The Strength Coach Podcast

Episoade

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  Mike Boyle- Better Conditioning: Using Locomotion to Get Athletes Sport Ready 06.07.2026 43min

  Are you looking to elevate your coaching game and refine your gym management strategy? In episode 446 of the Strength Coach Podcast, host Anthony Renna and legendary coach Mike Boyle dive into the essential elements of athlete conditioning, the true definition of gym culture, and why focusing on your core strengths is the key to long term business success.BROUGHT TO YOU BY PERFORMBETTER.COM Check out the upcoming Functional Training Summits in Long Beach and ProvidenceBring your whole team for $849 or “Bring a Friend for Free” deal at https://www.PerformBetter.com This episode kicks off with a deep dive into multi directional conditioning. Coach Boyle explains why moving beyond simple sagittal plane running is vital for sport readiness and how locomotion drills like shuffles and karaoke prepare the body better than traditional sprints. The conversation shifts to the often misunderstood topic of gym culture. Coach Boyle shares his philosophy that culture is simply what you allow to happen. From managing music choices to enforcing dress codes like the famous no tank tops rule, learn how every small decision shapes the environment for your clients. We also explore the reality of recovery modalities, comparing high tech tools like Normatec to the fundamental power of sleep, nutrition, and massage.You will also hear a special segment from Mark Fisher of Business for Unicorns on the power of hiring fractional help to reclaim your time and focus on high value tasks.Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeingCHAPTERS0:00 Intro and Podcast Longevity2:15 Hiring Fractional Help with Mark Fisher7:10 StrengthCoach.com and MBSC Updates10:45 Social Media vs Live Education13:55 Multi Directional Conditioning Methods18:20 Safety and Population Specific Training22:30 Defining Gym Culture and Standards27:15 Coaching Etiquette and Communication32:10 The Dress Code Debate and Tank Tops36:45 Recovery Modalities and Business Logistics41:00 Sticking to Your Knitting in Business43:53 End of EpisodeWhether you are a strength coach, personal trainer, or gym owner, this episode provides actionable insights to help you build a better business and more resilient athletes.If you found this episode helpful, please subscribe to the channel and hit the notification bell so you never miss an update. Leave a comment below sharing your thoughts on gym culture or your favorite conditioning drills.
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  Mike Boyle- Should We Get Rid Of Machines? 22.06.2026 36min

  Are machines making a regressive comeback in the fitness industry? Join Anthony Renna and legendary coach Mike Boyle as they dive into the truth about facility design, functional training, and why more equipment isn't always better. This episode explores the shift from traditional “Noah’s Ark” weight rooms to modern, functional spaces that prioritize movement over metal.BROUGHT TO YOU BY PERFORMBETTER.COM Check out the upcoming Functional Training Summits in Long Beach and ProvidenceBring your whole team for $849 or “Bring a Friend for Free” deal at https://www.PerformBetter.com In this episode of the Strength Coach Podcast, Coach Boyle breaks down the logistics of facility design, explaining why saving square footage and money by skipping single-use machines can actually lead to a better-run business. You will learn about the specific machines that Mike actually recommends, the importance of stabilizers, and how to effectively use cable machines to improve longevity and performance.We also feature a special segment with Pete Dupuis from Business for Unicorns on the power of saying no to growth opportunities to focus on what truly matters. Later, the conversation shifts to advanced training techniques, focusing on thoracic rotation, movement patterns, and a deep dive into why the common advice to push through pain is often detrimental to long-term progress. Coach Boyle shares his system for modifying exercises to keep clients moving safely and effectively.Whether you are a personal trainer, strength coach, physical therapist, or gym owner, this episode is packed with actionable advice to help you level up your coaching game and business strategy.CHAPTERS0:00 Intro and Sponsor Highlights1:40 Machines vs Free Weights Trend3:08 Business for Unicorns Growth Strategy6:02 The Noahs Ark Weight Room Concept8:35 Why Machines are Making a Comeback10:39 The Only Machines Worth Buying14:15 Logistics and Facility Flow17:42 Stabilizers and the Role of Cables21:32 Thoracic Rotation and Longevity25:12 Training Progressions and Nick DeMarco28:10 Why You Should Never Train Through Pain33:45 Experience in Coaching36:00 Final Thoughts and Wrap UpWant to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeingIf you found this helpful, please like the video and subscribe for more expert coaching content. Visit Strengthcoach.com to start your free trial and access more resources.
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  Overcoming Pain and Rehab Science with Dr. Tom Walters 13.06.2026 55min

  Stop fearing pain and start understanding how your brain processes injury. In this episode, Dr. Tom Walters joins the Strength Coach Podcast to break down the complex world of modern pain science and how to help clients move from hurt to healed. Dr. Walters explains why the old postural-structural-biomechanical model is often outdated and why the biopsychosocial approach is the gold standard for modern rehab.BROUGHT TO YOU BY PERFORMBETTER.COM Check out the upcoming Functional Training Summits in Chicago, Long Beach, and ProvidenceBring your whole team for $849 or “Bring a Friend for Free” deal at https://www.PerformBetter.com We dive deep into the phenomenon of phantom limb pain, the role of neuroplasticity in desensitizing the nervous system, and the importance of using positive language with clients. Whether you are a strength coach, personal trainer, or physical therapist, you will learn how to navigate the three phases of healing, inflammatory, maturation, and remodeling, to build resilient athletes. Dr. Walters also shares his insights on why there is no such thing as a bad movement, only a lack of capacity, and how to use graded exposure to help clients regain their confidence.KEY TOPICS INCLUDE:-Why pain does not always mean tissue damage-How to use graded exposure to overcome fear of movement-The impact of sleep, stress, and social connection on recovery-Programming for low back pain across three distinct phases-Moving away from the corrective exercise trapFor more info:Rehab Science book:https://rehabscience.com/book/Dr. Tom Walters on YouTube (1.11M Subscribers)https://www.youtube.com/@RehabScienceDr. Tom Walters on Instagram (1.7M Followers)https://www.instagram.com/rehabscience/Dr. Tom Walters' Website - Rehab Science https://rehabscience.com/CHAPTERS:0:00 Intro and the Nuance of Pain Science2:15 Sponsor Message: Perform Better5:10 Meet Dr. Tom Walters of Rehab Science8:45 The Evolution of Modern Pain Science12:20 Understanding Pain as a Brain Output15:55 Biopsychosocial vs Biomechanical Models19:30 The Role of Psychology in Recovery23:10 Building Trust and Adherence with Patients27:45 Neuroplasticity and Desensitizing Pain31:20 Graded Exposure Techniques for Trainers35:40 Movement Variability and Posture Myths39:50 The Three Phases of Tissue Healing44:15 Practical Rehab for Low Back Pain48:30 Debunking the Idea of Bad Movements52:10 Empowering Clients through Education55:09 Video EndIf you found this helpful, please like the video and subscribe for more interviews with top fitness experts. Check out the Rehab Science book series for step-by-step protocols on over 50 common injuries. https://rehabscience.com/book/
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  Mike Boyle- 1 Leg Cleans and Revisiting the Flexion Debate 03.06.2026 32min

  Are you prioritizing specific exercises over actual athletic outcomes? In this episode of the Strength Coach Podcast, host Anthony Renna sits down with legendary coach Mike Boyle to discuss the surprising return of single leg cleans and the ongoing debate surrounding spinal health and flexion.Brought to you by PerformBetter.com Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and ProvidenceCheck out the “Bring a Friend for Free” deal at www.PerformBetter.comWe kick things off with Pete Dupuis from Business for Unicorns, who shares why your marketing might be failing because you are asking the wrong questions. Learn how to hunt for clarity rather than compliments to truly understand what your clients value and how to remove friction points in your fitness business.The main conversation focuses on Coach Boyle's recent shift back to unilateral Olympic lifting. He explains how single leg cleans are helping athletes hit personal bests in sprinting and vertical jumps, even for those later in their careers. You will hear about the evolution of his training philosophy and why he believes adding a stability component does not have to detract from strength gains.We also dive deep into the recent flexion debate featuring Dr. Stuart McGill. Coach Boyle explores the nuances of spine health, the smoking analogy for repeated flexion, and why trunk stability should be the happy medium between flexion and extension. From loading parameters to the benefits of hollow holds over traditional crunches, this episode is packed with actionable advice for any strength coach or personal trainer.Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeingChapters0:00 Intro and Perform Better Summits3:10 Marketing Insights with Pete Dupuis7:45 Coach Boyle on Visual Presentation and Growth11:15 Why Single Leg Cleans are Making a Comeback15:30 Speed Improvements and Unilateral Power19:00 Loading Strategies for Single Leg Olympic Lifts22:45 The Flexion Debate: Insights from Stuart McGill26:15 Spine Health and Training for Longevity29:45 Core Training: Isometric Holds vs Crunches32:06 Final Thoughts and Wrap UpMake sure to visit strengthcoach.com to start your free trial and join the longest running forum in the industry. Subscribe for more expert insights into functional training and sports performance.
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  Adult Group Program Design: The MBSC Model with Jess Tollman 28.05.2026 1h 11min

  Ever wondered how to design effective group training programs for adults that actually get results while keeping everyone safe? In this episode of the Strength Coach Podcast, host Anthony Renna sits down with Jess Tollman from Mike Boyle Strength and Conditioning to pull back the curtain on the MBSC model for adult fitness. Whether you are a trainer, coach, or gym owner, this deep dive provides a blueprint for managing the unique challenges of the general population.Brought to you by PerformBetter.com Head over to their website to get 15% and half off shipping on Competition and Gravity KBs . Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and ProvidenceCheck out the “Bring a Friend for Free” deal at www.PerformBetter.comJess explains why programming for adults is often more complex than training elite athletes. You will learn about the results of a massive survey of over 350 clients that reveals what truly keeps people coming back to the gym: it is less about the beach body and more about longevity, injury prevention, and community. The conversation covers how to organize a full year of training into repeatable blocks and why the same but different approach is the key to long term retention.You will also get a masterclass in exercise categorization. Jess breaks down how to use ground based assessments and standing screens to evaluate new clients in real time without disrupting the flow of a group class. From interval conditioning strategies to experimenting with new landmine variations, this episode is packed with practical takeaways you can implement in your facility today.CHAPTERS0:00 Intro and Perform Better Special Offers3:15 Introducing Jess Tollman and the MBSC Method6:45 Why Adult Programming is a Unique Challenge11:30 Survey Results: What Adult Clients Really Want16:00 Learning to Speak Client for Better Buy-In20:15 Structuring the Training Year into 12-Week Blocks25:30 The Concept of Same But Different Progressions29:45 Core Principles: Simple, Smart, and Safe34:00 Using the Big Four and Core Framework39:15 Flexibility and Lateralization for Injured Clients43:45 Empowering Clients to Own Their Progressions47:30 Ground-Based Assessments: Floor Slides and Leg Lowers52:15 Standing Screens: Cat Cow and Ankle Mobility56:45 Pattern Practice: Squat and Lunge Assessments1:01:30 Conditioning for Adults: Why Intervals Rule1:06:00 New Exercise Innovations at MBSC1:10:00 MBSC.tv Monthly Program Reviews and ClosingIf you found these insights helpful, make sure to subscribe for more expert coaching content. Head over to MBSC.tv to start your free trial and access full programming templates today!Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeing
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  Mike Boyle: From Rehab to Speed Training 23.05.2026 36min

  How do you safely transition an athlete from injury back to max velocity sprinting without risking a re-injury? In episode 441 of the Strength Coach Podcast, we dive deep into the art of progression and regression with legendary coach Mike Boyle. We explore why managing speed is often the trickiest part of rehab and how to use specific tools to bridge the gap between slow movements and explosive performance.Brought to you by PerformBetter.com Head over to their website to get 15% and half off shipping on Competition and Gravity KBs . Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and ProvidenceCheck out the “Bring a Friend for Free” deal at www.PerformBetter.comIn this episode, host Anthony Renna sits down with Mike Boyle to discuss the nuances of returning to play. You will learn about using sleds to create a speed governor for hamstring rehab and how the bike can maintain neurological turnover for athletes with ankle injuries. We also tackle the psychological side of rehab through category substitution, ensuring injured athletes stay integrated with their teams.Beyond rehab, Mike shares his current experiments at MBSC regarding isometric training. We discuss the difference between yielding and overcoming isometrics and how he is using a new strap system to develop rate of force development. Additionally, Pete Dupuis joins the show for a Business for Unicorns Power Play to discuss the dangers of outgrowing your capacity and how to protect your standards as your gym grows.Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeingCHAPTERS0:00 Intro and Perform Better Special Offers2:45 Business for Unicorns: Outgrowing Your Capacity6:12 Coaches Corner: Progressing Rehab to Speed Training9:30 Using Sleds to Manage Load and Velocity12:15 Maintaining Leg Turnover with Bike Sprints14:50 Category Substitution and Training Around Injuries17:30 Core Exercise Variations for Specific Injuries19:45 Training the Weekend Warrior vs. The Pro Athlete22:30 Lifelong Patient Syndrome and Making Smart Decisions26:15 Isometric Experiments and Rate of Force Development29:45 Overcoming vs. Yielding Isometrics at MBSC32:30 Implementing Isos into Every Major Movement Pattern35:15 Final Thoughts and Hockey Camp StoriesIf you enjoyed this episode, please subscribe and leave a review! For more in-depth videos and the world's most active strength and conditioning forum, visit the links below to start your trial at StrengthCoach.com or MBSC.tv.
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  Mike Boyle on Thoracic Mobility vs. Rotary Strength: What You're Getting Wrong 30.04.2026 33min

  Welcome to Episode 440 of the Strength Coach Podcast! Are you actually training for results, or are you just going through the motions in the gym? Join host Anthony Renna and renowned coach Mike Boyle as they break down the latest trends in the fitness industry and share actionable advice for trainers, physical therapists, and gym owners.Brought to you by PerformBetter.comHead over to their website to get 20% off First Place Rubber Encased Hex Dumbbells and check out the new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and ProvidenceCheck out the “Bring a Friend for Free” deal at www.PerformBetter.comIn this episode, we kick things off with Pete Dupuis from Business for Unicorns. Pete shares a critical warning for gym owners: you might be spending too much emotional bandwidth on your most difficult clients while neglecting the ones who actually drive your business forward. Learn how to identify your amplifiers versus your anchors and shift your focus to the top 20 percent of your clientele to build a business you love.Next, we head into the Coaches Corner with Mike Boyle. Mike addresses a controversial social media trend regarding thoracic mobility and rotary strength. He explains why comparing a warm up drill to a heavy strength exercise is a false equivalence and how to navigate the often-misleading world of internet coaching. We also discuss shoulder health, exercise selection for longevity, and whether we should treat shoulder protocols with the same rigidity as knee rehab.Finally, we explore the concept of training for results rather than just training to train. Mike shares his thoughts on the evolution of tempo, the history of using metronomes in the weight room, and why isometrics might be the key to maintaining joint and tendon health as we age.CHAPTERS0:00 Intro and Perform Better Updates2:15 Business for Unicorns: Stop Chasing the Wrong Clients6:35 Thoracic Mobility vs Rotary Strength Debates11:50 The Problem with Internet Coach Comparisons15:10 Vinnie Toledo and Healthy Shoulder Progressions19:25 Setting Standards for Shoulder Mobility23:40 Training for Results vs Training to Train27:15 The History of Tempo and Metronomes in the Gym30:45 Isometrics for Joint and Tendon Health33:11 OutroIf you enjoyed this episode, make sure to subscribe for more expert insights into strength and conditioning. Check out the resources mentioned at StrengthCoach.com and MBSC.tv to take your coaching to the next level.Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeing
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  In the Trenches with Mike Boyle 20.04.2026 39min

  Aren’t you tired of the internet expert culture? We need more real-world coaching insights from the trenches and less influencer garbage.In this episode of the Strength Coach Podcast, we dive deep into why force matters more than load and how survivorship bias might be skewing your training philosophy. Join Anthony Renna and legendary coach Mike Boyle as they break down the science and soul of modern strength and conditioning.Brought to you by PerformBetter.comHead over to their website to get 20% off First Place All Purpose Exercise Bands and Tubing and check out the new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and ProvidenceCheck out the “Bring a Friend for Free” deal at www.PerformBetter.comThis episode covers a wide range of essential topics for fitness professionals, starting with the Business for Unicorns Fitness Business Power Play segment and Mark Fisher’s expert advice on managing staff performance. You will learn the three pillars of a successful gym team: regular one-on-ones, consistent service audits, and structured staff development. If you have ever felt frustrated with how your team is executing your vision, these systems will help you course-correct and build a better culture.Coach Mike Boyle discusses the recent backlash from his viral clips and the difference between training for likes versus training for results. We explore the technical side of force plates, the reality of injuries in powerlifting, and why single-leg training remains a superior choice for long-term health. Coach Boyle shares personal stories from his early career, including the mistakes he made as a business owner and how he navigated the cliffs and fog of the industry to build MBSC into what it is today. Whether you are a personal trainer, a gym owner, or a strength coach, this episode provides the context you need to train smarter and safer.Chapters0:00 Introduction and Episode Overview2:30 Perform Better Education and Events5:00 Business for Unicorns: Improving Staff Performance8:15 The Importance of Regular One-on-Ones11:00 Auditing Your Training Standards14:00 Creating a Culture of Staff Development17:30 Coach Boyle on Internet Culture and Education21:00 Force vs Load: The Science of Impact24:30 Understanding Survivorship Bias in Fitness28:00 Lessons from Coach Boyle’s Powerlifting Days31:30 Single Leg Training: Balance and Assistance34:45 Scaling Training for Different Audiences37:15 Navigating the Cliff: Business Lessons and GrowthIf you found these insights helpful, make sure to subscribe for more deep dives into the fitness industry! Check out the resources mentioned at StrengthCoach.com and PerformBetter.com to take your coaching to the next level.Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeing
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  Mike Boyle- The Worst Exercises for Adults 03.04.2026 30min

  Is the back squat actually holding your adult clients back from their best results? In this episode of the Strength Coach Podcast, legendary coach Mike Boyle dives deep into why he considers certain staple exercises to be the biggest mistakes in adult fitness programming. Join host Anthony Renna as he explores the controversial takes that have kept Coach Boyle at the forefront of the industry for decades.Brought to you by PerformBetter.comHead over to their website to get 20 percent off First Place Fitness matss and check out the new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence.  Check it all out at www.PerformBetter.comGet $15 off you next order- Sign Up for Texts from Perform BetterIn this episode, we break down the death of the back squat and why unilateral training is often the superior choice for longevity and athletic performance. Mike shares his list of the dumbest exercises for adults, including his thoughts on RDLs, hip thrusts, and the hidden dangers of sprinting for the average gym-goer. Pete Dupuis from Business for Unicorns to discuss a common pitfall for gym owners: confusing client attendance with true retention.Whether you are a personal trainer, strength coach, or gym owner, this conversation offers a masterclass in training philosophy and business strategy. Learn how to navigate the modern world of social media education while staying true to functional training principles that actually work.Chapters0:00 Intro and Sponsor Updates3:12 Retention vs Attendance with Pete Dupuis6:28 Mike Boyle on the Back Squat Debate9:45 Why Goblet Squats and Single Leg Training Win13:30 Ranking the Dumbest Exercises for Adults17:15 The Risks of Sprinting for Joe from Accounting21:40 Success in 2026 Writing Speaking and Social Media25:50 Dealing with Instagram Trolls and Criticism28:15 Final Thoughts and Episode Wrap UpIf you found value in this episode, please subscribe to the channel and hit the notification bell so you never miss an update! You can find more resources and upcoming seminar dates at the links provided in our channel bio.Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeing
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  VO2 Max for Longevity: Why Your Adult Clients Need It Now with Mike Boyle 23.03.2026 29min

  Stop guessing about your adult clients fitness and start prioritizing what actually matters for longevity. In this episode, legendary coach Mike Boyle breaks down why VO2 Max training is no longer optional and how to integrate it without sacrificing strength gains. It is time to move past the performative antics and focus on the actual science of health span.Brought to you by PerformBetter.comHead over to their website to get 20 percent off Mini-bands and Superbad’s and check out their new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence.We dive deep into the essential shift toward cardiovascular health for the aging population. Coach Boyle explains how to use Maximal Aerobic Speed (MAS) to prescribe precise intervals that actually move the needle on fitness. We also tackle the technical side of movement, specifically why the industry might be over-complicating regressions like the half-kneeling position when standing might actually be the better starting point for most adults.The conversation shifts to the eternal debate of the trap bar deadlift versus the squat. Is it just semantics, or does the distinction change how we check the bilateral strength box? Finally, we address the rise of performative coaching culture in collegiate sports. From removing light dumbbells to choreographed game day lifts, Boyle pulls no punches on why these antics are turning strength coaches into court jesters and what professional training should really look like.Chapters0:00 Intro and Perform Better Updates 3:15 Training Adult Clients for Longevity 7:45 VO2 Max and Cardiovascular Health 11:20 Programming Intervals with MAS 15:00 The Reality of the Norwegian 4x4 9:15 Half-Kneeling vs Standing Power Training 22:45 Defining the Deadlift and Trap Bar Nuance 26:30 The Problem with Performative Coaching 29:15 Final Thoughts and Hockey TalkIf you want to elevate your coaching game and stay ahead of industry trends, make sure to visit StrengthCoach.com for more expert insights and resources. Subscribe to the channel and hit the notification bell so you never miss an episode of the Strength Coach Podcast.Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeing
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  Is Ai Actually A Game-Changer For Gym Owners Or Just Overhyped Noise? With Mark Fisher 12.03.2026 51min

  In this episode of The Strength Coach Podcast, Mark Fisher joins host Anthony Renna to break down how artificial intelligence is changing the way smart gym owners operate their businesses. From saving hours every week to improving decision making and marketing execution, Mark explains how even small technical shifts can create massive material gains over the course of a year.Brought to you by PerformBetter.comHead over to their website to get 20 percent off Mini-bands and Superbands and check out their new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence.Mark Fisher, co-founder of Business for Unicorns, shares how top fitness professionals are using AI tools to work smarter, not harder. While AI may feel overhyped in the short term, Mark explains why it is still one of the most powerful tools gym owners can adopt to create long-term growth.In this conversation, Mark and Anthony explore practical ways gym owners can use AI today. From generating marketing first drafts to analyzing complex financial statements and insurance paperwork, AI can function like a pocket expert that helps business owners troubleshoot problems faster and make more informed decisions.Beyond the technology, the discussion also highlights the timeless fundamentals of building a great fitness business. Mark explains why visiting other gyms is still one of the most powerful learning tools available and why successful multi-location owners tend to focus on operational excellence rather than flashy marketing tactics.Whether you are a solo personal trainer or running multiple gym locations, this episode delivers practical insights on leveraging technology while staying grounded in the fundamentals of great coaching and business leadership.KEY TOPICS IN THIS EPISODE:-Why AI might feel overhyped but still delivers long-term business advantages-Practical ways gym owners can use AI for marketing and operations-The difference between automation, delegation, and artificial intelligence-Using AI to analyze financial documents and complex business systems-Why visiting other gyms is still one of the best learning strategies-The realities of scaling to multiple gym locationsWant to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-bookBook a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstormFollow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeingCHAPTERS:0:00 Intro and the Truth About AI for Gym Owners3:45 The Power of In-Person Connections and Gym Visits8:15 Why Networking Still Beats Digital Bits12:30 Automations vs Delegations vs AI16:10 Using AI for First Drafts and Marketing20:45 ChatGPT vs Claude for Fitness Professionals24:20 AI as a Strategy Analysis Tool28:50 Personal AI Use Cases for Health and Finance32:15 Troubleshooting Your Life with a Pocket Expert36:40 Budgeting for AI and Choosing Your Models40:20 Synthesizing Data and Summarizing Systems44:10 Scaling to Multiple Locations The Boring Basics48:30 Lessons from Closing a Gym Location51:45 Conclusion and ResourcesWant more coaching insights?Check out STRENGTHCOACH.COM and MBSC.TV for a 7-day free trial. Join the community and take your coaching to the next level with resources from the top experts in the industry.Don't forget to LIKE, COMMENT, and SUBSCRIBE for more episodes of The Strength Coach Podcast!
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  Is Evidence-Based Fitness Making You a Follower? with Mike Boyle 05.03.2026 39min

  ARE YOU A FOLLOWER OR A LEADER IN THE FITNESS INDUSTRY? In this episode of The Strength Coach Podcast, legendary coach Mike Boyle joins Anthony Renna to dive deep into why being evidence-based might be holding you back and why Zone 2 Cardio is currently the most overrated trend online. We explore the balance between scientific research and real-world coaching experience to help you become a better trainer, therapist, or business owner.Brought to you by PerformBetter.comHead over to their website to get 20 percent off PB Extreme Soft Toss Med Balls and check out their new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence. Coach Boyle shares his take on the limitations of the evidence-based crowd and explains why innovation often happens in the gym long before the studies are published. We also discuss the practical use of isometrics and how a simple belt strap can transform your summer programming for athletes and general population clients alike. Plus, Mark Fisher from Business for Unicorns joins us to talk about marketing for gym owners who are struggling with stalled growth.KEY TOPICS IN THIS EPISODE:-Why Zone 2 is the overrated darling of the internet-The difference between being evidence-based and being a follower-Marketing strategies for gym owners and the importance of a time audit-Programming isometrics using the Zero RM ISO belt strap- News on the MBSC Spring Seminar and hockey performance insightsWant to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):**Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book)**Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm)**Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/)**Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing)CHAPTERS:0:00 Intro and Perform Better Updates3:20 Fitness Business Power Play: Stalled Growth7:15 MBSC Spring Seminar and BU Hockey Talk11:45 Why Zone 2 Cardio is the Darling of the Internet16:00 The Truth About Being Evidence-Based21:30 Innovation vs Following the Research26:10 Rethinking Squats and Unilateral Training30:00 How to Properly Read and Filter Research34:20 Using the Zero RM ISO Belt Strap37:45 Programming Yielding and Overcoming Isometrics39:58 ConclusionWant More Coaching Insights? Check out STRENGTHCOACH.COM and MBSC.TV for a 7-day free trial. Join the community and take your coaching to the next level with resources from the top experts in the industry.Don't forget to LIKE, COMMENT, and SUBSCRIBE for more episodes of The Strength Coach Podcast! 
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  Becoming the Unshakeable Female Athlete with Justin Kegley 28.02.2026 1h 6min

  Episode 434 of the Strength Coach Podcast, “Becoming the Unshakeable Female Athlete” is out.Female athletes face a significantly higher risk of ACL tears compared to their male counterparts, but physiological differences are only part of the story. In this episode, we explore the shocking training gap that leaves young women vulnerable to injury and discuss actionable strategies to keep them safe on the field. Discover how to shift the focus from early specialization to long-term athletic development and build unshakable confidence.Welcome to Episode 434 of the Strength Coach Podcast with your host Anthony Renna.Brought to you by PerformBetter.comHead over to their website to get 20 percent off PB Extreme Soft Toss Med Balls and check out their new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence. Today we are joined by Justin Kegley, performance coach and founder of Movement Fitness. Justin recently released his new book “Becoming the Unshakable Female Athlete”, available in dedicated versions for both parents and athletes. We dive deep into why female athletes are still seeing a rise in ACL injuries. We examine physiological factors like the Q-angle and joint laxity, combined with the heavy loads of modern club sports. Shockingly, while 50 percent of male varsity athletes are required to strength train, only 9 percent of female athletes have the same requirement. We discuss how neuromuscular training can close this gap, maximize performance, and dramatically reduce injury risk.Check out BusinessForUnicorns.com for free resources designed for gym owners and personal trainers.If you found this episode valuable, please hit the like button and subscribe to the channel for more professional strength and conditioning insights. Drop a comment below with your biggest takeaway on youth athlete development, and share this video with a parent or coach who needs to hear this important message.
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  Training Olympic Athletes with Mike Boyle 15.02.2026 33min

  Episode 433 of the Strength Coach Podcast, "Train Like an Olympian: Consistency is Key!" is out. This episode dives into the importance of year-round training programs for elite athletes, featuring insights from Coach Mike Boyle and host Anthony Renna. Whether you're a coach, athlete, or fitness enthusiast, this conversation is packed with actionable advice and fascinating stories from the world of Olympic and professional sports.Brought to you by Perform Better, your go-to for functional training and rehab equipment. Don’t miss their current deals on foam rollers and bundles!Check out Perform Better⁠ (https://www.performbetter.com) for info about the upcoming Functional Training Summits.**Highlights of the episode:**-  The evolution of training for Olympic athletes, especially in women's hockey before and after the PWHL launch.-  How consistency in training has been the foundation for athletes like Angela Ruggiero and Hilary Knight.- Practical tips for creating effective training programs that balance accountability and year-round conditioning.-  The role of on-ice and off-ice testing in athlete development.-  Insights on lactate workouts, their relevance beyond track athletes, and how to adapt them for team sports.-  A fun look at how the women's hockey game has evolved globally, with increased competition and talent.We also dive into fitness business tips with Mark Fisher, who shares strategies for boosting sales without being pushy. Plus, learn how to help clients connect with their deeper fitness goals to achieve long-term success!Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):**Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book)**Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm)**Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/)**Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing)----------------------------------------------------------------------Thanks for tuning in! Hit that play button to discover how training like an Olympian starts with consistency and ends with extraordinary results. CHAPTERS:00:00 - Intro02:38 - Mark Fisher Insights07:08 - Coach Boyle Techniques09:54 - Training Olympians Effectively12:44 - Consistency in Training Importance14:44 - Professional Women's Hockey Growth16:38 - Evolving Game Strategies18:58 - Future of Women's Hockey Development21:00 - Lactate Workouts- 23 Second Drill Overview25:40 - Aerodyne Sprints Benefits29:06 - Targeting Lower Abs Exercises33:09 - Recovery Position Techniques
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  Mike Boyle on Anti-Rotation, Glute Activation, Hill Sprints and S&C Language 27.01.2026 43min

  Episode 432 of the Strength Coach Podcast Brought to You by Perform Better Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com) for info about the upcoming Functional Training Summits.Join host Anthony Renna as he chats with Coach Mike Boyle. They spoke about why terminology matters, new training strategies, and practical advice to help coaches and trainers level up their craft. Plus, Coach Boyle shares his thoughts on the importance of functional anatomy in athletic performance. Highlights of the episode include:  - The ongoing debate: Does rotary power come from the hips or the ground?  - Why anti-rotation exercises play a smart role in core training and how they fit the bigger picture.  - Glute activation insights sparked by toe wedges – are they worth it?  - Sled sprints vs. hill sprints – breaking down their effectiveness for athletes.  - Naming exercises correctly: Addressing confusion around jumps, hops, bounds, and more.  - For the Business for Unicorns Fitness Business Power Play, Mark Fisher is on to talk about Getting More Leads Without Paid ads To sign up for the complementary Business for Unicorn’s Feb. 12th webinar on How the Best Gym Owners Use AI, click here: go.businessforunicorns.com/gym-owners-and-aiThis episode is packed with actionable strategies and fresh insights for strength coaches, trainers, and fitness enthusiasts alike. Thanks for listening, and don’t miss out on the full episode!CHAPTERS:00:00 - Intro02:33 - Mark Fisher’s Getting More Leads Tips09:50 - Coaches Corner with Mike Boyle12:56 - Anti-Rotation Exercises Explained26:23 - Big Toe Wedge Benefits31:30 - Hill Sprints vs Weighted Sled35:45 - Exercise Naming 41:15 - Importance of Terminology
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  Optimize Mindset, Maximize Performance with Dr. Haley Perlus 23.01.2026 58min

  Episode 431 of the Strength Coach Podcast, features Dr. Haley Perlus, a PhD in sport and exercise psychology and author of "Personal Podium." Brought to you by Perform Better, this episode is packed with actionable strategies and expert insights to help you optimize your mental game.Dr. Perlus breaks down how biology, thoughts, and emotions are interconnected, offering strategies to align them for optimal results. Plus, hear fascinating stories from sports legends like the 1980 Olympic hockey team and Eric Heiden, bringing real-life applications to the discussion.Highlights of the episode:- Dr. Perlus talks about reframing anxiety as energy to fuel peak performance and shares practical tools to help athletes and professionals manage pressure effectively.- We spoke about mental blocks, what they are, and how to overcome them to achieve fluid performance.- Changing your relationship with pressure: Learn why pressure isn't the enemy but an invitation to thrive.- Working with injured athletes: Tips for managing expectations and building resilience for a successful comeback.- A fresh perspective on mental toughness and how to achieve it without relying solely on external motivators.- Insights into why tracking devices should complement, not replace, self-awareness and evaluation in training and recovery.- Mark Fisher will give us some tips on using Instagram on the Business for Unicorns Fitness Business Power PlayTo sign up for the Business for Unicorn’s Feb. 12th webinar on how the best gym owners use AI, click here: go.businessforunicorns.com/gym-owners-and-aiThis episode also features updates on Perform Better's Functional Training Summits and resources for trainers and gym owners.Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com).Thanks for listening! Tune in to gain valuable tools and techniques to reframe anxiety, turn pressure into performance, and elevate your mental game.CHAPTERS:01:20 - Intro03:15 - Business of Unicorns - Fitness Business Power Play10:59 - How Our Thoughts Impact Performance14:12 - Overcoming Mental Blocks21:47 - Embracing Pressure as an Opportunity24:34 - Identifying Performance Cues25:44 - The Miracle on Ice: Leveraging Pressure30:40 - Strategies for Managing Pressure34:55 - Supporting Injured Athletes39:55 - Challenging Yourself for Growth43:10 - Importance of Performance Tracking44:52 - Balancing Trackers and Self-Awareness48:35 - Developing Mental Toughness51:04 - Mastering Emotional Control55:40 - Overview of “Personal Podium”56:05 - Optimizing Mindset for Peak Performance57:54 - Thank You
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  Mike Boyle on Manipulation of Information with Research 15.01.2026 39min

  Welcome to Episode 430 of the Strength Coach Podcast, brought to you by Perform Better, the experts in functional training and rehabilitation! In this episode, host Anthony Renna talks to Mike Boyle about "Manipulation of Information" when it comes to research, continuing the discussion about Adults Lifting Heavy.Highlights of the episode:- We spoke about adults lifting heavy weights, focusing on safety, risks, and misconceptions, particularly for older adults and females.- Coach Boyle shares insights into the controversy surrounding lifting heavy and addresses the importance of context, demographics, and safe programming.- A chat about injury statistics, research reliability, and why experience matters when addressing training approaches for different populations.- Hear how social media impacts perspectives in the fitness world and the role of semantics in the ongoing debate.- Mark Fisher discusses artificial intelligence and its implications for fitness businesses.To sign up for the Business for Unicorn’s Feb. 12th webinar on how the best gym owners use AI, click here: go.businessforunicorns.com/gym-owners-and-aiThis episode also features updates on Perform Better's Functional Training Summits and resources for trainers and gym owners. Don't miss this engaging discussion filled with actionable tips and fresh perspectives.Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com).Thanks for listening, and be sure to watch the full episode to learn more about lifting heavy safely and effectively!----------------------------------------------------------------------To sign up for Business for Unicorn’s Feb 12th webinar on how the best gym owners use AI, click here: go.businessforunicorns.com/gym-owners-and-aiWant to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):**Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book)**Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm)**Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/)**Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing)----------------------------------------------------------------------CHAPTERS:00:00 - Intro03:00 - Business for Unicorns Insights with Mark Fisher06:20 - Coach Boyle's Training Philosophy11:54 - Creating Controversy for Audience Engagement17:48 - One Rep Max Testing Research for Older Adults21:00 - Injury Prevalence in Fitness23:28 - Strategies for Engagement25:40 - Finding the Balance in Coaching28:24 - Understanding Reps31:00 - Career Paths for Personal Trainers and Strength Coaches34:35 - Mike Boyle's Learning Journey38:20 - Benefits of Social Media in Fitness38:50 - Contrarian Views39:28 - Coach Boyle Back on Twitter 
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  The Past Year, the Future and Goldilocks with Mike Boyle 03.01.2026 43min

  Welcome to Episode 429 of the Strength Coach Podcast.  Host Anthony Renna chats with Coach Mike Boyle about ithe year in review, his thoughts on the future in the fitness business, lifting heavy with adults & the Goldilocks Affect for Injuries as it relates to Training Loads and Sprinting Volume. Highlights of the episode include:- We talk about any changes from last year or even the year before, and what has “stuck”- Expanding on weighted sprints- how, why & when- Thoughts about what’s coming in fitness, including people taking control of their own health- We revisited the Adults lifting Heavy posts he has on Instagram- How to use the Goldilocks principle to “get things just right” in programming- Goal setting tips from Business for Unicorn’s Mark Fisher.  He lays out his framework for setting goals and you can get his full framework free by emailing him at Mark@BusinessforUnicorns.com.Brought to you by Perform Better, the experts in functional training and rehabilitation, this episode is packed with actionable strategies and thought-provoking discussions to help you build a thriving gym and community.Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com).----------------------------------------------------------------------Get Mark’s complete framework for Goal Setting- email him at Mark@BusinessforUnicorns.comWant to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):**Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book)**Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm)**Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/)**Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing)----------------------------------------------------------------------Discover new ways to inspire and educate your clients while creating a safer and more effective training environment. Don’t forget to share your thoughts in the comments and tune in for more episodes! Thanks for listening!
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  Smarter High School Strength & Conditioning with Scott Leech 19.12.2025 56min

  In Episode 428 of the Strength Coach Podcast, host Anthony Renna chats with Scott Leech, Associate Director of Strength and Conditioning at the University of Rhode Island, to explore game-changing strategies for coaches, trainers, and athletes. The focus is on High School but Episode 428 is for everyone, packed with insights to help you rethink your approach to training and athlete development.Highlights of the episode:- Scott talks about why prioritizing speed, power, and jump training is replacing outdated max-effort lifts.- A chat on programming smarter workouts and what strength coaches should subtract for better results.- Insights on developing high school strength coaching programs with limited resources.- How contact prep programs improve athlete confidence and safety in off-season training.- Exploring bilateral vs. unilateral work, and why Olympic lifts might not be essential for everyone.- A special discussion on IU football’s shortened practice approach and its impact on performance.- Brought to you by Perform Better, offering 20% off bands and tubing products—check them out today at www.PerformBetter.com!We also dive into how Scott’s Gridiron Warrior platform is helping coaches elevate their training systems, plus tips for leveraging education and creativity to optimize training without breaking the bank.Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com) for their latest sale- 20% off bands and tubing products!Thanks for listening! Engage with this episode and get ready to rethink strength training for smarter, more effective results.----------------------------------------------------------------------Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):**Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book)**Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm)**Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/)**Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing)----------------------------------------------------------------------CHAPTERS:00:00 - Intro03:20 - Maximizing the Member Experience, with Naamly08 :20- Scott Leech interview10:25- What’s Wrong with High School S&C?14:37 - Importance of Subtraction in Training17:10 - Strength Coaches' Essential Practices19:31 - Coaching High School Coaches Effectively23:10 - Contact Preparation Techniques27:33 - Less is More Philosophy in Training31:58 - Educating High School Coaches37:15 - Benefits of Single Leg Training40:38 - Speed and Explosiveness vs. Heavy Lifting42:40 - Incorporating Olympic Lifts45:18 - Financial Success as a Strength Coach50:39 - Overcoming Imposter Syndrome54:00 - Gridiron Warrior Insiders Insights
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  A Note to Adult Female Clients on Lifting Heavy with Mike Boyle 15.12.2025 43min

  Welcome to Episode 427 of the Strength Coach Podcast.  Host Anthony Renna chats with Coach Mike Boyle about impactful coaching techniques and shares insights to help trainers, strength coaches, and gym owners elevate their practice. Highlights of the episode include:- A chat about lifting heavy with adult female clients, addressing misconceptions and promoting safer, smarter alternatives.- John Wooden's 'Do This, Don’t Do This, Do This’ coaching method and why it's a game-changer for visual learners.- Being Contrarian- is it always bad?- Breaking down the debate of "exercise vs. pattern"—what truly matters for effective training.- Business tips from Business for Unicorn’s Mark Fisher on humility, behavior change, and optimizing your environment for success. **Win a ticket to the Business for Unicorn’s upcoming Retreat!  Details are in the segment!Brought to you by Perform Better, the experts in functional training and rehabilitation, this episode is packed with actionable strategies and thought-provoking discussions to help you build a thriving gym and community.Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com) for their latest sale on PB Extreme Foam Plyo Boxes, the Bosu Ball, Select Dumbbells and Kettlebells, and their exclusive HYROX collaboration!----------------------------------------------------------------------**Win a ticket to the Business for Unicorn’s upcoming Retreat!  Details are in the segment!Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):**Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book)**Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm)**Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/)**Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing)------------------------------------------------------------------------------Discover new ways to inspire and educate your clients while creating a safer and more effective training environment. Don’t forget to share your thoughts in the comments and tune in for more episodes! Thanks for listening!CHAPTERS:00:00 - Intro03:11 - Business for Unicorn’s Segment10:02 - Coach Boyle's Segment11:30 - Wooden’s “Do This, Don’t Do This, Do This” Coaching15:22 - Importance of Reps Near Failure19:13 - RPE for Advanced Lifters26:53 - Embracing Contrarian Views31:14 - The Business of Training35:48 - Exercise vs. Movement Patterns39:22 - Misjudging Client Needs40:35 - Elderly Mobility Training42:47 - Conclusion and Wrap-Up