The Sourcing Gals

The Sourcing Gals

Erin Souder and Jackie Hutson
Country USA
Language EN-US
Episodes 83
Latest 21.10.2026

The Sourcing Gals is a podcast for female founders building product-based businesses. Hosted by Erin Souder and Jackie Hutson, it covers sourcing, manufacturing, and scaling products overseas. Episodes offer practical strategies to save time and money, manufacturing insights, profit-focused tactics, and founder stories. The show aims to help listeners launch and grow product brands without feeling overwhelmed.

Episodes

  • Episode 83: Hire It Out or DIY: A Startup Founder's Guide 21.10.2026 42m
    Should you DIY everything to save money, or outsource it all because you don't know how? The Gals say the answer is usually somewhere in between. They walk through Amazon agencies, compliance, logistics, 3PLs, product development, photography, and web design, sharing their own expensive mistakes and the AI tools that have changed the math in the last six months.
  • Episode 82: We Built an AI Agent with Alibaba: Meet the Target Costing Coach 15.10.2026 29m
    It's finally official. Jackie and Erin unveil their new partnership with Alibaba and Accio Work: a Sourcing Gals branded agent, the Target Costing Coach, built into the Accio platform (avatars and all). Accio invited a select group of 10 to 20 industry experts to build agents, and out of five topics the Gals pitched, they chose the one they coach on more than any other: finding your target price before you ever talk to a factory. They walk through how the agent works, why it asks questions instead of just spitting out a number, how they stress-tested it during beta (including a board game organizer it flagged as not viable), what they saw at Alibaba's Co-Create conference, and why tools like this will let founders and agile businesses move faster than the big corporate "cruise ships."Links & MentionsAccio Work (Alibaba's AI sourcing platform): https://www.accio.com/work/app?src=p_pn_thesourcinggalsThe Sourcing Gals Target Costing Coach: Click 'AGENTS' on the left navigation and then scroll to select FACTORY TARGET COST by The Sourcing GalsAccio Sourcing Assistant: Accio's native agent that replies to factories on your behalfCo-Create: Alibaba's annual conference and pitch competition where the agents were unveiledOther Accio expert agents mentioned: competitive market research / retail readiness, focus grouping, Amazon and Amazon influencer programs, website building, ShopifyThe earlier Accio episode they referenceQuestions: ask on Spotify or YouTube, or email [email protected]
  • Episode 81: Looks Expensive vs. Is Expensive: What Really Drives Product Cost 07.10.2026 26m
    What makes a product expensive, and what just makes it look expensive? The Gals break down real cost drivers across leather, t-shirts, footwear, sweaters, and small goods, plus the cheap details that read as premium and the "luxe" choices your customer may not care about.
  • Episode 80: How We Built Our Offshore Team (And What AI Still Can't Replace) 30.09.2026 38m
    You're doing the editing, the emails, the social posts, the store outreach... and the actual business is waiting. In this episode of The Sourcing Gals, Erin and Jackie break down how they built a team of offshore employees who edit this podcast, run their social media, design jewelry, and support their brands. They cover what it really costs, how they find and vet people with a paid test project, what goes in the job agreement, and which roles AI has started to replace (and which ones it hasn't). If you're stretched thin and wondering whether offshore help could work for your product business, this episode walks you through the whole process from search to first paycheck.
  • Episode 79: Overwhelmed? Here Are the Tools That'll Actually Save You 23.09.2026 32m
    Recorded live from a hotel room in LA — on a tripod improvised from a roly suitcase, an upside-down trash can, and a loafer with a protein bar stuffed inside — Jackie and Erin break down every AI tool currently running their business and how differently they each use them. They cover Asana, Claude, Gemini, and more, plus how they each personally manage founder overwhelm, before revealing the real reason they're in LA: Accio (the Alibaba-owned AI sourcing tool they talk about constantly) flew them out to help build an official Sourcing Gals branded skill inside the platform.
  • Episode 78: You Got the Retail PO — Now the Real Work Begins 16.09.2026 24m
    You landed the retail PO — congrats, now the real work starts. Erin and Jackie break down what's buried in the fine print (payment terms, marketing allowances, compliance, delivery windows, chargebacks, markdown dollars, returns) and why a good sales rep can pay for itself. If you're about to fulfill your first retail PO, this is the heads-up nobody gives you before you sign.
  • Episode 77: What Do We Actually Do? Pulling Back the Curtain on The Sourcing Gals 09.09.2026 29m
    After years of talking about clients "in air quotes" without ever really explaining what they do day to day, Jackie and Erin finally pull back the curtain. They walk through every service The Sourcing Gals actually offers — from Launch (for founders with an idea who haven't gone to market yet) to Gold Glove (full-service product development through PO and delivery) to their B2B and fractional sales work with established brands — and share real client stories, including one who chose to stay small on purpose and one who wasn't ready for Gold Glove yet. They also open up about the team they've quietly built behind the two of them.
  • Episode 76: "The Founder Trap: Designing for You, Not Your Customer" 02.09.2026 26m
    Most product ideas start as a personal problem the founder needed solved — which is exactly what makes "design for your customer, not yourself" so hard to actually do. Erin and Jackie dig into the founder trap of building for your own taste instead of the market you're trying to serve, using real examples from their own brands, their Abercrombie days, and founders inside their Founders Circle. They cover how to separate brand vision from personal preference, how to filter real customer feedback from loud outliers, and how one founder's willingness to let go of her original vision turned into her biggest opportunity yet.
  • Episode 75: You're Sold Out. So Why Are You Broke? 26.08.2026 29m
    Your product is selling. The orders are coming in. So why does your bank account not show it? Erin and Jackie break down the retail math founders skip past in year one — the real difference between revenue and margin, everything that actually belongs in your true cost of goods, and why "sold out" and "profitable" are two completely different things. They also get into how much of your margin should go to marketing, why the reorder trap catches so many product founders off guard, and the one book they think every founder should read before their next production run.
  • Episode 74: Manifesting Isn't Woo-Woo When You Run a Business — Here's Proof 19.08.2026 23m
    We’re getting a little woo-woo on you in this episode. ✨ We’re talking manifestation, big dreams, trusting the universe, and what it actually looks like to work toward the things you want — even when you have absolutely no idea how they’re going to happen.
  • Episode 73: Competitive Patterning: The Research Most Founders Skip (And Shouldn't) 12.08.2026 24m
    Erin and Jackie break down competitive patterning — the systematic, research-driven version of "comp shopping" that was basically their entire job as retail merchandising interns. They walk through how to actually do it (price points, product buckets, materials, construction, and the "aspirational tier" one step above your brand), how AI now gives you a research roadmap before you even walk into the mall, and why finding a competitor who's already doing your idea is information, not a reason to quit.
  • Episode 72: The Real Way to Search Alibaba (You're Probably Doing It Wrong) 05.08.2026 29m
    Erin and Jackie record their first episode from their new podcast studio and dig into the AI tool they say they use multiple times a week: Accio, an AI sourcing assistant built on top of Alibaba. They walk through exactly how they prompt it — from a bare-bones "find me a hair clip vendor" search to a hyper-specific children's-jewelry material spec — and share a real client example where a quick Accio search turned up matching factories at a tenth of the cost of a longtime vendor's quote.
  • Episode 71: How to Negotiate MOQs & FOB Pricing Like a Pro 29.07.2026 34m
    You finally get a quote from a factory... and then the sticker shock hits.The MOQ is higher than you expected. The price doesn't fit your margin. Now what?In this episode, Erin and Jackie answer a listener's question and break down exactly how they negotiate minimum order quantities (MOQs) and FOB pricing with factories every single day.They explain what drives factory minimums, when it's worth paying more for a smaller order, how to uncover the real reason behind a quote, and why asking the right questions can save you thousands of dollars over the life of your product.Whether you're preparing for your first production run or looking to improve your margins as you scale, this episode gives you practical negotiation strategies you can start using immediately.
  • Episode 70: Less Is More: The Secret to Better Factory Communication 22.07.2026 33m
    Think more detail equals better samples?Think again.One of the biggest mistakes founders make during product development is overwhelming their factory with too much information too soon. While it feels like you're being thorough, it often has the opposite effect—slower development, missed priorities, and more sample rounds.In this episode, Erin and Jackie explain why simplifying your communication actually speeds up product development. They share the systems they've developed over 20+ years of working with overseas factories, including how to prioritize feedback, structure revision rounds, and communicate in a way factories can actually execute.If you're currently developing a product—or getting ready to—this episode could save you months of frustration.
  • Episode 69: The Biggest Manufacturing Myths (That Are Costing Founders Money) 15.07.2026 39m
    Is China always the cheapest place to manufacture?Will factories steal your idea?Should you always order the minimum quantity?If you've spent any time researching manufacturing online, you've probably heard advice that sounds convincing—but isn't always true.In this episode, Erin and Jackie play a round of Manufacturing Mythbusters, breaking down some of the biggest misconceptions founders hear about product development, sourcing, sampling, and overseas manufacturing.From production timelines to factory relationships, they explain what actually happens behind the scenes and how understanding these myths can save you time, money, and a whole lot of frustration.
  • Episode 68: The Rise of Live Selling (And Why Founders Can't Ignore It) 08.07.2026 39m
    Live selling isn't the future.It's already here.Fresh off three appearances on QVC—including one show where products sold at nearly $7,000 per minute—Jackie shares what she learned from selling live on national television and why founders of every size should be paying attention.From TikTok Shop and Instagram Live to Whatnot, Facebook Live, and QVC, Erin and Jackie break down why authentic, founder-led selling is outperforming polished marketing—and how even brand-new businesses can start building an audience today.If you've been waiting until your product is "perfect" before showing up online, this episode may change your mind.
  • Episode 67: The REAL First Step to Launching a Physical Product 01.07.2026 36m
    Most founders think their next step is finding a manufacturer.It's usually not.In this episode, Erin and Jackie introduce LAUNCH—The Sourcing Gals' strategic planning framework that helps founders validate, position, and prepare their products before spending thousands of dollars on manufacturing.Using decades of experience in retail product development, sourcing, and merchandising, they walk through the six pillars every product-based business should define before placing its first purchase order.If you've ever wondered whether you're truly ready to manufacture—or why some brands scale while others stall—this episode is for you.
  • Episode 66: The Sourcing Crash Course: What We Wish Every Product Brand Knew About Sourcing 24.06.2026 50m
    What does it actually take to launch a product brand successfully?In this special live episode, Erin and Jackie teach a Founder Crash Course for the Columbus Fashion Alliance's Launch Lab program — a community helping emerging founders turn product ideas into real businesses.Recorded in front of a room full of entrepreneurs, this conversation covers everything from finding manufacturers and building supplier relationships to negotiating costs, planning inventory, setting margins, and avoiding the expensive mistakes that derail so many founders.Along the way, Erin and Jackie answer live audience questions about apparel production, wholesale strategy, overseas manufacturing, Made in USA sourcing, trade shows, quality control, and scaling a product-based business.Whether you're still sitting on an idea or already preparing for your first production run, this episode is packed with practical advice that can save you time, money, and a lot of frustration.
  • Episode 65: Before You Build a Prototype, Listen to This 17.06.2026 24m
    One of the most common things founders say is:"I just need to find a factory to make my prototype."But what if you're not actually ready for a prototype yet?In this episode, Erin and Jackie break down one of the biggest mistakes they see product founders make: jumping into sampling before they've done the foundational work needed to create a successful product.They explain why rushing into prototyping often leads to wasted time, expensive revisions, frustrated factory relationships, and products that miss the mark entirely.If you're in the early stages of product development, this episode will help you avoid costly mistakes and build a much stronger foundation before you ever send a tech pack to a factory.
  • Episode 64: The Mid-Year CEO Check-In: What's Working, What's Not, and What's Next 10.06.2026 43m
    Half the year is already behind us.Before you jump into Q3 planning, holiday prep, and chasing the next big goal, there's one thing every founder should do first: stop and take inventory.In this episode, Erin and Jackie walk through their own mid-year business review and share the lessons, surprises, wins, and pivots that have shaped the first six months of the year.They discuss the massive shift The Sourcing Gals made from a primarily education-focused business into a fast-growing product development and manufacturing agency, what has worked, what hasn't, and why some of their biggest breakthroughs came from following demand instead of forcing a plan.Whether you're still in the idea stage, actively selling products, or scaling an established brand, this episode will help you reflect, reset, and build a stronger strategy for the second half of the year.

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