Profit & Grit with Tyler

Profit & Grit with Tyler

Tyler Martin
Country USA
Language EN-US
Episodes 86
Latest 27.10.2026

Profit & Grit is a weekly podcast for home service business owners and blue-collar entrepreneurs. Hosted by Tyler Martin, a fractional CFO for home service businesses, it shares practical strategies from contractors and industry experts in HVAC, plumbing, electrical, roofing, and other trades. Episodes cover growth, cash flow, hiring, pricing, and leadership. The show is aimed at helping trade business owners build stronger, more profitable companies.

Episodes

  • How to Get Your HVAC and Plumbing Booking Rate Above 55% - Michelle Myers 27.10.2026 48m
    Michelle Myers has spent nearly a decade building Pink Callers, a remote customer service company that supports HVAC, plumbing, electrical, and other trades businesses with ServiceTitan-certified CSRs. In this episode of Profit & Grit, I talk with Michelle about one of the most overlooked parts of a home service company: what happens after the phone rings. We get into the difference between customer service and dispatch, why combining those roles can create problems as a company grows, an...
  • The Financial Discipline Behind Trades Business Growth - Noah Jackson 20.10.2026 46m
    Scaling a home service company takes more than increasing sales. It requires strong cash flow, the right people, and systems that can keep up as the business grows. In this episode of Profit & Grit, I sit down with Noah Jackson, co-founder and Chief Growth Officer of Premier Home Pros, to discuss how he and his business partner turned a $65,000 investment into a company with 17 locations serving nearly 30 states, with annual sales projected to reach $250 million in their fourth year. Noah...
  • How to Scale an HVAC Business from $2M to $100M - Ismael Valdez 13.10.2026 43m
    More revenue does not always mean more cash or fewer problems. In this episode, I sit down with Ismael Valdez, founder and CEO of Nuve and former founder of NexGen Air Conditioning. Ismael helped grow NexGen from zero to more than $100 million, but at around $32 million in revenue, he was still dealing with cash flow pressure, vendor calls, and concerns about payroll. We talk about what pushed him to better understand the P&L, balance sheet, gross margin, labor, and other key financial me...
  • Building Trust Beyond the Service Call - Brennan Bleile 06.10.2026 38m
    Brennan Bleile started Suck It Up Furnace Cleaning during one of the hardest seasons of his life, eventually growing the company from one truck to six while building a strong reputation in his local market. In this episode of Profit & Grit, I talk with Brennan about growing the business through word of mouth, memorable branding, repeat customers, and a customer experience that has helped the company earn more than 2,000 reviews. We also get into delegation, hiring, managing margins, handl...
  • The $3M Phone Call Problem in Every Home Service Business - Josh Crouch 29.09.2026 55m
    A lot of home service businesses think they need more leads when the bigger opportunity may be converting more of the ones they already have. In this episode, I sit down with Josh Crouch, founder of Relentless Digital, co-host of Service Business Mastery, and co-founder of PhoneTap. We talk about one of the biggest revenue leaks in the trades: what happens after the phone rings. Josh explains why booking rates are often lower than owners think and how missed calls, pricing objections, and wea...
  • From Wall Street to $12 Million Pest Control - Carmen Reino 22.09.2026 42m
    Going from a $130,000 one-man operation to a nearly $12 million company takes more than just selling more jobs. In this episode of Profit & Grit, I talk with Carmen Reino, owner of Anchor Pest Control, about leaving a Wall Street IT career to buy a one-man pest control company and building it into a 65-person operation on pace for around $12 million in revenue. Carmen shares how his willingness to take risks shaped the company, why moving toward more residential revenue improved margins a...
  • Why Trades Businesses Stall at $10 Million - Josh Kelly 15.09.2026 53m
    Josh Kelly has spent years building, operating, and advising home service companies, helping multiple businesses reach nine figures while learning what it takes to scale beyond the point where everything depends on the owner. In this episode of Profit & Grit, I talk with Josh about his path from struggling to make payroll to owning HVAC, plumbing, and electrical businesses across the country that are on pace to generate around $150 million this year. Josh also shares why many home service...
  • How to Scale a Trades Business Without Chaos - AI Levi 08.09.2026 45m
    A growing trades business can still feel chaotic when too much depends on the owner. Al Levi knows that firsthand after helping grow his family’s plumbing, HVAC, and electrical company to more than 70 employees and roughly $17 million in revenue. In this episode, Al Levi joins me to share what he learned as a third-generation trades business owner, author of The 7-Power Contractor, and longtime industry consultant. We talk about how stronger systems, technician training, career paths, and lea...
  • Your HVAC Business Shouldn’t Depend on the Weather - Keith Flores 01.09.2026 58m
    Growth in the trades has never been just about booking more calls for Keith Flores. It is about understanding the numbers, earning customer trust, building the right team, and creating a company people remember long after the service visit. In this episode of Profit & Grit, I sit down with Keith Flores, CEO of HVAC God, HG Home Services, and Home Guardian. Keith shares what he learned from growing quickly before fully understanding the P&L, walking away from a business partnership th...
  • How a Blind Plumber Built a 40-Truck Business - Bob Beall 25.08.2026 48m
    Bob Beall has spent about 40 years in plumbing, building companies, selling businesses, surviving difficult growth periods, and learning what it takes to move from working in the trade to leading a larger operation. In this episode of Profit & Grit, Tyler Martin talks with Bob about his path from learning plumbing with a visual impairment to building and selling BNC Plumbing, starting over with Mr. Rooter, and eventually growing across multiple territories with roughly 40 trucks. Bob also...
  • How to Grow Without Experienced Technicians - Austin Blanchard 18.08.2026 55m
    Building a multi-trade company is difficult enough when experienced technicians are available. Austin Blanchard and his business partner took a different route by building much of their talent from the ground up. In this episode of Profit & Grit, Tyler Martin talks with Austin Blanchard, co-owner of Dynamech, about growing an HVAC, plumbing, and electrical company toward $5 million in revenue through organic growth without outside investors, loans, or acquisitions. Austin shares why Dynam...
  • Nobody Talks About This in Home Services - Ashley Stroud 11.08.2026 52m
    Growing a trades business from one truck into a multi-million-dollar company can look impressive from the outside. But as Ashley Stroud explains, each new stage of growth brings a different set of problems to solve, from leadership and recruiting to marketing costs, margins, and the systems needed to support a larger team. In this episode of Profit & Grit, Tyler sits down with Ashley Stroud, co-owner of Plumbing Outfitters in the Austin, Texas area. Ashley shares how she went from working...
  • Why the Lights Went Off at His Plumbing Company - Brent Garrett 04.08.2026 45m
    Brent Garrett had already built and sold a successful plumbing and air conditioning company when his next business nearly collapsed under roughly $1 million in debt. In this episode of Profit & Grit, Brent shares how losing sight of the company’s culture and finances led to one of the hardest periods of his career. He explains how he rebuilt the business by improving sales, pricing, financial oversight, technician performance, and leadership. The conversation also covers the messy middle ...
  • The Real Reason Home Service Companies Run Out of Cash - Stephanie Allen 28.07.2026 47m
    A strong brand can help a home service company stand out, but Stephanie Allen’s story shows that the business behind the brand has to be strong too. In this episode of Profit & Grit, Tyler Martin talks with Stephanie Allen, CEO of Airworks Solutions, about building an HVAC and plumbing company around trust, ethics, and long-term customer relationships. Stephanie also shares how one of their toughest years forced them to focus harder on cash flow, cut expenses, tighten systems, and rebuild...
  • How to Become the Next GOAT in Home Services - Paul Kelly 21.07.2026 49m
    Scaling a home service company is rarely about one big move. Most of the time, it comes down to implementing the right things faster, following through, and improving the small actions that compound over time. In this episode of Profit & Grit, Tyler sits down with Paul Kelly, former leader at Parker and Sons and author of Tricks of the Trade to Success. Paul shares how Parker and Sons grew into a $250 million-plus home service company by focusing on execution, simplicity, accountability, ...
  • The Weekly Numbers That Fix Cash Flow - Ellen Rohr 14.07.2026 51m
    A busy trades business is not always a healthy one. The phones can be ringing, the trucks can be moving, and revenue can be growing while the owner is still dealing with tight cash, unclear numbers, and pricing pressure. In this episode of Profit & Grit, Tyler sits down with Ellen Rohr, author, ServiceTitan Ambassador, and longtime champion of the trades, to talk about simplifying the money side of an HVAC, plumbing, electrical, or home service business. Ellen shares how she went from bus...
  • Why Bland Brands Pay More For Leads - Dan Antonelli 07.07.2026 47m
    AI is changing how home service companies think about websites, search, and marketing. But Dan Antonelli’s message is clear: AI is a tool, not a brand strategy. In this episode of Profit & Grit, Tyler Martin is joined again by Dan Antonelli, founder of KickCharge Creative, to talk about AI websites, branding, truck wraps, customer acquisition cost, and why trades companies need to focus on becoming memorable in their market. Dan explains why generic content and bland branding can make HVA...
  • From Family HVAC Shop To Scalable Company - Ray Isaac 30.06.2026 50m
    Growing Isaac Heating & Air Conditioning from a family HVAC shop into a scalable home service company took more than adding revenue, employees, and trucks. In this episode of Profit & Grit, Ray Isaac shares how the company became more professionally run, why bad leadership can cost more than money, and how family-owned businesses can avoid the traps of entitlement and lifestyle spending. Ray also breaks down the key numbers he watches, including revenue per employee, office salaries a...
  • How to Scale From $1M to $10M Without Lowering Your Standards - Treasure Boston 23.06.2026 49m
    Fast growth can look exciting from the outside, but inside the business, it usually means something is being tested. Systems get exposed. Hiring standards get challenged. Pricing has to be revisited. And the owner has to decide whether the company is going to keep reacting to problems or build the discipline needed for the next stage. In this episode of Profit & Grit, Treasure Boston shares how she and her husband acquired Cline’s Heating and Air in Spokane, Washington, and helped turn a ...
  • What Numbers Drive HVAC Growth? - Lawrence Castillo 16.06.2026 51m
    Lawrence Castillo helped grow Brody Pennell from a roughly $6 million HVAC company into a business approaching $70 million in annual revenue. In this episode of Profit & Grit, Tyler Martin sits down with Lawrence to discuss what changed inside the company as it scaled. He shares the challenges he found when he first arrived, the systems that were built along the way, and the operational discipline required to support that level of growth. The conversation covers recruiting, branding, tech...

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