hard Podcast — new episodes weekly on leadership, fitness business, and becoming who you're meant to be.#ChooseHard #LeadByExample #NoShortcutsGET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://tailoredcoachingmentorship.com/ {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com 
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  #120 - The 4 Pillars of Manhood: How to Win at Faith, Family, Business & Fitness w/ Cody Smith 11.08.2026 56p

  Most men are taught to choose ONE lane — be great at your job, or be a great dad, or stay in shape. Rarely all three.In this episode, I sit down with Cody Smith — owner of Virtuous Fitness in Silverdale, WA, BJJ black belt, Hyrox athlete, father of 3 boys, and leader of his own men's ministry — to break down how he refuses to pick just one.We unpack the Four Pillars of Manhood: Protector, Provider, Leader, and Lover — and why neglecting any one of them quietly breaks down everything else, even if your business or bank account looks fine.In this episode, you'll learn:Why the "provider-only" mindset is quietly wrecking marriages and familiesThe Four Pillars framework for leading at home, in business, and in your bodyWhy fitness is a leadership discipline, not just a physical goal — and the minimum effective dose that actually works (hint: it's simpler than you think)How to audit your circle when your standards start slippingPractical, daily non-negotiables for protecting your marriage — including how to handle conversations about your spouse with other peopleWhy boundaries (like protecting family time from work calls) aren't restrictive — they're what make consistency possibleIf you're a coach, entrepreneur, husband, or father trying to figure out how to show up fully in every area of your life instead of sacrificing one for another — this episode is your blueprint.Connect with Cody Smith:https://www.instagram.com/coachcodysmith/https://www.instagram.com/virtuousgymwa/https://www.virtuousfit.com/GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://tailoredcoachingmentorship.com/ {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com 
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  #119 - Willpower Is a Myth: The Self-Formation Framework 04.08.2026 54p

  The Self-Formation Framework: The Complete System Behind Every Transformation We CoachMost people think transformation starts with a meal plan or a training split. It doesn't. It starts with who you're becoming — and that's a process, not an accident.In this episode, we break down the exact framework we take every TCM client through: Self-Formation — a four-pillar system that moves you from fleeting motivation to permanent identity change.We cover:- Self-Control (The Catalyst) — why willpower isn't a gas tank, what the research actually says about ego depletion, and how your environment (not your genetics) dictates your ability to resist temptation- Self-Discipline (The Pathway) — how discipline is a built skill, not a personality trait, and the "if-then" system that removes decision fatigue so you take action without waiting to feel motivated- Self-Belief (The Momentum) — the neuroscience behind confidence, why self-efficacy in one area of your life doesn't automatically transfer to another, and how to consciously extract and apply the traits that already make you great somewhere else- Self-Respect (The Foundation) — the pinnacle of the framework, and why loving yourself enough to hold a standard is a completely different thing than "body positivity"This isn't theory. It's the same sequence we use to take clients from inconsistent and stuck to disciplined, self-led, and finally in control of their own results — physically, mentally, and financially.If you've ever white-knuckled your way through a diet, relied on motivation that didn't show up, or hit a plateau in confidence you couldn't explain — this episode is the missing piece.GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://tailoredcoachingmentorship.com/ {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #118 - The Truth About Peptides, Body Positivity & Bad Coaches ft. Aram Grigorian 28.07.2026 1ó 24p

  Most people entering the fitness industry today have zero qualifications — just a good physique and an Instagram following. In this episode of Choose Hard, Cody sits down with online coaching veteran Aram Grigorian (@4weeks2thebeach) to break down what's actually broken in fitness coaching, and what separates real professionals from the noise.What you'll learn in this episode:- Why most gyms hire coaches based on looks, not certifications — and why that hurts clients- Why online coaching often beats in-person training for fat loss and body composition- The truth about peptides: why the unregulated market is a red flag for anyone selling them- How "body positivity" gets weaponized to avoid honest conversations about health risks- Why simple, consistent programming beats complicated plans for 90% of clients- How to avoid mastermind scams and actually invest in your coaching careerAram Grigorian is a coach and industry veteran known for online body transformation coaching. Follow him at @4weeks2thebeach and check out his annual event for coaches, The Real Coaches’ Summit, which Cody will be speaking at, by heading to https://realcoachessummit.com/ If you're a coach trying to build a real career — not just a job — this episode is your reality check. No shortcuts, no fluff. Choose Hard.GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://tailoredcoachingmentorship.com/ {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #117 - The Dark Side of the Peptide Craze: What the Peptide Peddlers Aren't Telling You 22.07.2026 56p

  Are peptides the ultimate shortcut to muscle growth, fat loss, and anti-aging, or are we in the middle of an unregulated human clinical trial? In this solo episode, we break down the hard science behind the 400% year-over-year spike in peptide interest and separate the biological facts from social media marketing hype.We dive deep into a critical reality check on popular compounds like BPC-157, TB-500, Ipamorelin, and Tesamorelin, exposing the limitations of relying strictly on animal trials and rat data for human performance. You will learn the 5 filter questions to ask before buying any peptide, including the logistics of sourcing, purity, and proper medical oversight.Finally, we uncover brand-new, shocking clinical data regarding GLP-1 medications (like Ozempic and Mounjaro). We dissect recent NIH Fitbit wearable data showing a severe drop-off in spontaneous daily physical movement among GLP-1 users, alongside critical medical reviews detailing the hidden risks of accelerated lean muscle tissue wasting and bone mineral density loss.Before you consider spending hundreds of dollars a month on research chemicals, listen to this episode to discover why no compound can ever replace the non-negotiable fundamentals of progressive resistance training, protein intake, and deep recovery.LINKS TO ARTICLES & RESEARCH STUDIES USED:- BPC-157 Literature & Clinical Review: MDPI Pharmaceuticals Journal- TB-500 & BPC-157 Safety and Efficacy Profile: GlobalRPH Clinical Review- Ipamorelin Animal Trial (The "Rat Study Trap"): Journal of Endocrinology- Ipamorelin FDA Category 2 Status & Regulatory Review: DeltaPeptides Clinical Underpinnings / FDA Guidance- Tesamorelin Human Trial Data (Visceral Fat Reduction): National Institutes of Health (PMC)- Tesamorelin Clinical Side Effect Profile: Mayo Clinic Drugs & Supplements Profile- Fitbit Large-Scale Data Analysis (NIH 'All of Us' Program): ScienceDaily / Endocrine Society Data- GLP-1 Muscle Mass Preservation Data: American Diabetes Association / Powers Health Report- GLP-1 Prescribing Guidance & Muscle-Wasting Review: Ubie Health Clinical Update- GLP-1 Impact on Bone Mineral Density: National Institutes of Health (PMC)- Melanotan (MT-II) Rodent Adipose Tissue Study: PubMed / Journal of Endocrinology- Melanotan Unregulated Status & Public Health Warning: DermNet / FDA Public Health AlertsGET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://tailoredcoachingmentorship.com/ {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com BPC-157 & TB-500 ResearchIpamorelin ResearchTesamorelin ResearchGLP-1 / Fitbit "Movement Drop" StudyGLP-1 Muscle & Bone Loss ResearchMelanotan Research
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  #116 - Starting Over: How I'd Rebuild My Online Coaching Business from Scratch 14.07.2026 59p

  If everything disappeared tonight—if you woke up tomorrow with zero clients, zero audience, zero systems, and zero revenue—what would you actually do?In this solo episode of the Choose Hard Podcast, inspired by a great question from listener Karen Olsen, Cody McBroom lays out the exact chronological blueprint he would use to rebuild Tailored Coaching Method from the ground up if he had to start completely from scratch tomorrow.This isn't about chasing viral video moments or buying expensive software before you have a proof of concept.Armed with over a decade of industry experience, Cody details the tactical step-by-step actions required to sign your first clients, scale your pricing, and build a highly profitable online fitness business within 12 months.In this episode, we break down the 4-Quarter Rebuild Timeline:Quarter 1 (The Hustle & Validation Phase)Quarter 2 (The System & Authority Phase)Quarter 3 (The Automation & Content Scale Phase)Quarter 4 (The Delegation & Leverage Phase)Before you waste another month comparing yourself to massive fitness creators or overcomplicating your business backend, listen to this episode to discover how to dominate the fundamentals and build a business that lasts.The Chronological Rebuild BlueprintPhase 1 (Months 1-3): Client Acquisition & Delivery- Warm outreach, launch basic website, undercharge 1-2 clients to secure case studies, set up core coaching softwarePhase 2 (Months 4-6): Niche Content & Lead Tracking- Deploy a CRM strictly for lead tracking, transition to full pricing, niche your content, launch local collaborations.Phase 3 Months 7-9): Layering Automations & Media- Automate by "pain triggers," transition to long-form media (YouTube/Podcast), build lead magnets from client data. Phase 4 (Months 10-12): Scale, Delegate, & Audit- Launch 3x/week email marketing, hire an assistant, hyper-focus on time-blocking and audit all systems for scaling.---ℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ ⁠www.fatlosstransformation.com⁠ {1-On-1 Coaching}⇨ ⁠https://tailoredcoachingmentorship.com/⁠ {Mentorship w/ Cody}GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.com📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com BPC-157 & TB-500 ResearchIpamorelin ResearchTesamorelin ResearchGLP-1 / Fitbit "Movement Drop" StudyGLP-1 Muscle & Bone Loss ResearchMelanotan Research
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  #115 - [Q&A] Calorie Audits, Better Check-Ins, & Scaling to 30+ Clients 07.07.2026 53p

  How do you find "hidden" calories when a client isn't losing weight? What's the best way to structure a 10-question client check-in flow without using a dead framework like the compliment sandwich? In this Q&A episode, we answer the toughest questions in online fitness coaching.Discover how to consolidate communication into a single app (like Trainerize or Everfit) to eliminate buyers' remorse in the first 30 days, how to scale past 30 clients using asynchronous Loom videos, and when to enforce strict boundaries to protect your time as a coach.Questions Answered:🟨 "When a client reports a dangerously low caloric intake but isn’t losing a single pound, how do you audit their life to find the missing calories?"🟨 "Can you break down exactly when and how you use specific psychological tools or frameworks with a client?"🟨 "How do you structure check-in calls so they don’t feel like a corporate performance review or a bad grade? Is the classic 'compliment sandwich' framework dead?"🟨 "What specific milestones need to happen in the first 30 days of a client’s journey to completely eliminate buyers' remorse and guarantee they stay long-term?"🟨 "Are weekly 15-minute live calls actually feasible when you scale past 30 clients, or should they be completely replaced by Loom videos? How do you balance a client's preference for long video responses with your own sanity?"🟨 "When is it appropriate to be flexible with a client, versus holding a strict line—like cancelling a call if they haven't completed their onboarding tasks?"GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://tailoredcoachingmentorship.com/ {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #114 - From D1 Football to Training Hollywood: John Damon on Elite Coaching For High Performers 30.06.2026 1ó

  What does it actually take to coach the people who can't afford to fail — Hollywood talent, elite athletes, executives whose bodies and schedules are under constant pressure?In this episode of the Choose Hard Podcast, Cody McBroom sits down with John Damon — former Division I football player at Boston College, celebrity trainer, performance coach, and founder of The Cave — to break down the journey from athlete, to coach, to gym owner, to builder of one of the most talked-about private training spaces in the industry.John has spent his career inside rooms most coaches never get access to — The Sports Club/LA, Equinox, and now his own premium gym-design business — and this conversation goes deep into what actually separates good coaching from elite coaching.What's covered in this episode:✅ The athlete-to-coach transition — What John's D1 football career at Boston College taught him that still shapes how he coaches today, and how that competitive background changed his relationship with discomfort and standards.✅ From trainer to owner — What pushed John to stop just training people and start building gyms, brands, and businesses around performance.✅ Coaching high performers and celebrities — How John broke into coaching talent and executives, and what high performers actually need from a coach that most trainers get completely wrong.✅ Training under pressure — What changes when your client's body, schedule, and public reputation are all on the line at once.✅ Why the environment matters as much as the training — John's philosophy on why the room, the equipment, and the culture around a client can matter just as much as the program itself — and how that thinking led him to build The Cave.✅ What it takes to build a long career in this industry — John's advice for young trainers and entrepreneurs on what to obsess over, what to ignore, and what separates a good coach from a great one.If you're a coach trying to level up your standards, a gym owner thinking about environment and experience, or just someone who wants to hear how elite performance actually gets built — this episode is for you.GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #113 - [Q&A]: Helping a Client w/ Victim Mindset, Re-igniting Motivation During Self-sabotage, Navigating Resistance to Tracking Food, and More… 23.06.2026 48p

  Every online coach loves the client who follows the plan perfectly and gets linear results. But what happens when the coaching gets messy? In this episode of the Choose Hard Podcast, Cody McBroom delivers a comprehensive masterclass on nutrition troubleshooting and client psychology, addressing the exact roadblocks that separate amateur trainers from elite specialists.Cody breaks down how to handle the psychological bottlenecks, emotional self-sabotage, and the dreaded "I'm doing everything right" roadblock. If you want to build solid standard operating procedures (SOPs) around nutrition data without turning your clients' lives into an obsessive prison, this episode provides your tactical blueprint.✅ The "I'm Doing Everything Right" Dilemma: How to investigate hidden data and metrics versus true metabolic adaptation when the scale is ticking up—and when it’s actually time to look at clinical interventions like peptides or GLP-1s.✅ Dismantling the Food Identity Crisis: How to coach a client out of a victim mindset ("I can't eat like a normal person") and break the toxic reward/punishment relationship they have with food.✅ Overcoming the 75% Fatigue: The psychological play to re-ignite a client who gets three-quarters of the way to their goal and stalls out because they’ve become complacent with "good enough."✅ The Post-Binge Protocol: The exact, chronological steps to take when a client admits to blowing past their targets. Learn how to respond using nervous-system regulators and the "Urge Jar" to drive behavioral change without casting shame.✅ Overcoming Tracker Resistance: How to effectively onboard a client who is fiercely resistant to tracking food or using apps like MyFitnessPal without making them feel judged, restricted, or micromanaged.—GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://tailoredcoachingmentorship.com/ {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com Key Coaching Problems Solved In This Episode:
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  #112 - 5 Lessons Every Coach and Business Owner Needs to Hear in 2026 16.06.2026 52p

  Most coaches think their biggest problem is leads or content. It's not. In this episode, Cody McBroom breaks down 5 of the most important lessons he's learned as a coach and business owner in 2026 — lessons that touch on client retention, personal integrity, identity-based standards, what actually drives long-term motivation, and trusting the process even when you can't see the outcome.Here's what's covered:The real reason coaches lose clients — It's not your marketing. It's your onboarding, your check-ins, and your referral system (or lack of one). Most coaches are fixing the wrong problem.Respect is the one thing you can always maintain — When someone wrongs you, when the situation goes sideways, when you have every right to react — your response is the only thing that defines how people remember you. You can't control what happens. You can control what they have to say about you afterward.Core values are meaningless without standards and rules — A value without a standard is just a soundbite. Cody breaks down the framework he uses personally and with clients: Value → Identity → Standard → Rule, and why this is the actual architecture behind sustainable behavior change.Pain is a powerful motivator — until it isn't — You can build a lot running from something. But once you've created enough distance from that pain, the drive disappears. This episode unpacks how to shift from a pain-driven pursuit to a purpose-driven one — and why that shift is the key to breaking the all-or-nothing cycle for good.God's a weaver — and your story isn't finished — A woven blanket can take over 100 hours to make. Buying one takes seconds. Your life is being woven the same way. Moses spent 40 years after exile before God spoke to him again. Situations Cody thought would never end took months, over a year — and now he can see exactly what they were for.If you're a coach, a business owner, or just someone trying to build something that lasts — this episode is for you.GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com 
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  #111 - The Future of Fitness: 7 Trends Reshaping the Coaching Industry (And My Raw Take on Each) 09.06.2026 55p

  AI analyzed the fitness industry and spit out 7 trends that are actively changing the game for coaches, trainers, and health professionals.In this episode, I'm breaking down each one — what's real, what's overhyped, and what you actually need to do about it. We're talking about the GLP-1 problems being discovered, why behavior change coaching is now more valuable than periodization knowledge, the wearable data opportunity most coaches are sleeping on, and more. If you want to stay ahead of where this industry is heading, this one's for you.Here’s what’s covered in this podcast:1. Pivot from "Fat Loss" to the "GLP-1 Care Ecosystem"2. Adopt Hybrid Coaching as Your Default Operating System3. Master the Interpretation of Wearable Data4. Expand into Longevity, Women's Health, and Active Aging5. View AI as Your Assistant, Not Your Competitor6. Behavior Change Beats Programming & Periodization7. The "Social Fitness" Boom: Combating the Loneliness EpidemicGET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #110 - How to Choose the Best Training Split for Your Goals (10 Options Ranked) 02.06.2026 43p

  Not every training split is built for every lifter — and choosing the wrong one is quietly killing your progress. In this episode, Cody breaks down 10 training splits across 3, 4, 5, and 6-day schedules, covering full body, upper/lower, push/pull/legs, and specialization variations.You'll learn exactly how to match your split to your schedule, training age, and goals — so you stop guessing and start building. Whether you're a beginner figuring out your first program or an experienced lifter who keeps spinning their wheels, this episode gives you a clear, no-fluff framework for making the right call.The splits covered in this podcast are:1. Full Body / Full Body / Full Body [3-Day Split]2. Upper / Lower / Full Body [3-Day Split]3. Upper / Lower / Upper / Lower [4-Day Split]4. Push / Pull / Lower / Upper [4-Day Split]5. Legs / Push / Legs / Pull + Glutes [4-Day Specialization]6. Upper / Lower / Push / Pull / Legs [5-Day Split]7. Push / Pull / Legs / Push / Pull [5-Day Split]8. Lower / Upper / Lower / Upper / Lower [5-Day Split]9. Upper / Lower / Upper / Lower / Upper [5-Day Split]10. Push / Pull / Legs / Push / Pull / Legs [6-Day Split]You can also find a full breakdown of these splits, who they are for, the benefits of each training split, and extra resources to go along with each of them, all within the two following articles:https://tailoredcoachingmethod.com/top-7-hypertrophy-training-splits-for-men-science-based-guide/https://tailoredcoachingmethod.com/training-splits-women/ GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #109 - 375 Miles, 10 Days, Zero Excuses: Bridger Deaton on Running Across Arizona 26.05.2026 55p

  Bridger Deaton runs Lean & Lethal Coaching — and recently ran 375 miles across the state of Arizona in 10 days to raise money for cancer patients.In this episode, Bridger breaks down what happens to your body, your mind, and your identity when you voluntarily do something most people can't comprehend. We get into how elite personal standards directly translate into business execution, why systems beat willpower every time, and how coaches who lead by example stop treating their business like a jobby and start building something real. If you've been waiting for a reason to raise your standard — this is it.Follow Bridger on instagram:https://www.instagram.com/bridgerdeatonpt/ Listen to the Lean and Lethal Podcast:Apple: https://apple.co/49mDw61 Spotify: https://spti.fi/iq2nlLW GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #108 - 11 Systems Every Online Coach Needs to Scale Results AND Revenue 19.05.2026 51p

  Most coaches hit a ceiling not because they lack talent — but because their entire business lives inside their head. In this episode, Cody breaks down the three core pillars every online coaching business needs to scale without sacrificing results: Delivery, Operations, and Growth.You'll learn the exact systems, tools, and frameworks that allow you to coach more clients at a higher standard, build a team that executes without you micromanaging, and market consistently without being glued to your phone.If your business can't run without you, you don't have a business — you have a job. This episode will show you how to change that.GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #107 - How to Coach a Client Through Contest Prep: Timelines, Tactics, and Peak Week 12.05.2026 43p

  Contest prep is the most demanding thing you can ask of a client — and of yourself as a coach.In this episode, Cody breaks down the full framework for taking a client from off-season to stage: who's actually ready to prep, how to build an honest timeline, managing nutrition and training as the show approaches, surviving the psychological grind, and why post-show recovery is the most important phase nobody talks about. If you coach physique clients — or want to — this is the blueprint. GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #106 - Dr. Joey Munoz: Shifts in the Industry, Coaches Using Ai, & What it Takes To Scale 05.05.2026 1ó 8p

  Dr. Joey Munoz is an evidence-based nutrition coach, PhD, and founder of a successful online coaching company. In this episode, Cody and Joey break down how the online fitness coaching space has shifted, why most coaches struggle to scale past themselves, and how Joey used AI to reverse-engineer his ideal client from real sales call transcripts.They also get into the realities of building a team, hiring for roles outside your expertise, what it actually costs to grow a business, and why staying in your lane — as a coach, a content creator, and a human being — is still the ultimate edge. If you're a coach trying to build something real, this one's worth your full attention.Follow Joey on IG: https://www.instagram.com/dr.joeymunoz/ GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #105 - How Busy Dads Stay Lean: The Non-Negotiable Framework for Fit Fathers 28.04.2026 40p

  The "Dad Bod" isn't a badge of honor — it's a lack of leadership.In this episode, Cody McBroom breaks down exactly how to stay lean and strong as a dad, husband, and business owner without sacrificing family time or business performance.You'll get the Non-Negotiable Framework: how to schedule training like a million-dollar-meeting, a simple nutrition strategy for business lunches and on-the-go eating, how to train for longevity (not ego), and the overlooked role stress and cortisol play in keeping fat on your frame.If you're a busy dad who's ready to stop making excuses and start leading your body the way you lead your family and your business — this one's for you.----GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com 
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  #104 - Q1 Reflections: 6 Lessons on High Agency, Burnout, & Winning in 2026 21.04.2026 43p

  As we move into the second quarter of 2026, Cody McBroom reflects on the 6 most critical lessons that have shaped his business and personal life, so far this year. This episode is a deep dive into the psychology of high performance, moving beyond surface-level tactics to address the core mindsets required to win in a crowded industry. Cody explores why "high agency" is your ultimate competitive advantage, how to distinguish between genuine burnout and the frustration of losing, and why the marketplace is currently shifting toward raw, authentic community over polished, AI-driven content.- The Power of High Agency: Why the ability to find a way, regardless of circumstances, is the most vital trait you can develop.- The Burnout Truth: Burnout is often a byproduct of stagnation; when what you are doing is actually working, "winning" provides the energy to keep going.- Navigating Seasons: Accepting that life moves through cycles—good, hard, boring, and great—is essential for long-term consistency.- Integrity as Currency: In business and life, your word is all you truly have; follow-through is the foundation of trust.- Action Over Information: You cannot consume your way to success; stop letting "learning" become a form of procrastination and start doing the work.- The Craving for "Raw": Why people are rejecting filtered perfection in favor of real coaching, authentic content, and genuine community.To register for the 2026 Tailored Coaching Mastermind, visit: https://www.tailored-coaching.com/tailored-live-mastermind GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠The 6 Lessons from Q1 2026:INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #103 - Navigating Peptides, Client Stress, and Industry Predictions [Q&A] 07.04.2026 42p

  In this Q&A episode of the Choose Hard Podcast, Cody McBroom dives deep into the tactical and psychological side of running a high-level coaching business. From navigating the rising trend of peptides to solving the "6-month churn" that kills growth, this episode is a blueprint for coaches who want to move from "local trainer" to national specialist.Cody answers 10 pressing questions about industry trends, technical nutrition protocols like auto-regulated refeeds, and the exact moment an entrepreneur should stop being a "solopreneur" and hire an assistant.In this episode, we discuss:✅ Peptides & Clinical Guidance: How to navigate the conversation of performance and fat-loss peptides with your clients ethically.✅ The Adherence Gap: Strategies for coaching clients through high-stress seasons without losing their adherence.✅ Lead Generation Beyond Instagram: How to build referral systems that provide consistent growth without relying on a social media algorithm.✅ Refeeds & Diet Breaks: Why the industry is shifting from scheduled breaks to "auto-regulated" protocols based on biofeedback markers.✅ Fixing Early Churn: The systems you need to put in place to ensure clients stay beyond the 6-month mark.✅ Software & Scaling: Do you actually need a CRM if you only have 10 clients?✅ Psychology of the Plateau: Managing client "buy-in" when the physical data says one thing, but their brain says another.✅ Future Predictions: Where the fitness and nutrition industry is headed over the next 1–3 years.Resources & Mentions:- Submit Your Q&A Questions: Visit choose-hard.com and click on the Q&A link.- The TCM Mentorship: https://www.tailored-coaching.com/mentorship-coaching - Tailor Trainer App: https://onelink.to/uqsr56GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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  #102 - Client-Adherence Masterclass: Why Willpower Fails and Systems Win 31.03.2026 47p

  Most people fail their fitness goals not because they lack discipline, but because they treat adherence like a character test they pass or fail, rather than a muscle they train. If you’ve ever told yourself you’re "lazy" or "unmotivated" because you fell off your diet, you’re listening to a lie.In this masterclass on execution, Cody McBroom breaks down the Component Skills of Adherence. You will learn how to move past fickle motivation and build a bulletproof framework for unwavering consistency. We go deep into the science of behavioral change, the hierarchy of systems, and the psychological "sticky stuff"—like shame and perfectionism—that creates the friction stopping your momentum.In this episode, we discuss:Adherence as a Physical Skill: Why consistency is a muscle that requires specific "reps" just like a bicep curl.The Hierarchy of Change: Moving from tools (apps and scales) to strategies, component skills, and ultimately, autonomy.The "Flick it, Flip it, or Feel it" Drill: A powerful 3-step filter to manage intrusive thoughts and cravings in real-time.Frustration Tolerance: The hallmark of the elite—learning how to "feel bad and still take action."Identity-Level Change: Why long-term success happens when you stop asking "Why am I a failure?" and start treating slips as environmental data.Stop being a victim of your impulses and start becoming the commander of your thoughts. Adherence isn't about being perfect; it's about being impossible to discourage. GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com