It’s Not You—It’s Your Hospitality
It’s Not You—It’s Your Hospitality is a podcast for independent restaurant owners, operators, and leaders who want to build thriving businesses without burning out their teams or losing sight of what hospitality really means. Hosted by Preston Lee, founder of The 30% Rule, the show dives into systems, leadership strategies, and culture shifts that separate the struggling 90% of restaurants from the top 10% that thrive. With over 20 years in the industry, Preston shares raw stories, proven tools, and hard lessons learned from the front lines. The podcast aims to help listeners fix high turnover, inconsistent guest experiences, and the endless cycle of training without transformation.
Episoade
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Michelin-Starred Chef Reveals What Restaurant Leaders Must Do Differently Today 12.06.2026 1h 13minWhat does it take to build a world-class restaurant team? Well...in this video, award-winning chef Philip Tessier shares why the future of hospitality isn't just about creating great food, it's about developing great people. Chef Tessier discusses leadership, ownership mentality, innovation, Michelin-star standards, training systems, guest experience, and why the best restaurant cultures are built by investing in people rather than simply managing them. He also explains how top-performing o...
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Restaurant Mogul & Top Chef Judge Reveals Training Secrets | Janet Zuccarini 31.05.2026 1h 3minMost restaurants don’t fail because of bad food, they fail because of bad leadership, weak training, and inconsistent hospitality. So in this exclusive interview, Restauranteur and Top Chef judge Janet Zuccarini sits down with Preston Lee to break down the secrets to leadership, hospitality, and training systems that helped her build one of the most respected restaurant groups. From opening her very first restaurant with zero restaurant experience to building a 30+ year hospitality empire w...
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Restaurant Server Success System in 45 mins... 21.05.2026 46minRestaurant culture is broken… and nobody wants to talk about it. In this server training I break down the detrimental mindset that is destroying hospitality and restaurant culture and instead show how to thrive in the industry. In this powerful training, we dive deep into what real hospitality actually means and why the best servers, bartenders, managers, and restaurant leaders don’t operate from entitlement, they operate from service, consistency, and care. This video covers restaurant lea...
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Top 10 Reasons Restaurant Management Fails 17.05.2026 19minIn this podcast, I break down the 8 biggest restaurant leadership problems I’ve seen after working with over 350 restaurants worldwide and evaluating more than 1,000 restaurant operations, from small mom-and-pop shops to multi-million dollar hospitality groups. And here’s the truth: the problems are always the same. The only difference is scale. If you’re a restaurant owner, operator, or manager, this video will hit home. We cover real-world challenges around restaurant leadership, st...
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Restaurant Management Training that Turns Them into Leaders (ROI time) 07.05.2026 1h 13minFor this in depth restaurant management training...Preston sits down with rising restaurant leader Camille, to break down the real-world management training that transforms restaurant managers into true leaders. After leaving her photography business, Cammy started as a hostess in 2021 and quickly climbed the ranks into restaurant leadership. Now managing the floor at a busy Southern California Mexican restaurant, she shares the biggest challenges she and restaurant managers face today, ...
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Coffee Shop Marketing and Branding That Changes Everything l with Coffee Dose founder Jeni Castro 30.04.2026 1h 5minIf you think restaurant marketing is just posting pretty food photos… you’re already losing. In this in depth interview, I sit down with Coffee Dose founder Jeni Castro, one of the most disruptive and effective marketers in the coffee and hospitality space, to break down what actually drives sales, brand loyalty, and real growth. From building a cult-like following with “Anti-B*tch Serum”… to creating lines out the door by going against the grain of traditional marketing plans… Jeni shares ...
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Restaurant Manager Training: Step-by-Step to Higher Profits 27.04.2026 1hRestaurant Manager Training: Step-by-Step to Higher Profits Struggling with inconsistent staff performance, poor hospitality, or missed revenue opportunities? In this in-depth restaurant manager training, I sat down with a general manager and we broke down the real reasons his team isn’t executing and I showed him a step-by-step system to fix it. This isn’t theory. This is what actually works inside real restaurants and drives real results. In this podcast, you’ll learn how to transform yo...
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Your Host Is Costing You Thousands (Here’s Why) 14.04.2026 15minAre your hosts secretly hurting your restaurant’s growth? Most restaurant owners massively underestimate the power of the host role and it’s costing them sales, guest retention, and long-term success. In this podcast, Preston Lee talks why your host (or cashier in QSR) is actually one of the most important positions in your entire operation and how failing to properly define, hire, and train this role leads to mediocre guest experiences, poor reviews, and lost revenue. You’ll learn how to ...
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Fix THIS or Your Restaurant Will Keep Struggling 09.04.2026 20minMost restaurants don’t have a sales problem, they have a people development problem. When you break down inconsistent service, weak guest retention, bad reviews, and high turnover, it almost always comes back to the same root issue: underdeveloped training, weak leadership, and broken systems. In this video, we break down a complete restaurant training and onboarding system designed to fix that at the source. What you’ll learn in this video ✔️ ✔️ How to build a restaurant training sy...
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Fix Your Hospitality Training through Leadership Development 02.04.2026 14minIf you think your managers are a cost, you’re already losing money. After working with over 300 restaurants worldwide, I’ve seen the same mistake again and again: owners try to fix training, systems, or hospitality first… but nothing truly changes until leadership is fixed. Leadership is the foundation. If it’s weak, everything else breaks. In this video, I break down how an $80,000 manager can either drain your business or become a profit-generating asset. The difference comes down to how ...
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The Crazy Truth Behind Turning $12 to $100M Restaurant Empire 26.03.2026 12minHow do you turn $12 into a $100 million restaurant empire? In this video, I break down the incredible true story behind Carlo Distefano and the rise of the San Carlo Restaurant Group, one of the most successful luxury restaurant brands in the UK, with locations in London, Manchester, Dubai, and soon Miami. If you’ve ever wondered how to start a restaurant, scale a restaurant business, or build a brand that dominates in highly competitive markets, this is a case study you don’t want to...
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I Found the #1 Mistake Killing Restaurants in 2026 and How to Fix it 20.03.2026 6minRunning a restaurant has NEVER been harder. Since 2020, the cost of operating a restaurant has increased by 35%… while margins were already razor thin. At the same time, competition is rising, staff expectations are changing, and consistency is harder than ever to maintain. So how do the top 10% of restaurants still win? In this video, I break down the real problem holding restaurants back and why most owners, operators, and managers are focusing on the WRONG things. 👉...
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How One of America’s Most Profitable Restaurants Built Its Brand on a Shrimp Cocktail 12.03.2026 10minMost restaurants fail. The average independent restaurant lasts less than 5 years. Profit margins sit around 3-5%, staff turnover can exceed 75%, and the industry is notorious for destroying even the most passionate owners. So how did St. Elmo Steak House survive 123 years... and become one of the highest-grossing independent restaurants in America? Located in Indianapolis, this legendary steakhouse generates over $26.5 million per year from a single location. It survived Prohibition, the ...
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Hot Dog Cart to $750 Million Dollar Empire: The Untold Reason of Portillo's Success 03.03.2026 19minGrab the popcorn, because in this podcast I break down one of the greatest restaurant growth stories ever: How Portillo's went from a tiny hot dog trailer funded with just $1,100 to a $700M+ public restaurant empire. I recently spent $1,200 on a company dinner… and it made me realize something powerful: Someone else once took roughly the same amount of money and built a national brand using systems, leadership training, operational discipline, and hospitality excellence. This is NOT a stor...
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Why Most Restaurants Fail at Training Gen Z — And What Actually Works 27.02.2026 8minWhy is it so hard to train Gen Z in restaurants? Why do so many restaurant owners, managers, and leaders feel like Gen Z employees don’t care, won’t commit, and walk out at the first sign of accountability? Well, in this powerful podcast I explain exactly why training Gen Z feels broken, what’s actually happening beneath the surface, and how you can systematize your training, hiring, and accountability so Gen Z gets bought in, stays longer, and performs at a higher level. The truth is… trai...
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The Insane Reason People Pay $350 JUST for a Reservation to Carbone! 23.02.2026 17minPeople are paying $350 just for a reservation at Carbone in New York. Not for food. Not for wine. Just to get in the door. And yes, there are reservation brokers whose entire business is reselling tables at nearly impossible to get restaurants. So the real question is… 👉 Why does Carbone have that kind of demand? Is it the food? The celebrities? The hype? In this podcast, I break down exactly how Carbone engineered one of the most desirable restaurant brands in the world and more importan...
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The Right Way to Upsell in Your Restaurant (No One Teaches This) 06.02.2026 13minMost restaurants don’t fail overnight. They die slowly. And the two biggest silent killers I see over and over again are: 👉 Inconsistent hospitality 👉 Little to no 'real' upselling So that's why in this podcast, I break down why hospitality and upselling are not “soft skills”, but how they are revenue systems. If you want higher check averages, stronger guest retention, and a more profitable restaurant, you have to start treating upselling as a mandatory part of the job, not a suggestion....
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I’ve Worked With Over 300 Restaurants… They All Have This ONE Problem 02.02.2026 13minI’ve talked to over 1,000 restaurant owners in the last two years. We’ve worked with 300+ restaurants (and we’re closing in on 400). From single location mom and pop shops doing $250k a year to multi-unit hospitality groups doing hundreds of millions and even billion-dollar global brands. And here’s the crazy part… 👉 They all have the same problem. The problems don’t change. They just get bigger, heavier, and more expensive. In this podcast, I break down the real issue holding restaurants...
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The Hospitality Mindset That Creates Top Performers (And More Money) 29.01.2026 9minWhether you work in a restaurant, a private club, or any service business, your real job isn’t just to do tasks it’s to make people feel valued. In this presentation, I explain why hospitality is really about the small moments, not just grand gestures, how “micro-dosing hospitality” creates massive loyalty, and why a guest-first or member-first mindset changes everything. When people feel seen, remembered, and appreciated, they come back and they tell others. So if you are in the hospitality...
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How to Increase Restaurants Sales Through Maximizing Reviews 09.01.2026 14minWhen guests search “restaurants near me,” they’re not choosing the best restaurant, they’re choosing the one with the most reviews and the highest rating. That's why in this podcast, I break down why Google reviews are one of the biggest profit levers in the restaurant industry and how most restaurant owners are leaving massive money on the table by ignoring them. With food costs, labor costs, and rent all skyrocketing, hoping guests just “show up” is no longer a strategy. Reviews driv...
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