On The Mic With Mike
Mike Rich
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On the Mic with Mike is a straight-talking podcast with people changing the game.
Hosted by Mike Rich, Founder & CEO of RICH Marketing, ex-CMO of the ENTERTAINER and ex-Group CMO of Aramex.
Each episode gets into what’s working in a guest’s world, what isn’t and the bets they made when the outcome was uncertain. That could mean marketing, entrepreneurship, leadership, growth or creativity, but where it goes depends on who’s in the chair and what they’ve actually done.
No rehearsed answers. Just people who did it differently and have something worth sharing.
Episodes
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Ep.01 The One About Risky Marketing — Rory McEntee 27.10.2026 40mMike Rich kicks off On the Mic with Mike with Rory McEntee, a marketer who’s spent his career doing the things most brands are too nervous to try. They get into the thinking behind the madness: asking forgiveness rather than permission, the line between brave and stupid, and how to earn attention when you’ve got £10k and your rival’s got a million. Rory shares the cease and desist letter he was proud enough to frame, why boring categories are the real opportunity, how he wins over the CFO and legal, and where AI actually belongs in a marketing team. Honest, funny and genuinely useful, whether you’re a founder, a CMO, or just getting started. Plus: a first look at Rory’s book, The Mischief Playbook. Follow the show on Instagram and LinkedIn @onthemic.withmike
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