The Unstoppable Marketer®

Episodes

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  Ep. 160 Product Launches Drive Growth: Why Winning Brands Never Stop Releasing 20.10.2026 26m

  Send us Fan Mail Why are some e-commerce brands growing while others struggle to keep up? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump break down one of the biggest differences they're seeing between successful and struggling DTC brands: consistent product launches. They discuss why new products, seasonal colors, collaborations, and product updates can drive both organic engagement and paid advertising performance. Using examples from Lola Blankets, Vans, and t...
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  Ep. 159 Your Email Strategy Is Missing This One Thing 29.09.2026 55m

  Send us Fan Mail What if your emails are being delivered, but your customers never actually see them? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump sit down with Liz Krupka, founder of Nomadd Marketing, to discuss why customer retention is getting harder and what DTC brands can do about it. They explore the shift toward text-based emails, how to improve deliverability, why segmentation and zero-party data matter, and how paid media and retention teams can work t...
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  Ep. 158 How DTC Brands Should Prepare for Black Friday 15.09.2026 39m

  Send us Fan Mail Black Friday can drive huge revenue—but that doesn’t always mean huge profit. In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump break down how ecommerce brands should approach October, Black Friday, and Cyber Monday without overcomplicating their strategy. They cover how to use cohort data to guide ad spend, why profit goals matter more than vanity revenue, how much discount customers actually expect, why simple offers usually win, and how urgency, ...
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  Ep. 157 Your Customers Aren’t Coming Back (Here’s What to Do) 01.09.2026 27m

  Send us Fan Mail Are your customers actually coming back after their first purchase? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump break down why customer retention and brand loyalty are getting harder for DTC brands—from declining organic reach and crowded email inboxes to rising acquisition costs and changing consumer behavior. More importantly, they explain what brands can do about it: increase AOV while customers are buying, rethink retargeting, maximize hig...
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  EP 156: Don't Launch That Product Yet 18.08.2026 34m

  Send us Fan Mail Should your brand launch a new product—or double down on what already works? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump use Vuori's surprising move into premium denim as a case study to explore one of the biggest decisions every founder faces: product expansion. They break down when expanding your product line creates more revenue, when it weakens your brand, how to think about increasing customer wallet share versus reaching new audiences, a...
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  Ep. 155 Why Great Products Don't Sell (And What Actually Makes Brands Stand Out) 07.07.2026 26m

  Send us Fan Mail What happens when you have an incredible product—but nobody buys it? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump explain why "better" is no longer enough in today's crowded marketplace. They break down how founders can differentiate through story, messaging, audience, and content, why emotional connection often beats product features, and why your greatest competitive advantage is probably something you're not talking about enough. If you're s...
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  Ep. 154 Why Your ROAS Is Holding Your Brand Back 23.06.2026 32m

  Send us Fan Mail Are you making marketing decisions too quickly? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump explain why many brands are unknowingly sabotaging their growth by obsessing over ROAS, reacting to short-term data, and trying to control every variable in the customer journey. They break down why digital marketing has created an illusion of control, why top-of-funnel investment matters more than ever, and how the biggest brands win by consistently st...
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  Ep. 153 | Organic Traffic Is Dying (Here’s What Smart Brands Are Doing Instead) 09.06.2026 39m

  Send us Fan Mail Organic traffic isn’t what it used to be, and most brands are feeling it. In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump break down why organic reach is declining across platforms and what that means for modern marketing. They explain the shift from chronological feeds to fully algorithmic, AI-driven content, why paid media is becoming the foundation of growth, and how brands need to rethink their entire strategy. Most importantly, they reveal th...
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  EP. 152 The Secret Sauce Behind 300 Million Views: Lessons from Adidas 26.05.2026 34m

  Send us Fan Mail Discover how Adidas is reshaping marketing campaigns with storytelling, influencer collaborations, and narrative-driven ads featuring stars like Timothée Chalamet, Messi, and Bad Bunny. In this episode of The Unstoppable Marketer®, Trevor Crump and Mark Goldhart discuss the impact of creative volume, summer sales strategies for e-commerce brands, and why brand narratives are key in today's market. Learn actionable insights to boost reach, diversify ad creative, and set realis...
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  Ep. 151 | Why Most Subscription Brands Fail (It’s Not Retention) 12.05.2026 47m

  Send us Fan Mail Why do so many subscription brands struggle to keep customers—and why do most retention strategies fail? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump sit down with Matt Holman (Subscription Prescription) to break down the real reason subscribers cancel—and why it actually starts with acquisition. They dive into how customer intent, product experience, and onboarding all shape retention, why most brands are optimizing the wrong metrics, and how ...
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  Ep 150 | Why Your Email Strategy Is About to Stop Working 28.04.2026 21m

  Send us Fan Mail Email marketing used to be one of the most reliable growth channels—but that’s changing fast. In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump break down how AI-powered inboxes, Gmail filtering, and evolving consumer behavior are making traditional retention strategies less effective than ever. They dive into why most customers never buy again, why your emails are likely going unseen, and what brands need to do instead—from increasing frequency to ...
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  Ep 149 | This Brand Went From $4B to $39M… Here’s Why 14.04.2026 39m

  Send us Fan Mail Why are so many once-hyped brands starting to fail—and what separates the ones that keep growing? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump break down the shocking collapse of Allbirds—from a $4B valuation to a $39M sale—and what it reveals about today’s marketing landscape. They dive into rising customer acquisition costs, the death of easy distribution, and why fear-driven decision-making is quietly killing brand growth. You’ll learn why p...
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  Ep. 148 | From Family Recipe to CPG Brand: How Sunshine Buns Is Scaling Fast 31.03.2026 1h 6m

  Send us Fan Mail What does it actually take to turn a family recipe into a fast-growing brand? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump sit down with Sunshine Buns founder Chrisi Hammer to break down her journey from interior design to building a CPG brand rooted in storytelling. They dive into the power of building in public, why your story is your biggest moat, and the hard realities of scaling—from saying no to the wrong opportunities to navigating retai...
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  Ep. 147 | AI Won’t Replace Marketers (But It Will Change Everything) 17.03.2026 46m

  Send us Fan Mail Dive into this episode of The Unstoppable Marketer® Podcast as Mark Goldhart and Trevor Crump unpack the hottest e-commerce trends, financial modeling success stories, and strategies for scaling brands using Meta. They tackle misconceptions around ROAS, discuss how AI is transforming creative workflows and media buying, and explore future industry shifts—covering everything from competitive advantages to the impact of AI on marketing jobs. Whether you're a D2C founder ...
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  Ep. 148 | Why Mass Appeal Is Failing — And What Wins Now 03.03.2026 57m

  Send us Fan Mail Is traditional advertising on its last gasp—or are brands just missing the mark? In this episode, Trevor Crump and Mark Goldhart sit down with Blake Brown (Kuru Footwear, True Classic Tees, Kizik) to unpack what it really takes to build a brand that stands out today. They dive into the state of Super Bowl ads, AI’s bid for mainstream acceptance, and why mass-market appeal is dead. Discover why being different (not just good) is the only way to cut through the noise, how perso...
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  Ep. 147: What Brands Are Getting Wrong in 2026 17.02.2026 37m

  Send us Fan Mail Why are once-booming D2C brands like The Honest Company and Traeger pulling out of direct-to-consumer—and what does it mean for your business? In this episode, Mark Goldhart and Trevor Crump break down real-time e-commerce challenges, from Meta ad bugs to the shifting economics of retail vs. online sales. They discuss how consumer behavior and marketing efficiency are evolving, and why clinging to old tactics could stall your growth. Plus, they share insights on authentic use...
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  Ep. 146: Human Content Wins. The Truth About Getting Attention On Social Media w/ Jake Karls, Mid Day Squares 03.02.2026 47m

  Send us Fan Mail What if ads aren’t the answer to brand growth? In this episode, Jake Carls, co-founder of Midday Squares, shares how authentic storytelling and behind-the-scenes content turn customers into fans. Discover how documenting your journey, building community, and staying human in the age of AI can fuel organic growth. Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand sto...
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  Ep. 145: Break the Rules—Outsmarting Seasonality in Marketing 20.01.2026 40m

  Send us Fan Mail Start 2026 strong with The Unstoppable Marketer® as Trevor Crump and Mark Goldhart uncover the secret weapon for thriving in today's crowded e-commerce landscape: storytelling. Explore why the brands winning in 2026 are putting narrative front and center—whether in organic content, paid ads, or product launches. From actionable tips for launching seasonal products early, to leveraging predictive data so you can scale profits without overspending, this episode arms you with pr...
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  Ep. 144: January Playbook For E‑Comm Growth 06.01.2026 33m

  Send us Fan Mail Kick off Season 5 of The Unstoppable Marketer® as Trevor Crump and Mark Goldhart break down the 2026 e-commerce landscape, including January trends, strategies for Q1 growth, and creative marketing approaches like demarketing and cohort analysis. Get actionable tips for boosting your brand with data-driven insights, smart offers, and standout campaigns that cut through the noise. Subscribe for expert takes on ad strategy, profitable customer growth, and real brand case studie...
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  Ep. 143 This Black Friday Could Ruin Your Brand: Here’s How to Stop It 11.11.2025 34m

  Send us Fan Mail In this episode, Trevor and Mark tackle the looming question: Is Black Friday 2024 heading toward disaster or opportunity? They break down consumer confidence metrics, government shutdown impacts, and the "show-rooming" phenomenon where shoppers wait for deep discounts. The hosts reveal data showing 72% of consumers expect 30%+ discounts, discuss why some problem-solution brands should skip aggressive Black Friday spending, and explain the critical difference between chasing ...