The Superwall Podcast

Episodes

• Cedric Roberge - I speedran an ai app to $100k in 70 days. 01.07.2026 52m

  Cedric Roberge hit $100K in revenue in 70 days. As a college student. His app, Pep AI, did it by studying every successful GLP-1 app, then doing the exact opposite. In this episode of The Superwall Podcast, Cedric walks Joseph through the exact playbook: signing every peptide creator in the space, going from $30K to $50K to an $80K month pace, and the link-in-bio test that kept downloads rolling with zero posts. Why slideshows outperform talking head UGC across 100 creatorsThe trial month dea...
• Marcus Burke - How to Build a $2M/Month App (Copy Me) 24.06.2026 1h 1m

  Marcus Burke helped scale a subscription app to $2M/month in Meta ad spend. He's spent 14 years running paid social for apps, and his single best-performing ad crossed $1M in spend on its own. In this episode of The Superwall Podcast, Joseph sits down with Marcus to break down the exact system he uses to scale Meta ads without burning through creative budget. Why D2C "talking head" ads fail for apps, and what works insteadThe one thing every app ad must do: prep users for the App Store before...
• Evan Yadegari - The 14-Year-Old Who Built a $14k/Month AI App 11.06.2026 28m

  Evan Yadegari scaled his app Locked to over $14,000 a month at 14 years old. Then he built 10x, a Shopify for apps, and hit $30K ARR in its first 30 days. In this episode of The Superwall Podcast, Evan walks Joseph through the exact influencer playbook behind Locked's growth: Testing Reddit, X, paid ads, and influencers before going all in on the winnerSending 500 DMs a day across verified accounts with 1,000+ followersThe "Paid promo" opener that cuts through flooded inboxesFour deal structu...
• Drew Levin - I Studied 1,000,000 UGC Ads, This Is What Will Grow Your App 04.06.2026 50m

  Drew Levin has watched over 500 million views roll in across SideShift's top campaigns. As Co-Founder and CTO, he's built the platform that powers UGC for some of the fastest-growing consumer apps on the internet. In this episode of The Superwall Podcast, Joseph sits down with Drew to break down exactly how viral UGC programs are built from the ground up. Engineering your app to go viral by building shareability into the product itselfWhy apps that help users earn money or get something back ...
• Kiran Desai - The EXACT System to Go From 0-$10M+ With Your App 26.05.2026 51m

  Kiran Desai didn't run paid ads to grow StudyFetch. He pointed a camera at a laptop screen, posted it on TikTok, and woke up to 3 million views and tens of thousands of signups in 24 hours. Today, StudyFetch has 7 million users, seven-figure MRR, and over 2 billion views, bootstrapped for 18 months before raising an $11.5M Series A. In this episode of The Superwall Podcast, Joseph sits down with Kiran, CMO of StudyFetch, to break down the exact creator system behind that growth. The first Tik...
• Yannis Chaouche - The NEW Short Form Strategy Dominating For App Growth 26.05.2026 58m

  Yannis Chaouche was supposed to be a machine learning scientist. Instead, he reverse-engineered TikTok and built a system generating 500 million views and 3 to 5 million downloads without hiring a single creator. In this episode of The Superwall Podcast, Joseph sits down with Yannis to break down the exact playbook behind his centralized organic growth system. Watch the full episode here. Opening 50 to 100 fresh TikTok accounts per week to produce 10 to 50 million views per monthWhy reposters...
• Nicole Cheung - she makes $400k/mo from ai apps (while in college) 13.05.2026 56m

  Nicole Cheung built four apps before turning 25 with no engineering background. The last two pulled over $400K a month combined, including GlamUp hitting a million users in six months and Sprout reaching $250K MRR in eight months. In this episode of The Superwall Podcast, Joseph sits down with Nicole to unpack the exact systems behind her growth, from UGC creator pipelines to paywall sequencing. The 10-minute brainstorm that turned into GlamUp, a million-user appOne repeatable TikTok fo...
• Daniel Heintzma - I speedran a new app from 0 to $2m/year in 6 months (here's how) 06.05.2026 51m

  Daniel Heintzman didn't wait to build before finding customers. He charged $15 for manual dating profile reviews on Instagram before writing a single line of code. Six months after shipping, Sway AI hit $2M ARR. Cal AI, his next project, was acquired by MyFitnessPal. In this episode of The Superwall Podcast, Joseph sits down with Daniel to unpack the full playbook. Building an Instagram audience and charging for manual reviews before the app existedThe TikTok batch system that produced a mont...
• Alex Vech - Copy This Facebook Ads Strategy, It'll Blow Up Your SaaS 28.04.2026 46m

  Alex Vech burned $800K on Meta ads that didn't work. Not total spend, just the wasted portion. The other $700K helped him build Boost App Social to $100K MRR and sell it for seven figures. In this episode of The Superwall Podcast, Joseph sits down with Alex to break down the exact paid acquisition system behind that exit, and what he's building now at Screensdesign.com. Watch on YouTube. The 1-in-85 rule: only one ad out of 85 actually works, so your whole job is generating enough volume to h...
• Morrie Schonfeld - How I built a $500k/mo ai app (so you can just copy me) 20.04.2026 58m

  Morrie Schonfeld's app got 400 million views in a single month. Fourteen months after launching from his Northwestern dorm room, Pingo AI is approaching $500K/month with 3 million users and zero paid ads. In this episode of The Superwall Podcast, Joseph sits down with Morrie to unpack the creator-led growth engine behind Pingo AI, a language learning app built for virality from day one. Watch it here. The co-founder rule that shaped everything: never build a consumer app that can't go viralHo...
• Brett Bauman & Zack Hargett - COPY this ai app's $6.7m/yr marketing strategy 14.04.2026 52m

  Zack Hargett and Brett Bauman grew Coconote to $6.7M ARR, 2 million users, and 1 billion social views, bootstrapped, in under two years. Then Quizlet acquired them. In this episode of The Superwall Podcast, Zack and Brett join Joseph to break down the exact UGC playbook, onboarding experiments, and retention tactics that drove their run. Why 40M views earned only $25K, and what actually convertsBuilding a "Navy SEALs, not the Navy" content team of 10-12 part-time creatorsHow hiring mark...
• Dillion Verma - 0 to $300k/mo in 45 days with my ai app (just copy me) 04.04.2026 57m

  Dillion Verma bootstrapped his first consumer app to $300K MRR in 45 days. He had 18 months of failed products behind him, almost nothing in the bank, and one data point: a single TikTok that returned 6x ROI. So he took out a $100K personal loan and went all in. In this episode of The Superwall Podcast, Dillion tells Joseph how he scaled Halo AI to 1.2 billion views in 120 days using one UGC format, 85 creators, and a math-first growth system. The single video format behind 1.2 billion views ...
• Koby Conrad - I speedran an ai app from 0 to $1m/yr in 10 months 03.04.2026 56m

  Koby Conrad built an app that hit $1M ARR in 10 months. He didn't spin up 30 micro-influencer deals. He hired the #1 influencer in sobriety as an actual employee. In this episode of The Superwall Podcast, Koby tells Joseph exactly how Sunflower scaled from zero to 10,000 paying subscribers by combining influencer marketing, AI, and relentless paywall experimentation. Hiring the biggest influencer in sobriety as VP instead of paying per post50-100K link clicks per month from a single creator r...
• Casper Opala - The Stupid Simple Content Strategy That's Making Apps Go Viral 18.03.2026 52m

  Casper Opala turned his 10 million followers into a $217,000 app business in five months, and he didn't write a single line of code. His secret? Reverse-engineering his own brand deals to find pre-validated app ideas hiding in plain sight. In this episode of The Superwall Podcast, Casper gives Joseph the view from the creator's side, the stuff creators never say out loud. How to spot organic hits vs. boosted videos using like-to-view ratiosThe exact pitch script that makes a top creator almos...
• Caleb Dean - I speedran an ai app from 0 to $100k exit in 26 days 17.03.2026 57m

  Caleb Dean sold his app for six figures after just 26 days of revenue. The buyer paid 5x ARR on an estimated $3K MRR before Runify even completed a full month live. In this episode of The Superwall Podcast, Caleb walks Joseph through the full playbook, from content-first validation to a six-figure exit in weeks. Copying Liftoff's Instagram Reels format, building a ChatGPT landing page with a Stripe link, and collecting 2,000 signups and 90 paying users before writing any codePosting 9 Reels a...
• Dris Elamri - Meet The 18y/o Who Solved UGC Marketing (100M Views in 2 Weeks) 16.03.2026 54m

  Meet the 18-Year-Old Who Solved UGC Marketing (100M Views in 2 Weeks)Dris Elamri scaled Cluely's UGC program to 100 million views in two weeks with fewer than 20 creators—then left to launch Methods to $1.2M ARR in seven days. In this episode of The Superwall Podcast, host Joseph sits down with Dris to unpack his entire viral playbook. Watch the full interview here. Why 20 great creators outperform 2,000 mediocre ones every timeThe $40 first-video payout that built a 50,000+ creator networkHo...
• Jay Raavi - Copy This UGC Strategy, It'll Make Your App Go Viral 15.03.2026 55m

  Jay Raavi left Amazon to build Nomadtable — a solo travel app that now has 1M+ downloads and $65K/month in revenue. No team. No VC. Just organic UGC and a system he built from scratch. In this episode of The Superwall Podcast, host Joseph sits down with Jay to unpack the exact playbook behind his 44-million-views-per-month UGC machine. Watch it here! Why Jay spent months making every video himself before hiring a single creatorThe 75–80% watch-past-3-seconds benchmark that predicts viralityHo...
• An Nayal - Full App Growth Guide 2026 - How to Make Viral Content to Get Users & Make Your App Retentive 14.03.2026 1h

  An Nayal started with 0.8% day-30 retention. TikTok sits at 40%. Flamme, his couples app, now hits 50%. In this episode of The Superwall Podcast, host Joseph sits down with An to break down how he rebuilt Flamme from the ground up—studying habit science, engineering emotional retention loops, and systematically generating 50 million organic TikTok views with zero ad spend. Watch it here! How the carrot-and-stick retention model boosted day-30 from 0.8% to 50%—beating TikTokWhy the "stick" was...
• Jonathan Parra - I made 4,000 app paywalls and learned this 10.03.2026 56m

  Jonathan Parra has designed over 4,500 paywalls — more than anyone on Earth. As the former Senior Designer at Superwall, he spent three years building paywalls that helped enterprise apps grow revenue by 20–30%. Now he's sharing the exact playbook. In this episode of The Superwall Podcast, Joseph sits down with Jonathan to unpack what actually converts — and what just looks like it should. Watch the full episode here. Here's what you'll learn: Why there's no perfect paywall — and the one simp...
• Rafael Kramer - this 14 yr old makes $100k/mo PROFIT building apps with ai (here's how) 03.03.2026 44m

  Rafael Kramer turned a viral meme into a mobile game at 14 years old — and made over $100K in profit in a single month. Now, through his venture studio Mindmush, he's racked up 10M+ downloads across 50+ apps. In this episode of The Superwall Podcast, Rafael breaks down his entire playbook with Joseph — from riding viral trends to building a distribution engine that's landed him multiple exits before turning 19. Turning a viral DaBaby meme into 2M downloads using a no-code tool and one all-nig...