The Fragrance Files

Episoade

• Liz & The Vapor Parade 19.06.2026 1h 14min

  Liz, also known as The Vapor Parade, shares her contrarian outlook on fragrance, emphasizing originality and authenticity. We explore her journey of discovering fragrance, niche fragrances, and the impact of specific scents on her life, as well as, transition from the service industry to the tech industry.
• Michy Goes To Esxence 12.06.2026 1h 5min

  This week it's just the two of us talking about Michy's trip to Milan for Esxence and about things we're loving heading into the summer. Lots of recommendations and lots of PR this week. Thank you to the brands who are supporting our work!
• Witnessing & Archiving with The Pitaya Collective 05.06.2026 1h 9min

  This week we sit down with Paula Morales of The Pitaya Collective to discuss how spirituality, memory, death, and grief are tied to scent.Fragrance functions as a bridge between the physical, psychological, and spiritual in a way other scents cannot. We wanted to explore that facet with Paula and their perspective as a Mayan Timekeeper and an archivist.
• Michael Nordstrand's Vehicles of Discovery Pt. 1 29.05.2026 1h 8min

  **Disclaimer at the time of filming this episode the Estee Lauder and Puig merger was still happening. It has since fallen apart. Dries Van Noten will not be part of Estee Lauder.**This week is the first part of a highly anticipated conversation with the one, the only, Michael Nordstrand about the state of the perfume industry, the ugly underbelly of being a perfumer, and the shifting role of the perfumer in a world trying to focus on scale and sales.Tune in next week for part two!
• The Compounding of The Alloy Studio 23.05.2026 53min

  This week we sit down with Eddie and Bryson of The Alloy Studios to discuss the brand's foundation in black culture and queer culture before moving into fragrance as fashion, armor, and a way of life.
• Hoshi Gotta Be On Our Podcast w/ Hoshi Gato 15.05.2026 1h 4min

  This week we sit down with Ember, the founder and perfumer of Hoshi Gato on everything from the brand's origins to the snake oil educators of faux perfumery on social media
• The Fumed Episode 08.05.2026 48min

  Title kinda says it all on this one, we talk about Fumed and hear from both attendees and brands from the show.
• Comfort Scents & Nostaliga 01.05.2026 1h 5min

  This week the conversation delves into the emotional and practical role of fragrance in daily life, exploring the impact of comfort scents on emotional regulation and relaxation. We discuss the complexity vs. simplicity in fragrance creation and the significance of bedtime rituals and comfort scents in our lives.
• Mitti Parfum: A Love Story 24.04.2026 1h 5min

  This week we delve into the power of a creative couple who founded Mitti as a testament to their relationship. Ridhima leads copy and creative, while Neerav is lead perfumer. The two talk about balance, trust, and make us all question our relationships.The lingering question on everyone's mind: When was the last time I trusted someone to make my coffee?
• BONUS: Pearfat Parfum Goth Fragrance Bestie 17.04.2026 51min

  Bonus Episode: Alie sat down with us for Goth Fragrance Dialogues to discuss the brand ethos of a "midwest love story"
• Purposely Playful Perfumes with Pearfat Parfum 17.04.2026 56min

  Alie Kiral, the nose behind Pearfat Parfum, graced our screens again to talk about the purposeful playfulness and whimsy inherent to her brand and the impacts of being authentic and fun in an industry prone to revert to the sexy or serious.
• The Invasion Pt. 2 with Stéle 10.04.2026 50min

  We're back with part two of the Stéle episode, talking more about the importance of the Indie space and how to support it. Tune into Part 1 if you missed it!
• The Invasion Pt. 1 with Stéle 03.04.2026 57min

  This week we sit down with Jake and Matt, the duo behind Stéle NYC to discuss the insidious nature in which private equity and venture capital have killed the niche industry in search of profits and is actively working to take over the indie perfume space.What can we do about it? Focus on where we spend out money and who we support. We can only protect this community if we stick up for it.This conversation went so over, it's now a two part episode- with Part 2 Launching next Friday!
• Pacing Yourself with The Dry Down Diaries 27.03.2026 1h 11min

  This week we slowed down with Christina Loff from The Dry Down Diaries to talk about long form content, the challenges of a world controlled by algorithms, and the diversity of the fragrance community.
• Apocalypse Renaissance with Arabelle Sicardi 20.03.2026 1h 12min

  This week we sat down with beauty world maker, Arabelle Sicardi, to discuss the world of ingredient sourcing including historical context, beauty marketing traps, and the issues with greenwashing in perfume.
• The Gender Gap 13.03.2026 54min

  This week's conversation delves into the gender stereotypes associated with fragrances and the impact of marketing on gender in the fragrance industry. We explore the historical context of fragrance gendering and the societal expectations placed on men and women in relation to fragrance choices as well as the way queerness and queer fragrance liberates us from the binary.Chapters00:00 Gender Stereotypes in Fragrance15:36 Marketing and Gender in Fragrance32:38 Gender and Fragrance42:14 Queerness and Fragrance50:07 Gendered Marketing57:02 Storytelling in Fragrance01:03:01 Freedom in Fragrance
• LC & The Politics of Perfume 06.03.2026 1h 21min

  This week we sit down with LC, a brand consultant and interdisciplinary artist to have a conversation that delves into the political identity of perfume, highlighting the intersection of gender politics, colonial history, and social stratification within the fragrance industry.Chapters00:00 Perfume as a Political Identity14:46 Colonial History and Perfume24:29 Policing of Women's Scent33:14 Competitiveness and Exclusivity in Perfume TikTok01:04:53 The Business Model and Exclusivity Clauses in Perfume Sponsorships01:10:37 The Impact of Brand Rebranding and Political Implications in Perfume Marketing
• Brand Behaving Badly 27.02.2026 59min

  This week we dive into different ways perfume and beauty brands treat and act in the fragrance community. To love perfume as an art means not being afraid to critique it as an industry. From content creation tips to shading some egregious missteps, we're here for accountability and transparency.
• BONUS: OSM Goth Fragrance Dialogues 20.02.2026 45min

  Bonus episode, a re-issue the 2025 interview with Kyle and Josh as Goth Fragrance Dialogues. Hear a bit about who Kyle is, how OSM developed, and hear the early foundations of our discussion in Episode 7 of The Fragrance Files
• Kyle & Fumed Expo 20.02.2026 53min

  This week we sit down with Kyle Mott-Kannanberg of Blend, the umbrella brand for OSM perfume and the upcoming Fumed Expo in Chicago.See The Fragrance Files there, March 28 - 29 in Chicago.